Bosun's Marine

What Bosun's Marine does

Bosun's Marine is a privately-held boat dealership founded in 1986, operating three full-service locations in Peabody, MA (Boston North Shore), Mashpee, MA (Cape Cod), and Grasonville, MD (Maryland Eastern Shore near Annapolis). The company sells new boats from 14 premium and luxury manufacturers spanning Sunseeker, Riviera, Belize, Tiara, Pursuit, Cobalt, Regal, AB, EdgeWater, Sportsman, Barletta, Cobia, Sea Pro, and World Cat, with new vessel prices ranging from approximately $138,000 to over $1.4 million. It also claims the Northeast's largest pre-owned boat selection, sourcing inventory nationwide through its affiliation with the OneWater Marine dealer network (880 new and 969 pre-owned boats accessible across the network).

Name

Bosun's Marine

Legal name

Bosun's Marine

Website

https://bosuns.com

Company type

Private

Founded year

1986

Operating status

Operating

Headcount range

51–100 employees

Short description

Bosun's Marine is a privately-held multi-location boat dealership founded in 1986, selling new boats from 14 premium brands and pre-owned vessels across Peabody MA, Mashpee MA, and Grasonville MD, with full-service repair, parts, financing, and insurance.

Ownership category

akta.pro rank

Product category

Marine Dealership Services

NAICS

Boat Dealers (441222), Ship Building and Repairing (336611)

SIC

Ship & Boat Building & Repairing (3730)

akta.pro primary industry

Boat & Personal Watercraft (PWC) Retail (CRAMAIAA)

akta.pro secondary industry

Marine Parts, Accessories & Maintenance Supplies Retail (CRAMAIAB)

Keywords

• Boat dealership
• Marine services
• Boat sales
• Marine parts
• Boat financing

Headquarters

HQ city

Mashpee

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D, Others

Revenue model

1. New Boat Sales: Revenue from sale of new boats from premium brands including Regal, Cobalt, Pursuit, Tiara, Riviera, and others. Prices range from approximately $138,000 to over $1.4 million per vessel.
2. Pre-Owned Boat Sales: Sale of inspected, quality-checked pre-owned boats. Company claims 'Northeast's Largest Used Boat Selection' with 969 used boats in nationwide inventory.
3. Boat Service & Repairs: Full-service marine facility with factory-certified technicians providing complex engine work, repairs, canvas and upholstery, fiberglass repair, electronics installation and repair, and boat detailing. Services both boats purchased from the dealership and others.
4. Parts & Accessories: Multi-million-dollar inventory of parts, accessories, water toys, and aftermarket additions. Available for DIY repairs and upgrades. Company acts as area's 'boat owners' warehouse'.
5. Financing Services: Business Managers present various financing programs to accomplish customer objectives. Rates and terms achievable by most buyers, with superior service level differentiating the offering.
6. Marine Insurance: Sourcing of insurance quotes and policies from multiple brokers for best possible rates and coverage.
7. Extended Service Contracts: Extended warranty and service protection plans for boats, providing ongoing revenue and customer retention.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Bosun's Marine is a multi-location boat dealership that sells new boats from 14 premium manufacturers and pre-owned boats (claimed as the Northeast's largest used-boat selection), supported by factory-certified marine service and repairs, a multi-million-dollar parts department, marine financing, insurance sourcing, and extended service contracts. Operations span three showrooms in Peabody, MA; Mashpee, MA; and Grasonville, MD, with nationwide inventory access through the OneWater Marine dealer network.

Product overview

Bosun's Marine operates as a premier boat dealership offering a unified portfolio of products and services centered on boat sales and marine support. The core offerings consist of new boat sales from 14 premium manufacturers (AB, Belize, Edgewater, Pursuit, Regal, Riviera, Sportsman, Sunseeker, Tiara, Barletta, Cobalt, Cobia, Sea Pro, World Cat) and pre-owned boats (claimed as the Northeast's largest selection), complemented by full-service marine repair facilities, a multi-million-dollar parts department, and ancillary services including financing, marine insurance, and extended service contracts. The three-location dealership (Peabody MA, Mashpee MA, Grasonville MD) serves as a one-stop destination for boat buyers and existing owners alike.

