Think Mental Health
Think Mental Health is a privately held, multidisciplinary mental health services provider based in Canberra, ACT, founded in 2011 by psychologists Vanessa Hamilton and Jason McCrae. It operates private practice services, two government-commissioned Medicare Mental Health Centres, a phone support line, and aged care programs for the ACT region.
- Company typePrivate
- Founded2011
- HeadquartersCanberra, Australia
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Think Mental Health does
Think Mental Health is a privately held, multidisciplinary mental health services provider based in Deakin, Australian Capital Territory. Founded in November 2011 by Canberra psychologists Vanessa Hamilton and Jason McCrae (originally as Think Psychology Solutions), the organization has grown from a single-discipline psychology practice into a comprehensive mental health ecosystem operating across three divisions: a Private Practice offering psychiatry, psychology, general practice, relationships and family therapy, Employee Assistance Programs, consultancy, and psychology supervision; a Community Services portfolio delivering two Commonwealth-funded Medicare Mental Health Centres (Canberra and Tuggeranong) and the Medicare Mental Health Phone Service for ACT, commissioned by the Capital Health Network; and the Think WISE program providing psychological support in Residential Aged Care Homes across the ACT. The organization employs approximately 10 staff and delivers services in-person at its Canberra clinic, at the two community centres, via a dedicated phone line, and through a Coviu-powered telehealth platform with an online waiting room.
The business model combines fee-for-service private practice revenue (with Medicare rebates available via GP referral and private health fund rebates), government-commissioned managed services contracts for the community portfolio (provided at no cost to patients), subscription-based corporate EAP contracts, and professional consultancy engagements. Patient access is split: private practice requires GP referrals for Medicare rebates while community services are accessible without referral. Marketing is conducted through content marketing on the company website, organic social media (Instagram, Facebook, Twitter), and GP referral networks.
The company is founder-owned with no evidence of external institutional investment, private equity backing, or parent company ownership. Operations are geographically restricted to the ACT region, and there is no disclosed revenue, funding history, or M&A activity. The technology stack is limited to standard telehealth delivery via Coviu with no disclosed AI/ML capabilities, proprietary platform IP, or data assets; competitive advantage is grounded in regulatory contracts, multidisciplinary clinical talent, and a decade-plus regional brand.
Think Mental Health firmographics
Firmographics- Name
- Think Mental Health
- Legal name
- Think Mental Health
- Website
- https://thinkps.com.au
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Think Mental Health is a privately held, multidisciplinary mental health services provider based in Canberra, ACT, founded in 2011 by psychologists Vanessa Hamilton and Jason McCrae. It operates private practice services, two government-commissioned Medicare Mental Health Centres, a phone support line, and aged care programs for the ACT region.
- Ownership category
- akta.pro rank
Think Mental Health industry classification
Industry- Product category
- Mental Health Services
- NAICS
- Offices of Mental Health Practitioners (except Physicians) (621330), Offices of Physicians, Mental Health Specialists (621112), Other Individual and Family Services (624190), Offices of Other Health Practitioners (6213)
- SIC
- Services-Offices & Clinics Of Doctors Of Medicine (8011), Services-Health Services (8000), Services-Misc Health & Allied Services, Nec (8090)
- akta.pro primary industry
- Outpatient Mental Health Clinics & Counseling Centers (HLAFACAA)
- akta.pro secondary industries
- General Mental Health Therapy Platforms (Talk Therapy) (HLALAEAA), Psychiatry & Medication Management Platforms (HLALAEAB), Couples & Family Therapy Teletherapy Platforms (HLALAEAG), Behavioral Health & Cognitive Support Coordination (Dementia, Depression, SUD) (HSABAIAF)
Keywords
Where Think Mental Health is headquartered
LocationHeadquarters
- HQ city
- Canberra
- HQ country
- Australia
- HQ region
- Oceania
Offices1 record
Markets served
Think Mental Health business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales
Revenue model
- Private Practice Services: Fee-for-service model for psychiatry, psychology, general practice, and related services. Patients can access Medicare rebates with GP referral and private health fund rebates for covered services.
- Community Services (Government Funded): Commonwealth-funded Medicare Mental Health Centres commissioned by Capital Health Network (CHN), provided at no cost to patients. Think WISE psychological support in Residential Aged Care Homes.
- EAP Services: Employee Assistance Program services provided to organizations as a corporate offering.
- Consultancy Services: Professional consultancy services for external organizations requiring mental health expertise.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Private Practice - Standard |
| Other | Pay-as-you-go | Community Services - Free |
| Subscription | Annual | EAP and Consultancy - Corporate |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels3 records
Think Mental Health product offering
Product offeringCore offering
Think Mental Health is a multidisciplinary mental health organisation operating private practice clinical services (psychiatry, psychology, general practice, relationships/family therapy, EAP, consultancy, and supervision), Commonwealth-funded community services (Canberra and Tuggeranong Medicare Mental Health Centres and a Medicare Mental Health Phone Service), and the Think WISE psychological support program delivered in Residential Aged Care Homes across the ACT. Services are delivered through in-person clinic appointments, telehealth via the Coviu platform, and phone support.
