Flip.net

What Flip.net does

Flip.net is a São Paulo-based B2B SaaS platform, operated by Infotechnology Informática Ltda, that helps brands build and manage digital partner sales networks comprising influencers, affiliates, resellers, and content creators. The platform is structured around four integrated modules — Social Selling (partner storefronts integrated into brand e-commerce), Gamification (tiered commission and reward campaigns), E-learning (collaborative training with branded certificates), and Missions (social activity challenges with rewards) — and includes a machine learning capability called Flip-AI that matches influencer profiles based on photo and post characteristics. Beyond software, Flip.net outsources financial operations, partner remuneration (including compliance for individual payments via Giftty gift vouchers), partner hunting, and strategic consulting, positioning itself as a full-stack solution rather than a standalone tool.

The business monetizes through subscription fees paid by brands for platform access, supplemented by performance-based commission flows and consulting/managed services. Pricing is quote-based and bundled rather than self-serve. Brand customers include major Brazilian enterprises in beauty and fashion (Avon, O Boticário, MAC Cosmetics, Arezzo, Malwee), home improvement (Telhanorte's Obra Prima program), and emerging verticals like frozen food (Liv Up). The platform reports 500,000+ whitelabel partners connected, R$10M+ paid annually in partner bonuses, and 40,000+ simultaneous platform accesses at peak.

Distribution combines a sales-led enterprise motion (demo requests targeting marketing and e-commerce decision-makers) with community-driven partner acquisition through Instagram, Facebook, LinkedIn, and WhatsApp. The company is Brazil-only, operates with 11-50 employees, and has no disclosed institutional funding to date. Founder Fábio de Oliveira, who holds a Master's in Computer Engineering from IPT-São Paulo, leads the technical direction, supported by a small management team focused on data protection and commercial operations.

Name

Flip.net

Legal name

Infotechnology Informática Ltda

Website

https://flip.net.br

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

11–50 employees

Short description

Flip.net is a São Paulo-based B2B SaaS platform that helps Brazilian brands build and manage digital partner sales networks of influencers, affiliates, and resellers, combining software modules (Social Selling, Gamification, E-learning, Missions, Flip-AI) with outsourced financial operations and consulting for enterprise clients like Avon and O Boticário.

Ownership category

akta.pro rank

Product category

Social Selling and Partner Relationship Management (PRM) Software

NAICS

Software Publishers (513210), Advertising Agencies (541810)

SIC

Services-Prepackaged Software (7372), Services-Advertising Agencies (7311), Services-Management Consulting Services (8742)

akta.pro primary industry

Channel/Partner Sales Support (Reseller Enablement, Deal Reg) (BPAAADAH)

akta.pro secondary industry

Professional & Business Services Marketplaces (Freelancers, SMB Services) (BPAMAHAG)

Keywords

• Partner relationship management
• Social selling platform
• Influencer marketing software
• Affiliate program management
• Partner network automation

Headquarters

HQ city

São Paulo

HQ country

Brazil

HQ region

Latin America

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Platform / SaaS Subscription: Flip.net charges brands for access to its social selling platform. The company outsources the entire financial, operational, and marketing process for partner sales models. Pricing is likely subscription-based with the platform offered as a managed service with consulting support.
2. Performance-Based Commission: The platform enables brands to pay partners (influencers, affiliates, resellers) based on sales performance, with Flip.net handling the financial disbursement process. Brands pay commissions tied to partner sales, with Flip.net acting as an intermediary for partner remuneration (both individuals and legal entities).
3. Consulting Services: Flip.net provides consulting services including business plan structuring, commercial policy and budget design, and marketing consulting focused on partner base formation and engagement.
4. Financial Services for Partner Payments: Flip.net manages the remuneration of partner networks (both individual and corporate), providing scalable models for outsourcing partner payments, including gift vouchers via Giftty integration.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels9 records

Core offering

Flip.net is a SaaS platform that enables brands to build, manage, and scale digital partner networks of influencers, affiliates, resellers, and content creators for performance-based sales. The solution bundles four software modules — Social Selling, Gamification, E-learning, and Missions — with outsourced financial operations for partner payments and strategic consulting on program design. Revenue is generated from brands paying subscription and managed-service fees; individual partners join the platform for free and earn commissions, bonuses, and rewards.

Product overview

Flip.net is a Social Selling platform-as-a-service solution consisting of a core platform and multiple integrated modules: Social Selling (partner sales model with e-commerce integration), Gamification (awards and engagement mechanics), E-learning (collaborative training with certificates), Missions (partner activities and rewards), Flip-AI (machine learning for influencer matching), and Flipbook (digital catalog e-commerce). The platform enables brands to connect with content creators, influencers, resellers, affiliates, and entrepreneurs in performance-based models, while outsourcing financial operations, marketing, and partner management.

