Mobilişim İletişim A.Ş

What Mobilişim İletişim A.Ş does

Mobilişim İletişim A.Ş. is a privately held Turkish mobile communication services provider founded in 2004 and headquartered in the Maltepe district of Istanbul. The company operates a cloud-based, API-first platform delivering bulk SMS, MMS, voice messaging, two-way messaging, mobile payment, mobile survey, virtual telephone, and fax services to businesses, with secondary services in mobile application development, web development, and digital marketing. Its core technical infrastructure centers on the proprietary SMSGW gateway platform, which connects directly to all three Turkish mobile network operators (Turkcell via SS7/SIGTRAN, Vodafone via SMPP, and TTMobil via DeliverSM) and supports a load-balanced architecture capable of processing up to 3,000 SMS per second, hosted in the Superonline Maltepe data center.

The business model is usage-based with publicly disclosed volume-tiered pricing denominated in Turkish Lira, ranging from 1,000 to over 10,000,000 SMS units at decreasing per-message rates (from 0.40 TL/unit down to 0.085 TL/unit at scale). Go-to-market combines a self-serve developer portal (panel4.ekomesaj.com) for direct SMB acquisition with a channel network of six solution partners and three authorized dealers (Akıllıcell, Postacell, Orbit Telekom) reselling under their own brands across Turkey. A distinct wholesale business line provides softswitch and STH (Altyapı İşletmeciliği Hizmeti) virtual operator infrastructure to BTK-licensed telecom carriers, including the patented MOGÜS mobile toll collection system. The company has also filed the MOGÜS patent for hardware-free mobile toll collection on bridges, highways, and parking. With 16 employees and claimed reach across Turkey, Azerbaijan, Australia, Morocco, and China, the operation remains a sub-scale, founder-led specialist in the Turkish CPaaS and telecom infrastructure market.

Name

Mobilişim İletişim A.Ş

Legal name

Mobilişim İletişim Anonim Şirketi

Website

https://mobilisim.com.tr

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

11–50 employees

Short description

Mobilişim İletişim A.Ş. is a privately held Istanbul-based Turkish mobile communications provider offering bulk SMS, MMS, voice, and softswitch services via an API-first cloud platform with direct interconnections to all three Turkish mobile operators, serving SMBs and BTK-licensed STH operators.

Ownership category

akta.pro rank

Product category

Mobile Messaging Services

NAICS

Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518), Telecommunications Resellers and Agents for Wireless Telecommunication Services (51712)

SIC

Radiotelephone Communications (4812), Telegraph & Other Message Communications (4822)

akta.pro primary industry

SMS/MMS & Messaging Marketing Services (Text, RCS, WhatsApp/OTT) (MPAAAIAB)

akta.pro secondary industries

Billing, Payments & Subscription Support (BPAAABAC), Enterprise & B2B Mobile Network Operators (HDAIAAAB)

Keywords

• Bulk sms services
• Mms messaging
• Voice broadcasting
• Sms gateway
• Virtual operator services

Headquarters

HQ city

Istanbul

HQ country

Türkiye

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Operations, Infrastructure, Personnel, Technology or R&D, Marketing or Sales

Revenue model

1. SMS/MMS Transmission Services: Pre-paid SMS and MMS packages sold in bulk quantities. Pricing tiers from 1,000 to 10,000,000+ SMS units with decreasing unit costs at higher volumes. Revenue generated through per-message transmission fees.
2. Voice Message Services: Voice broadcasting services with packages ranging from 5,000 to 1,000,000 messages. Additional charges for professional voice recording services at 45 TL per recording.
3. Telephony Services: Conference calling, call forwarding, call recording, callback, call waiting, do-not-disturb mode, and fax services. Revenue from per-minute calling rates.
4. SMS Gateway for STH Operators: Wholesale SMS termination services for STH licensed operators via SMPP or XML interconnect. Includes SMS sending, receiving, and SIM card change detection.
5. Softswitch Infrastructure Services: Virtual operator services for STH companies including co-location, server sharing, and voice termination. Revenue from infrastructure sharing and per-minute termination fees.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

Mobilişim İletişim A.Ş. is a Turkish mobile communications company that sells bulk SMS, bulk MMS, voice messaging, two-way SMS, mobile payment, mobile survey, virtual telephony, and fax services through its cloud-based SMSGW platform with direct interconnects to Turkish mobile operators. The company also provides wholesale SMS termination, softswitch infrastructure, and virtual operator services to STH (Sanal Toplu Haberleşme) licensed telecom operators, and operates an SMS API for developer integration.

