Men's Health

What Men's Health does

Men's Health Pty Ltd is an Australian telehealth company that delivers healthcare services exclusively to male patients of all age groups (children, adults, and elderly) across Australia. The company operates as a direct-to-consumer service, with patients booking consultations via a self-serve website (menshealthandmore.com) or through a toll-free 1800 phone number, and receiving a doctor callback within one hour of confirmed booking during operating hours of 7am–11pm AEST, 365 days a year including public holidays. All clinical staff are AHPRA-registered doctors with a minimum of ten years of full-time Australian practice experience, and all staff are permanently based in Australia.

The platform is built around eight integrated service modules: standard consultations, alternative therapy (medical cannabis prescriptions), weight loss therapy, testosterone replacement therapy (TRT), erectile dysfunction treatment, hair loss treatment, medical certificates, and diagnostic referrals. Prescriptions are issued as e-scripts delivered directly to the patient's mobile or email, and diagnostic referrals are sent electronically with automated patient reminders. The platform integrates Google reCAPTCHA for form protection and uses Square as a third-party payment processor, with no card data stored in-house. The company is headquartered in Moore Park Beach, Queensland, with a stated service reach of Queensland and National across Australia.

Men's Health operates on a privately billed, pay-as-you-go revenue model with a fixed $20 consultation fee covering prescriptions, medical certificates, or referrals during the appointment; TRT initiation is priced at $100, with subsequent four-monthly reviews at $20. No Medicare bulk billing is available, and fees are non-refundable except where required by law. The company is self-funded, with no disclosed institutional investors, parent company, or external funding rounds. Its compliance posture is anchored in the Privacy Act 1988 (Cth) and Australian Privacy Principles, with medical records retained per National Medical Board guidelines. Strategic customer resources include non-commercial referrals to Botanica Wellness Pharmacy and Cambridge Compounding, with no pharmacy affiliations constraining where patients can fill prescriptions.

Name

Men's Health

Legal name

Men's Health Pty Ltd

Website

https://menshealthandmore.com

Company type

Private

Founded year

2025

Operating status

Operating

Short description

Men's Health Pty Ltd is an Australian direct-to-consumer telehealth company providing consultations exclusively to male patients of all ages across Australia, offering eight service modules at a fixed $20 fee via self-serve booking and phone, with AHPRA-registered doctors calling within one hour of confirmed booking.

Ownership category

akta.pro rank

Product category

Men's Telehealth Services

NAICS

Offices of Physicians (62111)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011)

akta.pro primary industry

Men’s Health Prescribing + Pharmacy Delivery Platforms (HLALAIAJ)

akta.pro secondary industries

Prescription-Based Digital Clinics (Condition-Specific Rx Programs) (HLALAAAD), DTC Telehealth with Integrated Online Pharmacy (Cash-Pay/Subscription) (HLALAIAA)

Keywords

• Telehealth services
• Men's health care
• Online doctor consultations
• Electronic prescriptions
• Medical certificates online

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Others

Revenue model

1. Telehealth Consultation Fees: Fixed-price telehealth consultations billed as one-time transactions. Standard consultations at $20; TRT initiation at $100. Consultation fee covers prescriptions, medical certificates, or referrals provided during appointment. No Medicare rebate available.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels4 records

Core offering

Men's Health is an Australian privately billing telehealth company that delivers medical consultations exclusively to male patients of all ages via phone-based appointments with AHPRA-registered doctors. The service bundles fixed-price consultations covering general health, alternative therapy (medical cannabis), weight loss, testosterone replacement therapy, erectile dysfunction, hair loss, electronic prescriptions, medical certificates, and diagnostic referrals. Standard consultations cost $20 and TRT initiation costs $100, with no Medicare bulk billing; prescriptions and referrals are issued electronically and patients choose their own pharmacy.

