What Rende Development does

Rende Development operates under a "Meaningful Destinations" concept, monetizing assets through direct operation and long-term leases across Bangkok, Khao Yai, Chiang Mai, and Lamphun. Revenue is generated from hotel room nights and F&B (B2C and MICE), golf and sports memberships and training fees (B2C), commercial office rentals and event venue hire (B2B), professional landscape design fees from residential developers (B2B), and capital appreciation on land-banked real estate. Distribution combines direct property operations, the Rosewood Hotels global reservations and marketing platform for the luxury flagship, and direct B2B sales for corporate tenants and developer clients. The group is led by Chairman Pintongta Shinawatra Kunakornwong with operational CEOs for Finance & Investment (Pidok Sooksawas) and Business Group (Dr. Thaweewat Thaweephon), and CFO Pajaree Panitchewakul.

Name

Rende Development

Legal name

Rende Development Co., Ltd.

Website

https://rende.co.th

Company type

Private

Founded year

1996

Operating status

Operating

Headcount range

1–10 employees

Short description

Rende Development is a privately held Thai corporate group founded in 1996, operating luxury and 4-star hotels, Alpine-branded golf, football, and tennis facilities, Bangkok office towers, and B2B landscape design services across Bangkok, Khao Yai, and Northern Thailand under the Shinawatra family's control.

Ownership category

akta.pro rank

Product category

Diversified Hospitality, Sports, and Commercial Real Estate

NAICS

Golf Courses and Country Clubs (71391), Sports Teams and Clubs (711211), Arts, Entertainment, and Recreation (71)

SIC

Services-Amusement & Recreation Services (7900), Services-Membership Sports & Recreation Clubs (7997), Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

Resort-Area Full-Service Hotels (Non–All-Inclusive) (THAGAAAD)

akta.pro secondary industries

Hotel & Resort Restaurants (THAFACAH), Boutique Resorts (Small-Scale Resorts) (THAGADAJ), Nature Lodges & Eco-Resorts (THAAAAAI), Hotel & Resort Convention Venues (Convention Hotels) (THAHAAAC)

Keywords

• Hospitality services
• Golf club management
• Sports training facilities
• Commercial property management
• Landscape design services

Headquarters

HQ city

Bangkok

HQ country

Thailand

HQ region

Asia

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Supply Chain, Marketing or Sales

Revenue model

1. Hotel Operations: Revenue from owned and operated hotels including room bookings, food and beverage services, and event/mICE operations. Hotels include Rosewood Bangkok (158 rooms, luxury segment), Thames Valley Khao Yai (boutique countryside), and SC Park Hotel (210 rooms, 4-star). Additional F&B revenue from branded restaurants including East Ocean Chinese Restaurant (20+ years), YANG Hong Kong Café, Lakorn Thai, Nan Bei Chinese, G&O organic café, and Lennon's bar.
2. Sports & Recreation Facilities: Revenue from golf clubs (Alpine Golf Club established 1996 on 459 rai, Alpine Golf Resort Chiang Mai established 2009), football training facilities (Alpine Football Camp Training with Premier League-standard natural grass pitches), tennis facilities (Alpine Tennis Club), and related lifestyle services. Coffee operations (Kaff & Koff) also serve sports venues.
3. Commercial Property Management: Revenue from office building rentals including OAI Tower (near MRT Phetchaburi, Asoke/Rama 9 district), BBD Building (Rama 4/MRT Sam Yan area), and event spaces (Ambience Space with hall and 3 studios). Land offering services for property development partnerships.
4. Landscape Design Services: Alpine Garden Design provides landscape architecture services to major Thai property developers including SC Asset, Sansiri, AP, Sammakorn, and Land & Houses.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels3 records

Core offering

Rende Development operates a diversified portfolio of owned and managed hospitality, sports, and commercial property businesses in Thailand. Its hospitality segment includes the luxury Rosewood Bangkok, boutique hotels SC Park Hotel and Thames Valley Khao Yai, and Cantonese/Hong Kong-style restaurants. Its sports segment encompasses championship golf clubs, a Premier League-standard football training facility, a Grand Slam-standard tennis club, landscape design services, and a coffee brand. Its property segment includes premium Bangkok office buildings and an event venue.

Product overview

Rende Development is a diversified corporate group operating three main business segments: Hotel/Hospitality, Sports, and Property Management. The Hotel Business includes luxury properties (Rosewood Bangkok), boutique hotels (SC Park Hotel, Thames Valley Khao Yai), and dining establishments (East Ocean Chinese Restaurant, YANG Hong Kong Cafe). The Sports Business encompasses golf clubs (Alpine Golf Club, Alpine Golf Resort Chiangmai), professional training facilities (Alpine Football Camp Training, Alpine Tennis Club), landscape design (Alpine Garden Design), and F&B outlets (Kaff & Koff). The Property Business manages commercial office buildings (OAI Tower, BBD Building) and event venues (Ambience Space). The group operates under the 'Meaningful Destinations' concept, delivering experiences that enhance quality of life across hospitality, sports, and property sectors.

