What SUNJIN VIỆT NAM does

SUNJIN VIỆT NAM (legal name: Công Ty TNHH Sunjin Vina) is a Vietnamese limited liability company headquartered in Trảng Bom, Đồng Nai Province, operating as the wholly-owned Vietnam subsidiary of Sunjin Group, a South Korean conglomerate founded in 1973. Established in Vietnam in 2007, the company operates a vertically integrated livestock and aquaculture business across seven segments: animal feed manufacturing, pig farming and breeding, poultry production, aquaculture (shrimp), meat distribution, veterinary medicines, and R&D/laboratory services. The company runs five manufacturing plants across Vietnam (Đồng Nai, Hưng Yên, Hà Nam, Tiền Giang, plus one additional), supports 8 sow farms, 2 meat farms, and nearly 100 processing farms, and markets proprietary protocols including the 3S shrimp farming model (Simply – Safely – Successfully) and the Sunjin Poultry Solution System (SPPS).

The company's core technology centers on animal feed formulation, livestock production methods, and farm management systems rather than software or digital products. The 3S shrimp model demonstrates quantitatively validated performance metrics (over 90% survival rate, 75 shrimp/kg size in 50 days, 250 fish/m2 stocking density, 0.27 gram/day growth rate). Recent product launches include the 3P pig semen genetics line (August 2023), and partnerships with My Khue Pig Semen Center (July 2023), Thai Nguyen High-Quality Breeding Company (August 2023), and the Aquatic Innovation Center (November 2023) extend the company's reach into breeding stock, regional aquaculture, and applied research.

Sunjin Vina generates revenue primarily through hardware sales of feed, livestock, meat, and veterinary products distributed via a nationwide dealer network complemented by direct sales support and technical consulting. Pricing is quote-based and not publicly disclosed. Customers are predominantly small-to-medium farmers and dealers across Vietnam's agricultural provinces, with a sales-led go-to-market motion that pairs field sales with technical advisory services, farm visits, and customer events. The Korean parent provides technology transfer, R&D collaboration, and strategic direction, while the Vietnamese subsidiary operates with local management including CEO Lee Ik Mo and a regional sales structure across northern and southern Vietnam.

Name

SUNJIN VIỆT NAM

Legal name

Công Ty TNHH Sunjin Vina

Website

https://sunjin.vn

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

51–100 employees

Short description

Sunin Vietnam is a wholly-owned Vietnamese subsidiary of South Korea's Sunjin Group, operating a vertically integrated livestock and aquaculture business — manufacturing animal feed, running pig and poultry farms, producing shrimp, distributing meat, and selling veterinary medicines — sold through a nationwide dealer network to small and medium farmers across Vietnam.

Ownership category

akta.pro rank

Product category

Animal Feed Manufacturing

NAICS

Animal Food Manufacturing (3111), Hog and Pig Farming (112210), Broilers and Other Meat Type Chicken Production (11232), Poultry Processing (311615)

SIC

Agricultural Prod-Livestock & Animal Specialties (200), Food And Kindred Products (2000), Wholesale-Farm Product Raw Materials (5150)

akta.pro primary industry

Manufacturing, Private Label & Co-Manufacturing for Animal Diets (HLAMAHAO)

akta.pro secondary industries

High-Health/Biosecure Hog Production (SPF/Pedigree Nucleus) (AFAEAEAL), Pork Further Processing (Cured, Smoked, Ham, Bacon) (AFANABAE), Pork Wholesale (Primal/Subprimal, Boxed Pork) (AFAIADAB), Livestock Health & Welfare Support Services (Vaccination Clinics, Biosecurity Implementation) (AFACAEAK)

Keywords

• Animal feed manufacturing
• Livestock breeding operations
• Aquaculture feed supply
• Veterinary medicine distribution
• Meat processing services

Headquarters

HQ city

Hồ Chí Minh

HQ country

Vietnam

HQ region

Asia

Offices5 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales

Revenue model

1. Animal Feed Production and Sales: Manufacturing and selling animal feed for pig, chicken, and aquaculture (shrimp) production. This is the core business segment with multiple feed product lines.
2. Pig Business: Starting from 2014, Sunjin operates pig farms and cooperates with farmers for pig raising and processing. Includes 8 sow farms, 2 meat farms, and nearly 100 processing farms.
3. Chicken Business: Poultry production and distribution operations.
4. Aquaculture Business: Shrimp farming and related aquaculture operations including feed and technical support.
5. Meat Distribution: Distribution of meat products from company farms.
6. Medicine/Veterinary Products: Sales of veterinary medicines and health products for livestock.
7. R&D and Lab Services: Research and development services including technical consulting, biosafety testing, and farm management support.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

