Mostbet Partners
Mostbet Partners is a Cyprus-domiciled affiliate program, founded in 2016, that operates as a direct advertiser for the worldwide Mostbet iGaming brand. It recruits and manages 100,000+ affiliates who promote a 22,000-game casino and sportsbook, paying up to 60% revshare or $220 CPA.
- Company typePrivate
- Founded2016
- Headquarters—
- Headcount101–250
- GTM typeB2B
- OfferingSoftware
What Mostbet Partners does
Mostbet Partners is a Cyprus-domiciled affiliate program established in 2016, operating as a direct advertiser for the worldwide Mostbet iGaming brand. The company recruits, onboards, and manages a network of 100,000+ affiliate partners who promote a product catalog comprising 22,000+ casino games and a sports betting vertical through their own traffic sources. The platform offers two compensation models — a Revenue Share arrangement with a base rate of 30% of gross gaming revenue (rising to up to 60% based on performance) and a Cost Per Action model paying up to $220 per qualifying client. Partners access a personal account with detailed statistics, 24/7 personal manager support, exclusive promotional materials, and an internal loyalty points store for redeeming merchandise and gadgets. Multi-payment rails (Capitalist, Wire Transfer, eSewa) support payouts, and a sub-partnership structure enables existing affiliates to earn from recruited sub-affiliates.
The business operates with approximately 175 employees and is governed under the laws of the Republic of Cyprus. GTM is entirely channel-partner driven: affiliates register directly through the mostbet.partners website, are contacted by specialists for onboarding, and are subsequently retained through a mix of competitive commissions, personal account management, and loyalty rewards. The product is positioned as having a "well-deserved place among the leaders" in the iGaming affiliate vertical, with named long-term agency partners (MobiAds, Alfaleads since 2018) and a broader community of smaller affiliates providing customer concentration at the long tail. No venture capital, private equity, or parent-company ownership is disclosed; Mostbet Partners appears to be independently and privately held.
There is no disclosed revenue, funding history, or AI/ML capability in the available materials. Technology centers on an in-house affiliate tracking platform with personal account dashboards, statistics reporting, an internal store, and integrated payment processing — all conventional SaaS functionality without stated AI features. The company's competitive moat is built on the scale of its 100,000+ affiliate distribution network, its 10-year operating track record, the breadth of its game catalog, and the layered retention mechanics (commission tiers, loyalty store, personal managers) that compound switching costs at the partner level.
Mostbet Partners firmographics
Firmographics- Name
- Mostbet Partners
- Legal name
- Mostbet Partners
- Website
- https://mostbet.partners
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Mostbet Partners is a Cyprus-domiciled affiliate program, founded in 2016, that operates as a direct advertiser for the worldwide Mostbet iGaming brand. It recruits and manages 100,000+ affiliates who promote a 22,000-game casino and sportsbook, paying up to 60% revshare or $220 CPA.
- Ownership category
- akta.pro rank
Mostbet Partners industry classification
Industry- Product category
- iGaming Affiliate Marketing
- NAICS
- Gambling Industries (7132)
- akta.pro primary industry
- Sportsbook Affiliate & Comparison Sites (MPAEAMAA)
- akta.pro secondary industry
- Affiliate Marketing & Partner Networks (BPAMALAI)
Keywords
Mostbet Partners business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Marketing or Sales, Personnel, Technology or R&D, Operations, Others
Revenue model
- Revenue Share (RS) Model: Partners receive a percentage of the gross gaming revenue (GGR) generated by clients they attract. Base rate is 30% of GGR minus chargebacks, fees and bonuses. Partners can earn up to 60% revshare. Sub-partnership arrangement allows partners to earn additional percentage from recruited sub-affiliates.
- Cost Per Action (CPA) Model: Partners receive fixed remuneration for each qualifying action (deposit + bet) performed by attracted clients. CPA payments up to $220 per client. Requires minimum 10 qualified clients for first withdrawal.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Revenue Share (RS) - Base rate with potential increases |
| Transaction based/ take rate | Monthly | Cost Per Action (CPA) - Per qualifying client action |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
Mostbet Partners product offering
Product offeringCore offering
Mostbet Partners operates a direct-advertiser iGaming affiliate program for the Mostbet casino and sports betting brand, recruiting affiliate marketers, webmasters, and agencies to promote the brand's products. Partners earn commissions through a Cost Per Action (CPA) model paying up to $220 per qualifying client, or a Revenue Share (RevShare) model paying up to 60% of gross gaming revenue, with payments processed monthly via integrated payment methods. The program is supported by a proprietary tracking platform with personal account management, statistics, 24/7 personal managers, and a loyalty points store.
Product overview
Mostbet Partners operates as a single affiliate program platform offering two cooperation models: CPA (Cost Per Action) with payouts up to $220 per client, and Revenue Share with up to 60% commission. The program includes a loyalty points system redeemable through an internal store for merchandise and gadgets. Partners access a personal account with statistics, promotional materials, and 24/7 manager support. The underlying product includes casino (22,000 games) and sports betting offerings.
Differentiator
Problem solved
Functional benefit
Products and services
- Mostbet Partners Affiliate Program A direct-advertiser iGaming affiliate program that pays partners to promote the Mostbet casino (22,000+ games) and sports betting brand via CPA (up to $220 per qualifying client) or Revenue Share (up to 60% of GGR) compensation, supported by an in-house tracking platform, personal account management, and monthly payouts. Targeted at affiliate marketers, webmasters, media buyers, and agencies.