Differentiator

Problem solved

Functional benefit

Brands

• Alpine Sports: Sports business group encompassing golf clubs, football camp, tennis club, garden design, and Kaff & Koff coffee brand
• Alpine Golf Club
• Alpine Golf Resort Chiangmai
• Alpine Football Camp Training
• Alpine Tennis Club
• Alpine Garden Design
• Kaff & Koff
• East Ocean Chinese Restaurant
• YANG Hong Kong Café
• Ambience Space
• Archer Academy

Products and services

• Rosewood Bangkok A 158-room luxury hotel in central Bangkok operated under the Rosewood Hotels & Resorts brand, featuring elegant design, multiple dining venues (Lakorn Thai restaurant, Nan Bei Chinese restaurant, G&O organic cafe, Lennon's speakeasy bar), and panoramic city views. Targeted at affluent travelers and MICE events.
• Thames Valley Khao Yai An English countryside-themed boutique hotel near Khao Yai National Park, featuring 18th-century rural England architecture and landscape. Suitable for couples, families, and romantic retreats, with House of Thames private residence accommodating up to 12 guests.
• SC Park Hotel A 4-star boutique hotel with 210 rooms along the Ekamai-Ramindra Expressway connecting Suvarnabhumi Airport to downtown Bangkok, featuring modern design, green spaces, multiple dining options (AT 22 restaurant, Bicaro cafe, Marble Bar), fitness center, swimming pool, and banquet halls.
• East Ocean Chinese Restaurant A celebrated Cantonese restaurant with over 20 years of history located within SC Park Hotel, featuring authentic Hong Kong-style recipes, premium ingredients, and signature dishes including Peking Duck and Dim Sum. Targeted at hotel guests and outside diners.
• YANG Hong Kong Café A Hong Kong-style cafe featuring the "Friendly Dim Sum" concept offering dim sum and comfort food, with a flagship store at Praram 9 Hospital and additional pop-up kiosks in community malls. Targeted at casual diners and hospital visitors.
• Alpine Golf Club One of Thailand's premier golf clubs established in 1996 on over 459 rai of land, featuring Thailand's first hill-style golf course designed by world-renowned architect Ron M. Garl, capable of hosting top-tier international tournaments. Targets serious golfers and tournament organizers.
• Alpine Golf Resort Chiangmai A golf resort nestled in the mountains between Chiang Mai and Lamphun provinces, offering a blend of relaxation and sports. Established in 2009 as Rende's second Alpine golf course with the vision to be the leading golf destination in Northern Thailand.
• Alpine Football Camp Training An international-standard football training center in Bangkok featuring two natural grass pitches built to Premier League standards, offering training experiences equivalent to world-class footballers. Selected by Liverpool FC and Leicester City as training grounds, and used by national teams worldwide.
• Alpine Tennis Club An indoor hard court tennis facility built to Grand Slam standards (matching US Open specifications), featuring an advanced ventilation system providing outdoor-like comfort with indoor privacy and control, blending sport and lifestyle. Targeted at serious tennis players and members.
• Alpine Garden Design Professional landscape architecture services for residential and commercial property developments, originating from managing world-class golf courses. Trusted by leading Thai property developers including SC Asset, Sansiri, AP, Sammakorn, and Land & Houses, known for meticulous standards and attention to detail.
• Kaff & Koff A coffee brand originating at Alpine Golf Resort Chiang Mai showcasing premium Chiang Mai coffee beans, now operating across all Alpine sport venues with a flagship store at Alpine Football Camp Training on Ramindra Road. Serves beverages, food, dine-in and delivery.
• OAI Tower A prime office building in the heart of New Petchburi Road near MRT Phetchaburi Station, situated in Bangkok's growing business district with convenient access to Asoke and Rama 9, designed for companies of all sizes seeking high-potential office space at value pricing.
• BBD Building An office space in the heart of Rama 4 Road near MRT Sam Yan, designed to support the growth of startups and modern enterprises with contemporary design and flexible space management, featuring parking and amenities suitable for modern workers.
• Ambience Space A dynamic event and activity hub with versatile spaces including Ambience Hall for large-scale events (concerts, experiential marketing) and three sizes of Ambience Studios for photo/video shoots, meetings, and workshops, equipped with top-tier sound, lighting, and technical support.

Quantifiable outcome

• First simulated hillside golf course in Thailand established in 1996
• +2 more outcomes

Named customers7 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Ten partnerships are on record, tiered core, flagship, major and minor.

