NPB Security Australia
NPB Security Australia is a Perth-headquartered physical security services firm founded in 2010 by David Barrett and Scott Parry, operating 2,000+ personnel across Western Australia and South Australia. The company delivers static guarding, mobile patrols, crowd control, and event security to retail, mining, healthcare, hospitality, and government clients via a proprietary digital reporting platform.
- Company typePrivate
- Founded2010
- HeadquartersPerth, Australia
- Headcount101–250
- GTM typeB2B
- OfferingServices
What NPB Security Australia does
NPB Security Australia is a privately held physical security services firm headquartered in Perth, Western Australia, founded in 2010 by directors David Barrett and Scott Parry. The company operates an active workforce of 2,000+ personnel delivering static guarding, mobile patrols, crowd control, after-hours support, security consulting, and building security across Western Australia and South Australia (Adelaide regional office opened April 2022). Customer base spans retail (Woolworths, BWS, Dan Murphy's, Rebel Sport, TAG Heuer), major venues and stadiums (Optus Stadium, WACA, HBF Arena/Park, Perth Heat, Fringe World Festival), mining and industrial (FIFO site security at outback WA mine sites with drug/alcohol testing), healthcare (multiple Perth Metro hospitals), hospitality (Little Creatures, Sandbar, Bailey Brewing), and government (VenuesWest precinct contracts).
The core technology differentiator is a proprietary Digital Reporting System custom-built over more than 10 years, which captures incident data, GPS-tracked patrol movements, video/image documentation, and real-time client notifications; the system records 1,200+ incidents annually and provides cross-venue trend analytics. This is supplemented by a technology partnership with Site Sentry delivering solar-powered CCTV integrated with physical guards, and in-car cameras in patrol vehicles. The platform supports an ISO 9001, ISO 45001, and AS 9120 certified operating model, with custom training co-developed with the Australian Hotels Association (WA) and a Security Start Program that funds Security Officer Licence acquisition for new entrants.
The business model is labor-services based: managed services revenue from contracted hourly/shift rates across multi-sector sites, supplemented by event-day staffing and FIFO resource-sector deployments at premium rates (over A$5,800 per swing). Go-to-market is direct enterprise field sales targeting high-profile businesses, sporting and entertainment venues, hospitality groups, mining operators, and government agencies, supported by an inbound enquiry channel via the website (1300 NPB SEC) and Google Ads. There is no disclosed funding, no parent company, no PE/VC ownership, and no audited revenue disclosure; growth from two founders to 2,000+ employees has been funded organically. The company is positioned by its own marketing as "Australia's Most Awarded Security Services Provider Since 2010" based on eight industry awards (Telstra Best Start-Up 2013, four consecutive AHA WA Hospitality Supplier Awards 2015-2018, AHA awards 2022, Spirit of the Fringe).
NPB Security Australia firmographics
Firmographics- Name
- NPB Security Australia
- Legal name
- NPB Security Australia Pty Ltd
- Website
- https://npbsecurity.com
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- NPB Security Australia is a Perth-headquartered physical security services firm founded in 2010 by David Barrett and Scott Parry, operating 2,000+ personnel across Western Australia and South Australia. The company delivers static guarding, mobile patrols, crowd control, and event security to retail, mining, healthcare, hospitality, and government clients via a proprietary digital reporting platform.
- Ownership category
- akta.pro rank
NPB Security Australia industry classification
Industry- Product category
- Security Services
- NAICS
- Security Guards and Patrol Services (561612), Investigation, Guard, and Armored Car Services (56161), Investigation and Security Services (5616)
- SIC
- Services-Detective, Guard & Armored Car Services (7381), Services-Facilities Support Management Services (8744)
- akta.pro primary industry
- Manned Guarding & Site Security (Static Guards) (BPABAMAA)
- akta.pro secondary industries
- Temporary / Rapid Deployment Guarding (Surge & Short-Term Coverage) (BPAKAAAN), Industrial & Critical Infrastructure Guarding (Utilities, Plants, Data Centers) (BPAKAAAD), Healthcare Facility Guarding (Hospitals, Clinics) (BPAKAAAH), Public Sector Guarding (Government Buildings, Courthouses) (BPAKAAAG), Manned Guarding & Patrol Services (IMAIAEAA)
Keywords
Where NPB Security Australia is headquartered
LocationHeadquarters
- HQ city
- Perth
- HQ country
- Australia
- HQ region
- Oceania
Offices2 records
Markets served
NPB Security Australia business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure, Supply Chain
Revenue model
- Security Guarding Services: Provision of static and mobile security guards for various sectors including retail, hospitality, construction, mining, healthcare, and government facilities. Revenue generated through hourly rates or contracted service fees.
