Parker & McConkie Personal Injury Lawyers

What Parker & McConkie Personal Injury Lawyers does

Parker & McConkie Personal Injury Lawyers is a plaintiff-side personal injury and wrongful death law firm founded in 1978 in Salt Lake City, Utah, by Bradley H. Parker and James W. McConkie II. The firm represents individuals and families in matters arising from car, motorcycle, and truck accidents; premises liability and dog bites; catastrophic and brain injuries; nursing home abuse; pedestrian, bicycle, boating, and construction accidents; product liability against auto manufacturers and medical device makers; and wrongful death, including governmental liability and civil rights-adjacent cases. Its practice is anchored by ten named attorneys (founder Jim McConkie, partner Steven Jensen, plus eight additional attorneys and one of counsel) operating from eight offices across Utah, Idaho, Wyoming, Washington, and Arizona.

The firm's go-to-market is consultation-driven: prospects reach the firm via 24/7 phone intake, website contact forms, or in-person office visits, with all initial consultations offered free of charge. The revenue model is contingency-fee based, with clients paying no attorney fees unless the firm recovers compensation; case costs may apply. The practice has represented 3,000+ clients over its 47-year history, accumulated 1,469+ five-star Google reviews across offices, and has secured multiple seven- and eight-figure settlements including a $13.5M governmental wrongful death verdict, a $9M trucking accident recovery, an $8M product liability judgment, and a $7.1M traumatic brain injury award.

The firm differentiates through tenure and reputational signals (national media features in Forbes, Fortune, Entrepreneur, Rolling Stone, and USA Today), community leadership via the co-founding of the Refugee Justice League (800+ attorneys) and ongoing work with the Lauren McCluskey Foundation, and a published case-results page that functions as a marketing asset. There is no disclosed technology platform, no proprietary AI tooling, and no app or API surface; the firm operates as a relationship- and reputation-driven professional services practice rather than a technology-enabled business.

Name

Parker & McConkie Personal Injury Lawyers

Legal name

Parker & McConkie Personal Injury Lawyers

Website

https://parkerandmcconkie.com

Company type

Private

Founded year

1978

Operating status

Operating

Headcount range

11–50 employees

Short description

Parker & McConkie is a Salt Lake City-based plaintiff personal injury and wrongful death law firm founded in 1978, operating eight offices across Utah, Idaho, Wyoming, Washington, and Arizona on a contingency-fee model serving individual accident victims and families.

Ownership category

akta.pro rank

Product category

Personal Injury Legal Services

NAICS

Offices of Lawyers (541110)

SIC

Services-Legal Services (8111)

akta.pro primary industry

Personal Injury & Insurance Defense (BPAHAAAM)

Keywords

• Personal injury law
• Wrongful death claims
• Vehicle accident representation
• Premises liability cases
• Catastrophic injury litigation

Headquarters

HQ city

Salt Lake City

HQ country

United States

HQ region

North America

Offices8 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Contingency Fee Legal Services: The firm operates on a contingency fee basis - clients pay no attorney fees unless the firm recovers compensation for them. This is the primary revenue stream for personal injury legal services.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Parker & McConkie Personal Injury Lawyers is a Utah-based law firm that represents individuals injured due to others' negligence in personal injury and wrongful death cases, including vehicle accidents, premises liability, dog bites, catastrophic injuries, nursing home abuse, and product liability. The firm operates on a contingency fee basis, providing free consultations and only collecting attorney fees when it recovers compensation for the client.

Product overview

Parker & McConkie Personal Injury Lawyers is a law firm offering a comprehensive suite of personal injury legal services. The firm operates as a unified practice with multiple specialized service areas covering vehicle accidents (car, motorcycle, truck), premises liability, wrongful death, and various catastrophic injury categories. The portfolio includes dedicated practice areas for dog bites, nursing home abuse, pedestrian and bicycle accidents, construction accidents, and product liability claims, all handled by the same legal team with a contingency-fee-based approach and free consultations.

