LØRENSKOG-RÆLINGEN KAPPSVØMMINGSKLUBB

What LØRENSKOG-RÆLINGEN KAPPSVØMMINGSKLUBB does

LØRENSKOG-RÆLINGEN KAPPSVØMMINGSKLUBB (LRK) is a Norwegian member-owned swimming club (idrettslag) founded on August 20, 1967, serving the Lørenskog and Rælingen municipalities — a combined population of nearly 70,000 residents. The club delivers a complete aquatic pathway from kindergarten water familiarization through to international-level competition, and is the only local provider covering children's courses (Norges Svømmeskole 9-level curriculum: Vanntilvenning → Hai), competitive swimming parties (Rekrutt, K3A/B, K2, K1, Elite — training up to 25 hours per week), water polo (since 2001), and masters swimming for adults. LRK operates across five venues, anchored by the new Fjellhamar Arena with its adjustable-floor education pool and digital signage, plus Kjenn Folkebad, Marikollen/Sandbekken, Skårerhallen, and Finstad Skole.

The club's revenue mechanics combine recurring membership fees (200 kr/year), one-time course fees (1,890 kr per 9-session children's course), semi-annual training group fees (masters 2,000 kr/half-year; water polo 1,800 kr/half-year plus 200 kr membership and 800 kr player license), personal training sessions (699–799 kr), and unit-priced public swimming (Lørdagsbadet). A growing B2B sponsorship layer — anchored by a two-year Hvaler Invest headline deal signed December 2024 and supported by SpareBank 1 Østlandet grants, the Svømmevenn corporate program (10,000 kr/year), Norsk Tipping's Grasrotandelen scheme, and partnerships with Arena, KIWI, Anitas Pizza, Interoptik Rælingen, Vollaklinikken, and TEN-4 AS — supplements fee income. Course registration runs through the federation's Tryggivann.no portal; internal coordination through the Spond app; payments through Vipps.

LRK has over 1,000 members, including ~150 competitive swimmers, ~30 water polo players, and ~50 masters swimmers. The club finished 8th at NM Kortbane 2024 (Bodø) and NM Ungdom 2024 — its best results in many years — and in 2025 hosted LÅMØ ØST with 361 swimmers from 24 clubs. Governance is democratic, with board chair Lars Fossli and daily manager Carin Olsson leading operations; head coach Michael Ross Hemminghyth (signed on a long-term contract in August 2018) was selected for Olympiatoppens Trenerløft 2025.

Name

LØRENSKOG-RÆLINGEN KAPPSVØMMINGSKLUBB

Legal name

Lørenskog-Rælingen Kappsvømmingsklubb

Website

https://lrk.no

Company type

Private

Founded year

1967

Operating status

Operating

Headcount range

1–10 employees

Short description

LRK is a member-owned Norwegian swimming club founded in 1967 serving the Lørenskog and Rælingen municipalities, delivering the full pathway from kindergarten water familiarization through competitive swimming, water polo, and masters.

Ownership category

akta.pro rank

Product category

Swimming Education and Sports Club Services

NAICS

Sports Teams and Clubs (711211), Sports and Recreation Instruction (61162), Sports and Recreation Instruction (611620)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Individual-Sport Clubs & Teams (Cycling Teams, Athletics/Track Clubs, Swimming Clubs, etc.) (MPAKABAD)

akta.pro secondary industry

Aquatics Programs (Pools, Swim Lessons, Lifeguarding) (EDALAIAF)

Keywords

• Swimming education
• Competitive swimming training
• Water polo programs
• Adult swimming courses
• Youth sports club

Headquarters

HQ city

Lørenskog

HQ country

Norway

HQ region

Europe

Offices6 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Infrastructure, Operations, Marketing or Sales, Others

Revenue model

1. Membership fees: Annual membership fee of 200 kr per year for basic club membership, granting access to training groups, events, and voting rights at annual meetings.
2. Swimming courses: Children's swimming courses priced at 1890 kr plus 200 kr annual membership (9 sessions × 40 minutes). Adults pay separate course fees per session. PT sessions are 699 kr on weekdays and 799 kr on weekends. Course revenue is the primary driver of the club's swimming education division.
3. Training group fees: Competitive swimming groups (K1–Elite), water polo (1800 kr per half-year + 200 kr membership + 800 kr player license), masters (2000 kr per half-year), and training party (separate fee structure). Recurring semi-annual billing model.
4. Sponsorship and donations: Club receives sponsorship revenue from Hvaler Invest (2-year agreement), SpareBank 1 Østlandet, and smaller Svømmevenn partners (10,000 kr/year). Received 50,000 kr from SpareBank 1 Alle Henda campaign (2024) and 40,000 kr (2023).
5. Grasrotandelen and fundraising: Norwegian Tipping's Grasrotandelen scheme directs 7% of members' gambling spending to the club. Spond Cashback program generates small revenue from partner purchases. One-time donations via Vipps.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