Differentiator

Problem solved

Functional benefit

Products and services

• Flip.net Platform Unified cloud-based SaaS platform that connects brands with content creators, influencers, resellers, affiliates, and entrepreneurs for performance-based sales, bundling four modules with managed financial operations and consulting services for enterprise brand customers.
• iFlip Self-service partner platform version of Flip.net that enables partners (influencers, affiliates, resellers) to manage their own dashboard, track sales and commissions, and receive payments from brand programs.
• Flip-AI Proprietary artificial intelligence technology that uses machine learning to detect subtle characteristics in photos and posts, builds ideal influencer profiles, and matches similar partners already approved in the brand's database using proprietary matching algorithms.
• Flipbook Digital catalog and e-commerce solution designed to bridge traditional physical catalog sellers into digital selling models on the Flip.net platform.
• Social Selling Module Module enabling brands to create sales models with partners integrated into their e-commerce, with reseller storefronts, customized commission structures, and tracking via personalized links, discount codes, and influencer storefronts.
• Gamification Module Module for running personalized award campaigns with differentiated triggers for partner personas, including tiered commissions such as Friend (7%), Lover (8%), Angel (9%), Divine (10%), and Embaixador levels.
• E-learning Module Collaborative training module allowing brands and instructors to create courses with texts, videos, and quizzes, issue branded certificates shareable on social media, and inherit courses from certified instructors to train partner networks.
• Missions Module Module for defining social missions and activities classified by level for partners, with the ability to reward engaged partners with products or financial bonuses upon mission completion.
• Financial Services for Partner Payments Outsourced financial services in which Flip.net manages the remuneration of brand partner networks (both individual micro-influencers and legal entities) through scalable models, simplifying compliance for partner compensation including gift voucher distribution via Giftty integration.
• Hunting (Partner Recruitment Service) Recruitment service in which Flip.net supports brands in identifying and acquiring partners with affinity for the brand, focusing on long-term relationships in performance-based models.
• Consulting Services (Business Plan, Commercial Policy & Budget, Marketing Consulting) Strategic consulting offerings including business plan structuring, commercial policy and budget design, and marketing consulting focused on partner base formation and engagement, leveraging Flip.net's experience deploying performance-based partner programs.

Quantifiable outcome

• R$ 10M+ paid in annual partner bonuses across all programs
• +8 more outcomes

Named customers11 records

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

AI capability2 records

Feature9 records

Scale indicators9 records

Recent moves5 records

Expansion highlights5 records

Emerging players

• Looqbox: Brazilian platform for connecting brands with creators and managing influence campaigns. Comparable to Flip.net's brand-to-partner matching in the Brazilian market, though narrower in scope (no financial ops or full PRM).
• BrandLovrs: Brazilian creator economy platform focused on connecting brands with nano/micro-influencers for performance-based collaborations. Comparable to Flip.net's micro-influencer focus but at an earlier stage with narrower scope.

Broad incumbents

• impact.com: Global leader in affiliate and partner marketing with partnerships, affiliate, and influencer modules. Comparable to Flip.net as the dominant global benchmark in partner relationship management, though it lacks Flip.net's depth in financial ops and gamification for LatAm.
• Upfluence: Global influencer marketing platform with discovery, campaign management, and affiliate tools. Closely comparable to Flip.net's influencer discovery (Flip-AI) and campaign execution features, though serving a global enterprise customer base.
• CreatorIQ: Enterprise influencer marketing platform used by global brands for creator relationship management. Comparable to Flip.net at the enterprise tier with stronger analytics but without Flip.net's social-selling/financial-ops layer.
• Aspire: Creator marketing platform offering influencer discovery, affiliate, and brand ambassador programs. Comparable to Flip.net's broader creator commerce offering, with stronger global enterprise presence but weaker LatAm localization.
• PartnerStack: Global partner relationship management (PRM) platform for B2B SaaS, with affiliate and reseller program management. Comparable category fit to Flip.net's PRM backbone, though oriented toward SaaS-to-SaaS partnerships rather than consumer brand-to-influencer.

Direct peers

• Influency.me: Brazilian influencer marketing platform offering brand-creator matchmaking and campaign management. Comparable to Flip.net's influencer matching and campaign execution functionality for mid-market and enterprise Brazilian brands.
• Reachi: Brazilian influencer marketing platform connecting brands with creators for paid campaigns. Directly competes with Flip.net's influencer/creator arm in the Brazilian market with a similar target buyer (brand marketing teams).
• Social Miner: Brazilian marketing automation and lead generation platform that overlaps with Flip.net in helping brands convert audiences via partner-like mechanics. Comparable as a domestic SMB/mid-market sales-automation platform with creator/affiliate-adjacent features.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/Flipnetdigital
• LinkedInlinkedin.com/company/platflipnet
• Instagraminstagram.com/flipnetdigital

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Flip.net