SUNJIN VIỆT NAM manufactures and sells animal feed for pigs, chickens, and aquaculture species, and operates vertically integrated livestock businesses including pig breeding and processing farms, chicken farming, shrimp farming, meat distribution, and veterinary medicines. The company also provides R&D/lab testing and on-farm technical consulting services to farmers across Vietnam, leveraging proprietary farming systems (3S shrimp model, SPPS, MEM, high-tech sow farms). Revenue is generated through B2B sales to dealers, distributors, and farmers via five manufacturing plants nationwide.

Product overview

SUNJIN VIỆT NAM operates as a diversified livestock and aquaculture conglomerate offering an integrated portfolio of seven core business lines: (1) Thức ăn chăn nuôi (Feed Business) — animal feed for pigs, chickens, and aquaculture species; (2) Kinh doanh heo (Swine Business) — pig breeding, sow farms, processing farms, and pig genetics; (3) Kinh doanh gà (Chicken Business) — poultry farming and breeding; (4) Kinh doanh thuỷ sản (Aqua Business) — shrimp and fish farming with high-tech 3S shrimp model; (5) Phân phối thịt (Meat Business) — meat processing and pork distribution; (6) Kinh doanh thuốc (Medicine Business) — veterinary medicines; and (7) Nghiên cứu & Phát triển (R&D/Lab Services) — research, technical support, and laboratory services. The company also markets sub-brands such as Super One and Special within its feed portfolio. The product portfolio is organized around a vertically integrated model covering the entire livestock and aquaculture value chain from feed production and breeding to processing and distribution.

Differentiator

Problem solved

Functional benefit

Products and services

• Thức ăn chăn nuôi (Animal Feed Business) Animal feed products for livestock including pigs, chickens, and aquaculture species (shrimp, fish). Manufactured at five factories across Vietnam and sold through a nationwide dealer/distributor network. Supports swine, poultry, and shrimp/fish farming operations with technical consulting and farm support.
• Kinh doanh heo (Swine Business) Pig farming and breeding operations including high-tech sow farms, pig processing cooperation farms, and pig genetics (e.g., 3P pig semen). As of 2014, the company operated 8 sow farms, 2 meat farms, and nearly 100 processing farms nationwide. Includes high-tech sow farms (Bình Thuận 1, 2, and 3 in Thắng Hải commune).
• Kinh doanh gà (Chicken Business) Chicken and poultry farming and breeding operations. Part of SUNJIN's integrated livestock portfolio, supported by the Sunjin Poultry Solution System (SPPS) and Micro-Environment Management (MEM) systems for broiler and layer farms.
• Kinh doanh thuỷ sản (Aqua/Shrimp Business) Aquaculture and shrimp farming operations including vannamei and black tiger shrimp production. Implements the proprietary 3S Shrimp Farming Model (Simply – Safely – Successfully) achieving over 90% survival rate, 75 shrimp/kg in 50 days, 250 shrimp/m² stocking density, and 0.27 g/day growth. Includes the Sunjin Bac Lieu Shrimp Farm demonstration facility.
• Phân phối thịt (Meat Distribution Business) Meat processing and distribution operations providing safe pork products in cooperation with Vietnamese farmers through the pig business. Distributes meat from SUNJIN's own pig farms to the Vietnamese market.
• Kinh doanh thuốc (Veterinary Medicine Business) Veterinary medicines and pharmaceutical products for livestock, supporting animal health across SUNJIN's farming operations. Sold through the company's dealer/distributor network.
• Nghiên cứu & Phát triển (R&D / Lab Services) Research and development services including a research center, technical support, laboratory testing (including biosafety testing), and farm management support for SUNJIN's livestock and aquaculture businesses. Customers contract these technical services for problem-solving and disease diagnostics.
• Tinh heo 3P (3P Pig Semen) High-quality pig breeding semen product launched by SUNJIN VIỆT NAM in August 2023 to support swine farming operations and improve breeding genetics for Vietnamese pig farmers.
• Super One (Feed Sub-Brand) Specialized feed product marketed under the SUNJIN brand as part of the feed product catalog. Sold on a contact-based quotation basis to dealers and farmers.

