Intelligent RFID Solutions

What Intelligent RFID Solutions does

Intelligent RFID Solutions Pty Ltd is an Australian private company headquartered in Clayton, Victoria (Melbourne), founded in 2021 with 1-10 employees. The company distributes and integrates RFID tags, people counting sensors, real-time location systems (RTLS), and library automation hardware for public libraries, smart buildings, healthcare, retail, and post-Covid workplace safety customers across Australia, New Zealand, and Singapore. Its core technology stack combines UWB-based RTLS with infrared and Time of Flight people counting sensors (Xovis 3D, Irisys Vector 4D) reporting through the proprietary IRS Count cloud analytics platform hosted on Australian servers, with integrations into Building Management Systems via BACnet and Library Management Systems via SIP2.

The product portfolio spans library automation (LapSafe self-service laptop lockers with UV-C sanitisation, My Library Locker contactless click & collect, RFID tags, Princh printing/payment, Aurora shelf-reading robot) and smart building/occupancy solutions (SafeCount occupancy monitoring, True Occupancy desk/room/space/zone sensors, Queue Monitoring, RTLS contact tracing and social distancing). Distribution is operated through exclusive ANZ partnerships with global technology vendors (Princh, Xovis, Irisys, LapSafe, Hublet Health, Senserbot) and direct enterprise field sales.

Revenue is generated through a mix of one-time hardware sales (RFID tags, sensors, lockers, gateways), recurring SaaS subscriptions (IRS Count, SafeCount Plus, True Data), and professional services for installation, integration, training, and ongoing support. Pricing is quote-based with custom configurations; no public price list is disclosed. Named customers include TAFE South Australia, City of Cockburn Libraries, Wyndham City Council, Hornsby Shire Council, City of Ryde, Central Coast Council, The Markets at Anacortes, and National Library Board of Singapore.

Name

Intelligent RFID Solutions

Legal name

Intelligent RFID Solutions Pty Ltd

Website

https://intelligentrfid.com.au

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

1–10 employees

Short description

Intelligent RFID Solutions Pty Ltd distributes and integrates RFID tags, people counting sensors, RTLS systems, and library automation hardware for libraries, smart buildings, and workplace safety customers across Australia, New Zealand, and Singapore, combining partner technology with a proprietary IRS Count cloud platform.

Ownership category

akta.pro rank

Product category

RFID Asset Tracking and Occupancy Monitoring Solutions

NAICS

Computer Systems Design and Related Services (54151), Custom Computer Programming Services (541511)

SIC

Services-Computer Integrated Systems Design (7373), Industrial Instruments For Measurement, Display, And Control (3823)

akta.pro primary industry

Smart Home, IoT & Home Security Distribution (CRAOACAF)

akta.pro secondary industries

Smart Appliance & Energy Management Integration (HSAHADAG), Alarm Systems & Monitoring Kits Retail (CRAIAMAG)

Keywords

• RFID asset tracking
• People counting sensors
• Occupancy monitoring systems
• Library automation solutions
• Real-time location systems

Headquarters

HQ city

Clayton

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Hardware Sales: Sale of physical products including RTLS tags, gateways, people counting sensors, library lockers (LapSafe, My Library Locker), and RFID tags for libraries. Hardware is sold as one-time purchase with ongoing software/subscription services.
2. Cloud Software/SaaS Reporting: Subscription-based cloud reporting services including IRS Count platform for people counting analytics, SafeCount Plus for multi-building occupancy monitoring, and True Data platform for occupancy intelligence. Revenue generated through recurring subscription fees.
3. Professional Services: Installation, configuration, training, and ongoing support services. Includes on-site and remote staff training for library and enterprise customers.
4. System Integration Services: Integration services connecting sensors and platforms with existing building management systems (BACnet), library management systems (SIP2), and other enterprise platforms.

Go-to-market motion3 records

Distribution channels4 records

Marketing channels7 records

Core offering

Intelligent RFID Solutions distributes and integrates RFID hardware, people counting sensors, occupancy monitoring systems, and library automation products across Australia and New Zealand. The company provides a complete ecosystem including physical hardware (RFID tags, sensors, self-service lockers, shelf-reading robots) and the proprietary IRS Count cloud reporting platform, along with installation, integration, and support services.