LRK is a Norwegian swimming sports club that delivers structured swimming education for children (ages 4+) and adults through Norges Svømmeskole's 9-level curriculum, competitive swimming training across six party groups (Rekrutt through Elite), water polo programs, and masters swimming for adults. The club operates across five venues in Lørenskog and Rælingen municipalities, with Fjellhamar Arena as its primary home venue. Revenue is generated through membership fees, course fees, training group fees, personal training sessions, public swimming, and corporate sponsorships.

Product overview

Lørenskog-Rælingen Kappsvømmingsklubb (LRK) is a swimming club offering a comprehensive aquatic education and sports program. The core offering consists of swimming courses following Norges Svømmeskole's 9-level curriculum, competitive swimming parties (Elite, K1, K2, K3A, K3B, Rekrutt), water polo, Masters swimming for adults, and a non-competitive training party. The club provides PT sessions as an add-on service. LRK also operates a corporate sponsorship program called Svømmevenn and offers supporting membership. All activities are centered around facilities including Fjellhamar Arena, Kjenn folkebad, Sandbekken, and several school pools in the Lørenskog and Rælingen municipalities.

Differentiator

Problem solved

Functional benefit

Products and services

• Svømmekurs (Swimming Courses) Structured swimming instruction programs following Norges Svømmeskole's 9-level curriculum (Vanntilvenning, Hval, Skilpadde, Pingvin, Selunge, Sel, Sjøløve, Delfin, Hai). Courses run for 9 weeks with weekly 40-minute sessions, priced at 1,890 NOK plus 200 NOK annual membership. Designed for children from age 4+ and adults.
• Competition Swimming Parties (Konkurransepartier) Competitive swimming training groups for advanced swimmers across six levels: Rekrutt, K3A, K3B, K2, K1, and Elite. Athletes train up to 25 hours per week with dedicated coaches. Recurring semi-annual fees apply. Members participate in NM, UM, LÅMØ, ÅM, and international competitions.
• Vannpolo (Water Polo) Water polo program for children (ages 10+) and youth, plus adults. Includes training at Kjenn folkebad and Sandbekken Bad, with senior league matches and tournaments for junior and senior. Approximately 30 active players. Fees: 1,800 NOK per half-year + 200 NOK annual membership + 800 NOK player license.
• Masters Swimming Adult swimming program for former competitive swimmers and others wanting to train in adulthood, including triathletes. Training sessions offered multiple times per week at Fjellhamar Arena and Kjenn. Approximately 50 members. Priced at 2,000 NOK per half-year.
• Treningspartiet (Training Party) Non-competitive swimming training for members who want to train without pursuing competition. Self-directed training format with scheduled sessions at Fjellhamar Arena.
• PT-timer (Personal Training Sessions) One-on-one coaching sessions with club trainers. Weekday sessions priced at 699 NOK, weekend sessions at 799 NOK. Available to members seeking individualized swimming instruction.
• LRK Svømmevenn (Swimming Friend Sponsorship Program) Corporate sponsorship program where local businesses support the club with 10,000 NOK annually. Sponsors receive visibility on websites, banners at LRK competitions, digital screens at Fjellhamar Arena, and logo placement on marketing materials.
• Støttemedlem (Support Membership) Annual supporting membership at 150 NOK per year, paid via Vipps (no. 126734). Grants voting rights at the annual meeting.
• Saturday Public Swimming (Lørdagsbadet) Public open swimming at Sandbekkhallen on Saturdays. Pricing: Children (2-15) 40 NOK, Adults 65 NOK, Senior 45 NOK, Family (1+2) 125 NOK, Family (2+2) 180 NOK.

Quantifiable outcome

• 8th place at NM Kortbane 2024 (Bodø) — best club result in many years
• +5 more outcomes

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Partnerships

Seven partnerships are on record, tiered minor.

