Buzz Bomb Caffeine Company

What Buzz Bomb Caffeine Company does

Buzz Bomb Caffeine Company LC is a U.S. consumer packaged goods company that sells BUZZ BOMB single-serving, 50mg sublingual caffeine stick packs in four flavors (Coffee Mocha, Mixed Berry, Peach Mango, Tropical) plus a variety pack. The company is a wholly owned subsidiary of Aspire Biopharma Holdings Inc. (NASDAQ: ASBP), was commercially launched in January 2026, and is legally domiciled in Utah, with operations centered on its direct e-commerce storefront (buzzbombcaffeine.com) and Amazon U.S. presence.

The product is built around a sublingual dry-powder caffeine delivery system: each stick pack contains 50mg of caffeine sourced from organic, non-GMO coffee beans, dissolves under the tongue in roughly 1-4 minutes without water, and is positioned as a sugar-free, controlled-dose alternative to coffee (variable dose, 25-45 min onset) and energy drinks (150-300mg caffeine, up to 55g sugar). Each pack carries about 4 calories and the company markets no-crash, no-jitter functional benefits with a 30-day money-back guarantee. Packaging formats include a 20-stick bag ($24.99), bulk 2- and 3-bag discounts, a subscription tier with 20% off, and a 6-count Convenience Store Pack for impulse retail.

Buzz Bomb sells through a multi-channel go-to-market: direct e-commerce subscriptions and one-time orders, Amazon U.S. (launched June 2026), national distribution via TruLife Distribution, regional brokerages (Interwest in the Mountain West, Blue Shark Beverages in Southern California), gym-channel distribution through EoS Fitness' Flex Deals affiliate program at 225+ locations, and convenience-store retail starting May 2026. Marketing leans on athlete ambassadors (notably ultra-runner Ashley Paulson, whose 100-mile women's world record generated 400K+ social views in 48 hours), PR (ChicExecs), trade show presence (The Sports & Active Nutrition Summit USA, The Health & Fitness Show 2026), and organic social on Facebook, Instagram, and TikTok. The parent company reported approximately $30,000 of LTM revenue and an ~$8 million market cap, and Buzz Bomb is described by management as in early commercial stages.

Name

Buzz Bomb Caffeine Company

Legal name

Buzz Bomb Caffeine Company LC

Website

https://buzzbombcaffeine.com

Company type

Private

Founded year

2026

Operating status

Operating

Short description

Buzz Bomb Caffeine Company LC, a wholly owned subsidiary of Aspire Biopharma Holdings (NASDAQ: ASBP), sells 50mg sublingual caffeine stick packs in fruit flavors as a sugar-free, waterless alternative to coffee and energy drinks. The company distributes through its own e-commerce site, Amazon, national and regional brokers, EoS Fitness gyms, and convenience stores, targeting athletes and busy consumers.

Ownership category

akta.pro rank

Product category

Energy Supplements

NAICS

Soft Drink and Ice Manufacturing (31211)

SIC

Beverages (2080)

akta.pro primary industry

Functional Foods & Supplement Formats (Gummies, Chews, Powders, Shots) (CRADAGAI)

akta.pro secondary industries

Energy Drink & Energy Shot Production (AFAFABAG), Caffeinated Functional Beverage Production (Non-Energy) (AFAFAFAG), Energy Drinks & Energy Shots (CRADAHAJ)

Keywords

• Caffeine supplements
• Energy stick packs
• Sublingual caffeine
• Sugar-free energy
• Performance nutrition

Headquarters

HQ city

Payson

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Marketing or Sales, Operations, Personnel

Revenue model

1. Direct E-commerce Sales: Direct-to-consumer sales through company's Shopify e-commerce store (buzzbombcaffeine.com) with subscription options for recurring revenue.
2. Amazon Marketplace Sales: Product sales through Amazon U.S. store launched in June 2026, expanding retail reach beyond direct online sales.
3. Wholesale/Retail Distribution: Sales through wholesale accounts and retail distribution partners including EoS Fitness, convenience stores, and grocery channels.

Pricing tiers

Go-to-market motion4 records

Distribution channels8 records

Marketing channels7 records

Core offering

Buzz Bomb Caffeine Company manufactures and sells single-serving sublingual caffeine stick packs that deliver 50 mg of organically sourced, sugar-free caffeine powder designed to dissolve under the tongue without water. The product is positioned as a portable, cleaner alternative to coffee, energy drinks, and soda for athletes, fitness enthusiasts, and busy professionals.

Product overview

Buzz Bomb Caffeine Company offers a line of single-serving 50mg caffeine powder stick packs as a clean alternative to traditional energy drinks, coffee, and soda. The core product portfolio consists of four flavored varieties—Coffee Mocha, Mixed Berry, Peach Mango, and Tropical—each offered in 20-stick packages at $24.99, plus a Variety Pack combining all four flavors. A Convenience Store Pack variant in 6-count format targets convenience retail channels. All products deliver sublingual dry powder caffeine sourced from organic, non-GMO coffee beans that dissolves under the tongue in seconds without water, claiming no crash or jitters. The company also offers branded merchandise including apparel.

