Yo Marketing Agency

What Yo Marketing Agency does

Yo Marketing Agency is a privately held fractional marketing consultancy headquartered in New York City, founded in 2023. The firm positions itself as providing senior marketing leadership on a flexible, part-time engagement model without long-term commitments, targeting B2B (primary), B2C, and D2C clients that require CMO-level expertise but lack the budget or need for a full-time executive hire. The company is led by Founder and CEO Adrian Maynard and operates with a named headcount of 5 employees supported by an extensive distributed footprint across eight locations in the US (New York, Seattle, Tampa), UK (London, Manchester), India (Bengaluru, Hyderabad), and Panama (Panama City).

The firm's service portfolio spans six lines: Fractional Marketing Services (the core offering), Sales & Business Development Services (appointment setting and pipeline generation), Digital Marketing Services (SEO, paid, content, email), Creative Services (branding, UX, graphic design), Events & Webinar Services (end-to-end management), and Full Stack Development Services (front-end, back-end, and database development using an agile, technology-agnostic methodology). The technology approach is explicitly tool-agnostic, selecting the best-fit stack per project rather than standardizing on proprietary infrastructure.

Revenue mechanics are professional-services based with quote-based, customized pricing — no published tiers or fixed retainers. Demand is generated through a content-marketing-led GTM: an active blog, the Yo! Marketer email newsletter, LinkedIn presence, and events/webinars that double as offerings and marketing channels. Sales conversion runs through free strategy consultations reachable via website contact form and phone (+1 212 810 1772). The firm claims 45+ years of combined marketing leadership experience across the team and serves a global client base despite its small core headcount, implying substantial reliance on contractor or partner capacity in non-headquarter geographies.

Name

Yo Marketing Agency

Legal name

Yo Marketing Agency

Website

https://yomarketing.agency

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Yo Marketing Agency is a New York–based fractional marketing consultancy founded in 2023 that delivers senior marketing leadership, sales, digital, creative, events, and full-stack development services to B2B, B2C, and D2C clients across global markets on flexible, no-commitment engagements.

Ownership category

akta.pro rank

Product category

Marketing Services

NAICS

Advertising Agencies (541810), Marketing Consulting Services (541613)

SIC

Services-Advertising Agencies (7311)

akta.pro primary industry

Promotional Product Distribution & Fulfillment (BPAFAMAB)

Keywords

• Fractional marketing services
• Marketing consultancy
• Lead generation services
• Event management services
• Full stack web development

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Offices8 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Infrastructure

Revenue model

1. Fractional Marketing Services: Provides dedicated marketing experts as a flexible engagement model with no long-term commitment. Clients access senior marketing leadership (CMO-level) on a fractional/part-time basis.
2. Sales & Business Development Services: Business development and sales appointment scheduling services, generating qualified leads and appointments for clients' sales teams.
3. Digital Marketing Services: SEO, paid advertising, content marketing, and account-based marketing programs tailored to attract ideal customers.
4. Creative Services: Creative assets including branding, visual design, and marketing collateral designed to capture attention and drive conversions.
5. Events & Webinar Services: End-to-end event management including planning, audience engagement, technical support, and post-event analysis.
6. Full Stack Development Services: Web application development, back-end systems, and user interface development from concept to deployment with ongoing support and maintenance.

Go-to-market motion2 records

Distribution channels2 records

Marketing channels5 records

Core offering

Yo Marketing Agency provides fractional marketing consultancy services, embedding dedicated senior marketing experts with B2B, B2C, and D2C clients on flexible, part-time engagements without long-term commitment. Its core service portfolio spans fractional marketing leadership, sales and business development, digital marketing, creative services, events and webinar management, and full-stack web development to accelerate sales pipeline growth and brand visibility.

Product overview

Yo Marketing Agency is a results-driven fractional marketing consultancy offering a portfolio of six distinct service offerings. The core offering is Fractional Marketing Services, providing dedicated marketing experts on flexible engagement models. This is supported by Sales & Business Development Services for appointment setting and pipeline generation, Digital Marketing Services covering SEO, paid advertising, and content, Creative Services for visual assets and branding, Events & Webinar Services for comprehensive event management, and Full Stack Development Services for web application development. Together these services form an integrated approach to accelerating sales, enhancing brand visibility, and driving digital engagement for B2B, B2C, and D2C clients.

Differentiator

Problem solved

Functional benefit

Products and services

• Fractional Marketing Services

Quantifiable outcome

• Increased sales pipeline through consistent flow of quality traffic and qualified leads
• +2 more outcomes

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Hawke Media: Hawke Media is a Los Angeles-based fractional marketing agency that pioneered the outsourced CMO model for SMBs and DTC brands, offering flexible engagements across digital, creative, and growth marketing. It is the closest direct peer to Yo Marketing Agency in terms of fractional senior marketing leadership, B2B/B2C/D2C client focus, and multi-service portfolio.
• Single Grain: Single Grain is a digital marketing agency specializing in SEO, paid media, and growth strategy for SaaS and B2B clients, founded by Eric Siu. Comparable to Yo Marketing Agency as a results-driven full-service marketing services firm targeting mid-market B2B with content-led thought leadership and a fractional/partnership engagement model.
• SmartSites: SmartSites is a full-service digital marketing agency offering SEO, PPC, web design, and development to SMB and mid-market clients. Comparable to Yo Marketing Agency across the digital marketing and full-stack development service lines, with a similar horizontal B2B/B2C client base.
• Salted Stone: Salted Stone is a fractional marketing agency offering HubSpot-centric inbound marketing, sales enablement, and RevOps services to B2B mid-market clients. Directly comparable to Yo Marketing Agency given its fractional engagement model, B2B focus, and integrated marketing-plus-sales-services positioning.
• KlientBoost: KlientBoost is a digital marketing agency focused on performance-driven PPC, CRO, and content marketing for SaaS and e-commerce brands. It overlaps with Yo Marketing Agency on paid advertising, content, and conversion-focused digital marketing services targeting similar mid-market and growth-stage clients.
• Brafton: Brafton is a content marketing agency producing editorial, video, and SEO content for B2B clients. Comparable to Yo Marketing Agency on the content marketing, copywriting, and SEO service lines, with a similar mid-market B2B target customer.
• Lounge Lizard: Lounge Lizard is a digital marketing and web design agency offering branding, creative, and full-stack development services. Directly comparable to Yo Marketing Agency across the creative services and full-stack development offerings with a similar B2B focus.
• Major Tom: Major Tom is a full-service digital marketing agency offering strategy, media, creative, and development for mid-market brands. Directly comparable to Yo Marketing Agency across the multi-service portfolio, integrated strategy-plus-execution model, and B2B/B2C horizontal segmentation.

Broad incumbents

• WebFX: WebFX is a large, established digital marketing agency offering SEO, PPC, web design, and content services with proprietary technology (MarketingCloudFX). Comparable as a broader incumbent operating in the same digital marketing services space as Yo Marketing Agency, though at much larger scale and with a more developed tech stack.
• Power Digital Marketing: Power Digital is a large full-service digital marketing agency offering paid media, SEO, creative, and analytics services to mid-market and enterprise clients. Comparable as a broader incumbent with overlapping service offerings, though operating at meaningfully larger scale than Yo Marketing Agency.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/yo-marketing-agency

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Yo Marketing Agency