Differentiator

Problem solved

Functional benefit

Products and services

• Car Accident Legal Services Legal representation for car accident victims, handling claims involving rear-end collisions, intersection accidents, hit-and-run cases, and weather-related crashes throughout Salt Lake City and other service areas.
• Motorcycle Accident Legal Services Legal representation for motorcycle riders injured by negligent drivers, handling claims involving left-turn collisions, lane-change crashes, and commercial vehicle accidents.
• Truck Accident Legal Services Complex truck accident representation addressing federal Motor Carrier Safety Regulations, Hours of Service violations, and multi-party liability involving drivers, trucking companies, and maintenance providers.
• Premises Liability Legal Services Legal representation for injuries caused by unsafe property conditions, including slip and fall accidents, falling objects, negligent security, and dog attacks.
• Dog Bite Legal Services Legal representation for dog bite victims under Utah's strict liability law, pursuing compensation from dog owners and keepers for physical and emotional injuries.
• Wrongful Death Legal Services Legal representation for families who lost a loved one due to another party's negligence, pursuing claims for fatal car crashes, workplace fatalities, defective products, and other negligence-based deaths.
• Catastrophic Injury Legal Services Legal representation for victims of severe injuries including traumatic brain injuries, spinal cord damage, and permanent disabilities requiring lifetime care.
• Brain Injury Legal Services Legal representation for traumatic brain injury victims, coordinating with medical specialists to document injuries and pursue comprehensive compensation.
• Nursing Home Abuse Legal Services Legal representation for victims of nursing home neglect and abuse, pursuing claims against facilities and caregivers for inadequate care.
• Pedestrian and Bicycle Accident Legal Services Legal representation for pedestrians struck by negligent or impaired drivers and for cyclists injured in accidents involving vehicles, pursuing claims for medical expenses and damages.
• Boating Accident Legal Services Legal representation for victims of boating accidents, handling claims for injuries sustained on Utah waterways.
• Construction Accident Legal Services Legal representation for construction site fatalities and injuries tied to safety-rule violations, pursuing claims against contractors and employers.
• Product Liability Legal Services Legal representation for injuries caused by defective products, auto manufacturers, and defective medical devices.

Named customers6 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered core.

• Refugee Justice LeaguecoreStrategic or Co-development Partner · 1 January 2016Co-founded in 2016 by Jim McConkie and Brad Parker. Purpose is defending the rights of refugees to live peacefully, maintain their culture, and practice their faith without restrictions or harassment. League has over 800 attorney members who have provided millions in free legal services for refugee individuals and families in Utah.
• Lauren McCluskey FoundationcoreStrategic or Co-development PartnerFollowing the tragic death of University of Utah student athlete Lauren McCluskey in 2018, Jim McConkie and Brad Parker represented her family against the university. The university agreed to a $13.5 million settlement. The family committed all money (after fees and costs) to the Foundation which seeks to improve campus safety, especially for women, at the 5,000+ colleges receiving Title IX funding.

Scale indicators9 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Wilshire Law Firm: Plaintiff-side personal injury firm handling catastrophic injury, product liability, and wrongful death cases with significant seven-figure verdicts. Comparable to Parker & McConkie in pursuit of high-value PI verdicts and contingency pricing.
• Good Guys Injury Law: Utah-based personal injury law firm serving Salt Lake City and surrounding areas. Directly competes with Parker & McConkie in Utah for car, truck, and motorcycle accident cases with a similar no-win-no-fee contingency model.
• Ben Crump Law: High-profile personal injury and civil rights firm handling catastrophic injury, wrongful death, and governmental/civil rights cases on a contingency basis. Most comparable to Parker & McConkie in mixing catastrophic PI with civil rights/governmental liability work.
• Cellino Law: Personal injury law firm with offices across several states handling car, truck, and premises liability cases on contingency. Compares directly to Parker & McConkie on multi-jurisdiction PI operations and contingency fee structure.
• The Lanier Law Firm: National plaintiff firm specializing in personal injury, product liability, and mass tort cases with a track record of eight-figure verdicts. Most comparable to Parker & McConkie in pursuing large-value, complex PI matters on contingency.
• Feller & Wendt: Personal injury firm with offices in Utah (Salt Lake City) and Arizona (Mesa). Competes head-to-head with Parker & McConkie for car accident, truck accident, and wrongful death cases in shared Utah/Arizona geographies on a contingency fee basis.
• The Barnes Firm: Personal injury firm operating across multiple U.S. states handling car, truck, and wrongful death cases on contingency. Comparable to Parker & McConkie in multi-state PI model, contingency pricing, and broad accident-type coverage.
• Craig Swapp & Associates: Personal injury law firm headquartered in Salt Lake City with offices across the Mountain West and Pacific Northwest. The closest regional peer to Parker & McConkie, competing directly for accident and wrongful death cases in overlapping Utah, Idaho, and Washington markets.
• Rheingold, Giuffra, Ruffo & Plotkin: Established personal injury and mass tort firm with multi-state practice. Comparable to Parker & McConkie on contingency-fee personal injury work with emphasis on serious injury and complex liability cases.

Broad incumbents

• Morgan & Morgan: The largest personal injury law firm in the U.S., operating nationally with a heavy television and digital advertising presence. Directly comparable to Parker & McConkie in core practice areas (auto accidents, premises liability, wrongful death) and contingency-fee model, but at vastly larger scale and geographic reach.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/parkermcconkie_
• Facebookfacebook.com/parkermcconkie
• LinkedInlinkedin.com/company/parker-mcconkie-personal-injury-attorneys

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Parker & McConkie Personal Injury Lawyers