Land Watch Australia

What Land Watch Australia does

Land Watch Australia (Land Watch Pty Ltd) is a Sunshine Coast, Queensland-based provider of solar-powered, wireless remote camera and connectivity systems engineered specifically for rural and outback properties across Australia and New Zealand. Founded in 2015 by James Hill after direct exposure to security challenges on cattle stations, and incorporated in 2017, the company has grown to a team of over 20 professionals led by the three Hill brothers (James as Director and founder, John as Co-Founder and Chief Storyteller, and Daniel as CEO). Its product portfolio spans the custom Full Property Solutions tier, the 2026-launched Self-Install Systems range (Entry Guard, Entry Guard Thermal, Entry Guard Pro ANPR, Station Manager PTZ, and The Lookout), the proprietary Land Watch Links point-to-point wireless technology extending connectivity up to 30 km, Rural Wi-Fi coverage extension, and the Property Mapper online design tool.

The underlying technology combines ruggedised solar-powered hardware with embedded computer vision — SMD smart motion detection using virtual trip lines, dedicated ANPR cameras with time-stamped plate logs, thermal heat-signature detection, and PTZ cameras with up to 400 m optical zoom — to deliver monitoring across properties ranging from 5 acres to 1.2 million acres in conditions where mains power and terrestrial internet are unavailable. The company holds security licences in Queensland, New South Wales, South Australia, and Western Australia, and is an accredited provider under the federal On Farm Connectivity Program that offers customers a 50% rebate on eligible systems.

Land Watch generates revenue through three streams: one-time hardware sales ($3,850-$8,800 inc. GST per system), professional field-installation services requiring a 50% deposit, and recurring monthly subscriptions for 4G ($45+/month), Starlink ($95+/month), SIM cards, and the $22/month reporting add-on. Distribution is direct, combining enterprise-style field sales across Australia and New Zealand, inside sales via phone/email, the self-serve Property Mapper tool, and a PLG-style self-install channel; marketing is driven by content, social media, field-day exhibitions, earned media, and the government grant referral channel. Customers span broadacre cropping farmers, feedlot operators, livestock and dairy producers, national parks, and hobby farms, with no disclosed external institutional investment to date.

Name

Land Watch Australia

Legal name

Land Watch Pty Ltd

Website

https://landwatchaustralia.com.au

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

1–10 employees

Short description

Land Watch Australia designs, sells, and installs solar-powered, wireless remote camera and connectivity systems for rural properties across Australia and New Zealand, serving farmers, feedlots, cattle stations, and national parks with hardware, installation, and recurring connectivity subscriptions.

Ownership category

akta.pro rank

Product category

Rural Security Camera Systems

NAICS

Electronic and Precision Equipment Repair and Maintenance (811210), Satellite Telecommunications (51741)

SIC

Optical Instruments & Lenses (3827)

akta.pro primary industry

Video Surveillance System Design & Site Assessment (HSAHACAD)

akta.pro secondary industries

Remote Video Monitoring Services (Live/Virtual Guard) (HSAHACAB), Video Surveillance (CCTV) Monitoring Services (HSAHAAAE), Residential CCTV & Door/Perimeter Surveillance Packages (HSAHACAH), Video Surveillance System Maintenance, Repair & Upgrades (HSAHACAC)

Keywords

• Rural security cameras
• Remote property monitoring
• Farm surveillance systems
• ANPR camera systems
• Wireless connectivity solutions

Headquarters

HQ city

Yandina

HQ country

Australia

HQ region

Oceania

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Supply Chain, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Hardware Sales: Sale of camera systems including Entry Guard, Entry Guard Thermal, Entry Guard Pro, Station Manager, and The Lookout. One-time purchase with prices ranging from $3,850 to $8,800 depending on model and configuration.
2. Professional Installation: Installation services provided by field technicians who travel to properties across Australia and New Zealand. 50% deposit required upon quote acceptance, balance due upon completion.
3. 4G Connectivity Plans: Ongoing monthly connectivity plans for 4G camera systems starting from $45/month, billed monthly in advance via direct debit.
4. Starlink Connectivity Plans: Monthly connectivity plans for Starlink-enabled systems starting from $95/month for remote properties without 4G coverage.
5. Monthly Reporting Add-on: Optional $22/month add-on for Entry Guard Pro providing detailed breakdown of entry events with plate numbers, timestamps, and vehicle images.
6. SIM Card Services: For 4G camera systems, SIM cards are billed monthly starting from day of install or postage. Price increases from SIM providers are passed on to customers.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels7 records

Core offering

Land Watch Australia designs, sells, and installs solar-powered remote camera security systems for rural properties across Australia and New Zealand. Its offering includes fixed gate cameras, thermal cameras, ANPR number plate recognition cameras, and PTZ cameras connected via proprietary Land Watch Links wireless technology that extends internet connectivity up to 30km. The company delivers both custom professionally installed full-property solutions and a self-install camera range launched for 2026, with ongoing 4G and Starlink connectivity subscriptions.

Product overview

Land Watch Australia offers a dual-channel product strategy consisting of professionally installed Full Property Solutions and a Self-Install Systems range. The Full Property Solutions comprise custom-designed camera systems using multiple camera types (Entry/fixed cameras, PTZ cameras, ANPR number plate cameras, thermal cameras, water cameras) connected via Land Watch Links wireless technology for extended coverage. The Self-Install Systems range, launched in 2026, includes pre-built solar-powered 4G cameras: Entry Guard ($3,850), Entry Guard Thermal ($5,830), Entry Guard Pro with ANPR ($6,600), Station Manager PTZ ($4,950+), and The Lookout multi-camera system ($4,620–$7,480). Rural Wi-Fi services extend internet coverage to remote areas. All systems are backed by lifetime technical support and 3-year warranties.

