M2M
- Company typePrivate
- Founded2009
- HeadquartersCherkasy (Черкаси), Ukraine
- Headcount1–10
- GTM typeB2B and B2C
- OfferingSoftware
M2M firmographics
Firmographics- Name
- M2M
- Legal name
- M2M
- Website
- https://m2m.ua
- Company type
- Private
- Founded year
- 2009
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
M2M industry classification
Industry- Product category
- Fleet Management Software
- NAICS
- Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518), Totalizing Fluid Meter and Counting Device Manufacturing (334514), Search, Detection, Navigation, Guidance, Aeronautical, and Nautical System and Instrument Manufacturing (334511)
- SIC
- Computer Communications Equipment (3576), Totalizing Fluid Meters & Counting Devices (3824), Search, Detection, Navagation, Guidance, Aeronautical Sys (3812)
- akta.pro primary industry
- Cellular IoT/M2M Gateways & Routers (LTE/5G) (HDAFAIAF)
- akta.pro secondary industry
- Satellite IoT & Machine-to-Machine (M2M) Connectivity (LPWAN over Satellite) (HDAIAJAF)
Keywords
Where M2M is headquartered
LocationHeadquarters
- HQ city
- Cherkasy (Черкаси)
- HQ country
- Ukraine
- HQ region
- Europe
Offices1 record
Markets served
M2M business model
Business model- GTM type
- B2B and B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Infrastructure, Supply Chain, Marketing or Sales, Operations
Revenue model
- Platform Subscription (SaaS): Monthly/annual subscription fees for platform access with tiered pricing. Free tier for up to 3 objects; commercial tier from 1.5 UAH/object/day with unlimited objects and 400 days data retention.
- Hardware Sales: Sale of proprietary GPS monitoring and fuel control equipment including fuel meters (M2M F2, F5, R2), deaerators (M2M D500), and mobile fuel dispensers (MPRK). Prices range from 251 EUR to 94,604 UAH.
- Custom/Enterprise Plans: Individual tariff plans developed based on specific business needs and requirements for larger fleet operators.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Free tier - up to 3 objects with basic features |
| Subscription | Monthly | Commercial tier - unlimited objects with full features |
| Hybrid | Multi-year contract | Individual enterprise plan |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels7 records
M2M product offering
Product offeringCore offering
M2M provides a cloud-based GPS monitoring and IoT platform for real-time vehicle, asset, and personnel tracking, combined with proprietary telematics hardware such as fuel meters, deaerators, and mobile tracker devices. The platform serves fleet operators, logistics companies, and individual consumers via web dashboards and iOS/Android mobile applications, enabling remote monitoring of location, fuel consumption, and equipment status.
Product overview
M2M is a GPS monitoring and IoT platform company offering a comprehensive fleet management and asset tracking ecosystem. The core product is the M2M Platform - a cloud-based GPS monitoring system providing real-time vehicle tracking, geofencing, fuel consumption monitoring, and analytics. This platform is accessible via web interface and the M2M App mobile application. The company also manufactures proprietary fuel monitoring hardware including the M2M F2 (200 l/hr) and M2M F5 (500 l/hr) fuel meters, the dual-chamber M2M R2 CAN meter, and the M2M D500 fuel deaerator. A unique feature is the Mobile Tracker function that turns any smartphone into a GPS tracker using the M2M App with Black Box technology for offline tracking continuity. The platform offers a free tier supporting up to 3 objects and commercial plans starting from 1.5 UAH per object per day.
Differentiator
Problem solved
Functional benefit
Products and services
- M2M Cloud GPS Monitoring Platform Cloud-based SaaS platform providing real-time GPS tracking, fleet management dashboards, and fuel consumption analytics for business fleet operators and individual users.
- M2M Mobile App Native mobile application for iOS and Android that allows users to view tracked object locations, receive notifications, and manage monitoring settings from a smartphone.
- M2M Mobile Tracker Feature that converts a user's smartphone into a GPS tracking device, enabling individual consumers to track personal vehicles, family members, or pets through the M2M platform.
- M2M Fuel Meter F2 Proprietary fuel level sensor designed for integration with the M2M GPS platform, providing remote fuel monitoring and theft-detection data.
- M2M Fuel Meter F5 Proprietary fuel level sensor variant for larger fuel tanks, integrating with the M2M platform for accurate fuel consumption and level reporting.
- M2M Fuel Meter R2 Proprietary fuel level sensor variant from the M2M R-series, integrating with the platform for fuel monitoring.
- M2M Deaerator D500 Proprietary deaerator device designed to remove air from fuel lines, improving the accuracy of fuel level measurements when paired with M2M fuel meters.
- M2M Mobile PRK Proprietary mobile device used as part of the M2M telematics hardware ecosystem for portable tracking applications.
Quantifiable outcome
- Significant reduction in fuel costs and vehicle maintenance expenses
- +3 more outcomes
Companies that use M2M
Customer profileNamed customers8 records
Segments4 records
Ideal customer profiles2 records
M2M technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
Feature6 records
M2M partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered minor.