Product overview

Intelligent RFID Solutions provides a portfolio of smart building and library technology solutions. The core offering includes people counting and occupancy monitoring systems (SafeCount, True Occupancy, Queue Monitoring), library automation tools (LapSafe laptop loans, My Library Locker, RFID tags, Princh printing, Aurora robot), and workplace safety technology (RTLS contact tracing). IRS Count serves as the proprietary cloud-based analytics platform across these solutions, integrating with customer Library Management Systems via SIP2 and Building Management Systems via BACnet.

Differentiator

Problem solved

Functional benefit

Products and services

• LapSafe Self-Service Laptop Loans

Quantifiable outcome

• 99%+ counting accuracy for people counting sensors
• +4 more outcomes

Named customers8 records

Segments6 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

AI capability3 records

Feature7 records

Partnerships

Five partnerships are on record, tiered core and minor.

• Princh A/ScoreStrategic or Co-development Partner · 28 February 2022Joint strategic partnership to expand Princh's globally recognized printing and payment solution designed for libraries in the Australian and New Zealand market. Intelligent RFID Solutions provides setup, ongoing support, and staff training (on-site or remotely) for libraries and universities implementing Princh.
• XoviscoreTechnology or IntegrationStrategic partnership with world-leading 3D people counter sensor supplier. Xovis 3D sensors provide high precision counting with AI-based algorithms for improved accuracy and flexibility in people counting and flow management.
• IrisyscoreTechnology or IntegrationPartnership with Irisys as supplier of Vector 4D people counting sensors offering above 99% count accuracy, accredited under ISO:9001 standards. Sensors use infrared detection and Time of Flight technology.
• SenserbotminorStrategic or Co-development PartnerPartnership with Senserbot for Aurora Shelf-Reading Inventory Robot. Joint webinar showcasing how National Library Board of Singapore benefits from Aurora across their branch network.
• LapSafecoreTechnology or IntegrationDistribution partnership for LapSafe self-service laptop loaning lockers (Diplomat system) with UV-C sanitisation. Solution integrated with Library Management Systems via SIP2 protocol.

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Cisco (DNA Spaces): Cisco's smart-building portfolio (DNA Spaces, IoT operations) offers occupancy and indoor location services as part of a broader enterprise networking stack. Competes with IRS for enterprise smart-building RFPs.
• Honeywell Building Technologies: Honeywell's BMS and building analytics portfolio competes with IRS's True Occupancy offering for large facility-management and smart-building deals, though it does not specialize in IRS's library niche.

Direct peers

• EnvisionWare: Library self-service solutions provider including RFID, print, and laptop/tablet dispensing. Overlaps directly with IRS's LapSafe, My Library Locker, and RFID tag offerings in the library vertical.
• Density: People counting and occupancy analytics platform for offices and commercial real estate. Directly comparable to IRS's SafeCount and people counting products in the smart-building and workplace segments.
• Bibliotheca: Global provider of RFID, self-service, and security solutions for libraries. Directly competes with IRS's library RFID tags, locker, and people counting offerings for the same public and academic library customers.
• Xovis: Swiss manufacturer of 3D people counting and flow management sensors. Direct technology peer to IRS's Vector 4D / people counting line and IRS's exclusive AU/NZ distribution partner.
• VergeSense: Workplace occupancy sensor and analytics platform serving enterprise CRE and smart-building clients. Directly comparable to IRS's True Occupancy ecosystem on use case, customer profile, and AI-based analytics.
• Tech Logic: Library self-service automation including material handling, lockers, and laptop dispensing. Directly competes with IRS's self-service laptop loan and book locker products for US and global library contracts.
• D-Tech International: UK-based supplier of RFID, self-service, and security products for libraries. Competes head-to-head with IRS for library RFID, people counting, and self-service automation deployments globally.
• Irisys: UK-based manufacturer of Vector 4D people counting sensors (ISO:9001). Direct technology peer to IRS's people counting solutions and AU/NZ distribution partner.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCqhRMFC3QSLz7XHOdkB71jA
• LinkedInlinkedin.com/company/intelligent-rfid-solutions-pty-ltd

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Intelligent RFID Solutions