Dignity Health Arena, Theater and Convention Center

What Dignity Health Arena, Theater and Convention Center does

Dignity Health Arena, Theater and Convention Center is a privately operated multi-purpose entertainment venue complex located at 1001 Truxtun Avenue in downtown Bakersfield, California. The venue encompasses a main arena, a theater, and a convention center, and hosts concerts, sports events, family shows, monster truck performances, WWE touring events, and private corporate functions. Its primary anchor tenant is the Bakersfield Condors (AHL professional hockey team), with additional programming sourced from a diverse touring event calendar. The venue is professionally managed by ASM Global (with Legends Global branding referenced in source material) and operates under naming rights held by Dignity Health.

The venue generates revenue through four primary streams: event ticketing via the AXS digital platform, premium experience and VIP hospitality packages, private event rentals for corporate and private functions, and sponsorship/advertising partnerships with presenting sponsors including Dignity Health, Corona Premier, Firestone Walker, Michelob Ultra, Modelo, Pepsi, Three-Way Chevrolet, and the Bakersfield Marriott at the Convention Center. It operates on an event-driven go-to-market motion targeting individual consumers (general admission ticketing) and enterprise clients (private events and premium hospitality). The technology stack is composed of standard venue-industry tools: AXS for ticketing and resale, and Simpleview CRM for website and digital presence. The venue also goes to market as Mechanics Bank Arena and was previously known as Bakersfield Arena.

Name

Dignity Health Arena, Theater and Convention Center

Legal name

Dignity Health Arena, Theater and Convention Center

Website

https://mechanicsbankarena.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Dignity Health Arena, Theater and Convention Center is a privately operated multi-purpose entertainment venue in Bakersfield, California, hosting concerts, sports, family shows, and private events. It serves individual consumers and corporate clients, with the Bakersfield Condors as anchor tenant and ASM Global as manager.

Ownership category

akta.pro rank

Product category

Live Entertainment Venue and Event Services

NAICS

Promoters of Performing Arts, Sports, and Similar Events with Facilities (71131), Promoters of Performing Arts, Sports, and Similar Events with Facilities (711310), Spectator Sports (7112)

SIC

Services-Amusement & Recreation Services (7900), Services-Miscellaneous Amusement & Recreation (7990)

akta.pro industry

PRIMARYMPAGALAA

Arena & Stadium Operations (Large-Capacity Venues)

Media, Entertainment & Sports/Live Entertainment & Events (Concerts, Theater, Festivals)/Event Venues & Venue Operations (Arenas, Theaters, Halls)

SECONDARYTHAHAAAH

Fairgrounds & Expo Parks

Travel & Hospitality/MICE (Meetings, Incentives, Conferences & Exhibitions)/Conference & Convention Venues (Convention Centers, Civic Centers)

SECONDARYMPAGALAN

Venue Food, Beverage & Hospitality Operations (Concessions, Catering, Premium Seating)

Media, Entertainment & Sports/Live Entertainment & Events (Concerts, Theater, Festivals)/Event Venues & Venue Operations (Arenas, Theaters, Halls)

SECONDARYMPAIAFAL

Event Operations & Venue Services (Box Office, FOH/BOH, Concessions)

Media, Entertainment & Sports/Music & Audio (Recording, Publishing, Streaming)/Live Music & Touring (Promoters, Venues, Ticketing)

Keywords

• Live entertainment venue
• Event ticketing services
• Sports arena hosting
• Convention center rentals
• Premium hospitality packages

Headquarters

HQ city

Bakersfield

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Event ticketing: Revenue generated from ticket sales for concerts, sports, family shows, and live events through the AXS platform. Premium seating and hospitality packages available.
2. Premium experiences and hospitality: Revenue from premium seating, VIP packages, and hospitality services for events.
3. Private event rentals: Revenue from hosting private corporate events, dinners, and functions at the venue.
4. Sponsorship and advertising: Partnership revenue from presenting sponsors and advertising partners including Corona Premier, Dignity Health, Firestone Walker, Michelob Ultra, Modelo, Pepsi, and others.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Multi-purpose live entertainment venue complex in Bakersfield, California operating an arena, theater, and convention center that hosts concerts, sports events (including the Bakersfield Condors AHL hockey team), family shows, monster truck shows, and WWE events. The venue also rents its spaces for private corporate events, conferences, weddings, banquets, and offers premium seating and VIP hospitality packages. Ticket sales are processed through the AXS digital platform alongside an on-site box office.

