Creative Family Counseling

What Creative Family Counseling does

Creative Family Counseling is a privately held, founder-owned therapy practice operating two physical campuses in Louisville and Prospect, Kentucky, with telehealth delivery and a self-paced digital parenting course. Founded in 2019 by Lacey Ryan, LMFT, RPT-S, the practice specializes in mental health services for children, teenagers, and families, supplemented by individual adult, couples, and group therapy. Service breadth spans core therapy modalities (Individual, Family, Couples, Group, Child, Teen, Online) alongside specialty approaches including Play Therapy, EMDR, Animal-Assisted Therapy with certified therapy dogs (Lola, Archer, Nugget), Art Therapy, AutPlay, EFT, LGBTQIA+ affirming care, Perinatal, Divorce/Co-Parenting, Yoga Therapy, Reiki, Food Allergy Counseling, and Suicidal Crisis Care. Parent-facing offerings include one-on-one parent coaching, Positive Discipline workshops in community/school settings, and the Positive Discipline Foundational Parenting Package — a 6-lesson downloadable video curriculum sold via the practice's e-commerce storefront.

The business model is professional services delivered on a private-pay, out-of-network basis. Clinical session fees range from $115-$180 per 45-60 minute appointment with licensed therapists ($150-$270 for intakes), with counseling intern services priced at $25-$50 and a $5 cash/check discount available. No insurance is accepted, though sliding scale is offered. Revenue streams include therapy sessions, parent coaching, group workshops, and a one-time-license digital parenting program. The client base is consumer-direct (parents, children, teens, couples, adults) acquired through a content marketing engine (blog, YouTube, email newsletter), organic social (Facebook, Instagram), a referral/affiliate program, and community partnerships with schools and organizations in the Louisville metro area. The practice does not use insurance contracting, has no external investment, and is not part of a larger holding structure.

Underlying technology is minimal: telehealth is delivered via standard video platform, and client onboarding uses the third-party ClientSecure.me portal for intake paperwork. There is no proprietary software platform, no AI/ML capability, and no app. Operational differentiation rests on the clinical team's specialty credentials (LMFTs, RPT-S, EMDR-certified), expressive therapy modalities, and the in-person experience (therapy dogs, child-friendly treatment rooms). Cumulative client count exceeds 8,000 across the practice's two campuses since founding.

Name

Creative Family Counseling

Legal name

Creative Family Counseling, LLC

Website

https://creativefamilycounseling.org

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

11–50 employees

Short description

Creative Family Counseling is a privately held therapy practice in Louisville and Prospect, Kentucky, offering child, teen, family, couples, and adult mental health services — including Play Therapy, EMDR, and Animal-Assisted Therapy — alongside parent coaching and a digital parenting course.

Ownership category

akta.pro rank

Product category

Family Counseling and Mental Health Services

NAICS

Outpatient Mental Health and Substance Abuse Centers (621420), Other Individual and Family Services (624190)

akta.pro primary industry

Family Engagement & Caregiver Support Programs (SEL/Mental Health) (EDAKAMAK)

akta.pro secondary industries

Parent Mental Health, Stress Management & Wellness Programs (EDACALAJ), School Counseling Services (Individual & Group) (EDAKAMAB)

Keywords

• Family counseling services
• Child therapy
• Couples therapy
• Parent coaching
• Telehealth counseling

Headquarters

HQ city

Louisville

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Therapy Sessions: Individual therapy sessions for children, teens, adults, couples, and families ranging from 45-60 minutes. Professional fees vary by clinician.
2. Parent Coaching: One-on-one parent coaching meetings offered in-person or via telehealth, individualized and educational support for parents.
3. Parent Workshops: Group-based Positive Discipline parenting workshops offered in a classroom setting with Creative Family Counseling Parent Coaches.
4. Self-Paced Parenting Program: The Positive Discipline Foundational Parenting Package is a self-paced, downloadable video curriculum available for purchase, including 6 lessons and a workbook. Remains available for purchase online.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

Creative Family Counseling operates an outpatient therapy practice that delivers individual, family, couples, and group counseling to children, teens, adults, and families. The practice supplements in-person sessions with telehealth therapy, parent coaching, group workshops, and a self-paced digital Positive Discipline parenting curriculum. Specialty modalities include play therapy, art therapy, animal-assisted therapy, EMDR, EFT, and AutPlay therapy.

