Radio Sports

What Radio Sports does

Radio Sports is a French independent digital sports media platform that produces live sports radio broadcasts, on-demand podcasts, and on-the-ground field reporting for French-speaking sports audiences. The platform is operated by TEREP – Tout en Radio et Podcast, a non-profit association déclarée under French law (SIREN 880 299 409) headquartered in Soulgé-sur-Ouette. Content is organized into editorial universes covering football (Radio Foot), rugby, cycling (Radio Cyclo), motorsports, sports tourism, sport business, handisport/adapted sport, sailing, and the Olympics (Radio JO), with original podcast series including Zone Mixte Business, Le P'tit Pac, Motorhome, WarmUp Sport, Les Talents du Sport, and the Paris 2024 franchise Good Morning Paris / Bonsoir Paris.

The technical stack is a WordPress-based digital media platform with live audio streaming, RSS-based podcast hosting via Ausha, and a mobile studio infrastructure that enables on-site broadcasting from major sports events. Distribution spans all major French podcast aggregators (Apple Podcasts, Spotify, Deezer, Amazon Music, Podcast Addict) and seven social channels (LinkedIn, Facebook, Instagram, X, TikTok, YouTube, Twitch, Dailymotion). Web hosting is provided by OVH. The platform is RGPD-compliant and offers no app, no API, and no proprietary technology IP.

The business model is free, advertising- and sponsorship-supported media with no subscription or paywall. Revenue streams are display advertising on radiosports.fr, audio advertising inserted into podcasts and live broadcasts, and branded segments such as La Minute Immo with Opinion System. Go-to-market is community-led, anchored by physical presence at marquee events (Tour de France, Salon des Sports & Parasports, Destinations Nature), interactive programming (Le P'tit Pac, Libre Antenne du Sport), and content partnerships with specialists such as Velowire.com. The organization operates with a 7-person team and discloses no funding, revenue, or advertiser concentration.

Name

Radio Sports

Legal name

TEREP – Tout en Radio et Podcast

Website

https://radiosports.fr

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

1–10 employees

Short description

Radio Sports is a French independent digital sports media platform delivering live radio, podcasts, and field reporting across football, rugby, cycling, motorsports, and sport business to French-speaking audiences via free, advertising-supported distribution on podcast aggregators and social channels.

Ownership category

akta.pro rank

Product category

Sports Media

NAICS

Radio Broadcasting Stations (51611)

SIC

Radio Broadcasting Stations (4832)

akta.pro primary industry

Sports Digital Audio Broadcasts (Live Radio, Play-by-Play, Podcasts) (MPAKAOAG)

akta.pro secondary industry

Talk/News/Sports Radio Networks & Syndication (MPAIAEAG)

Keywords

• Sports radio broadcasting
• Sports podcast network
• Live sports coverage
• Sports journalism media
• Sports event reporting

Headquarters

HQ city

Soulgé-sur-Ouette

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales

Revenue model

1. Digital Advertising & Sponsorship: Radio Sports generates revenue through display advertising on its website and audio ads inserted in podcasts and live broadcasts. Sponsorship deals with brands featured in editorial content and dedicated branded segments (e.g., La Minute Immo with Opinion System).

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Radio Sports is an independent French sports media platform that produces live sports radio broadcasts, on-demand podcasts, editorial articles, and on-the-ground field reports covering football, rugby, cycling, motorsports, sailing, parasports, sport business, and sports tourism. Content is distributed for free through its website, major podcast aggregators, and social media channels, and monetized through digital advertising and sponsorship. The platform deploys mobile radio studios at major events such as the Tour de France, Coupe du Monde, and Paris 2024 Olympics to produce immersive field content.

Product overview

Radio Sports is an independent French sports radio and podcast media company operating as a single unified digital media platform. The core offering consists of live sports radio broadcasts, on-demand podcasts, and field-based sports reporting. Content is organized into editorial universes covering football (Radio Foot), rugby, cycling, motorsports, sports tourism, sport business, handisport/adapted sport, sailing, and Olympic Games (Radio JO). The company distributes content across multiple podcast platforms (Apple Podcasts, Spotify, Deezer, Amazon Music, Podcast Addict) and social media channels, while also deploying mobile radio studios at sports events for live coverage and interviews. Key podcast series include Zone Mixte Business (sport business analysis), Le P'tit Pac (sports quiz), Sport & Tourisme, Motorhome (motorsports), WarmUp Sport (governance), and Libre Antenne du Sport (interactive show).

Differentiator

Problem solved

Functional benefit

Products and services

• Live Radio Broadcasts

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration14 records

AI capability1 record

Partnerships

Eight partnerships are on record, tiered minor and core.

