Flex Moving & Storage
Flex Moving & Storage is a Florida-headquartered relocation marketplace offering local and long-distance moving, storage, labor, and on-demand delivery to residential customers across 12+ US states via an independent-contractor workforce.
- Company typePrivate
- Founded2020
- HeadquartersAventura, United States
- Headcount251–500
- GTM typeB2C
- OfferingServices
What Flex Moving & Storage does
Flex Moving & Storage operates a multi-service relocation marketplace headquartered in Aventura, Florida, serving residential customers across 12+ US states and 100+ cities. The company bundles local moving, long-distance (interstate, USDOT-licensed) moving, moving labor, storage, on-demand delivery (via the GoFlex sub-brand), and truck-rental alternatives (FlexHaul) into a single online booking platform. Demand is sourced primarily through direct online booking supplemented by a referral partner network that includes Livly, MoveBuddha, Settling In Concierge, Setup Service, and Smart City.
The platform is built around an independent-contractor workforce branded as "Flexers," giving the company variable-cost labor supply without the overhead of an employed fleet. Core technology components include an online booking interface, GPS-based tracking of active jobs, and Stripe-integrated payments. No proprietary AI/ML systems, patents, or research assets are disclosed, though the platform architecture is consistent with standard marketplace matching and routing tooling.
Revenue is generated through three mechanics: one-time transaction fees on moving and labor jobs, recurring storage subscriptions, and ancillary fees on delivery and equipment rental. Pricing is segmented into Premium, Full Service, and Budget tiers. Customer concentration is low because the user base is a distributed long-tail of residential relocations rather than enterprise contracts, which reduces single-customer churn exposure but ties revenue closely to consumer moving cycles and performance marketing efficiency.
Flex Moving & Storage firmographics
Firmographics- Name
- Flex Moving & Storage
- Legal name
- Flex Storage Inc.
- Website
- https://goflex.com
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- Flex Moving & Storage is a Florida-headquartered relocation marketplace offering local and long-distance moving, storage, labor, and on-demand delivery to residential customers across 12+ US states via an independent-contractor workforce.
- Ownership category
- akta.pro rank
Flex Moving & Storage industry classification
Industry- Product category
- Moving & Storage Services
- NAICS
- Used Household and Office Goods Moving (484210), Truck, Utility Trailer, and RV (Recreational Vehicle) Rental and Leasing (53212), Used Household and Office Goods Moving (48421)
- SIC
- Trucking & Courier Services (No Air) (4210), Public Warehousing & Storage (4220)
- akta.pro primary industry
- Residential Portable Storage Container Rental & Moving (HSAKAIAA)
- akta.pro secondary industries
- Apartment & Condo Local Moving (HSAKAAAB), Local Moving for Homes (Single-Family, Townhome) (HSAKAAAC), On-Site Moving Assistance (Pods/Portable Container Load/Unload) (HSAKAMAG), Small Local Moves (Studio/1BR, Mini-Moves) (HSAKAAAF), Local Storage-to-Home / Home-to-Storage Moves (HSAKAAAL), Box Truck & Moving Truck Rentals (THADAJAB)
Keywords
Where Flex Moving & Storage is headquartered
LocationHeadquarters
- HQ city
- Aventura
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Flex Moving & Storage business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Moving Services: Hourly labor charges for moving services plus a $150 non-refundable booking fee. Pricing varies by service tier (Premium, Full Service, Budget Move). Drive time between locations billed at twice the hourly labor rate.
- Storage Subscription: Monthly recurring subscription for portable storage unit rentals. Automatically renews until final move-out is completed. Final month of subscription is not prorated upon cancellation.
- On-Demand Delivery (GoFlex): Single-item or small moves charged per job/completed delivery.
- FlexHaul Transport: Budget-friendly Uhaul alternative transport service where Flex handles the transport of customer belongings.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Premium Move - Full packing service with materials |
| Unit Pricing | Pay-as-you-go | Full Service Move - Customer packs, Flex handles transport |
| Unit Pricing | Pay-as-you-go | Budget Move - Basic transport and loading |
| Usage-based | Pay-as-you-go | Moving Labor Only |
| Subscription | Monthly | Storage Subscription |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
Flex Moving & Storage product offering
Product offeringCore offering
Flex Moving & Storage provides residential local and long-distance moving, portable storage trailer rentals delivered to customer locations, hourly moving labor, budget-friendly transport (FlexHaul as a U-Haul alternative), and on-demand single-item/small-move delivery (GoFlex Moving). Services are sold directly to consumers and fulfilled via a marketplace of vetted independent contractor drivers and movers ("Flexers").
Product overview
Flex Moving & Storage is a moving and storage platform offering an integrated suite of services including Local Moving, Long-Distance Moving, Interstate Moving, Storage (portable trailers), Moving Labor, and GoFlex Moving (on-demand delivery). The company operates multiple service tiers (Premium, Full-Service, and Budget) to serve different customer needs and budgets. Services are available across 13 U.S. states with coverage in major metropolitan areas including Phoenix, Los Angeles, Miami, Atlanta, Dallas, Houston, and Philadelphia. The platform combines transportation logistics, labor services, and storage solutions into a unified offering.
Differentiator
Problem solved
Functional benefit
Brands
- GoFlex Moving: Single-item or small moves service
- FlexHaul
Products and services
- Local Moving Local residential moving services for homes and apartments within the same metro area or in-state, including loading, transport, and unloading via the Flex trailer model.
- Long-Distance Moving Interstate and cross-country residential moves using dedicated private trailers with guaranteed delivery dates; service is fully USDOT licensed and federally compliant.