- Mobile Patrol Services: 24/7 mobile patrol operations covering alarm response, site checks, community patrols, and welfare checks. Includes after-hours support for hotels and construction sites.
- Crowd Control Services: Event security and crowd management for venues, festivals, sporting events, and concerts. Includes crowd controller staffing for nightclubs and bars.
- Technology-Enabled Reporting Services: Digital reporting, monitoring, and data analytics services integrated with security guard operations. Provides clients with trend analysis and business intelligence across multiple venues.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | 4 days on 4 days off roster - Government, Construction, Corporate facilities |
| Other | Pay-as-you-go | FIFO (Fly-in Fly-out) Roles |
| Other | Pay-as-you-go | Hospital Security Officers |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
NPB Security Australia product offering
Product offeringCore offering
NPB Security Australia provides physical security guard services, 24/7 mobile patrols, crowd control, event security, and sector-specific security solutions for retail, mining, healthcare, hospitality, construction, and government clients across Western Australia and South Australia. The company deploys a workforce of 2,000+ trained security personnel and supplements manned guarding with a proprietary digital reporting system that delivers real-time incident notifications, GPS-tracked patrols, and trend analytics. Core engagements are managed-service contracts billed through hourly rates or contracted service fees tailored to site and shift requirements.
Product overview
NPB Security Australia is a security services provider offering a comprehensive suite of physical security services across Perth and Adelaide, Australia. The company operates primarily as a service-based business rather than a software platform, providing security guards, mobile patrols, crowd control, and specialized sector services. Core offerings include Mobile Patrols, Security Guards, Crowd Control, After Hours Support, Security Consultants, and Building Security services. The company serves multiple industries including retail, construction, mining, healthcare, hospitality, events, and government sectors. NPB also operates a Security Start Program for workforce development and has developed proprietary Digital Reporting technology for real-time incident management and GPS tracking. Services are delivered through a workforce of over 2,000 security personnel operating 24/7, 365 days a year.
Differentiator
Problem solved
Functional benefit
Products and services
- Mobile Patrols
- Security Guards Static security guard services for concierge, retail, construction sites, shopping centres, banks, and corporate facilities, combining trained personnel with smart technology.
- Crowd Control Crowd control services for nightclubs, bars, sporting events, concerts, and private functions, focused on safe and positive patron experiences.
- After Hours Support 24/7 after-hours security and guest support service for hotels and venues, assisting staff and guests with security, access, and room issues outside normal operating hours.
- Security Consultants Expert security consulting services aimed at helping clients achieve best practice in security management.
- Building Security Static guard and monitoring services designed to keep building occupants and visitors safe in commercial and government properties.
- Event Security Security services for major stadiums, festivals, concerts, and events, including static guards, crowd controllers, premium hospitality security, field of play security, player protection officers, CCTV/surveillance operators, and radio operators.
- Retail Security Loss prevention and security services for shopping centres and retail brands, including supermarkets, bottle shops, and luxury retailers.
- Construction Site Security Security services for construction sites, including mobile patrols, gatehouse duties, and theft and vandalism deterrence.
- Mining Security Security services for mine sites, including mobile patrols, on-site security, access control, drug and alcohol screenings, and alarm response for remote locations.
- Healthcare Security Services Security services for hospitals and healthcare facilities, including patient sits, patrolling duties, static duties, and controlled access points.
- Hotels & Accommodation Security Security services for hotels and accommodation providers, including guest support, after-hours security, and mobile patrol response.
- Digital Reporting System Proprietary integrated digital reporting platform that provides real-time incident notifications to clients, GPS-tracked patrol movement verification, video and image capture for incident documentation, roster management, and multi-venue trend analysis.
Quantifiable outcome
- On-site theft and vandalism ceased at wind farm construction site
- +5 more outcomes
Companies that use NPB Security Australia
Customer profileNamed customers18 records
Segments7 records
Ideal customer profiles4 records
NPB Security Australia technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
NPB Security Australia partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and minor.
- Perth Heatcore10-year partnership providing security for baseball games and events at Empire Ballpark. Partnership supports family-friendly sporting environment and aligns with NPB's community focus. One of NPB's first sporting partnerships established in 2010.
- Constable Care FoundationcoreThree-year partnership with Constable Care Foundation sponsoring the City After Dark program. Program educates secondary students and community youth groups on personal safety at night in Perth CBD entertainment precincts. Partnership combines education with NPB's frontline hospitality security experience.
- KulbardiminorAustralia's largest Indigenous-owned workplace supplier providing uniform design and creation. Lanyards with Indigenous designs created for AFL Dreamtime match recognition. NPB has used Kulbardi for uniform supply for several years. Bibbulmun Fund from Kulbardi invests in Indigenous community projects.