- Ukrainian Cup of Technological Sports OrganizersminorM2M served as technological partner providing GPS trackers and monitoring platform access for real-time tracking of ground robotic complexes during the competition. The platform enabled judges to verify route compliance and count completed laps, while teams monitored their vehicles in real-time.
- Overseer Shop (shop.overseer.ua)minorThird-party partner selling GPS equipment compatible with M2M platform. Recommended to customers for purchasing trackers, fuel level sensors, and other monitoring devices.
Scale indicators5 records
Recent moves7 records
Expansion highlights4 records
M2M competitors and assessment
Company assessmentDirect peers
- Azuga (Bridgestone): Azuga is a fleet tracking and driver safety SaaS platform, also part of the Bridgestone ecosystem, providing GPS tracking, fuel reporting, and gamified driver scoring. It is a direct peer to M2M in the SMB fleet telematics category with similar freemium-adjacent entry pricing.
- GPS Insight: GPS Insight offers GPS fleet tracking, vehicle tracking, and fleet management software with hardware devices. It is a direct peer to M2M in targeting commercial and government fleets with real-time monitoring and reporting, primarily in the North American market.
- Navixy: Navixy is a GPS tracking and fleet management platform with strong roots in Eastern Europe/Russia and global reseller partners. It is a direct peer to M2M, offering similar real-time tracking, geofencing, fuel monitoring, white-label SaaS, and API integrations for telematics service providers.
- Fleetio: Fleetio is a fleet operations SaaS platform focused on SMB and mid-market fleets with maintenance, fuel management, and asset tracking. It overlaps with M2M in fleet management use cases (fuel monitoring, asset location, reporting) though Fleetio is more software-led without proprietary GPS hardware.
- Webfleet (Bridgestone): Webfleet is a Bridgestone-owned fleet management SaaS offering GPS tracking, vehicle tracking, and reporting for commercial fleets across Europe. It directly competes with M2M for SMB and enterprise fleet customers in the European market M2M targets.
- Wialon (Gurtam): Wialon is a Belarus-headquartered GPS tracking and IoT platform serving 2,000+ integration partners across Eastern Europe, CIS, and emerging markets. It is a direct peer for M2M with a similar model: cloud platform plus hardware partner ecosystem for fleet and asset tracking.
- Samsara: Samsara provides a cloud-based IoT platform combining GPS fleet tracking, telematics, sensors, and analytics with hardware. It overlaps directly with M2M in real-time vehicle tracking, geofencing, fuel monitoring, and reporting for enterprise fleets.
- Geotab: Geotab is a leading global fleet telematics and GPS tracking platform with a SaaS model, open APIs, and a marketplace for hardware partners. It is the closest large-scale direct peer to M2M's IoT/GPS vehicle monitoring offering, competing for the same fleet operators with similar functionality.
Broad incumbents
- Verizon Connect: Verizon Connect offers a broad fleet and asset management SaaS suite backed by Verizon's network and connected-vehicle services. It overlaps with M2M's GPS tracking and fleet management capabilities but operates at a much larger scale with bundled cellular connectivity.
- Trimble Transportation: Trimble Transportation provides enterprise fleet management, telematics, and supply chain solutions as part of a much broader hardware and software portfolio. It competes with M2M in fleet tracking and analytics for larger enterprise customers in transportation and logistics.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks7 records
Key highlights7 records
Customer concentration
M2M social profiles
Digital presenceM2M financial estimates
Financial estimateRevenue estimate
Valuation estimate
M2M leadership team
Management profileNumber of profiles
M2M funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
M2M M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about M2M
What does M2M do?
M2M provides a cloud-based GPS monitoring and IoT platform for real-time vehicle, asset, and personnel tracking, combined with proprietary telematics hardware such as fuel meters, deaerators, and mobile tracker devices. The platform serves fleet operators, logistics companies, and individual consumers via web dashboards and iOS/Android mobile applications, enabling remote monitoring of location, fuel consumption, and equipment status.
Is M2M a public or private company?
M2M is a private company. It is classified as unknown and is currently operating.
When was M2M founded?
M2M was founded in 2009. It employs 1 to 10 people.
Where is M2M based?
M2M is headquartered in Cherkasy (Черкаси), Ukraine, in the Europe region.
How does M2M make money?
Three revenue lines are on record. Platform Subscription (SaaS) is the primary driver. The others are hardware Sales and custom/Enterprise Plans.
Who are M2M's main competitors?
Direct peers on record are Azuga (Bridgestone), GPS Insight, Navixy, Fleetio, Webfleet (Bridgestone), Wialon (Gurtam), Samsara and Geotab. Broad incumbents are Verizon Connect and Trimble Transportation.
Does M2M have an API?
Yes. The platform provides an open API that allows users to implement their own custom developments and integrate with the M2M monitoring platform. The API documentation is available at the Swagger UI endpoint. Developer documentation is at my.m2m.eu/api/swagger-ui/index.html.
What industry is M2M in?
M2M's product category is Fleet Management Software. Its primary akta.pro industry code is HDAFAIAF, Cellular IoT/M2M Gateways & Routers (LTE/5G), with a secondary code of HDAIAJAF, Satellite IoT & Machine-to-Machine (M2M) Connectivity (LPWAN over Satellite). Its NAICS code is 518 and its SIC code is 3576.