MPStats.io
MPStats.io is a Russian SaaS platform founded in 2020 that provides analytics, automation, and AI tools for sellers on Wildberries, Ozon, Yandex Market, and Avito, delivering 15 integrated products via a single subscription starting at 6,495 RUB/month.
- Company typePrivate
- Founded2020
- HeadquartersSaint Petersburg, Russia
- Headcount51–100
- GTM typeB2B
- OfferingSoftware
What MPStats.io does
MPSTATS (ООО «МПСТАТС») is a Russian SaaS platform founded in 2020 and headquartered in Saint Petersburg that provides analytics, automation, and AI-assisted tools for sellers on Russian online marketplaces. The platform aggregates data on four marketplaces — Wildberries, Ozon, Yandex Market, and Avito — and delivers a single subscription containing 15 integrated tools covering external demand and competitor analytics, product card management, AI-powered photo editing, SKU auditing, advertising bid automation (Bidder), repricing, SEO optimization, automated review responses, and a consolidated seller dashboard (WB Cabinet). The product is delivered as a PHP-based web SaaS with a documented REST/JSON API; the core program is registered in the Russian Software Registry (No. 19117, September 18, 2023) and holds Rospatent Certificate No. 2020663455.
The company monetizes primarily through a subscription SaaS model, with the current unified tariff starting at 6,495 RUB/month for access to all 15 tools, supplemented by a 1-day free trial and a 50% promotional discount. A secondary revenue stream comes from partner and referral programs paying 20% of first customer payment and up to 25% recurring, with more than 900 active partners. Adjacent services — MPSTATS Academy (marketplace education), MPSTATS Consulting (managed promotion), MPSTATS Staff (e-commerce recruitment), and MPSTATS Data/Enterprise (custom B2B research) — diversify monetization beyond core subscriptions. Go-to-market is product-led growth, supported by content marketing (MPSTATS Journal blog), webinars, Telegram/VK/YouTube community channels, earned media in Russian outlets (РБК, Retail.ru, Tochka), and a Sberbank ecosystem partnership established in 2020. The company is privately held, founder-controlled by Dmitry Cherobaev, with 58 employees and no disclosed external funding.
MPStats.io firmographics
Firmographics- Name
- MPStats.io
- Legal name
- ООО «МПСТАТС»
- Website
- https://mpstats.io
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- MPStats.io is a Russian SaaS platform founded in 2020 that provides analytics, automation, and AI tools for sellers on Wildberries, Ozon, Yandex Market, and Avito, delivering 15 integrated products via a single subscription starting at 6,495 RUB/month.
- Ownership category
- akta.pro rank
Where MPStats.io is headquartered
LocationHeadquarters
- HQ city
- Saint Petersburg
- HQ country
- Russia
- HQ region
- Europe
Offices1 record
Markets served
MPStats.io business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- SaaS Subscription (Subscription Recurring): MPSTATS provides access to its MarketPlace Statistics platform via subscription-based SaaS. Users pay a monthly or annual fee to access 15 integrated tools. Tariffs are available at mpstats.io/tariffs, starting from 6,495 RUB/month. The service is provided as a non-exclusive license for a fixed subscription term (prepaid period) with prepaid limits. Accepts bank transfers for legal entities and individual entrepreneurs.
- Referral and Partner Program Revenue Sharing: Partners and referrers earn commissions: 20% from a referee's first payment (partner program) and up to 25% of all subsequent payments (referral program). The company pays out earnings without income limits.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Full Platform Access — from 6,495 RUB/month |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels9 records
MPStats.io product offering
Product offeringCore offering
MPStats.io (MPSTATS) is a Russian SaaS platform that provides marketplace analytics and seller tools for e-commerce sellers operating on Wildberries, Ozon, Yandex Market, and Avito. The subscription bundles 15 integrated tools covering external analytics, AI photo editing, SKU auditing, automated bidding, SEO optimization, repricing, and automated review replies. The platform serves 879,000+ users with claimed >95% data accuracy and 5+ years of historical sales data.
Product overview
MPSTATS is a comprehensive platform for marketplace sellers offering 15 integrated tools in a unified subscription. The core offering combines external analytics for Wildberries, Ozon, and Yandex Market with AI-powered product card optimization tools (Photo Editor, SKU Auditor, SEO Optimization, My Cards), advertising automation (Bidder, Price Management, Auto-replies), and a seller dashboard (WB Cabinet). Free tools include a Chrome browser plugin, Unit Calculator, and AI Agent Skills. The platform is delivered as SaaS (PHP-based), providing data accuracy above 95% with data collection dating back to January 2020. Supporting services include MPSTATS Academy for education, Consulting for business management, Staff for recruitment, and Enterprise Data Solutions for custom B2B reports. Pricing starts from 6,495 ₽/month for access to all 15 tools.