Product overview

Dignity Health Arena, Theater and Convention Center is a unified live entertainment venue complex offering multiple event spaces in Bakersfield, CA. The core offerings include the main Arena for large concerts and sports events, a Theater for stage performances and smaller productions, and a Convention Center for corporate events and conferences. Additional services include Premium Experiences (VIP seating and exclusive packages), Private Events hosting (corporate functions, banquets, private parties), and Box Office ticketing services. The venue also provides parking, accessibility accommodations, and sustainability programs. The venue hosts tenant partner Bakersfield Condors hockey team and serves as home for diverse entertainment including hip-hop festivals, monster truck shows, WWE events, family shows, and concerts.

Differentiator

Problem solved

Functional benefit

Products and services

• Dignity Health Arena

Named customers1 record

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Twelve partnerships are on record, tiered presenting sponsor and core.

• Corona Premierpresenting sponsorGTM or Marketing PartnerPresenting partner sponsor of the venue, representing the Corona Premier beer brand.
• Dignity Health - Mercy & Memorial Hospitalspresenting sponsorGTM or Marketing PartnerPresenting partner and naming rights sponsor. Dignity Health operates Mercy and Memorial Hospitals in the Bakersfield area.
• Firestone Walker Brewing Companypresenting sponsorGTM or Marketing PartnerPresenting partner sponsor representing the Firestone Walker craft brewing company.
• Bakersfield Marriott at the Convention Centerpresenting sponsorGTM or Marketing PartnerPresenting partner sponsor - the official hotel partner connected to the convention center.
• Michelob Ultrapresenting sponsorGTM or Marketing PartnerPresenting partner sponsor representing the Michelob Ultra beer brand.
• Modelopresenting sponsorGTM or Marketing PartnerPresenting partner sponsor representing the Modelo beer brand.
• Pepsipresenting sponsorGTM or Marketing PartnerPresenting partner sponsor for beverage services at the venue.
• Three-Way Chevroletpresenting sponsorGTM or Marketing PartnerPresenting partner sponsor representing the local Three-Way Chevrolet dealership.
• Trinity Safety Companypresenting sponsorOthersPresenting partner sponsor providing safety services to the venue.
• AXScoreTechnology or IntegrationOfficial ticketing platform partner for ticket sales, distribution, and resale marketplace services.
• Bakersfield CondorscoreStrategic or Co-development PartnerPrimary anchor tenant - professional hockey team (AHL) that serves as the main sports tenant of the arena.
• Legends GlobalcoreImplementation/ SI/ Consulting PartnerVenue management company providing operations, hospitality, and venue management services. Identified as the company that manages the venue.

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Gas South Arena: Mid-sized arena in Duluth, Georgia operated by a global venue management company (ASM Global predecessor network), hosting concerts, family shows, and minor-league sports. Comparable mid-tier arena operating model and event mix.
• Toyota Arena: Mid-sized multi-purpose arena in Ontario, California hosting concerts, sports (Ontario Reign AHL), and family entertainment. Closely comparable in capacity, ASM Global management footprint, and AHL anchor-tenant model.
• Oakland Arena: Mid-capacity Bay Area arena hosting concerts, sports, and entertainment events. Comparable mid-tier regional arena competing for the same California touring acts.
• Save Mart Center: Multi-purpose arena in Fresno, California operated by ASM Global, hosting concerts, sports, and family shows for the Central Valley. Closest direct geographic and operating-model peer to the Dignity Health Arena.
• Acrisure Arena: Mid-sized California arena in Greater Palm Springs hosting concerts, sports, and family events. Comparable regional California market positioning and multi-purpose venue operating model.

Broad incumbents

• Paycom Center: Multi-purpose arena in Oklahoma City hosting NBA basketball and touring concerts. Comparable mid-tier regional arena business model with a major sports anchor tenant.
• Golden 1 Center: Major Sacramento arena hosting NBA basketball and high-profile touring events. Comparable California venue in the broader competitive set for touring content and corporate bookings.
• SAP Center at San Jose: Larger California arena managed by an affiliated global operator, hosting NHL hockey and major touring acts. Comparable in California market dynamics but larger scale and incumbent NHL anchor tenant.
• Dignity Health Amphitheatre: Sister outdoor amphitheatre operated by the same ASM Global management team in Bakersfield, sharing digital presence with the Dignity Health Arena. Comparable operations, sponsorship portfolio, and event programming.

Others

• Bakersfield Marriott at the Convention Center: Adjacent convention-center hotel partner and presenting sponsor. Relevant as an ecosystem participant — the venue's MICE business and hospitality packages depend on adjacent hotel capacity.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/mechanicsbarena/?utm_source=ig_embed&utm_campaign=loading
• LinkedInlinkedin.com/company/dignity-health-arena-theater

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Dignity Health Arena, Theater and Convention Center