People Matters APAC

What People Matters APAC does

People Matters APAC operates as a privately-held B2B media, events, and research company serving the HR and talent management professional community across Asia Pacific and the Middle East. Founded in 2012 as People Matters Pte. Ltd. and headquartered in Singapore with operating offices in Gurugram, Noida, and Bengaluru, the company runs four regional web properties (India, SEA, ANZ, Middle East) plus the SHRPA research portal, publishing HR news, analysis, research reports, podcasts (Unplugged, Humanscope), newsletters, and video interviews organized by topic (strategy, talent acquisition, rewards and performance, culture, technology, L&D). Its core technology stack consists of standard web content management, webinar hosting, podcast distribution (Spotify, Apple Podcasts, Anchor), survey tooling (SurveyMonkey), and media management (Cloudinary); the company does not develop proprietary software products, instead treating SHRPA research reports as its flagship data-driven IP, gathering 1,200+ survey responses and 30+ executive interviews annually.

The business model is sponsorship-and-content-driven: revenue is generated through annual conference sponsorships (TechHR India, TechHR Singapore, TA Conference, Total Rewards and Well-Being Conference, GCC Talent Conclave, and regional TechHR Pulse events), branded content and digital marketing services (white papers, virtual panels, digital magazine features, video and infographic content), awards program participation fees, premium subscriptions to journals and analytical tools, and community experience events (CHRO roundtables, study tours, partner exclusives). The enterprise sponsor base includes tier-1 HR technology vendors and consulting firms (LinkedIn, Workday, IBM, Microsoft, Salesforce, Oracle, Eightfold AI, Cornerstone, Seek, PwC, Deloitte, EY, Accenture, Korn Ferry, Mercer, Adobe, Google). The platform reports reaching 300,000+ talent professionals, 2.5M+ monthly views, 1.5M+ active users, 150,000+ newsletter subscribers, and 600,000+ conference eyeballs across its geographies, operating with a notably lean team of approximately 6 listed employees against an extensive event and content portfolio.

Name

People Matters APAC

Legal name

People Matters Pte. Ltd.

Website

https://peoplemattersglobal.com

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

1–10 employees

Short description

People Matters APAC is a B2B HR media, events, and research company operating four regional platforms across India, SEA, ANZ, and the Middle East, serving HR and talent professionals through conferences (TechHR), proprietary SHRPA research reports, podcasts, newsletters, and branded content, and monetizing primarily through enterprise sponsorship and content services.

Ownership category

akta.pro rank

Product category

HR Media and Events

NAICS

Convention and Trade Show Organizers (56192)

akta.pro primary industry

Corporate Meetings & Conferences (Internal/External Business Events) (MPAGAHAA)

Keywords

• HR media platform
• HR conferences and events
• Talent research reports
• HR industry awards
• Workforce community

Headquarters

HQ city

Singapore

HQ country

Singapore

HQ region

Asia

Offices4 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Others

Revenue model

1. Annual Conference Sponsorships: Companies sponsor flagship HR conferences including TechHR India, TechHR Singapore, TA Conference, Total Rewards Conference, GCC Talent Conclave, and regional TechHR Pulse events. Sponsorship packages include brand visibility, audience access, and thought leadership opportunities.
2. Digital Marketing and Branded Content Services: The company offers comprehensive branded content options including research and white papers, virtual panel discussions, digital magazine features, and video and infographic content for B2B clients targeting HR professionals.
3. Subscription to Journals, Magazines, Updates and News Reports: The company offers subscriptions to journals, magazines, updates, and news reports related to HR, leadership, and people management. Users can register and pay for access to premium content and services on the platform.
4. Consultancy, Advice and Analytical Tools: Provision of consultancy, advice, suggestions, information tips, and analytical tools related to HR and people management, as referenced in the Terms of Use as part of the Services offered.
5. Awards Program Participation Fees: The company runs awards programs including 'Are You in the List Awards' (India), 'Talent Magnets Middle East', 'Infini-T Awards' (India and Indonesia), and 'LLC Awards' (India), where organizations pay to participate or be considered.
6. Community Experience Events: Revenue generated from CHRO roundtables, partner exclusives, and brand-led study tours for the HR leadership community.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels11 records

