NBN News

What NBN News does

NBN News is the on-air brand of NBN Television, a regional Australian free-to-air commercial television broadcaster founded in 1962 and headquartered in Newcastle, New South Wales. The station produces local news bulletins seven days per week across seven regional bureaus spanning the Central Coast, Newcastle and Hunter Valley, North West (Tamworth), Mid North Coast (Taree, Port Macquarie), Northern Rivers (Lismore), and the Gold Coast in Queensland — a market covering approximately 2.3 million people and representing Australia's fourth-largest television market. Content is delivered via over-the-air digital broadcast, the nbnnews.com.au website, social media channels (Facebook, X, YouTube, Instagram), and an audio podcast line.

The business operates a sales-led, advertising-funded model, monetizing local and regional audience attention through commercial ad sales with no direct viewer pricing. Its technology stack centers on digital terrestrial broadcasting supplemented by mobile Starlink Roam satellite kits (funded by the NSW Government Regional Media Fund) for newsgathering in remote and disaster-affected areas, plus a WordPress-based content platform for digital distribution. NBN is an independent affiliate of the Nine Network, and its audience proposition is local news, sport, weather, court reporting, and community interest coverage.

Ownership transitioned in May 2026 when WIN Corporation acquired NBN from Nine Entertainment for approximately AUD $15 million, a sharp writedown from the AUD $250 million Nine paid in 2007. Under WIN's ownership, the station is undergoing significant operational restructuring — weeknight bulletins have been cut from 60 to 30 minutes, the timeslot has moved to 5:30pm, weekend bulletins have been eliminated, and live broadcasts are being replaced with pre-recorded content — consistent with industry-wide cost pressure on regional Australian media.

Name

NBN News

Legal name

NBN Television

Website

https://nbnnews.com.au

Company type

Private

Founded year

1962

Operating status

Operating

Headcount range

11–50 employees

Short description

NBN News (NBN Television) is a regional Australian free-to-air television broadcaster producing local news, sport, and weather bulletins across seven bureaus from the Central Coast to the Gold Coast, serving ~2.3 million viewers and monetizing via regional advertising sales.

Ownership category

akta.pro rank

Product category

Regional Television Broadcasting

NAICS

Television Broadcasting Stations (516120)

SIC

Television Broadcasting Stations (4833)

akta.pro primary industry

Local News & Weather Stations (MPABACAJ)

akta.pro secondary industry

Consumer News & Digital Newsrooms (Web/App-First) (MPAJADAD)

Keywords

• Regional television news
• Free-to-air broadcasting
• Local news bulletins
• Weather coverage
• Sport broadcasting

Headquarters

HQ city

Dangar Island

HQ country

Australia

HQ region

Oceania

Offices8 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Advertising Revenue: NBN Television generates revenue through advertising sales. The station is a commercial free-to-air television broadcaster that dominates TV ratings in its market.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

NBN News operates as a free-to-air commercial television broadcaster producing local news, sport, and weather bulletins for regional audiences across Northern NSW and the Gold Coast. It distributes content via over-the-air digital broadcast, a website, podcasts, and social media platforms, supported by multiple regional bureaus spanning from Newcastle to the Gold Coast.

Product overview

NBN News operates as a regional television news broadcaster affiliated with the Nine Network, providing local news, sport, and weather content across New South Wales and Queensland. The company offers a multi-platform news service consisting of NBN News Bulletins (television news broadcasts), the NBN News Website (online news platform), NBN News Podcasts (audio content), and Digital Television Broadcasting services. Coverage spans multiple regional areas including Newcastle & Hunter, Central Coast, North West, Mid Coast, and Northern Rivers regions.