Product overview
Think Mental Health is a multi-service mental health organization serving Canberra since 2011, operating across three main divisions: Private Practice Services (psychiatry, psychology, general practice, relationships/families, EAP, consultancy, and psychology supervision with Medicare/private insurance rebates), Community Services (Canberra and Tuggeranong Medicare Mental Health Centres, Medicare Mental Health Phone Service, and Think WISE aged care support), and Telehealth delivery. Originally founded as Think Psychology Solutions by psychologists Vanessa Hamilton and Jason McCrae, the organization has expanded from a single psychology service to a comprehensive multidisciplinary mental health ecosystem.
Differentiator
Problem solved
Functional benefit
Brands
- Think WISE: Psychological support service in Residential Aged Care Homes (RACHs) in the ACT. Stands for Wellbeing Independence Support and Empathy.
- Canberra Medicare Mental Health Centre
- Tuggeranong Medicare Mental Health Centre
- Medicare Mental Health Phone Service
Companies that use Think Mental Health
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles5 records
Think Mental Health technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Think Mental Health partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Capital Health Network (CHN)coreCapital Health Network commissioned Think Mental Health to deliver Commonwealth-funded Medicare Mental Health Centres in Canberra and Tuggeranong. Think Mental Health also provides the Medicare Mental Health Phone Service for ACT under this partnership. The organization also delivers the Think WISE program for psychological support in Residential Aged Care Homes.
Scale indicators3 records
Recent moves7 records
Expansion highlights5 records
Think Mental Health competitors and assessment
Company assessmentEmerging players
- Beyond Blue: Australia's leading mental health not-for-profit providing phone support, online resources, and funded programs. Overlaps with Think Mental Health's Medicare Mental Health Phone Service and referral pathways, though operates as a national awareness and support brand rather than a clinical provider.
- Spring Health: Global mental health benefits platform combining therapy, coaching, and EAP services for employers. Comparable to Think Mental Health's EAP and corporate consultancy offerings, but operates at enterprise scale with proprietary technology.
- SANE Australia: National mental health not-for-profit providing helpline, peer support, and clinical services. Compares to Think Mental Health's phone service and community programs in serving complex mental health needs, but operates nationally rather than regionally.
- BetterHelp: Global online therapy platform offering subscription-based access to licensed therapists. Comparable to Think Mental Health's telehealth arm via Coviu but operates at massive scale as a digital-native service rather than a regional bricks-and-mortar clinic.
- Lyra Health: Mental health benefits platform serving employers with EAP-style services. Directly comparable to Think Mental Health's EAP and corporate consultancy offerings, but at enterprise scale with proprietary technology.
Broad incumbents
- Ramsay Health Care: Australia's largest private hospital operator with mental health inpatient and outpatient services across multiple states. Serves overlapping patient populations but at national scale and with inpatient infrastructure, contrasting with Think Mental Health's community/outpatient focus.
Others
- Capital Health Network: ACT Primary Health Network that commissions Think Mental Health to deliver Medicare Mental Health Centres. Functions as both a key partner and ecosystem coordinator; comparable as a PHN-channel partner rather than a direct competitor.
- ACT Health Directorate: ACT government agency funding and operating public mental health services. Functions as a regulator, funder, and ecosystem participant alongside Think Mental Health rather than a direct clinical competitor.
Direct peers
- headspace: National Australian youth mental health foundation operating government-funded centres and digital services. Both Think Mental Health and headspace deliver Commonwealth-funded mental health services via commissioned centre models, with overlapping referral pathways and telehealth offerings.
- Northside Psychology: Canberra-based psychology practice offering therapy and assessment services. Directly competes with Think Mental Health's private practice division in the same ACT market, serving similar patients with Medicare-rebated psychology services.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Think Mental Health social profiles
Digital presenceThink Mental Health financial estimates
Financial estimateRevenue estimate
Valuation estimate
Think Mental Health leadership team
Management profileNumber of profiles
Profiles2 records
Think Mental Health funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Think Mental Health M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Think Mental Health
What does Think Mental Health do?
Think Mental Health is a multidisciplinary mental health organisation operating private practice clinical services (psychiatry, psychology, general practice, relationships/family therapy, EAP, consultancy, and supervision), Commonwealth-funded community services (Canberra and Tuggeranong Medicare Mental Health Centres and a Medicare Mental Health Phone Service), and the Think WISE psychological support program delivered in Residential Aged Care Homes across the ACT. Services are delivered through in-person clinic appointments, telehealth via the Coviu platform, and phone support.
Is Think Mental Health a public or private company?
Think Mental Health is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Think Mental Health founded?
Think Mental Health was founded in 2011. It employs 1 to 10 people.
Where is Think Mental Health based?
Think Mental Health is headquartered in Canberra, Australia, in the Oceania region.
How does Think Mental Health make money?
Four revenue lines are on record. Private Practice Services are the primary driver. The others are community Services (Government Funded), EAP Services and consultancy Services.
Who are Think Mental Health's main competitors?
Emerging players on record are Beyond Blue, Spring Health, SANE Australia, BetterHelp and Lyra Health. Ramsay Health Care is listed as a broad incumbent. Others are Capital Health Network and ACT Health Directorate. Direct peers are headspace and Northside Psychology.
Does Think Mental Health have an API?
No public API is recorded for Think Mental Health.
What industry is Think Mental Health in?
Think Mental Health's product category is Mental Health Services. Its primary akta.pro industry code is HLAFACAA, Outpatient Mental Health Clinics & Counseling Centers, with a secondary code of HLALAEAA, General Mental Health Therapy Platforms (Talk Therapy). Its NAICS code is 621330 and its SIC code is 8011.