Core offering

People Matters is a media, research, and events company that operates multi-regional HR-focused platforms (India, Southeast Asia, Australia/New Zealand, and the Middle East) and produces proprietary content, industry conferences, research reports, podcasts, awards, and roundtables for the People & Work ecosystem across Asia Pacific. Its core commercial offerings are event sponsorships, branded content production, SHRPA research subscriptions, and award programs sold primarily to HR technology vendors, consultancies, and large employers.

Product overview

People Matters APAC operates a comprehensive HR media and events platform serving India, Southeast Asia, Australia/New Zealand, and the Middle East markets. The core offering consists of a digital content platform delivering HR news, analysis, and insights alongside the SHRPA (State of HR Industry Report) annual research initiative that provides data-driven intelligence on workforce trends and technology adoption. The product portfolio includes multiple content formats—podcasts (People Matters Unplugged, Humanscope), newsletters (Weekly Newsletters, Perspectives LinkedIn Newsletter), and video content (Big Questions LinkedIn Live Series, SHRPA Webinars, Video Interviews)—all drawing from SHRPA research. Events include flagship conferences (TechHR India, TechHR Singapore), regional TechHR Pulse events, TA Conference, Total Rewards Conference, and GCC Talent Conclave, complemented by community experiences (CHRO Roundtables, Study Tours, Partner Exclusives) and the Are You in the List Awards program. The platform connects over 300,000 talent professionals and reaches 2.5 million monthly views across its digital properties.

Differentiator

Problem solved

Functional benefit

Brands

• SHRPA: State of HR Industry Report - annual research initiative covering HR trends and insights across APAC and ME regions
• TechHR
• PeopleMattersGlobal App
• People Matters Unplugged

Products and services

• TechHR Conference A flagship HR technology conference for HR leaders, CHROs, and HR technology buyers, vendors, and consultants operating in Asia Pacific.
• TA Conference (Talent Acquisition Conference) A conference focused on talent acquisition trends and practices, targeting TA leaders, HR professionals, and recruitment technology vendors across APAC.
• Total Rewards and Well-Being Conference A conference dedicated to compensation, benefits, total rewards, and employee well-being, for HR, reward, and benefits leaders across APAC.
• GCC Talent Conclave A dedicated HR event for Global Capability Centers operating in India, addressing talent strategy, leadership, and GCC-specific HR practices.
• TechHR Pulse Events Smaller-format, regional TechHR-branded events and meetups designed to extend the TechHR conversation to additional APAC markets and audiences.
• SHRPA Research and Reports Subscription-based research products (including the State of HR and People & Work research studies and bespoke reports) providing proprietary data and insights on the APAC HR and workforce ecosystem for HR leaders, vendors, and consultants.
• HR Industry Awards Programs (Are You in the List, Talent Magnets, Infini-T, LLC Awards) A suite of paid HR industry award programs recognizing top HR leaders, employers, and HR technology providers across APAC, sold as participation packages to enterprises and vendors.
• CHRO Roundtables Invite-only, peer-format roundtable experiences for senior HR and CHRO leaders in India and across APAC, sold as sponsorships or hosted participation opportunities to enterprises and HR vendors.
• Study Tours Curated cross-border learning visits for HR and business leaders to benchmark People & Work practices, sold as paid programs to senior HR teams.
• Branded Content and Digital Marketing Services Custom content production and digital marketing solutions (articles, videos, webcasts, newsletters, social campaigns) created for sponsors and sold to HR technology vendors, consultancies, and employer brands seeking reach within the APAC HR community.
• People Matters Newsletters and Online Publications Owned digital publications and newsletters (including the LinkedIn Perspectives newsletter) covering HR, leadership, and workforce trends across APAC, monetized through advertising and sponsorships and consumed by HR and business professionals.
• People Matters Podcast Network (People Matters Unplugged, Humanscope) Branded podcast series featuring conversations with HR leaders, CHROs, and academics on People & Work topics across APAC, monetized through sponsorships and audience reach.