Product overview

Mobilişim İletişim A.Ş is a next-generation mobile communication company offering a unified platform of communication products and enterprise solutions. The core product portfolio centers on messaging services (Toplu SMS, Sesli Mesaj, Toplu MMS, Çift Yönlü Mesaj) complemented by mobile payment (Mobil Ödeme), surveys (Mobil Anket), voice (Telefon), and fax services. These are supported by enterprise solutions including SMS Gateway for traffic routing, STH Hizmetleri for virtual operator infrastructure, Mobil Uygulamalar for app development, Web Geliştirme for web development, and Dijital Pazarlama for digital advertising. The platform is built on cloud infrastructure with an API-first approach, enabling developers to integrate messaging capabilities via JSON/XML APIs.

Differentiator

Problem solved

Functional benefit

Products and services

• Toplu SMS (Bulk SMS) Bulk SMS service enabling businesses to send mass text messages to customers for notifications, group messaging, account verification, OTP codes, and marketing. Built on cloud infrastructure with direct operator interconnects and automatic scaling, delivered via web panel or HTTP API.
• Sesli Mesaj (Voice Message) Voice broadcasting service for delivering pre-recorded audio announcements, campaigns, and notifications to customers via automated calls. Supports use cases for political campaigns, retail promotions, exhibition notifications, and conferences, with optional professional voice recording.
• Toplu MMS (Bulk MMS) Bulk multimedia messaging service supporting image formats (GIF, JPEG, PNG) for visual marketing campaigns, logistics notifications with product and delivery photos, and promotional content distribution to customers.
• Çift Yönlü Mesaj (Two-Way Messaging) Two-way messaging service enabling customer interaction through replies, supporting retail discount code distribution, technical service queries, membership registration, and customer service use cases.
• Mobil Ödeme (Mobile Payment) Mobile payment service supporting subscription-based payments for associations, foundations, and clubs with automatic monthly collection, as well as instant direct payments initiated via SMS.
• Mobil Anket (Mobile Survey) Mobile survey service for collecting customer feedback via SMS or mobile web pages, supporting customer satisfaction measurement, problem resolution tracking, and market research.
• Telefon (Virtual Phone) Virtual phone service providing Turkish phone numbers with conference calling, call forwarding, call recording, callback service, call waiting, and Do Not Disturb mode for business telephony needs.
• Fax Fax service enabling sending and receiving faxes worldwide with automatic email delivery, API integration support, and real-time call forwarding from any computer.
• SMS Gateway (SMSGW) SMS Gateway solution for routing SMS traffic via SMPP protocol to Vodafone and TTMOBIL subscribers, and via SS7/SIGTRAN to TURKCELL. Supports HTTP configuration, multi-language SMS, emoji support, real-time traffic monitoring, and load-balanced capacity of 3,000 SMS per second.
• STH Hizmetleri (Virtual Operator Services) Virtual Operator Services for STH (Altyapı İşletmeciliği Hizmeti) licensed companies providing Softswitch infrastructure, number portability database services, wholesale voice termination, and bulk SMS services without requiring hardware investment. Includes co-location, server sharing, and 9-tier dealer account management.
• Mobil Uygulamalar (Mobile Application Development) Mobile application development service for iOS, Android, and Windows platforms, including content management, e-commerce, and custom applications with support for mobile strategy, social media integration, and location-based services.
• Web Geliştirme (Web Development) Web development service for corporate websites, e-commerce platforms, and custom applications using C#.Net, Java, HTML5, CSS3, MSSQL, and MySQL, with responsive design for all devices.
• Dijital Pazarlama (Digital Marketing) Digital marketing services including Google AdWords, programmatic advertising, and social media advertising with real-time analytics and reporting capabilities for measurable campaign ROI.

Quantifiable outcome

• Request response time under 1 hour
• +3 more outcomes

Named customers2 records

Segments6 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature5 records

Partnerships

18 partnerships are on record, tiered core and minor.