Differentiator

Problem solved

Functional benefit

Products and services

• New Boat Sales Sale of new boats from 14 premium manufacturers including Regal, Cobalt, Pursuit, Tiara, Riviera, Sunseeker, Belize, AB, Edgewater, Sportsman, Barletta, Cobia, Sea Pro, and World Cat, with prices ranging from approximately $138,431 to over $1.4 million. Targeted at individual recreational boaters and luxury vessel buyers across the Northeast.
• Pre-Owned Boat Sales Sale of inspected, quality-checked pre-owned boats representing what the company claims is the Northeast's largest used-boat selection, with 969 pre-owned boats in nationwide inventory accessible through the OneWater Marine network. Targeted at value-oriented individual boat buyers and traders.
• Boat Service & Repairs Full-service marine facility with factory-certified technicians providing complex engine work and repairs, canvas and upholstery, fiberglass repair, electronics installation and repair, and boat detailing. Open to boats purchased from Bosun's and those acquired elsewhere. Targeted at existing boat owners requiring warranty or out-of-warranty repairs.
• Parts Department Multi-million-dollar inventory of boat parts, accessories, water toys, and aftermarket additions available for purchase by DIY customers and service clients, with capability to source additional parts as needed. Targeted at boat owners performing their own repairs or upgrades.
• Marine Financing Sourcing and presentation of marine financing programs by Business Managers, with rates and terms achievable by most buyers and superior service execution differentiating the offering. Targeted at boat buyers needing financing for new or pre-owned purchases.
• Marine Insurance Sourcing of marine insurance quotes and policies from multiple brokers to obtain the best possible rates and coverage for customers. Targeted at boat buyers and owners seeking insurance coverage.
• Extended Service Contracts Extended warranty and service protection plans for boats, providing ongoing protection and recurring engagement with the dealership's service department. Targeted at boat buyers seeking long-term coverage beyond manufacturer warranties.

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

17 partnerships are on record, tiered core and minor.

• AB MarinecoreChannel Partner/ Reseller/ DistributorPremium boat brand represented by Bosun's Marine for new boat sales. AB manufactures luxury motor yachts and tenders.
• Belize YachtscoreChannel Partner/ Reseller/ DistributorPremium boat brand represented by Bosun's Marine. Belize offers luxury cruising yachts combining classic design with modern performance.
• EdgeWater BoatscoreChannel Partner/ Reseller/ DistributorBoat brand represented by Bosun's Marine featuringcenter consoles, dual consoles, and express cruisers known for deep-V hull designs.
• Pursuit BoatscoreChannel Partner/ Reseller/ DistributorPremium outboard boats including Offshore, Dual Console, and Fish N Ski models. Known for offshore fishing capabilities and family cruising versatility.
• Regal MarinecoreChannel Partner/ Reseller/ DistributorMajor boat brand in Bosun's portfolio featuring sport cruisers, bowriders, and yachts including LS, LX, and SAV series. Popular for harbor cruising and family boating.
• Riviera YachtscoreChannel Partner/ Reseller/ DistributorLuxury Australian yacht builder represented by Bosun's Marine for discerning buyers seeking premium cruising yachts with sophisticated design.
• Sportsman BoatscoreChannel Partner/ Reseller/ DistributorCenter console boats popular for fishing and family boating, featuring models like the Master Mariner and Boss Pro. Known for quality construction at accessible price points.
• Sunseeker InternationalcoreChannel Partner/ Reseller/ DistributorBritish luxury yacht builder representing premium motor yachts and superyachts for customers seeking ultimate luxury and performance.
• Tiara YachtscoreChannel Partner/ Reseller/ DistributorPremium American yacht builder featuring luxury sport yachts and express cruisers. Known for refined comfort, performance, and weekend cruising capabilities.
• Barletta BoatsminorChannel Partner/ Reseller/ DistributorPontoon boat manufacturer offering luxury pontoons including Lusso series sold at Bosun's Marine Peabody location.
• Cobalt BoatscoreChannel Partner/ Reseller/ DistributorPremium sterndrive and outboard boats known for luxury bowriders and surf boats. Cobalt R-series models including R4, R31, R33, R35 are popular sellers.
• Cobia BoatsminorChannel Partner/ Reseller/ DistributorCenter console boats designed for serious fishing, featuring models like the 320 CC and 400 CC with offshore capabilities.
• Sea Pro BoatsminorChannel Partner/ Reseller/ DistributorValue-oriented boats offering quality construction at accessible price points, including bay boats and center consoles.
• World Cat BoatsminorChannel Partner/ Reseller/ DistributorCatamaran powerboats offering stability and comfort for coastal cruising, fishing, and island hopping in Cape Cod and Chesapeake Bay waters.
• OneWater MarinecoreChannel Partner/ Reseller/ DistributorParent dealership network providing Bosun's Marine with access to nationwide inventory of 880 new and 969 pre-owned boats across multiple locations.
• Singleton MarineminorChannel Partner/ Reseller/ DistributorPartner dealership providing boats from Singleton Sales Dock at Holiday Marina in Buford, Georgia. Bosun's displays some boats sourced from this location.
• Criterion 508 Solutions, Inc.minorImplementation/ SI/ Consulting PartnerWeb compliance audit firm assisting Bosun's Marine with accessibility implementation, WCAG 2.1 A & AA guidelines compliance, and ADA requirements.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Market position

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/BosunsMarine
• LinkedInlinkedin.com/company/bosuns-marine

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bosun's Marine