Product overview

Men's Health is a privately billing telehealth platform providing healthcare services exclusively to male patients of all ages across Australia. The service operates on a unified platform offering eight integrated modules: Standard Consultations (general medical care), Alternative Therapy (medical cannabis prescriptions), Weight Loss Therapy, Testosterone Replacement Therapy (TRT), Erectile Dysfunction Treatment, Hair Loss Treatment, Medical Certificates, and Diagnostic Referrals. All services are delivered via telehealth consultations with AHPRA-registered doctors, with prescriptions issued as e-scripts and referrals provided electronically. The company charges a standard $20 consultation fee across most services, with TRT initiation at $100.

Differentiator

Problem solved

Functional benefit

Products and services

• Standard Telehealth Consultations General telehealth medical consultations for male patients covering conditions such as allergies, cold and flu, infections, injuries, and chronic diseases, conducted via phone with AHPRA-registered doctors at a fixed price of $20.
• Alternative Therapy (Medical Cannabis) Consultations Telehealth consultations for male patients seeking medical cannabis (alternative therapy) prescriptions across Australia, with e-scripts issued immediately after the consultation at the standard $20 fee.
• Weight Loss Therapy Prescription weight loss medications (oral and injectable options) provided after telehealth consultation with AHPRA-registered doctors, tailored to individual patient needs at the standard $20 consultation fee.
• Testosterone Replacement Therapy (TRT) Testosterone replacement therapy service for eligible patients with testosterone deficiency, including initial eligibility assessment, laboratory workup via pathology referrals, $100 initiation consultation, and ongoing monitoring with repeat four-monthly consultations and prescriptions at $20 each.
• Erectile Dysfunction Treatment Telehealth consultations for erectile dysfunction with multiple oral medication prescription options, including specialist/urologist referrals for patients where standard treatments are unsuccessful or contraindicated, at the standard $20 consultation fee.
• Hair Loss Treatment Telehealth consultations for male pattern hair loss offering proven medical treatments prescribed as isolated or combination therapy based on individual clinical requirements, at the standard $20 consultation fee.
• Medical Certificates Online medical certificates for work and/or study purposes (up to three days), emailed to patients within 10 minutes of consultation and forwardable electronically to employers, included in the $20 consultation fee.
• Diagnostic Referrals Electronic referrals for diagnostic pathology and imaging services, with test results followed up by staff and forwarded to the patient's nominated GP, and patients notified via email/SMS when results are available, included in the $20 consultation fee.

Quantifiable outcome

• Consultation within 1 hour of confirmed booking during business hours
• +3 more outcomes

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature3 records

Partnerships

Two partnerships are on record, tiered minor.

• Botanica Wellness PharmacyminorOthers
• Cambridge CompoundingminorOthers

Scale indicators3 records

Recent moves10 records

Expansion highlights4 records

Direct peers

• InstantScripts: Australian online doctor and prescription service offering e-scripts, medical certificates, and referrals via telehealth. Competes directly with Men's Health for the same cash-pay patient base and clinical workflow.
• Pilot (by Eucalyptus): Men's health brand within the Eucalyptus telehealth portfolio covering ED, hair loss, and weight loss. Direct competitor in the same Australian men's health vertical with similar cash-pay DTC economics.
• Updoc: Australian telehealth provider offering online consultations, prescriptions, and referrals on a pay-per-consultation basis. Overlaps with Men's Health on cash-pay consultations, e-scripts, and referrals.
• Mosh: Australian telehealth platform dedicated exclusively to men's health concerns including ED, hair loss, and weight loss. Closest direct competitor to Men's Health in patient demographic, condition focus, and cash-pay model.
• Hub Health: Australian men's health telehealth service covering ED, hair loss, weight loss, and skincare. Direct competitor in the same cash-pay men's health vertical as Men's Health.
• Medmate: Australian telehealth and online pharmacy offering consultations, e-scripts, and medication delivery. Comparable in e-prescribing workflow and direct pharmacy integration, with a stronger pharmacy delivery moat.

Broad incumbents

• Eucalyptus: Australian digital health platform operating multiple condition-specific telehealth brands (Pilot, Juniper, Kin, Software). Parent of direct men's health competitor Pilot and a broader incumbent in the same telehealth category.

Emerging players

• Rosemary Health: Australian telehealth platform focused on women's health with similar cash-pay, e-script-driven model. Highly comparable business model and scale despite serving a different demographic.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Men's Health