The Gift Studio

What The Gift Studio does

The Gift Studio is a Mumbai-based, privately held Indian e-commerce gifting operator that sells curated gift hampers, personalized gifts, Rakhis, home decor, jewellery, personalized games, and flowers through a single Shopify storefront (thegiftstudio.com). Its core proposition is the assembled gift hamper — pre-curated boxes spanning gourmet food, wellness, self-care, and lifestyle items — augmented by a 'Build Your Own Hamper' customization tool and a same-day delivery service (4PM cut-off) in Mumbai and other major Indian cities. The catalog is organized along multiple axes — occasion (Raksha Bandhan, birthdays, anniversaries, weddings, festivals), recipient (him/her/parents/corporate), and price tier (under ₹1,500 to above ₹20,000) — and is anchored by limited-edition collaborations with named Indian designers and artists (Masaba Gupta, Anamika Khanna, Paresh Maity, MF Hussain), which carry premium ASPs in the ₹6,000–₹16,000+ range. International shipping is offered to serve Non-Resident Indians, particularly during the Rakhi season.

The business operates a primarily direct-to-consumer model with a secondary B2B/corporate gifting vertical (employee welcome kits, branded merchandise, rewards and appreciation hampers). Pricing is pay-as-you-go unit pricing with a public discount code (TGS10 — flat 10% off above ₹999). The technology stack is a standard Shopify e-commerce platform with Zoho SalesIQ integrated for concierge chat support, and there is no proprietary mobile app, no disclosed API, and no documented AI/ML capability. Customer acquisition relies on organic social (Facebook, Instagram, YouTube), content marketing via a blog on gifting ideas, email newsletter (10% off first purchase), and SEO. The company employs roughly 20 people, has a single Mumbai headquarters, and shows no evidence of outside funding, parent-company ownership, or public listing. A Wall of Fame references celebrity customers (Shah Rukh Khan, Anil Kapoor, Sunil Shetty, Shashi Tharoor, Sonam K. Ahuja, Malini Agarwal, Suhel Seth), which is positioned as brand social proof rather than a contracted enterprise base.

Name

The Gift Studio

Legal name

The Gift Studio

Website

https://thegiftstudio.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

The Gift Studio is a Mumbai-based, privately held Indian e-commerce gifting retailer selling curated luxury gift hampers, Rakhis, personalized gifts, and corporate gifting solutions through a Shopify storefront, serving urban Indian consumers and Non-Resident Indians with same-day and international delivery.

Ownership category

akta.pro rank

Product category

Premium Gift Hampers and Online Gifting Retail

NAICS

Gift, Novelty, and Souvenir Retailers (459420), Jewelry Retailers (45831), Hobby, Toy, and Game Retailers (459120)

SIC

Retail-Apparel & Accessory Stores (5600)

akta.pro primary industry

Gift Basket & Curated Hamper Assembly (HSACANAD)

akta.pro secondary industries

Corporate & Client Gifting Programs (HSACANAE), Personalized & Custom Gift Creation (Engraving/Monogramming/Photo Gifts) (HSACANAC), Scheduled/Subscription Gifting (Reminders & Recurring Sends) (HSACANAJ), Gift Wrapping & Presentation (Wrapping/Boxes/Ribbons) (HSACANAF), Greeting Cards, Wrap & Party Supplies Retail (CRALAJAE)

Keywords

• Curated gift hampers
• Luxury gifting retail
• Corporate gifting solutions
• Rakhi ecommerce
• Personalized gift curation

Headquarters

HQ city

Mumbai

HQ country

India

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D

Revenue model

1. Direct E-commerce Sales: Retail sales of curated gift hampers, personalized gifts, Rakhis, and related products through their own e-commerce storefront. Revenue generated from one-time product purchases with various price points from budget to premium.
2. Corporate/Bulk Orders: Bulk and corporate gifting solutions for business clients requiring larger quantities for corporate events, employee onboarding, client appreciation, and business milestones.
3. International Shipping: International delivery services for customers outside India, particularly for Non-Resident Indians (NRIs) sending Rakhi gifts to family in India or international recipients.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

The Gift Studio is an Indian online gifting retailer that curates and sells premium gift hampers, Rakhis, personalised gifts, and related lifestyle products (home décor, jewellery, flowers, games) through its Shopify-based e-commerce storefront. It serves individual consumers for personal occasions (birthdays, anniversaries, festivals) and corporate clients for bulk/employee gifting, with same-day delivery in select cities and international shipping for NRIs.

