Psyched

What Psyched does

Psyched, formally The VCE Psychology Teachers' Network, is a privately held Australian education content company founded in 2016 and headquartered in Richmond East, Victoria. The company develops and distributes VCE Psychology curriculum materials specifically authored against the Victorian Curriculum and Assessment Authority (VCAA) 2023-2027 Psychology Study Design, serving the narrow but defined market of secondary school Psychology students and teachers across Victoria.

The product portfolio comprises three coordinated lines. First, revision lectures delivered as scheduled events throughout the academic year: a Unit 3 Head Start Lecture in February, a Unit 4 Head Start Lecture in June, and Units 3&4 Revision Lectures in September/October, attended cumulatively by over 10,000 students since inception. Second, Revision Questions Books for Units 3 and 4, published with ISBNs and distributed through Campion and other educational booksellers. Third, a catalogue of school-facing assessment resources — Units 1&2 SACs and Exams, Units 3&4 SACs, Unit 3 and Units 3&4 Trial Exams, and new for 2026, Units 3&4 Topic Tests — sold directly to schools via Google Forms and delivered as PDFs with comprehensive mark-by-mark Assessment Guides. The technology is fundamentally content-based rather than platform-based: there is no proprietary software, app, or API; distribution runs through the third-party ACED booking platform for lectures and through established educational retailers for books.

Psyched operates a community-led, event-driven go-to-market supported by a fortnightly Network email newsletter reaching over 1,900 Psychology educators across Victoria. Revenue streams are predominantly transactional (one-time lecture ticket purchases, one-time book sales, and one-time assessment resource purchases by schools on 30-day invoice terms), with no disclosed subscription pricing or SaaS-style recurring component. The organization is staffed by a 6-person team and shows no disclosed institutional investment, parent company, or acquisitions.

Name

Psyched

Legal name

The VCE Psychology Teachers' Network

Website

https://psyched.net.au

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

1–10 employees

Short description

Psyched (The VCE Psychology Teachers' Network) is a privately held Australian education content company that develops VCE Psychology revision lectures, assessment resources, and practice books for secondary school students and teachers across Victoria, Australia.

Ownership category

akta.pro rank

Product category

Secondary Education Services

NAICS

Exam Preparation and Tutoring (611691), Educational Support Services (61171)

akta.pro industry

PRIMARYEDANAHAH

Test Prep Learning Centers (SAT/ACT, AP/IB, State Exams)

Education/Tutoring & Test Preparation/Small-Group Tutoring & Learning Centers

SECONDARYEDAAABAO

Curriculum, Instructional Materials & Practice Testing for GED/HiSET

Education/Adult & Continuing Education/Adult Secondary Education (ASE) / High School Equivalency (GED/HiSET)

Keywords

• VCE exam preparation
• Psychology revision lectures
• School assessment resources
• Teacher professional networks
• Secondary education content

Headquarters

HQ city

Richmond East

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Revision Lecture Tickets: Students and schools purchase tickets to attend Head Start Lectures (February, June) and exam revision lectures (September/October). Early bird discounts are offered for exam revision lectures.
2. Revision Question Books Sales: Sale of revision question books for Units 3&4 Psychology. Books are distributed through retailers like Campion and other booksellers using ISBNs.
3. Assessment Resources to Schools: Schools purchase VCE Psychology assessment resources including SACs, trial exams, and topic tests. Resources are delivered as PDFs including Question and Answer Booklets and Assessment Guides. Schools pay within 30-day invoice terms.

Go-to-market motion3 records

Distribution channels4 records

Marketing channels4 records

Core offering

Psyched develops and delivers VCE Psychology exam preparation content for students and schools in Victoria, Australia. Its portfolio includes Head Start and Revision Lectures (Unit 3 in February, Unit 4 in June, Units 3&4 exam revision in September/October), two Revision Questions Books aligned to the 2023-2027 Study Design, and a suite of school assessment resources including SACs, Trial Exams, and Topic Tests with mark-by-mark Assessment Guides.