Product overview

Creative Family Counseling is a therapy practice offering a comprehensive portfolio of mental health services centered on child, teen, and family therapy. The core offering includes Individual Therapy, Family Therapy, Couples Therapy, and Group Therapy across two physical campuses in Louisville and Prospect, Kentucky, plus Online Therapy via telehealth. Specialty services include Play Therapy, EMDR, Animal Assisted Therapy (with therapy dogs Lola, Archer, and Nugget), Art Therapy, AutPlay® Therapy, EFT, LGBTQIA+ therapy, Perinatal Counseling, Divorce and Co-Parenting Counseling, Yoga Therapy, and Reiki. The practice also offers Parent Coaching and the Positive Discipline Foundational Parenting Package—a digital self-paced video course for parents. Additional services include Clinical Supervision, Educational In-Services, School Facilitated Services, and Workshops.

Differentiator

Problem solved

Functional benefit

Products and services

• Individual Therapy
• Family Therapy
• Couples Therapy
• Group Therapy
• Parent Coaching
• Online Therapy (Telehealth)
• Workshops
• Positive Discipline Foundational Parenting Package
• School Facilitated Services
• Clinical Supervision & Training
• Educational In-Services

Quantifiable outcome

• Over 8,000 clients have trusted the practice's therapists

Named customers4 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature1 record

Partnerships

One partnership is on record.

• Louisville Presbyterian Theological SeminaryminorStrategic or Co-development PartnerFounding Director Lacey Ryan has maintained membership on the Louisville Presbyterian Theological Seminary Clinical Staff, providing professional association and potential referral pathways for seminary counseling services.

Scale indicators1 record

Recent moves8 records

Expansion highlights5 records

Emerging players

• Charlie Health: Virtual and hybrid intensive outpatient program for adolescents and families dealing with mental health and substance use. Comparable to CFC in its emphasis on teen and family therapy, expressive modalities, and virtual delivery, though at higher acuity.
• Brightside Health: Telehealth-first mental health platform offering therapy and medication management for anxiety and depression. Adjacent to CFC in telehealth delivery and outpatient mental health services, though focused more on adult mood and anxiety treatment.
• InStride Health: Specialty pediatric and adolescent outpatient mental health provider delivering therapy and psychiatry across multiple states. Comparable to CFC in its specialization in child and teen mental health and family-inclusive care.
• Little Otter: Pediatric and family mental health company offering therapy, psychiatry, and parent coaching for children and teens. Highly comparable to CFC in its child-and-family focus, parent coaching, and hybrid care model.

Broad incumbents

• Sondermind: Large network of in-person and virtual therapists across multiple U.S. states, accepting insurance. Comparable to CFC as a multi-modality outpatient mental health provider, though operating at much larger scale and with an in-network payment model.
• Grow Therapy: Marketplace/platform connecting clients to insurance-accepting therapists for individual, family, and child therapy. Comparable to CFC as a family/child therapy provider, though Grow operates as a tech-enabled marketplace rather than a clinical practice.

Direct peers

• Octave: Outpatient mental health practice operating in multiple U.S. cities with in-person and virtual individual, couples, and family therapy. Comparable to CFC in its hybrid clinic/telehealth model and family/relationship therapy focus.
• Two Chairs: Multi-location outpatient therapy practice offering in-person and telehealth individual, couples, and family therapy with a strong employer and consumer brand. Highly comparable to CFC in service mix, hybrid delivery model, and focus on relationship and family therapy.

Regional players

• The Center for Integrative Counseling and Psychology: Dallas-based outpatient mental health practice offering child, teen, adult, couples, and family therapy with expressive modalities. Comparable to CFC as a multi-clinician private practice with play therapy and family specialization.
• Amy Wine Counseling Center: Louisville-area outpatient counseling center offering child, teen, adult, couples, and family therapy. Comparable to CFC as a direct local competitor in the same metro with similar services and expressive therapy modalities.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/creativefamilycounseling
• Facebookfacebook.com/Creativefamilycounseling
• Instagraminstagram.com/creativefamilycounselingky
• Xx.com/CreativeFam502
• LinkedInlinkedin.com/company/creative-family-counseling-llc

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Creative Family Counseling