• TurkcellcoreTechnology or IntegrationDirect SMS termination connection via E1 circuits with SS7 protocol or IP SIGTRAN. Core connectivity for SMS/MMS delivery to Turkcell subscribers.
• Vodafone TurkeycoreTechnology or IntegrationDirect SMS termination via SMPP protocol over IP. Core connectivity for SMS/MMS delivery to Vodafone subscribers.
• Avea/TTMobilcoreTechnology or IntegrationDirect SMS termination via DeliverSM method through SMSGW. Core connectivity for SMS/MMS delivery to TTMobil subscribers.
• Superonline (Data Center)coreTechnology or IntegrationCo-location services at Superonline Maltepe data center with redundant internet access, UPS, and generator support for softswitch infrastructure.
• BTK (Bilgi Teknolojileri ve İletişim Kurumu)coreTechnology or IntegrationVPN connection for accessing TK Number Database server for ported number routing. Regulatory compliance for STH operators.
• ASB Yazılım Tic. Ltd. Şti.minorChannel Partner/ Reseller/ DistributorSolution partner located in Gebze/Kocaeli providing local implementation and support services.
• Ayfanet Bilgisayar Danışmanlık Turizm Sanayi ve Ticaret Limited ŞirketiminorChannel Partner/ Reseller/ DistributorSolution partner in Antalya providing regional implementation and consulting services.
• Doğa Telekomünikasyon Yazılım Bilgisayar Bilişim Sistemleri Eğitim Danışmanlık A.Ş.minorChannel Partner/ Reseller/ DistributorSolution partner in Istanbul providing telecommunications and software integration services.
• Tekrom Teknoloji Anonim ŞirketiminorChannel Partner/ Reseller/ DistributorSolution partner in Istanbul providing technology integration services.
• İstanbul BT Telekom İletişim Hizmetleri Anonim ŞirketiminorChannel Partner/ Reseller/ DistributorSolution partner in Istanbul providing telecom services and implementation.
• Teknolog Bilgi Teknolojileri ve Sistemleri Anonim ŞirketiminorChannel Partner/ Reseller/ DistributorSolution partner in Istanbul providing IT systems and technology services.
• Akıllıcell (Yaşar Karaarslan)minorChannel Partner/ Reseller/ DistributorAuthorized dealer in Istanbul (Beylikdüzü) reselling SMS services under akillicell.com brand.
• Postacell İletişim (Hacı Murat Ünalmış)minorChannel Partner/ Reseller/ DistributorAuthorized dealer in Istanbul (Şişli) reselling SMS services under postacell.com.tr brand.
• Orbit Telekom Sanayi ve Ticaret Limited ŞirketiminorChannel Partner/ Reseller/ DistributorAuthorized dealer in Isparta reselling SMS services under orbitsms.com.tr brand.
• Kaydet.comminorGTM or Marketing PartnerBusiness mapping partner offering 1,000 free SMS credits for companies registered on Kaydet.com.
• TürkTrustminorGTM or Marketing PartnerE-signature partner offering 1,000 free SMS credits for TurkTrust e-signature users.
• HemenAl (Bilginet)minorGTM or Marketing PartnerE-commerce partner offering 1,000 free SMS or special gifts for HemenAl e-commerce users.
• SetrowminorGTM or Marketing PartnerEmail platform partner - Setrow users can avoid spam with their email platform.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Sinch: Sinch is a major European-headquartered CPaaS provider offering messaging, voice, and verification services globally, including A2P SMS termination in Turkey — comparable as a much larger incumbent in Mobilişim's core messaging category.
• Twilio: Twilio is the global leader in CPaaS, offering SMS, voice, WhatsApp, and verification APIs at scale — a broad incumbent whose developer-first API approach mirrors Mobilişim's but at vastly greater scale and geographic reach.
• Vonage (Ericsson): Vonage, now part of Ericsson, provides cloud communications APIs (SMS, voice, video) to enterprises — a broad incumbent in the same programmable messaging category as Mobilişim with global scale.
• MessageBird: MessageBird (Bird) is a European omnichannel communications platform offering SMS, WhatsApp, email, and voice APIs — comparable as a broader incumbent competing in the same A2P messaging space as Mobilişim.
• Turkcell: Turkcell is Turkey's largest mobile network operator, the underlying carrier through which Mobilişim terminates SMS — comparable as a broad incumbent that can vertically integrate or compete with messaging services directly.

Direct peers

• Telnyx: Telnyx provides programmable SMS, voice, and SIP trunking APIs with private network infrastructure — directly comparable to Mobilişim's wholesale/operator-style API model and pricing.
• Plivo: Plivo is a global cloud communications platform offering SMS, voice, and number management APIs with a developer-focused self-serve model — directly comparable to Mobilişim's SMS API and per-message usage-based pricing.
• NetGSM: NetGSM is a Turkish telecommunications and bulk SMS provider offering SMS API, voice, and STH-aligned services for businesses — directly comparable to Mobilişim's product mix and customer base.
• İleti Merkezi: İleti Merkezi is a leading Turkish bulk SMS, voice and messaging platform serving enterprises across Turkey with a similar API-first model and operator interconnection — making it a directly comparable local peer to Mobilişim.
• Verimor: Verimor is a Turkish cloud telephony and bulk SMS provider offering API-driven voice and messaging to businesses — directly comparable to Mobilişim in product scope and SMB/enterprise customer profile.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/mobili-im-mobil-bili-im-hizmetleri-tic-ltd-ti

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mobilişim İletişim A.Ş