Product overview

The Gift Studio is an Indian online gifting platform built on Shopify that operates as a single unified e-commerce marketplace. The core product is the Curated Gift Hamper platform, supplemented by a 'Build Your Own Hamper' customization tool. The portfolio includes Rakhis (traditional and designer threads for Raksha Bandhan), themed gift collections for occasions (birthdays, weddings, anniversaries, festivals), recipients (for him/her, couples, parents, kids), and categories (home decor, jewellery, personalized games, flowers, corporate gifting). Celebrity collaborations with designers like Masaba Gupta, Anamika Khanna, MF Hussain, and Paresh Maity produce limited edition hampers. Same-day delivery service is offered in select cities. The product structure is a direct-to-consumer marketplace model without modular architecture.

Differentiator

Problem solved

Functional benefit

Products and services

• Curated Gift Hampers Flag assortment of gift boxes with curated complementary items (gourmet treats, self-care essentials, personalised items) for various occasions and recipients.
• Rakhis Traditional and designer Rakhi threads for Raksha Bandhan, including variants like Traditional, Designer, Minimalist, Kids', Bhaiya-Bhabhi Sets, and Bracelet-style Rakhis.
• Rakhi Gifts for Brother Gift hampers specifically curated for brothers, featuring combinations of gourmet snacks, grooming kits, self-care products, and rakhi accessories.
• Rakhi Gifts for Sister Gift hampers designed for sisters during Raksha Bandhan, including self-care kits, fragrance sets, tea hampers, and wellness products.
• Rakhi Gifts for Bhaiya & Bhabhi Coordinated rakhi gift sets and hampers designed for the brother-in-law and sister-in-law couple, often including matching Lumba-Rakhi pairs.
• Celebrity Hampers Premium limited-edition gift hamper collections co-designed with celebrity designers Masaba Gupta, Anamika Khanna, MF Hussain, and Paresh Maity.
• Build Your Own Hamper Customisation platform allowing customers to select individual items (chocolates, snacks, drinks, etc.) from an extensive collection to compose personalised gift hampers.
• Corporate Gifting Business-focused gifting solutions including Pen Diary Combos, Bags, Apparels, Electronics, and Branded Merchandise for corporate clients, employee appreciation, and client gifting.
• Home Decor Home decoration items including candle holders, coasters, platters, photo frames, and decorative bowls in materials such as marble, agate, rose quartz, and brass.
• Jewellery Fashion jewellery including earrings (Climbers, Zirconia, Studs), designed to complement gift hampers and standalone gifting.
• Baby & Kids Gifts Gifts and hampers designed for babies and children, including themed rakhis and celebration items.
• Personalised Games Customisable board games and card games including Personalised Monopoly, Bollywood Jenga, Personalised UNO, Playing Cards, Jenga editions, and Cards Against Humanity variants.
• Flowers & Plants Fresh flower bouquets and potted plants for gifting occasions.
• Same-Day Delivery Service Express delivery service enabling orders placed before the 4 PM cutoff time to be delivered on the same day in select locations including Mumbai.
• International Shipping for Rakhi and Gifts International delivery service for customers outside India, particularly Non-Resident Indians (NRIs) sending Rakhi gifts and hampers to family in India or international recipients.

Quantifiable outcome

• Same-day delivery available in select cities for last-minute gifting needs
• +1 more outcomes

Named customers8 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered core and minor.