Differentiator
Problem solved
Functional benefit
Products and services
- MPSTATS Analytics Platform Unified SaaS subscription bundling 15 integrated marketplace analytics and seller tools for e-commerce sellers on Wildberries, Ozon, Yandex Market, and Avito. Provides external sales analytics, an internal seller cabinet, AI photo editing, SKU auditing, automated review replies, advertising bidding, SEO optimization, repricing, and product card management through one account.
- MPSTATS Academy
Companies that use MPStats.io
Customer profileSegments5 records
Ideal customer profiles3 records
MPStats.io technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability9 records
Feature10 records
MPStats.io partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Artemy Lebedev Studio (Студия Артемия Лебедева)minorArtemy Lebedev Studio, a renowned Russian design bureau, is credited as the designer of the MPSTATS website. This partnership adds brand credibility through association with a prestigious design house.
Scale indicators7 records
Recent moves6 records
Expansion highlights6 records
MPStats.io competitors and assessment
Company assessmentBroad incumbents
- Jungle Scout: Established global SaaS for Amazon and Walmart marketplace sellers, providing product research, sales analytics, and supplier intelligence — comparable in offering structure and seller-targeting motion.
- Helium 10: Large, established all-in-one SaaS suite for Amazon sellers covering keyword research, analytics, repricing, and AI content; the international incumbent analogue to MPSTATS's 'all-in-one' 15-tool proposition.
- Perpetua (formerly Sellics): Enterprise-grade advertising optimization and analytics SaaS for marketplace sellers; comparable to MPSTATS's Bidder and external advertising analytics modules and indicative of the enterprise tier MPSTATS could pursue.
Direct peers
- SelSup: Russian multichannel management platform for marketplace sellers (Wildberries, Ozon, etc.) combining analytics, inventory sync, and automation — closely comparable to MPSTATS in geography, target customer, and integrated tooling.
- JStick: Russian analytics and management platform for marketplace sellers, providing sales analytics, pricing, and product card tools — directly competes with MPSTATS for the same Russian seller audience.
- Moneyplace: Russian marketplace analytics platform serving Wildberries and Ozon sellers with competitor tracking, pricing, and assortment intelligence — directly comparable to MPSTATS in customer base, marketplaces covered, and product surface area.
- SellerBoard: Profit analytics and inventory management SaaS for Amazon sellers; functionally analogous to MPSTATS (analytics + repricing + automation for marketplace sellers) though focused on international marketplaces.
- MarketDB: Russian marketplace analytics service covering Wildberries and Ozon with sales analytics, niche research, and supplier tracking — a close direct competitor to MPSTATS in the same geography and target segment.
- Stat4Market: Russian marketplace analytics tool offering sales statistics, category trends, and competitor analysis for Wildberries and Ozon sellers — directly overlapping with MPSTATS's external analytics offering.
Emerging players
- ChannelEngine: Marketplace integration and analytics platform that connects brands to dozens of marketplaces globally — comparable to MPSTATS at the enterprise/data layer, with potential as an international expansion analogue.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
MPStats.io social profiles
Digital presenceMPStats.io compliance and trust
Trust signalCompliance2 records
MPStats.io financial estimates
Financial estimateRevenue estimate
Valuation estimate
MPStats.io leadership team
Management profileNumber of profiles
Profiles1 record
MPStats.io funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
MPStats.io M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about MPStats.io
What does MPStats.io do?
MPStats.io (MPSTATS) is a Russian SaaS platform that provides marketplace analytics and seller tools for e-commerce sellers operating on Wildberries, Ozon, Yandex Market, and Avito. The subscription bundles 15 integrated tools covering external analytics, AI photo editing, SKU auditing, automated bidding, SEO optimization, repricing, and automated review replies. The platform serves 879,000+ users with claimed >95% data accuracy and 5+ years of historical sales data.
Is MPStats.io a public or private company?
MPStats.io is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was MPStats.io founded?
MPStats.io was founded in 2020. It employs 51 to 100 people.
Where is MPStats.io based?
MPStats.io is headquartered in Saint Petersburg, Russia, in the Europe region.
How does MPStats.io make money?
Two revenue lines are on record. SaaS Subscription (Subscription Recurring) is the primary driver. The others are referral and Partner Program Revenue Sharing.
Who are MPStats.io's main competitors?
Broad incumbents on record are Jungle Scout, Helium 10 and Perpetua (formerly Sellics). Direct peers are SelSup, JStick, Moneyplace, SellerBoard, MarketDB and Stat4Market. ChannelEngine is listed as an emerging player.
Does MPStats.io have an API?
Yes. REST API that integrates MPSTATS capabilities into client projects. Works over HTTP protocol and returns JSON responses. Requires personal API token (X-Mpstats-TOKEN header or auth-token query parameter) for authentication. Base URL: https://mpstats.io/api/. Response codes: 200 (success), 202 (accepted, processing), 401 (authorization error), 429 (rate limit exceeded), 500 (server error). Provides analytics data including product lists, category statistics, seller information, brand analysis, niche trends, pricing data, and sales metrics. Developer documentation is at mpstats.io/integrations/docs/description.