Differentiator

Problem solved

Functional benefit

Products and services

• NBN News Bulletins Local television news broadcasts produced by NBN, covering regional news, sport, and weather across New South Wales and Queensland. Aimed at general public viewers in Northern NSW and the Gold Coast.
• NBN News Website Online digital platform providing local news articles, video content, sport coverage, weather information, and court stories for regional audiences across Northern NSW and Queensland.
• NBN News Podcasts Audio podcast content featuring news stories and coverage from NBN News, extending the broadcaster's regional news offering to on-demand audio listeners.
• Digital Television Broadcasting Digital over-the-air television broadcasting services enabling delivery of NBN's news and entertainment content to viewers across Northern NSW and the Gold Coast.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Five partnerships are on record, tiered core and minor.

• WIN CorporationcoreOthers · 1 May 2026WIN Corporation purchased NBN News from Nine Entertainment in May 2026 for approximately $15 million. Nine Entertainment had originally acquired NBN for $250 million in 2007.
• NSW Government Regional Media FundcoreOthers · 1 January 2025NBN News was awarded a grant through the NSW Government's Regional Media Fund, enabling crews in Tamworth, Taree, and Lismore to access hard-to-reach communities with mobile Starlink Roam devices.
• Nine Network / Nine EntertainmentminorOthersNine Network was the former owner of NBN News. NBN Television operates as an independent affiliate of the Nine Network.
• Starlink (SpaceX)coreTechnology or IntegrationAcquired mobile Starlink Roam devices through the Regional Media Fund grant, providing satellite connectivity for news crews in remote and rural areas previously inaccessible due to poor mobile coverage.
• Nine NetworkcoreStrategic or Co-development PartnerNBN Television is an independent affiliate of the Nine Network. The combination of the Network's programming and NBN's locally produced news bulletins has resulted in NBN dominating TV ratings.

Scale indicators7 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• ABC (Australian Broadcasting Corporation): ABC operates ABC News regional bureaux across Australia, including in Newcastle and Northern NSW, competing directly with NBN for local news audiences in the same geography. As a public broadcaster it is a broad incumbent rather than a commercial peer.
• Nine Network: Nine Network is NBN's former owner and current network programming affiliate. While not a regional operator itself, Nine's metropolitan newsrooms and shared content feeds directly shape NBN's competitive position versus NBN's local product.
• Seven Network: Seven Network is one of Australia's three major free-to-air networks and competes with NBN (and its Nine affiliation) for national and regional advertising budgets and audience share, including through its Prime7 regional affiliate.
• SBS (Special Broadcasting Service): SBS is Australia's multicultural public broadcaster, operating free-to-air television with news coverage that overlaps with NBN's regional news remit, particularly for multicultural and Northern Rivers communities.
• Network 10: Network 10 is Australia's third major free-to-air network, distributing via regional affiliates including Southern Cross Television. It competes for the same advertising pools and audience attention as NBN, particularly in sport and entertainment.

Direct peers

• WIN Television: WIN Television is Australia's largest regional free-to-air commercial television network and is now NBN's parent company. It operates regional affiliates across most of non-metropolitan Australia, making it the closest direct peer in business model, distribution, and audience.
• Southern Cross Austereo: Southern Cross Austereo operates regional television (Southern Cross Television, formerly including Ten affiliates) and radio assets across regional Australia, competing with NBN for the same regional advertising budgets and audiences.
• Prime7 (Prime Media Group): Prime7 is a Seven Network affiliate operating regional free-to-air television stations across regional Australia. It is a direct competitor to NBN in adjacent regional markets, with the same advertising-funded business model and local news bulletin offering.

Emerging players

• ABC Radio (Local): ABC Local Radio operates stations throughout Northern NSW including Newcastle, covering local news, sport, and weather. It competes with NBN for local audiences and advertiser attention across broadcast and digital platforms.

Regional players

• Newcastle Herald: Newcastle Herald is the dominant regional newspaper serving the same Hunter and Newcastle market as NBN News. It competes with NBN for local news audiences and digital advertising in NBN's home market, though on a different platform.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/nbnnews
• Facebookfacebook.com/nbntelevision

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about NBN News