• Masaba GuptacoreStrategic or Co-development PartnerLimited Edition collaboration featuring designer Masaba Gupta's bold elegance and vibrant Indian motifs in curated gift hampers. Products include Self Care Hamper by Masaba priced at ₹13,199. Collaboration represents premium positioning strategy targeting fashion-conscious consumers.
• Anamika KhannacoreStrategic or Co-development PartnerLimited Edition collection with renowned designer Anamika Khanna featuring artistic twist and handpicked curations. Products include 'Out Doors with Anamika Khanna' hamper at ₹13,699 and 'Guilt Free Indulgence with Anamika Khanna' at ₹16,439.
• Paresh MaitycoreStrategic or Co-development PartnerLimited Edition artistic hamper collection featuring celebrated artist Paresh Maity's brushstroke-inspired designs. Products include 'Artful Indulgence by Paresh Maity' (₹7,469 after 10% discount) and 'Signature Tea Ritual Edit by Paresh Maity' (₹7,929).
• MF HussaincoreStrategic or Co-development PartnerLimited Edition collaboration immortalizing late artist MF Hussain's artistic brilliance in curated hamper collections. The MF Hussain Hamper is priced at ₹6,199 (₹4,499 after discount).
• Truefitt & HillminorStrategic or Co-development PartnerGrooming and personal care product supplier featured in gift hampers. Products like 'Truefitt & Hill Gentleman Selfcare Grooming Gift Set for Men' and 'Truefitt & Hill Ultimate Comfort Facial Gift Set for Men' are sold through The Gift Studio for Rakhi and gifting occasions.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Amazon India (Gift Store): Amazon India operates a broad gifting category including curated hampers, personalized gifts, and Rakhi collections at massive scale. While not a direct specialist peer, it competes with The Gift Studio in generic gifting SKUs and same-day delivery through Amazon Fresh and partner networks, pressuring both pricing and visibility.
• Flipkart (Gifts category): Flipkart, India's largest horizontal marketplace, sells a broad assortment of gift hampers, personalized products, and Rakhi gifts from third-party sellers. It represents the broad-incumbent competitive threat with massive catalog reach and logistics, although its curation and premium-tier execution is materially weaker than The Gift Studio's.

Direct peers

• MyFlowerTree: MyFlowerTree is an Indian online gifting platform focused on flowers, cakes, personalized gifts, and curated hampers with same-day and midnight delivery. It competes head-on with The Gift Studio in the premium and same-day gifting segment across India, with comparable SKU breadth and B2B offerings.
• Ferns N Petals (FNP): Ferns N Petals is India's leading online gifting and floral retailer offering curated hampers, Rakhis, personalized gifts, and same-day delivery across India and internationally. It is the most directly comparable competitor to The Gift Studio across product mix, customer base (B2C and corporate), and festival-led gifting demand, but at significantly larger scale and brand spend.
• Archies (Archies Online): Archies is a legacy Indian gift and greeting card retailer with a strong portfolio of personalized gifts, soft toys, flowers, and hampers sold online. Comparable to The Gift Studio in the curated gifting and personalization category, particularly for occasions like Rakhi, birthdays, and anniversaries, though with a more mass-market positioning and limited premium/designer collaborations.
• Indian Gifts Portal (IGP.com): IGP.com is a multi-category Indian online gifting platform selling curated hampers, personalized gifts, flowers, cakes, and Rakhi collections to consumers and corporates. It directly overlaps with The Gift Studio's curated hamper and personalization proposition, targeting the same urban Indian occasion-driven buyers.

Others

• Nykaa Luxe / Nykaa Man: Nykaa operates premium beauty and personal care gifting collections, particularly during festive seasons. While not a direct hamper competitor, it competes for premium Indian gifting wallet share in the beauty/self-care segment where The Gift Studio offers luxury collaborations like the Self Care Hamper by Masaba.

Emerging players

• Woohoo.in: Woohoo is an Indian experience-gifting marketplace offering gift cards, experiences, and curated hampers across B2C and corporate channels. Comparable to The Gift Studio's corporate and personalized gifting motions, with overlapping customer segment of urban Indian gift buyers but differentiated by the experience-led catalog.
• Oye Happy: Oye Happy is an Indian experiential and quirky gifting brand offering personalized gifts, surprise experiences, and curated hampers. Comparable to The Gift Studio in customization-first gifting and unconventional product experiences for younger urban consumers, though smaller in scale.
• Cadbury Gifts Direct: Cadbury Gifts Direct is a chocolate and confectionery-led gifting brand offering personalized hampers and Rakhi gifts online. It overlaps with The Gift Studio's gourmet chocolate and curated hamper assortment and Rakhi-focused line, though with narrower category focus on Mondelez-owned confectionery.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@thegiftstudio_
• Facebookfacebook.com/giftstudioofficial
• Instagraminstagram.com/thegiftstudioofficial
• LinkedInlinkedin.com/company/the-gift-studio-page

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Gift Studio