• Opinion SystemminorGTM or Marketing PartnerOpinion System partnered with Radio Sports for La Minute Immo, an original series of on-the-road encounters during the Tour de France 2026, exploring real estate perspectives at each stage location.
• OVHcoreTechnology or IntegrationSAS OVH provides web hosting services for radiosports.fr, managing site infrastructure, bandwidth, and server operations from its data centers in France.
• AushacoreTechnology or IntegrationAusha provides RSS feed hosting and podcast distribution infrastructure for Radio Sports, enabling podcast publication and syndication across multiple platforms.
• Velowire.com (Thomas Vergouwen)minorStrategic or Co-development PartnerThomas Vergouwen, founder of Velowire.com, collaborates with Radio Sports on daily Tour de France debriefs and the Petits Pronostics Obligatoires (PPO) prediction series, providing cycling expertise and analysis content.
• Media PitchounesminorStrategic or Co-development PartnerMedia Pitchounes partners with Radio Sports on Les Burgers des Pitchounes, a gourmet video series featuring regional recipes for each Tour de France stage, aired daily at 12:00 on Radio Sports.
• Les Mains sur les CocottesminorStrategic or Co-development PartnerLes Mains sur les Cocottes co-created the Les Burgers des Pitchounes gastronomic video series with Media Pitchounes for Radio Sports, featuring regional culinary content tied to Tour de France stages.
• Salon des Sports & ParasportsminorGTM or Marketing PartnerRadio Sports was the official media partner of the Salon des Sports & Parasports 2025 held at Paris Expo Porte de Versailles, deploying its mobile studio for on-site coverage, interviews, and live programming.
• Destinations Nature SalonminorGTM or Marketing PartnerRadio Sports was the official media partner of the Destinations Nature outdoor salon, installing its mobile plateau at Paris Expo Porte de Versailles (stand H4 E094) and producing live and recorded programming on-site.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Others

• Ausha: Ausha is the French podcast hosting, RSS distribution, and podcast marketing platform that powers Radio Sports' podcast syndication. It is an enabling ecosystem participant rather than a content competitor, but its roadmap shapes what independent French podcasters can build.
• OVHcloud: OVH is Radio Sports' web hosting and infrastructure partner. It is not a direct competitor but is the enabling technology provider whose hosting platform supports the radiosports.fr digital media operations.

Emerging players

• The Athletic: The Athletic is a subscription-based digital sports media company producing deep sports journalism, podcasts, and live coverage across leagues worldwide. While subscription-based and English-first, it competes for the same independent, analytical sports audience and premium podcast advertising inventory.
• Livesport (Livesport.fr): Livesport operates a network of French-language sports results and live-score platforms (Flashscore, Soccerway). It addresses adjacent fan needs (scores, results, calendars) that Radio Sports explicitly serves, competing for traffic and sponsor attention in the French sports media ecosystem.
• So Foot / So Rugby: So Foot (and sister brand So Rugby) are independent French digital sports media brands with strong editorial voices, podcasts, and niche multi-sport storytelling. They share Radio Sports' independent, editorial-led approach to sports media, even if their format skews more written/online than radio-first.

Broad incumbents

• L'Équipe: L'Équipe is France's flagship sports newspaper and multi-platform sports media brand (podcasts, video, website), covering all major sports with a far broader portfolio. It competes with Radio Sports for French sports fans' attention and advertising budgets across digital audio and editorial formats.
• beIN Sports: beIN Sports is a major global sports broadcaster operating a French channel with extensive live rights across football, rugby, cycling, motorsports, and Olympic sports. While primarily TV-focused, it competes for sports fan attention and sports advertising spend alongside digital-first players like Radio Sports.
• France Bleu (Radio France): France Bleu is Radio France's network of regional public radio stations producing sports talk, live coverage of local and national competitions, and podcasts. As a public broadcaster with broad reach, it competes with Radio Sports for French sports radio listenership and event-driven sports storytelling.
• Europe 1 Sport: Europe 1 is a major French general-interest radio station owned by Vivendi that maintains a substantial sports editorial division (Europe 1 Sport) with podcasts and live sports coverage. It overlaps with Radio Sports on sports talk, podcasts, and live event commentary in the French market.

Direct peers

• RMC Sport: RMC Sport is the leading French sports radio and digital sports media brand (backed by Altice/BFM), producing live sports talk, podcasts, and coverage of football, rugby, and motorsports. It is the closest direct competitor to Radio Sports in French-language sports radio/podcasting.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights5 records

Customer concentration

• Xx.com/RadioSportsFR
• YouTubeyoutube.com/@radiosportsfr
• Facebookfacebook.com/RadioSportsFR
• LinkedInlinkedin.com/company/radiosports
• Instagraminstagram.com/radiosportsfr
• TikToktiktok.com/@radiosportsfr

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Radio Sports