Product overview

Psyched (The VCE Psychology Teachers' Network) is an education-focused organization offering a comprehensive suite of exam preparation and assessment resources for VCE Psychology students in Victoria, Australia. The product portfolio centers on revision lectures (Unit 3 Head Start Lecture in February, Unit 4 Head Start Lecture in June, and Units 3&4 Revision Lectures in September/October) attended by over 10,000 students since inception. Complementing these lectures are Revision Questions Books (Unit 3 and Unit 4 Psychology) published for the 2023-2027 Study Design. The organization also provides extensive Assessment Resources for schools including Units 1&2 SACs and Exams, Units 3&4 SACs, Unit 3 Trial Exams, Units 3&4 Trial Exams, and new Units 3&4 Topic Tests for 2026. A network of over 1,900 psychology educators receives fortnightly emails with curated resources. The offerings are distributed directly via email (PDF format) and through booksellers like Campion.

Differentiator

Problem solved

Functional benefit

Products and services

• VCE Psychology Head Start and Exam Revision Lectures

Quantifiable outcome

• 99% of attendees would recommend Psyched Revision Lectures to their peers
• +2 more outcomes

Named customers1 record

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Two partnerships are on record, tiered core and minor.

• ACEDcoreChannel Partner/ Reseller/ DistributorACED serves as the primary booking platform partner for Psyched's revision lectures. They manage ticket sales, testimonials, FAQs, and school group bookings for the 2026 lecture series including Unit 3 Head Start, Unit 4 Head Start, and Exam Revision Lectures.
• CampionminorChannel Partner/ Reseller/ DistributorCampion is a major educational bookseller through which Psyched's Revision Questions Books are distributed. Schools can order directly from Campion using the ISBNs provided.

Scale indicators4 records

Recent moves5 records

Expansion highlights3 records

Broad incumbents

• Matrix Education: Matrix is one of Australia's largest VCE/HSC tutoring and exam prep providers, offering lectures, tutoring, and resources across most subjects. Broader scale incumbent compared with Psyched's single-subject focus.

Direct peers

• ATAR Notes: ATAR Notes provides study resources, lectures, and forums for VCE and HSC students across many subjects. Comparable in the student-facing content and lecture category, with a much larger subject footprint.
• Art of Smart Education: Art of Smart offers VCE and HSC tutoring, mentoring, and study resources including subject-specific preparation. Comparable in targeting the same Victorian and NSW senior secondary student market.
• Insight Publications: Insight Publications publishes study guides, practice exams, and SACs aligned to the VCE Study Design. Comparable in the school-channel content and assessment resources model.
• Learnable Education: Learnable provides VCE and HSC tutoring, including subject-specific exam preparation. Directly comparable in the VCE tutoring and revision category, operating in the same geography.
• TSSM: TSSM runs VCE and HSC revision lectures, holiday programs, and tutoring across multiple subjects in Victoria and NSW. Directly comparable to Psyched in the lecture-driven VCE test prep model.
• ACED: ACED is Psyched's primary booking platform partner and itself offers VCE revision lectures and resources across multiple subjects. It is directly comparable as a same-geography, same-format test prep provider, though at a broader subject portfolio scale.

Regional players

• Checkpoint Education: A Victorian-focused VCE tutoring and revision provider offering lectures and small-group classes. Comparable in the Victoria-specific VCE test prep space, though generally serving a broader subject set.

Emerging players

• VCE Study Guides (Lisa Marshall): Lisa's VCE Study Guides are publisher-style revision books for individual VCE subjects. Comparable in the printed/published revision content category serving the same VCE student audience.
• Kilbaha Education: Kilbaha produces VCE trial exams and assessment resources for schools across multiple subjects. Comparable in the school-sold assessment materials category, with a smaller portfolio than Psyched's specialized depth.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/psychednet
• LinkedInlinkedin.com/company/psychednet

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Psyched