Differentiator

Problem solved

Functional benefit

Products and services

• Buzz Bomb Original Caffeine Sticks Single-serving sublingual caffeine stick packs containing 50 mg of organically sourced, sugar-free caffeine that dissolves under the tongue without water; sold in 20-stick bags to consumers as a portable energy alternative.
• Buzz Bomb White Tea Flavor Sublingual caffeine stick pack in White Tea flavor, sold in 20-stick bags as a flavored variant of the Buzz Bomb caffeine product line for individual consumers.
• Buzz Bomb Peach Mango Flavor Sublingual caffeine stick pack in Peach Mango flavor, sold in 20-stick bags to consumers as a flavored variant of the Buzz Bomb caffeine product line.
• Buzz Bomb Tropical Flavor Sublingual caffeine stick pack in Tropical flavor, sold in 20-stick bags to consumers as a flavored variant of the Buzz Bomb caffeine product line.
• Buzz Bomb Variety Pack Mixed-flavor pack of Buzz Bomb sublingual caffeine stick packs allowing consumers to sample multiple flavors in one purchase.
• Buzz Bomb Convenience Store Pack Smaller-format Buzz Bomb sublingual caffeine stick pack designed for impulse purchase at convenience stores and on-the-go retail.

Quantifiable outcome

• 400,000+ social media views in 48 hours following world record sponsorship
• +2 more outcomes

Named customers1 record

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Five partnerships are on record, tiered core and supporting.

• EoS FitnesscoreChannel Partner/ Reseller/ Distributor · 27 May 2026Strategic partnership to distribute Buzz Bomb 50mg sublingual caffeine stick packs through EoS Fitness's Flex Deals affiliate program, reaching 225+ US locations. Includes in-gym TV advertising, mobile app offers, and on-site product demonstrations. Deal expected to generate 80 million impressions in 2025 through the fitness chain's digital and physical touchpoints.
• Interwest BrokeragecoreChannel Partner/ Reseller/ Distributor · 15 April 2026Strategic sales and marketing brokerage agreement to expand Buzz Bomb products across grocery, convenience, and alternate channel retailers in Utah, Idaho, and Montana. Interwest is a CPG solutions provider headquartered in Salt Lake City with four decades of regional experience.
• TruLife DistributioncoreChannel Partner/ Reseller/ Distributor · 19 March 2026Distribution agreement to manage and expand sales, distribution, and merchandising of Buzz Bomb caffeine stick packs across natural, organic, specialty, and mass-market retail channels nationwide. Leverages TruLife's expertise in health and wellness brand distribution.
• ChicExecssupportingGTM or Marketing Partner · 19 February 2026Appointed as public relations agency of record responsible for communications strategy including media relations, high-impact events, strategic partnerships, and PR-led campaign planning. Part of Buzz Bomb's broader effort to build brand visibility.
• Blue Shark BeveragescoreChannel Partner/ Reseller/ Distributor · 1 February 2026Strategic brand management and distribution agreement to expand retail distribution of Buzz Bomb across Southern California markets. Launching first in Palm Springs and Coachella Valley before phasing into Los Angeles and San Diego metropolitan areas. Product debuting at Coachella and Stagecoach Festivals as part of 2026 growth strategy.

Scale indicators7 records

Recent moves12 records

Expansion highlights6 records

Emerging players

• Caffeine Pills and Sublingual Strips (e.g., Viter Energy Mints): Viter Energy and similar sublingual caffeine mints/strips compete directly in the no-water, rapid-onset caffeine niche Buzz Bomb occupies. They are small, emerging-format challengers validating the same consumer demand for waterless caffeine delivery.
• Bloom Nutrition: Bloom Nutrition is a fast-growing DTC functional supplement brand targeting female health and wellness consumers. Comparability in emerging-brand positioning, influencer-driven growth model, and demographic overlap with Buzz Bomb's female athlete community.

Broad incumbents

• Athletic Greens / AG1: AG1 sells daily foundational nutrition in powder/sachet format via DTC subscription, targeting health-conscious, fitness-adjacent consumers. Comparability in powdered supplement format and DTC-first subscription revenue model, though at much larger scale and broader nutritional scope.
• Celsius Holdings: Celsius is a large, publicly traded functional energy drink brand with a fitness-channel-led distribution model similar to Buzz Bomb's gym and natural-retail strategy. Comparable in target consumer and positioning but operates at vastly greater scale and in canned beverage format.

Direct peers

• Nuun Hydration: Nuun sells effervescent tablets that dissolve in water for hydration and energy — a portable, single-serving alternative to bottled functional beverages. Comparability in portable dissolvable format and convenience-oriented consumer use cases, though Nuun requires water and Buzz Bomb does not.
• G Fuel: G Fuel sells powdered energy mixes and stick packs targeting gamers, fitness, and lifestyle consumers — directly overlapping Buzz Bomb's powdered format, sugar-free positioning, and lifestyle-athlete customer segment. Comparability on product form factor and target buyer is high.
• Alani Nu: Alani Nu has scaled rapidly in the fitness-oriented female consumer segment with functional energy drinks and supplements. Buzz Bomb targets the same health-and-fitness consumer with overlapping distribution through gym and specialty retail.
• Yerbaé: Yerbaé is a clean, plant-based energy beverage brand explicitly named in Buzz Bomb's sales leadership background. Both target health-conscious consumers with low-sugar, no-crash energy positioning and compete for the same natural/specialty retail channels like Sprouts and Whole Foods.
• Liquid IV: Liquid IV pioneered the powder-stick-pack format in hydration and now sells energy and wellness variants. Buzz Bomb's single-serving stick pack format directly mirrors Liquid IV's packaging and on-the-go convenience proposition.
• 5-hour Energy: Living Essentials' 5-hour Energy pioneered the small-format, no-preparation energy shot category and is the most direct analogue to Buzz Bomb's portable, single-serving caffeine format. Both compete for the same use case — rapid, controlled caffeine delivery without a beverage — making it the closest behavioral and format peer.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/buzzbombcaffeine
• Instagraminstagram.com/buzzbombcaffeine
• TikToktiktok.com/@buzzbombcaffeine

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Buzz Bomb Caffeine Company