- Loyalty Program Store An internal store where registered Mostbet Partners affiliates exchange loyalty points earned from qualified leads for merchandise, gadgets, and other prizes, providing an additional engagement and retention layer on top of the affiliate program.
Quantifiable outcome
- Affiliates can earn up to 60% revenue share
- +2 more outcomes
Companies that use Mostbet Partners
Customer profileNamed customers6 records
Segments1 record
Ideal customer profiles1 record
Mostbet Partners technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Mostbet Partners partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered minor and core.
- Luxe ProfitminorAffiliate partner of Mostbet Partners. Working relationship praised for reliability, top conversion rates, and availability of exclusive merchandise. Managers are noted for resolving issues instantly.
- MobiAdscoreLong-term agency partner (ex. WakeApp) that has implemented large amounts of joint work to attract new users. Described as 'top client' with creative team involvement across multiple sources and advertising auctions.
- UN™minorAffiliate partner highlighting responsive communication, prompt support with any questions, excellent working conditions, high conversion, and stable payments without delays.
- AlfaleadscoreLong-term partner since 2018 with relationship that has grown stronger over time. Described as example of mutual respect and focus on results. Partnership recognized for trust and expertise.
- Private incminorAffiliate partner valued for long-term relationship, fast feedback from managers, honesty, always current data, product flexibility, and loyalty. Recommended for arbitration teams.
- Adkey.AgencyminorPartner praising transparency of conditions, friendly support, and professional approach. Support team provides necessary information and real solutions. Affiliate program recommended for fair conditions.
Scale indicators4 records
Recent moves5 records
Expansion highlights4 records
Mostbet Partners competitors and assessment
Company assessmentBroad incumbents
- Gambling.com Group: Publicly-listed performance marketing and affiliate business for online gambling, publishing comparison sites and operating affiliate networks. Broader business model with media properties alongside the affiliate network.
- Better Collective: Publicly-traded sports betting media and affiliate marketing company operating multiple sportsbook comparison and affiliate sites. A larger, more diversified incumbent in the iGaming affiliate space.
- Catena Media: Established operator of sports betting and casino affiliate sites; a publicly-listed incumbent in iGaming lead generation. Comparable as an affiliate-driven business in the same vertical.
Direct peers
- AdCombo: Global affiliate network with strong verticals in iGaming, COD, and nutra. Operates CPA and revshare models for gambling offers, directly competing for the same affiliate traffic as Mostbet Partners.
- 22Bet Partners: Direct advertiser affiliate program for the 22Bet iGaming brand, offering CPA and Revshare models targeting similar emerging-market traffic. Comparable in scale, structure, and compensation mechanics to Mostbet Partners.
- Melbet Partners: Affiliate program for the Melbet iGaming brand operating direct-advertiser model with revshare and CPA. Targets similar affiliate demographics and emerging markets as Mostbet Partners.
- Alfaleads: Affiliate network and CPA network operating in the iGaming vertical, listed as a long-term partner of Mostbet Partners since 2018. Both buy and sell traffic in the gambling affiliate ecosystem.
- 1xBet Partners: Direct competitor and one of the largest iGaming affiliate programs globally, offering CPA and Revshare models for casino and sports betting traffic. Operates from a similar direct-advertiser model with global reach across emerging markets.
- Bet365 Affiliates: Long-established sportsbook and casino affiliate program from a major Tier-1 licensed operator. Directly competes for sportsbook and casino affiliate traffic with tiered revshare commissions.
Emerging players
- Stake.com Affiliates: Affiliate program for the crypto-friendly Stake.com casino/sportsbook brand, growing rapidly through influencer and affiliate channels. Comparable in offering a direct advertiser affiliate program with competitive revshare.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Mostbet Partners social profiles
Digital presenceMostbet Partners financial estimates
Financial estimateRevenue estimate
Valuation estimate
Mostbet Partners leadership team
Management profileNumber of profiles
Mostbet Partners funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Mostbet Partners M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Mostbet Partners
What does Mostbet Partners do?
Mostbet Partners operates a direct-advertiser iGaming affiliate program for the Mostbet casino and sports betting brand, recruiting affiliate marketers, webmasters, and agencies to promote the brand's products. Partners earn commissions through a Cost Per Action (CPA) model paying up to $220 per qualifying client, or a Revenue Share (RevShare) model paying up to 60% of gross gaming revenue, with payments processed monthly via integrated payment methods. The program is supported by a proprietary tracking platform with personal account management, statistics, 24/7 personal managers, and a loyalty points store.
Is Mostbet Partners a public or private company?
Mostbet Partners is a private company. It is classified as unknown and is currently operating.
When was Mostbet Partners founded?
Mostbet Partners was founded in 2016. It employs 101 to 250 people.
How does Mostbet Partners make money?
Two revenue lines are on record. Revenue Share (RS) Model is the primary driver. The others are cost Per Action (CPA) Model.
Who are Mostbet Partners's main competitors?
Broad incumbents on record are Gambling.com Group, Better Collective and Catena Media. Direct peers are AdCombo, 22Bet Partners, Melbet Partners, Alfaleads, 1xBet Partners and Bet365 Affiliates. Stake.com Affiliates is listed as an emerging player.
Does Mostbet Partners have an API?
No public API is recorded for Mostbet Partners.
What industry is Mostbet Partners in?
Mostbet Partners's product category is iGaming Affiliate Marketing. Its primary akta.pro industry code is MPAEAMAA, Sportsbook Affiliate & Comparison Sites, with a secondary code of BPAMALAI, Affiliate Marketing & Partner Networks. Its NAICS code is 7132.