BrandLovrs
- Company typePrivate
- Founded2023
- HeadquartersSão Paulo, Brazil
- Headcount51–100
- GTM typeB2B
- OfferingSoftware
BrandLovrs firmographics
Firmographics- Name
- BrandLovrs
- Legal name
- Creator Ads, Inc.
- Website
- https://brandlovrs.com
- Company type
- Private
- Founded year
- 2023
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Ownership category
- akta.pro rank
BrandLovrs industry classification
Industry- Product category
- Influencer Marketing Platform
- NAICS
- Media Buying Agencies (541830), Agents and Managers for Artists, Athletes, Entertainers, and Other Public Figures (7114)
- SIC
- Services-Advertising (7310), Services-Prepackaged Software (7372)
- akta.pro primary industry
- Influencer Marketing & Creator Marketplaces (BPAMALAG)
- akta.pro secondary industries
- Creator Marketplaces & Booking Platforms (MPACAGAB), Influencer Media Amplification (Paid Creator Whitelisting/Spark Ads) (MPAAABAL), Creator Partnerships & Sponsorship Sales (Brand Partnerships) (MPAAAHAK)
Keywords
Where BrandLovrs is headquartered
LocationHeadquarters
- HQ city
- São Paulo
- HQ country
- Brazil
- HQ region
- Latin America
Offices1 record
Markets served
BrandLovrs business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Platform Commission / Transaction Fees: BrandLovrs operates as a marketing platform connecting brands with creators, likely earning through transaction fees or commission on campaigns managed through the platform.
- Financial Services for Creators: Plans to expand into financial services including payment processing and credit offerings for content creators, generating additional revenue streams.
Go-to-market motion1 record
Distribution channels2 records
Marketing channels3 records
BrandLovrs product offering
Product offeringCore offering
BrandLovrs (Creator Ads, Inc.) operates an AI-powered creator marketing platform that helps brands discover, manage and pay content creators for influencer campaigns, and amplifies the best-performing creator content as paid media. The platform combines organic creator partnerships with paid Partnership Ads (Boost), wrapped around proprietary AI for matching (SmartMatch), brand safety (GuardIAn), and performance insights (Whisper), all surfaced through a unified organic + paid dashboard.
Product overview
Creator Ads (formerly BrandLovers) is an influencer media buying platform that operates as a unified suite combining AI-powered creator matching (SmartMatch), automated content review and brand safety evaluation (GuardIAn), AI-driven creator support (Whisper), and paid amplification capabilities (Boost/Partnership Ads), all managed through a centralized dashboard and mobile app for both brands and creators.
Differentiator
Problem solved
Functional benefit
Products and services
- Creator Ads Platform End-to-end AI-powered creator marketing platform for enterprise brands and agencies: discover and vet creators, run organic influencer campaigns, monitor brand safety, measure performance, and amplify top creator content as paid media (Partnership Ads / Boost), all from a unified organic + paid dashboard.
- Creator Ads Mobile App Mobile application for content creators to discover brand campaigns, manage deliverables, track performance and earnings, and access the BrandLovrs / Creator Ads platform on the go.
Quantifiable outcome
- Predictable demand and engagement levels above industry average
- +1 more outcomes
Companies that use BrandLovrs
Customer profileNamed customers13 records
Segments2 records
Ideal customer profiles2 records
BrandLovrs technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability8 records
Feature5 records
BrandLovrs partnerships and signals
Strategic signalScale indicators4 records
Recent moves7 records
Expansion highlights6 records
BrandLovrs competitors and assessment
Company assessmentDirect peers
- CreatorIQ: Enterprise influencer marketing platform with AI-powered creator discovery, campaign management, and analytics. Directly competes with Creator Ads in serving global brand advertisers seeking scaled, performance-oriented creator programs.
- Aspire: End-to-end creator marketing platform offering discovery, workflow, and ROI measurement for enterprise brands. Closely comparable to Creator Ads' positioning as a unified influencer ad manager for large advertisers.
- Grin: Creator marketing platform with CRM, content, and payment workflow tools targeting enterprise brands. Comparable to Creator Ads in serving global brand teams managing high volumes of creator partnerships.
- Later (formerly Mavrck): Influencer marketing platform (acquired Mavrck) offering creator discovery, campaign management, and analytics for enterprise brands. Overlaps directly with Creator Ads' campaign management and paid amplification capabilities.
- Traackr: Influencer marketing platform focused on performance measurement and creator relationship management for global brands. Comparable to Creator Ads' emphasis on performance and ROI tracking of influencer spend.
- Influencer.com (IZEA): Long-standing influencer marketing technology provider connecting brands with creators through marketplace and managed services. Comparable to Creator Ads as a marketplace-style creator commerce platform.
- Creator.co: Creator marketplace and campaign management platform serving brands of various sizes. Comparable to Creator Ads in operating a two-sided marketplace connecting brands with creators.
Emerging players
- Klear: Creator discovery and analytics platform with campaign management features. Comparable to SmartMatch's creator discovery and audience alignment capabilities within Creator Ads.
- HypeAuditor: AI-powered creator analytics and fraud detection platform used by brands and agencies. Comparable to Creator Ads' AI-driven creator quality and brand safety assessment features.
Broad incumbents
- Meta Partnership Ads (native): Meta's native paid amplification (whitelisting) feature within Ads Manager. Creator Ads' Boost/Partnership Ads feature is a third-party layer on top of this, but Meta's first-party tooling is the structural alternative.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
BrandLovrs social profiles
Digital presenceBrandLovrs financial estimates
Financial estimateRevenue estimate
Valuation estimate
BrandLovrs leadership team
Management profileNumber of profiles
Profiles1 record
BrandLovrs funding detail
Funding detailFunding overview
Funding rounds2 records
Investors6 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
BrandLovrs M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about BrandLovrs
What does BrandLovrs do?
BrandLovrs (Creator Ads, Inc.) operates an AI-powered creator marketing platform that helps brands discover, manage and pay content creators for influencer campaigns, and amplifies the best-performing creator content as paid media. The platform combines organic creator partnerships with paid Partnership Ads (Boost), wrapped around proprietary AI for matching (SmartMatch), brand safety (GuardIAn), and performance insights (Whisper), all surfaced through a unified organic + paid dashboard.
Is BrandLovrs a public or private company?
BrandLovrs is a private company. It is classified as venture growth investor backed and is currently operating.
When was BrandLovrs founded?
BrandLovrs was founded in 2023. It employs 51 to 100 people.
Where is BrandLovrs based?
BrandLovrs is headquartered in São Paulo, Brazil, in the Latin America region.
How does BrandLovrs make money?
Two revenue lines are on record. Platform Commission / Transaction Fees are the primary driver. The others are financial Services for Creators.
Who are BrandLovrs's main competitors?
Direct peers on record are CreatorIQ, Aspire, Grin, Later (formerly Mavrck), Traackr, Influencer.com (IZEA) and Creator.co. Emerging players are Klear and HypeAuditor. Meta Partnership Ads (native) is listed as a broad incumbent.
Does BrandLovrs have an API?
No public API is recorded for BrandLovrs.
What industry is BrandLovrs in?
BrandLovrs's product category is Influencer Marketing Platform. Its primary akta.pro industry code is BPAMALAG, Influencer Marketing & Creator Marketplaces, with a secondary code of MPACAGAB, Creator Marketplaces & Booking Platforms. Its NAICS code is 541830 and its SIC code is 7310.