Quantifiable outcome

• 300,000+ talent professionals connected across India, SEA, ANZ, and Middle East through content and research platforms
• +2 more outcomes

Segments4 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration8 records

AI capability5 records

Feature4 records

Partnerships

28 partnerships are on record, tiered core and minor.

• CornerstonecoreGTM or Marketing PartnerCornerstone is listed among People Matters' sponsor alumni and major HR technology partners, engaging with the HR professional community through People Matters' platforms and events.
• SeekcoreGTM or Marketing PartnerSeek is listed among People Matters' sponsor alumni and major HR technology partners, engaging with the HR professional community through People Matters' platforms and events.
• LinkedIncoreGTM or Marketing PartnerLinkedIn is listed among People Matters' sponsor alumni and major HR technology partners. People Matters also distributes content through LinkedIn (company page, Perspectives newsletter, Big Questions LinkedIn Live series).
• AmazonminorGTM or Marketing PartnerAmazon is listed among People Matters' sponsor alumni, engaging with the HR professional community through People Matters' platforms and events.
• Eightfold AIcoreGTM or Marketing PartnerEightfold AI is listed among People Matters' sponsor alumni and major HR technology partners, engaging with the HR professional community through People Matters' platforms and events.
• WorkdaycoreGTM or Marketing PartnerWorkday is listed among People Matters' sponsor alumni and major HR technology partners, engaging with the HR professional community through People Matters' platforms and events.
• GoogleminorGTM or Marketing PartnerGoogle is listed among People Matters' sponsor alumni, engaging with the HR professional community through People Matters' platforms and events.
• MicrosoftcoreGTM or Marketing PartnerMicrosoft is listed among People Matters' sponsor alumni and major HR technology partners, engaging with the HR professional community through People Matters' platforms and events.
• ServiceNowcoreGTM or Marketing PartnerServiceNow is listed among People Matters' sponsor alumni and major HR technology partners, engaging with the HR professional community through People Matters' platforms and events.
• AdobeminorGTM or Marketing PartnerAdobe is listed among People Matters' sponsor alumni, engaging with the HR professional community through People Matters' platforms and events.
• PwCcoreGTM or Marketing PartnerPwC is listed among People Matters' sponsor alumni and major consulting partners, engaging with the HR professional community through People Matters' platforms and events.
• Korn FerrycoreGTM or Marketing PartnerKorn Ferry is listed among People Matters' sponsor alumni and major consulting partners, engaging with the HR professional community through People Matters' platforms and events.
• MercercoreGTM or Marketing PartnerMercer is listed among People Matters' sponsor alumni and major consulting partners, engaging with the HR professional community through People Matters' platforms and events.
• DeloittecoreGTM or Marketing PartnerDeloitte is listed among People Matters' sponsor alumni and major consulting partners, engaging with the HR professional community through People Matters' platforms and events.
• InfosysminorGTM or Marketing PartnerInfosys is listed among People Matters' sponsor alumni, engaging with the HR professional community through People Matters' platforms and events.
• AccenturecoreGTM or Marketing PartnerAccenture is listed among People Matters' sponsor alumni and major consulting partners, engaging with the HR professional community through People Matters' platforms and events.
• EYcoreGTM or Marketing PartnerEY (Ernst & Young) is listed among People Matters' sponsor alumni and major consulting partners, engaging with the HR professional community through People Matters' platforms and events. EY leaders have also featured in SHRPA webinar content.
• UberminorGTM or Marketing PartnerUber is listed among People Matters' sponsor alumni, engaging with the HR professional community through People Matters' platforms and events.
• WPPminorGTM or Marketing PartnerWPP is listed among People Matters' sponsor alumni, engaging with the HR professional community through People Matters' platforms and events.
• L&TminorGTM or Marketing PartnerL&T (Larsen & Toubro) is listed among People Matters' sponsor alumni, engaging with the HR professional community through People Matters' platforms and events.
• Tata SteelminorGTM or Marketing PartnerTata Steel is listed among People Matters' sponsor alumni, engaging with the HR professional community through People Matters' platforms and events.
• GenpactminorGTM or Marketing PartnerGenpact is listed among People Matters' sponsor alumni and featured in SHRPA webinar content, engaging with the HR professional community through People Matters' platforms and events.
• HCLminorGTM or Marketing PartnerHCL is listed among People Matters' sponsor alumni, engaging with the HR professional community through People Matters' platforms and events.
• AdidasminorGTM or Marketing PartnerAdidas is listed among People Matters' sponsor alumni, engaging with the HR professional community through People Matters' platforms and events.
• IBMcoreGTM or Marketing PartnerIBM is listed among People Matters' sponsor alumni and major HR technology partners, engaging with the HR professional community through People Matters' platforms and events.
• SalesforcecoreGTM or Marketing PartnerSalesforce is listed among People Matters' sponsor alumni and major HR technology partners, engaging with the HR professional community through People Matters' platforms and events.
• OraclecoreGTM or Marketing PartnerOracle is listed among People Matters' sponsor alumni and major HR technology partners, engaging with the HR professional community through People Matters' platforms and events.
• MastercardminorGTM or Marketing PartnerMastercard is listed among People Matters' sponsor alumni and featured in SHRPA webinar content (Joseph Fernandes, SVP HR South Asia, appeared as a speaker), engaging with the HR professional community.