Quantifiable outcome

• 3S shrimp farming model achieves over 90% survival rate and 75 shrimp/kg size in 50 days
• +1 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Eight partnerships are on record, tiered minor and core.

• Câu lạc bộ Sky Book - Học viện Nông nghiệp Việt NamminorOthers · 23 November 2023Book donation program to support reading culture among students.
• Trung tâm Nghiên cứu Đổi mới Thủy sản - AIC (Aquatic Innovation Center)coreTechnology or Integration · 25 August 2023Partnership for introducing AIC research center functions and providing technical support at U Minh Thượng - Kiên Giang.
• Công ty chăn nuôi chất lượng cao Thái NguyênminorStrategic or Co-development Partner · 24 August 2023Groundbreaking ceremony and economic contract signing with Thai Nguyen High-Quality Breeding Company.
• Trung tâm tinh heo Mỹ Khuê (My Khue Pig Semen Center)coreStrategic or Co-development Partner · 7 July 2023Partnership for supplying pig genetics/semen to the southern region of Vietnam. Sunjin Vina and My Khue Center signed cooperation agreement to provide high-quality pig breeding stock to customers in the South.
• Trường Đại học An GiangminorOthers · 14 May 2023Job fair participation with silver sponsorship of VND 15 million.
• Trường Đại học Cần ThơminorOthers · 12 May 2023Job fair participation and student recruitment. Sunjin participated in job day events at Can Tho University with over 200 students attending.
• Sunjin Group KoreacoreStrategic or Co-development Partner · 12 August 2019Parent company partnership for technology transfer, R&D collaboration, and strategic direction. Sunjin Group (Korea) with 50+ years of global experience provides technical expertise and product development support to Sunjin Vietnam.
• Trường Đại học Nông Lâm TP.HCMminorOthers · 12 August 2019Annual internship program and student recruitment. Sunjin Ươm Mầm Tài Năng (Talent Incubation) program for students.

Scale indicators5 records

Recent moves9 records

Expansion highlights5 records

Emerging players

• Vinh Hoan Corporation: Vietnamese aquaculture leader though primarily focused on pangasius. Relevant comparator for the aquaculture segment of Sunjin's business, particularly for export market dynamics and feed requirements.
• CJ Vina Agri: Vietnamese feed and livestock subsidiary of Korean CJ Group, providing similar Korean-origin technology positioning as Sunjin. Comparable competitor leveraging Korean parent capabilities in Vietnam's animal feed market.

Direct peers

• Mavin Group: Vietnamese integrated agriculture company with feed manufacturing, pig and poultry breeding, and meat processing. Comparable mid-sized integrated livestock model targeting Vietnamese domestic market.
• Japfa Comfeed Vietnam: Vertically integrated poultry and feed producer in Vietnam with poultry breeding, farming, and feed manufacturing. Comparable integration model (feed + farming) and similar focus on swine and poultry segments.
• Proconco (Marubeni): Vietnamese animal feed manufacturer (formerly Proconco, now part of Marubeni/Japan) with leading feed brands. Competes directly with Sunjin in commercial feed for swine and poultry.
• De Heus Vietnam: Royal De Heus animal nutrition subsidiary operating multiple feed mills across Vietnam serving swine, poultry, and aquaculture. Closest direct competitor to Sunjin Vina's core feed business with comparable technology-driven positioning and international parent backing.
• GreenFeed Vietnam: Vietnamese integrated feed and livestock company operating feed mills, pig farms, and meat distribution. Most direct comparable peer in terms of integrated feed-to-meat model targeting the Vietnamese domestic market.

Regional players

• Emivest Feedmill Vietnam: Animal feed manufacturer operating in Vietnam and broader Southeast Asia. Comparable regional feed competitor focused on swine and poultry nutrition products.

Broad incumbents

• C.P. Vietnam (Charoen Pokphand Vietnam): Largest integrated animal feed and livestock producer in Vietnam, backed by Thailand's CP Group. Operates feed mills, pig and poultry farms, and meat processing across Vietnam—directly comparable vertically integrated model though at significantly larger scale.
• Cargill Vietnam: Global agribusiness operating animal nutrition and feed manufacturing in Vietnam. Competes with Sunjin in the feed segment but on a far larger scale and broader product portfolio across multiple species.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@sunjinvietnam6221
• Facebookfacebook.com/tuyendungsunjinmiennam
• LinkedInlinkedin.com/company/sunjin-vina

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles11 records

Subsidiaries5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SUNJIN VIỆT NAM