- Portable Storage Portable storage trailer rentals delivered to customer locations for self-storage, with optional pickup and facility storage, billed on a recurring monthly subscription.
- Moving Labor Hourly labor-only service providing loading and unloading help without bundled transport; customers pay only for the hours of help used (minimum hourly terms may apply).
- FlexHaul Budget-friendly U-Haul alternative transport service where Flex handles transportation of customer belongings in Flex trailers; positioned for cost-sensitive customers who can self-load.
- GoFlex Moving On-demand delivery service for single items or small moves, charged per job or completed delivery; marketed as a separate sub-brand for quick, small-scale moves.
Quantifiable outcome
- Dedicated trailer model ensures 100% private transport with no transfers or mixing with other shipments
Companies that use Flex Moving & Storage
Customer profileSegments4 records
Ideal customer profiles3 records
Flex Moving & Storage technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Flex Moving & Storage partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered minor and core.
- LivlyminorPartner integration listed in sitemap under /partner/livly. Partnership nature indicates marketing or co-marketing relationship.
- MoveBuddhaminorPartner integration listed in sitemap under /partner/movebuddha. May provide moving-related services or leads to Flex customers.
- Settling In ConciergeminorPartner integration listed in sitemap under /partner/settling-in-concierge. Appears to offer concierge/relocation services to Flex customers.
- Setup ServiceminorPartner integration listed in sitemap under /partner/setup-service. May provide home setup/installation services for moved customers.
- StripecoreThird-party payment processor used for all payment processing. Customers must provide valid payment method through Stripe's connected account agreement. Handles billing, holds, pre-authorization checks, and automatic collection.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
Flex Moving & Storage competitors and assessment
Company assessmentDirect peers
- Lugg: On-demand moving and delivery marketplace connecting customers with vetted drivers and movers. Closest direct analog to GoFlex Moving; both operate app-based, same-day, single-item-to-small-move labor marketplaces.
- HireAHelper: Online marketplace connecting consumers with moving labor providers for loading, unloading, and packing. Directly comparable to Flex's moving labor-only service; both serve the DIY and budget-conscious renter moving segment.
- Dolly: On-demand moving, delivery, and hauling marketplace with independent contractor Helpers. Directly comparable to GoFlex and Flex's hourly moving labor offerings; technology-forward marketplace positioning.
- PODS: Direct competitor in portable storage container rental and moving services. Closest analog to Flex's portable storage trailer model with integrated moving; both target residential customers needing at-location storage and flexible scheduling.
- Two Men and a Truck: Franchised residential and commercial moving company with national footprint. Comparable service tiers, target customer (residential local and long-distance movers), and franchise-based geographic expansion model.
Broad incumbents
- U-Haul: Dominant U.S. truck, trailer, and self-storage rental brand. Direct overlap with FlexHaul (truck/trailer alternative) and portable storage; operates at vastly larger scale with national brand recognition and franchise density.
- Budget Truck Rental: Consumer-facing truck rental brand owned by Avis Budget Group. Competes directly with FlexHaul for DIY movers; broader corporate parent provides marketing and fleet scale advantages.
- Penske Truck Rental: Major commercial and consumer truck rental brand with one-way and local rental options. Overlaps with FlexHaul and Flex's transport services; broader logistics portfolio includes commercial leasing.
Emerging players
- 1-800-GOT-JUNK?: On-demand junk removal and single-item pickup service with similar marketplace/service-provider model. Comparable to GoFlex Moving's on-demand single-item delivery positioning; broader brand in the on-demand haul-away category.
- Moving APT (Apartment Movers Network): Multi-brand moving services network aggregating local and long-distance movers. Comparable apartment-and-condo moving focus and online booking model; broader portfolio across corporate, military, and senior relocation.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Flex Moving & Storage financial estimates
Financial estimateRevenue estimate
Valuation estimate
Flex Moving & Storage leadership team
Management profileNumber of profiles
Flex Moving & Storage funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Flex Moving & Storage M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Flex Moving & Storage
What does Flex Moving & Storage do?
Flex Moving & Storage provides residential local and long-distance moving, portable storage trailer rentals delivered to customer locations, hourly moving labor, budget-friendly transport (FlexHaul as a U-Haul alternative), and on-demand single-item/small-move delivery (GoFlex Moving). Services are sold directly to consumers and fulfilled via a marketplace of vetted independent contractor drivers and movers ("Flexers").
Is Flex Moving & Storage a public or private company?
Flex Moving & Storage is a private company. It is classified as unknown and is currently operating.
When was Flex Moving & Storage founded?
Flex Moving & Storage was founded in 2020. It employs 251 to 500 people.
Where is Flex Moving & Storage based?
Flex Moving & Storage is headquartered in Aventura, United States, in the North America region.
How does Flex Moving & Storage make money?
Four revenue lines are on record. Moving Services are the primary driver. The others are storage Subscription, on-Demand Delivery (GoFlex) and flexHaul Transport.
Who are Flex Moving & Storage's main competitors?
Direct peers on record are Lugg, HireAHelper, Dolly, PODS and Two Men and a Truck. Broad incumbents are U-Haul, Budget Truck Rental and Penske Truck Rental. Emerging players are 1-800-GOT-JUNK? and Moving APT (Apartment Movers Network).
Does Flex Moving & Storage have an API?
No public API is recorded for Flex Moving & Storage.
What industry is Flex Moving & Storage in?
Flex Moving & Storage's product category is Moving & Storage Services. Its primary akta.pro industry code is HSAKAIAA, Residential Portable Storage Container Rental & Moving, with a secondary code of HSAKAAAB, Apartment & Condo Local Moving. Its NAICS code is 484210 and its SIC code is 4210.