• Rosewood Hotels & ResortscoreChannel Partner/ Reseller/ Distributor · 1 January 2019Rende Group holds a strategic investment in Rosewood Bangkok, operating under Rosewood Hotels & Resorts' international luxury hospitality brand. Rosewood provides global distribution, marketing, and reservation systems while Rende provides the property asset and local operational management. This partnership brings world-class hospitality standards to Thailand under a globally recognized luxury brand.
• Liverpool FCflagshipOthers · 1 January 2018Alpine Football Camp Training was selected as the official training ground for Liverpool FC during their pre-season activities in Thailand. The facility's Premier League-standard natural grass pitches met the club's requirements for professional training conditions.
• Leicester City FCflagshipOthers · 1 January 2018Alpine Football Camp Training served as the training base for Leicester City FC during their Thailand visit. The partnership demonstrates the facility's international credibility in professional football training.
• SC Asset Public Company LimitedcoreStrategic or Co-development PartnerAlpine Garden Design provides professional landscape architecture and design services for SC Asset's residential and commercial property developments throughout Thailand. The partnership leverages expertise from managing world-class golf course landscapes.
• Sansiri Public Company LimitedcoreStrategic or Co-development PartnerAlpine Garden Design delivers landscape design services for Sansiri's luxury property projects, applying standards developed through championship golf course maintenance and design.
• AP (Thailand) Public Company LimitedmajorStrategic or Co-development PartnerLandscape design partnership with AP Thailand for property development projects, supporting their residential development portfolio with professional garden and landscape services.
• Sammakorn Public Company LimitedmajorStrategic or Co-development PartnerAlpine Garden Design provides landscape architecture services for Sammakorn's property development projects, maintaining consistent quality standards across residential communities.
• Land & Houses Public Company LimitedmajorStrategic or Co-development PartnerLandscape design partnership with Land & Houses, one of Thailand's leading residential developers, providing comprehensive garden and exterior design services.
• Thaicom Foundation (มูลนิธิไทยคม)coreStrategic or Co-development PartnerRende Group collaborates with Thaicom Foundation on youth empowerment initiatives including lifelong learning support, social innovation programs, and skill-building activities through sports. This partnership reflects the company's commitment to sustainable development and community engagement.
• Praram 9 HospitalminorChannel Partner/ Reseller/ DistributorYANG Hong Kong Café operates its flagship store at Praram 9 Hospital premises, providing dining services to hospital visitors and staff. This channel partnership provides convenient access to the café's dim sum and Hong Kong-style cuisine offerings.

Scale indicators6 records

Recent moves13 records

Expansion highlights6 records

Direct peers

• Asset World Corp (AWC): Thai hotel-investment and real-estate group owning luxury and select-service hotels (Banyan Tree Bangkok, Sheraton, etc.) and commercial properties. Closest comparable on the luxury urban hotel + Bangkok office combination model.
• Laguna Resorts & Hotels: Integrated resort in Phuket featuring hotels, golf (Laguna Golf Phuket), residences, and lifestyle amenities under one operator. Comparable as a Thai integrated destination combining lodging, golf, and real estate.
• Minor International: Thailand's largest hospitality, lifestyle, and food conglomerate operating hotels (Anantara, Avani, Four Seasons partnership), restaurants, and retail. Directly comparable as a diversified Thai leisure/hospitality group with owned-and-operated lodging and F&B across multiple tiers.
• Chatrium Hospitality: Thai-owned hotel company operating Chatrium and Golden Tulip brands in Bangkok and regionally. Comparable mid-to-upscale Thai hotel operator with strong Bangkok CBD presence.
• Erawan Group: Thai conglomerate owning hotels (Grand Hyatt Erawan, JW Marriott, etc.) and commercial real estate. Comparable as a family-controlled Thai hotel/property holding company with Bangkok CBD assets.
• Onyx Hospitality Group: Thai hotel management company operating Amari, OZO, and Shama brands across Thailand and Asia. Comparable as a domestically-controlled Thai hospitality group with multi-segment (luxury, midscale, residences) coverage.
• Dusit International: Long-standing Thai hotel operator with Dusit Thani and DusitD2 brands plus a robust F&B and education segment. Comparable in owning and managing Thai hotels with strong domestic brand equity.
• Banyan Group (Banyan Tree Holdings): Asia-based luxury resort and residences operator with integrated golf and spa assets. Comparable in mixing luxury resort ownership, golf courses, and residential/serviced suites — directly aligned with Rende's golf + hotel + branded experience model.
• S Hotels and Resorts (Singha): Thai hospitality company under Singha Corporation operating resort hotels in Thailand, Maldives, and Fiji. Comparable as a Thai leisure-resort owner with golf-adjacent properties and Thai institutional backing.

Broad incumbents

• Central Group (Centara Hotels & Resorts): Major Thai conglomerate with the Centara hotel platform plus extensive retail and F&B. Comparable as a broader Thai lifestyle conglomerate with significant hotel assets, though larger and more diversified than Rende.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/YangHongKongCafe
• LinkedInlinkedin.com/company/rende-development

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Subsidiaries13 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Rende Development