Scale indicators8 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Personnel Today: Personnel Today is a UK HR media brand providing news, analysis, webinars, and events for HR professionals. It is a comparable editorial-and-events business with a similar target audience of HR practitioners and decision-makers.
• HR Magazine (UK): HR Magazine is a UK-based B2B publication covering HR strategy, technology, and employment law, with events and awards. It competes in the same HR-decision-maker media category as People Matters, with a regional rather than APAC focus.
• HRO Today: HRO Today is a B2B media and events brand focused on HR technology, outsourcing, and service providers. Its sponsored content, research, and conferences overlap with People Matters' sponsored content and TechHR programming.
• Workforce (Magazine): Workforce is a B2B media brand covering HR, talent management, and workforce strategy, with newsletters, events, and awards. It serves as a comparable editorial-and-events business targeting HR buyers.
• ATD (Association for Talent Development): ATD is a global professional association for talent development that operates a media platform, conferences, research, and awards programs. Its combination of association media, events, and research is structurally similar to People Matters' integrated model.
• HRZone: HRZone is a UK-based B2B HR media community offering news, features, research, and events. Its content-led community model for HR professionals is comparable to People Matters' digital content and community focus.
• HR Executive: HR Executive is a long-running US HR media brand covering strategy, technology, and leadership through print, digital, and events. Its media-plus-events format for HR decision-makers closely mirrors People Matters' content and conference approach.
• UNLEASH: UNLEASH is a global HR-tech events and media company running flagship conferences (UNLEASH World, UNLEASH America) and a content platform. It directly competes with People Matters' TechHR series for HR-tech sponsorships and audience attention.
• CIPD (Chartered Institute of Personnel and Development): CIPD is the professional body for HR and people development in the UK and Ireland, operating a media platform, conferences, research, training, and awards. Its membership-media-events mix is a direct international counterpart to People Matters, especially for HR community and research products.
• SHRM (Society for Human Resource Management): SHRM is the largest global HR professional association, offering media, conferences, research, and certification products. It is the most direct comparable to People Matters' media-plus-events-plus-research model, with SHRM operating at much larger scale in the US and expanding internationally.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/PeopleMatters2
• YouTubeyoutube.com/channel/UCDH4bXLnQ5_-HasjJsP2Dew
• Facebookfacebook.com/PeopleMattersAPAC
• LinkedInlinkedin.com/company/people-matters-asiapacific
• Instagraminstagram.com/peoplematters

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about People Matters APAC