• Arena StoreminorGTM or Marketing PartnerArena provides exclusive 20% discount on all products (code 'arena20') for LRK members. In 2024, LRK invested in its own printing press to apply the LRK logo to club apparel independently. Arena is the supplier of the club's official kit/collection.
• KIWI Nedre RælingsveiminorGTM or Marketing PartnerKIWI Nedre Rælingsvei (part of the KIWI chain) became a cooperation partner in February 2025 as the club's primary supplier for all kiosk and other procurement. This ensures access to fresh, quality products for events and activities. KIWI accepts returns to minimize waste.
• Anitas Pizza og CateringminorGTM or Marketing PartnerAnitas Pizza og Catering became a fixed catering partner in February 2025. They provide hot and cold food for events, including loan of heated display cabinets for pizzas. Known for high quality and good service. Supplied pizzas on short notice during Davis Cup at Fjellhamarhallen.
• Interoptik RælingenminorGTM or Marketing PartnerInteroptik Rælingen is LRK's first 'Swimming Friend' (Svømmevenn). They offer LRK members (including Trygg i vann course participants) a 15% discount on complete glasses. Also offers prescription swimming goggles (including prism corrections) and standard half-step prescription goggles. Contact: 400 09 232 or Marikollen Torg.
• VollaklinikkenminorGTM or Marketing PartnerListed as a cooperation partner on the club's partner page. Provides health/wellness services potentially benefiting swimmers and water polo players.
• TEN-4 ASminorGTM or Marketing PartnerListed as an LRK Swimming Friend (Svømmevenn) on the partners page. Level of partnership similar to Interoptik Rælingen with marketing exposure in exchange for support.
• LRK Svømmevenn (Swimming Friend) programminorGTM or Marketing PartnerThe LRK Svømmevenn program invites local businesses to support the club for 10,000 kr/year. Benefits include: logo on website, Spond, and Facebook; banner placement at annual events (LÅMØ qualifiers, water polo cup); digital signage in Fjellhamar Arena; logo on all LRK marketing materials. Businesses can offer member discounts and are invited to create synergies with athletes and parents.

Scale indicators9 records

Recent moves6 records

Expansion highlights5 records

Others

• Norges idrettsforbund (NIF): NIF is the umbrella organization for Norwegian amateur sports and the parent federation for all idrettslag including LRK. Relevant as the governing body through which LRK is structured as an idrettslag.
• Spond: Spond is the club-management and member-communication platform LRK uses for training sign-ups, competition registration, and parent communication. Relevant as the digital infrastructure enabler for LRK's operations.
• Norges Svømmesforbund (Norwegian Swimming Federation): Norges Svømmesforbund is the national governing body for swimming in Norway and owner of the Norges Svømmeskole curriculum that LRK teaches. Relevant as the standards-setter and ecosystem host rather than a direct competitor.
• Tryggivann.no: Tryggivann.no is the Norwegian Swimming Federation's official course registration portal, and LRK's primary registration channel for swimming courses. Relevant as the acquisition and enrollment funnel partner.
• Arena (Sports Brand): Arena is the official kit supplier for LRK via Arena Store, providing a 20% member discount. Relevant as the apparel and equipment partner enabling the club's branded merchandise program.

Direct peers

• Ski Svømmeklubb: Ski Svømmeklubb is a Norwegian swimming club serving the Follo region with courses and competitive swimming. Comparable to LRK as a regional Norwegian swimming club with similar course-driven GTM through Tryggivann.no.
• Bærumsvømmerne: Bærumsvømmerne is a Norwegian competitive swimming club with elite groups, masters, and beginner courses. Comparable to LRK as a national-level Norwegian swimming club with similar programming across competitive and recreational swimming.
• OI Svømming (Oslo Idrettslag): OI Svømming is the swimming division of Oslo Idrettslag, one of Norway's largest multi-sport clubs. Directly relevant as a former employer of LRK's head coach, and competing for talent in the broader Oslo region competitive swimming market.
• Asker Svømmeklubb: Asker Svømmeklubb is a Norwegian swimming club offering competitive swimming, courses, and water polo. Comparable to LRK as a municipal-level Norwegian swimming club serving a similar demographic mix of children, adults, and competitive swimmers.
• Lambertseter Svømmeklubb: Lambertseter Svømmeklubb is an Oslo-based swimming club with course programs, competitive groups, and masters swimming. Comparable to LRK as a comparable Norwegian swimming club with similar age-based instructional progression and competitive party structure.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks4 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/LRK.no
• Instagraminstagram.com/lrk_svomming
• LinkedInlinkedin.com/company/l%C3%B8renskog-r%C3%A6lingen-kappsv%C3%B8mmingsklubb

Revenue estimate

Valuation estimate

Number of profiles

Profiles12 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about LØRENSKOG-RÆLINGEN KAPPSVØMMINGSKLUBB