Differentiator

Problem solved

Functional benefit

Products and services

• Entry Guard Solar-powered fixed 6MP camera system designed for gate and entry point monitoring on rural properties, providing instant motion alerts, live view, and 24/7 recording for vehicles and visitors at property entrances.
• Entry Guard Thermal Dual thermal and visual camera system for gate monitoring that combines thermal heat-based detection with a standard camera for visual confirmation, providing reliable 24/7 detection regardless of lighting conditions.
• Entry Guard Pro Dedicated ANPR (Automatic Number Plate Recognition) gate camera system with two cameras, capturing all vehicle number plates entering a property 24/7 with searchable monthly reporting, plus a side camera for contextual wide-angle view.
• Station Manager Full PTZ (Pan Tilt Zoom) camera system with 360-degree rotation, 400m optical zoom, and 100m infrared night vision, remotely controlled from a phone to monitor troughs, tanks, yards, paddocks and property access.
• The Lookout Multi-camera 180-degree or 360-degree property monitoring system using 2 or 4 cameras with SMD smart motion detection to provide continuous coverage of high-value assets such as fuel storage and machinery sheds.
• Land Watch Links Proprietary point-to-point wireless network technology that extends internet connectivity up to 30km from its source using repeater stations to bypass obstacles like hills and trees, enabling remote camera connection and Wi-Fi coverage across rural properties.
• Full Property Solutions Custom-designed, professionally installed camera and security systems for complete property coverage, combining multiple camera types (fixed, PTZ, ANPR, thermal), Land Watch Links for connectivity, repeater stations for extended range, and lifetime technical support with 3-year warranties.
• Rural Wi-Fi Wi-Fi coverage extension service that extends homestead internet to sheds and yards, providing up to 300m radius coverage or up to 1km within a narrower 60-degree coverage area.
• Self-Install Systems Range Pre-built, tested solar-powered 4G camera systems for DIY installation by property owners, bundling Entry Guard, Entry Guard Thermal, Entry Guard Pro, Station Manager, and The Lookout for entries, fuel, troughs, yards and sheds.

Quantifiable outcome

• Equipment tested on properties from 5 acres to 1,000,000 acres
• +4 more outcomes

Named customers10 records

Segments6 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability7 records

Feature7 records

Partnerships

Three partnerships are on record, tiered core and flagship.

• FarmbotcoreTechnology or Integration · 1 January 2023Partnership announced in Trade Farm Machinery coverage to release Farmbot Security integration. Farmbot fuel monitoring systems can be paired with Land Watch cameras for comprehensive fuel security including usage tracking and camera verification of fuel activity.
• On Farm Connectivity Program (OFCP)flagshipOthersFederal government program providing 50% rebates for eligible rural properties implementing connectivity solutions. Land Watch Australia helps customers navigate the application process and install qualifying systems.
• StarlinkcoreTechnology or IntegrationStarlink satellite internet offered as connectivity option for Entry Guard Pro and other camera systems in locations with poor or no 4G mobile coverage. Enables remote property monitoring anywhere in Australia.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Hikvision: World's largest video surveillance equipment manufacturer with extensive CCTV and thermal camera lineup. Comparable on camera technology and ANPR/temperature capabilities, but sells through integrator channels rather than direct rural design-and-install.
• Dahua Technology: Global video surveillance manufacturer offering thermal, PTZ, and ANPR cameras. Comparable on hardware specifications and feature set, but distributes through security integrator partners rather than direct rural property solutions.
• Ring (Amazon): Amazon-owned smart home security brand with outdoor cameras, floodlights, and Stick Up Cam solar models. Indirectly competes in self-install rural security, though Ring is positioned for residential urban/suburban use rather than outback coverage.
• Arlo Technologies: Public wireless home security camera company offering solar-powered wire-free cameras with mobile connectivity. Comparable on the wireless/solar self-install category, but Arlo focuses on residential smart home use cases rather than rural pastoral coverage.
• Uniden: Australian-listed electronics and security company offering wireless surveillance cameras, UHF radios, and related rural electronics. Comparable product category with broader market coverage, but Land Watch out-specializes it on off-grid rural deployments.

Direct peers

• Reolink: Global wireless 4G/solar security camera provider with extensive product range including battery-powered and PTZ cameras. Directly comparable on self-install solar 4G cameras, though Reolink is a global e-commerce-first brand without Land Watch's bespoke outback installation service.
• Swann Communications: Australian-founded security camera company selling wired and wireless CCTV systems to residential and SMB customers. Directly comparable as a security camera vendor with retail/online distribution, though Swann focuses on urban/suburban markets rather than rural outback.

Emerging players

• Eufy (Anker Innovations): Wireless security camera brand with solar-powered and 4G-capable outdoor cameras. Competitor in the self-install solar/wireless category Land Watch is now entering, though Eufy focuses on consumer smart home rather than rural work sites.
• AgriWebb: Australian livestock and farm management software platform serving the same broadacre and pastoral customer base. Different product category (farm management SaaS vs. security hardware), but highly comparable customer profile and Australian rural distribution.

Others

• Farmbot: Australian agricultural IoT company providing remote fuel and water tank monitoring. Existing technology integration partner of Land Watch, complementary on fuel monitoring data and camera verification rather than direct competitor.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/landwatchaustralia
• Instagraminstagram.com/landwatchaustralia
• LinkedInlinkedin.com/company/land-watch-australia

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Land Watch Australia