- Fringe World FestivalcoreMulti-year partnership as security company of choice for WA's largest annual arts event. Guards in custom Indigenous-designed lanyards. Team member Brigitte won Spirit of the Fringe Award for outstanding service.
- Optus StadiumcoreOngoing security partnership for AFL matches, concerts, and major events. Multiple positions including static guards, crowd controllers, premium hospitality security, player protection officers, and CCTV operators.
- Australian Hotels Association (WA)coreJoint development of custom customer service training course for security guards. AHA COVID-19 training course mandated for all NPB staff. Recognition through multiple AHA Supplier Awards.
Scale indicators9 records
Recent moves7 records
Expansion highlights6 records
NPB Security Australia competitors and assessment
Company assessmentDirect peers
- Wilson Security: One of Australia's largest privately owned security companies offering manned guarding, mobile patrols, and event security across multiple states. Directly comparable to NPB as a multi-sector guarding competitor with national footprint.
- MSS Security: Large Australian security services provider offering static guards, mobile patrols, and event security across retail, hospitality, mining, and government. Comparable to NPB in vertical mix and enterprise focus.
- SNP Security: Australian security services firm providing guarding, patrols, and event security across retail, hospitality, and government. Direct competitor with similar mid-market enterprise focus and national footprint.
Broad incumbents
- Allied Universal (formerly G4S) Australia: Global security services leader operating in Australia providing manned guarding, patrols, and integrated security. Overlaps with NPB across enterprise and government guarding segments, particularly in mining and infrastructure.
- Securitas Australia: Global security services giant operating in Australia with guarding, electronic security, and integrated solutions. Competes with NPB for enterprise and government contracts but at a much broader scale and with greater geographic reach.
- Chubb Security Australia: Part of UTC/Carrier group, Chubb offers manned guarding, monitoring, and integrated security solutions across Australia. Comparable to NPB's guarding and event security offerings with broader portfolio reach.
- Prosegur Australia: Global security group operating in Australia with guarding, cash-in-transit, and integrated security solutions. Comparable to NPB in guarding services with broader global capabilities.
Regional players
- Unified Security Services: WA-based security services provider offering static guards, mobile patrols, and crowd control. Most direct regional competitor to NPB in its home Western Australian market.
- Southern Cross Protection: Australian security firm providing manned guarding, mobile patrols, and crowd control services with strong presence in hospitality, retail, and events. Comparable service mix to NPB.
Emerging players
- Certis Security Australia: Asia-Pacific security services provider with growing Australian presence offering integrated manned guarding and technology-enabled solutions. Comparable to NPB in combining physical guards with digital monitoring.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
NPB Security Australia social profiles
Digital presenceNPB Security Australia compliance and trust
Trust signalCompliance3 records
NPB Security Australia financial estimates
Financial estimateRevenue estimate
Valuation estimate
NPB Security Australia leadership team
Management profileNumber of profiles
Profiles2 records
NPB Security Australia funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
NPB Security Australia M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about NPB Security Australia
What does NPB Security Australia do?
NPB Security Australia provides physical security guard services, 24/7 mobile patrols, crowd control, event security, and sector-specific security solutions for retail, mining, healthcare, hospitality, construction, and government clients across Western Australia and South Australia. The company deploys a workforce of 2,000+ trained security personnel and supplements manned guarding with a proprietary digital reporting system that delivers real-time incident notifications, GPS-tracked patrols, and trend analytics. Core engagements are managed-service contracts billed through hourly rates or contracted service fees tailored to site and shift requirements.
Is NPB Security Australia a public or private company?
NPB Security Australia is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was NPB Security Australia founded?
NPB Security Australia was founded in 2010. It employs 101 to 250 people.
Where is NPB Security Australia based?
NPB Security Australia is headquartered in Perth, Australia, in the Oceania region.
How does NPB Security Australia make money?
Four revenue lines are on record. Security Guarding Services are the primary driver. The others are mobile Patrol Services, crowd Control Services and technology-Enabled Reporting Services.
Who are NPB Security Australia's main competitors?
Direct peers on record are Wilson Security, MSS Security and SNP Security. Broad incumbents are Allied Universal (formerly G4S) Australia, Securitas Australia, Chubb Security Australia and Prosegur Australia. Regional players are Unified Security Services and Southern Cross Protection. Certis Security Australia is listed as an emerging player.
Does NPB Security Australia have an API?
No public API is recorded for NPB Security Australia.
What industry is NPB Security Australia in?
NPB Security Australia's product category is Security Services. Its primary akta.pro industry code is BPABAMAA, Manned Guarding & Site Security (Static Guards), with a secondary code of BPAKAAAN, Temporary / Rapid Deployment Guarding (Surge & Short-Term Coverage). Its NAICS code is 561612 and its SIC code is 7381.