The Catamaran Spa

What The Catamaran Spa does

The Catamaran Spa is the spa operation within The Catamaran Resort Hotel and Spa, a 310-room Polynesian-themed beachfront property located at 3999 Mission Boulevard in San Diego's Pacific Beach neighborhood. Founded in 1958 by the Evans family and operated as part of Evans Hotels, a privately held multi-generational hospitality company, the resort is positioned as San Diego's only beachfront spa and combines lodging, dining, spa, water sports, weddings, and corporate meetings on a Mission Bay site fronting the Pacific Ocean across the street. Operational leadership is split between family ownership (Anne Evans as Chairman Emeritus, Grace Evans Cherashore as Executive Chairwoman, and David Cherashore and Bill Evans as Executive Board Members) and an executive team led by General Manager Jayne Aston and Chief Sales & Marketing Officer Ilsa Butler.

The Catamaran Spa opened in 2005 as a 10-treatment-room South Pacific-inspired facility featuring a relaxation lounge, steam room, sauna, men's and women's locker rooms, a whirlpool, and a fitness center overlooking Mission Bay, offering massages, facials, body treatments, and a Catamaran Spa Members+ subscription program distributed via the SpaTime booking platform. The broader resort product set includes 310 guest rooms and suites with bay, ocean, or tropical garden views; the award-winning Oceana Coastal Kitchen restaurant; Moray's Outdoor Lounge; Lava Java café featuring Ryan Bros Coffee; on-site water sports rentals through Action Sport Rentals; seasonal Sunset Luaus in partnership with Pride of Polynesia; bird encounters; and 20,000 square feet of indoor and outdoor meeting space including the Kon Tiki Ballroom, Aviary Ballroom, Rousseau Suite, and the historic William D. Evans and Bahia Belle sternwheelers. Technology is conventional hospitality-grade: a property management system integrated with SpaTime, event management, and direct-booking engines, with WCAG 2.0 AA accessibility compliance on the website.

The company operates a multi-stream hospitality revenue model: recurring-style subscriptions (Spa Members+, multi-night direct booking discounts up to 20% for 7+ nights, The Guestbook cash-back loyalty cash-forward mechanic), transactional bookings for rooms, holiday dining events ($79-$125 per person), and meeting packages ($130++ per person for all-inclusive groups of 12-30), and commission or fee income from on-property water sports rentals and ticket distribution for SeaWorld, San Diego Zoo, Safari Park, and LEGOLAND. The go-to-market targets four primary segments (leisure couples, families with kids-stay-free promotions, corporate meeting planners, and destination wedding couples) and is distributed through direct website and phone bookings, OTAs including Expedia and Booking.com, a dedicated corporate sales team with an online RFP form, and partnerships with The Guestbook and attraction ticket resellers. The company has no disclosed institutional ownership, no funding rounds, no patents, and no AI capabilities, and the 1-10 employee figure reported in firmographics refers narrowly to the spa unit while the broader resort supports hundreds of operational and management roles including those listed in the Evans Hotels contact roster.

Name

The Catamaran Spa

Legal name

Evans Hotels

Website

https://catamaranresort.com

Company type

Private

Founded year

1958

Operating status

Operating

Headcount range

1–10 employees

Short description

The Catamaran Spa operates as part of Evans Hotels' 310-room Polynesian-themed beachfront resort on San Diego's Mission Bay, serving leisure travelers, families, corporate groups, and wedding couples with spa treatments, on-site dining, water sports, and meeting and event venues.

Ownership category

akta.pro rank

Product category

Spa and Wellness Services

NAICS

Hotels (except Casino Hotels) and Motels (72111), Accommodation (721), All Other Traveler Accommodation (721199)

SIC

Hotels & Motels (7011), Hotels, Rooming Houses, Camps & Other Lodging Places (7000)

akta.pro primary industry

Luxury Wellness & Spa Resorts (THAGACAG)

akta.pro secondary industries

Beachfront & Island Luxury Resorts (THAGACAA), Destination Spa Resorts (THAGAMAA), Spa & Massage Services (Day Spas, Massage Studios, Treatment Packages) (THAJAHAC)

Keywords

• Beachfront spa services
• Massage therapy
• Facial treatments
• Wellness memberships
• Spa day experiences

Headquarters

HQ city

San Diego

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain

Revenue model

1. Guest Room Accommodations: The primary revenue stream comes from 310 hotel rooms and suites offering views of Mission Bay, the Pacific Ocean, or tropical gardens. Room rates vary by season and length of stay, with promotional discounts for direct bookings.
2. Food and Beverage - Oceana Coastal Kitchen: The signature restaurant serves California cuisine with bay views, including breakfast, lunch, dinner, and Sunday champagne brunch. Additional revenue from special dining events like San Diego Restaurant Week, holiday dinners, and chef's tasting menus.
3. Food and Beverage - Moray's Outdoor Lounge: Tropical outdoor lounge serving cocktails including the signature Moray's Mai Tai, craft beers, and shareable bites. Happy hour specials Monday-Thursday drive afternoon and evening traffic.
4. Spa Services: The Catamaran Spa generates revenue through massage treatments, facials, body wraps, and body exfoliation services using marine and botanical-based products. Offers membership program (Catamaran Spa Members+).
5. Meetings and Events: Revenue from hosting corporate meetings, conventions, weddings, and celebrations across 20,000 square feet of indoor and outdoor meeting space including the Kon Tiki Ballroom, Aviary Ballroom, and beach venues. Includes AV services, catering, and team-building activities.
6. Water Sports and Activity Rentals: Partnership with Action Sport Rentals for standup paddleboards, kayaks, sailboats, bikes, and powerboat rentals. The resort earns commissions or fees from activity bookings on-property.
7. Entertainment - Sunset Luaus: The Catamaran hosts seasonal Sunset Luaus featuring Hawaiian buffets, Polynesian entertainment, and VIP experiences. Summer tradition drawing families and groups.
8. Special Events and Cruises: Specialty cruises including Jingle Belle Holiday Cruises, sightseeing cruises, and fireworks cruises aboard the William D. Evans sternwheeler and Bahia Belle.

Pricing tiers

Go-to-market motion3 records

Distribution channels7 records

Marketing channels8 records

Core offering

The Catamaran Spa is San Diego's only beachfront spa, offering massage therapy, facials, body wraps, and body exfoliation treatments inspired by South Pacific and Asian healing traditions. The facility features 10 treatment rooms, a relaxation lounge, steam room, sauna, men's and women's locker rooms, a whirlpool, and a fitness center overlooking Mission Bay, using marine- and botanical-based products. The spa also operates a membership program (Catamaran Spa Members+) and offers group services for hotel guests and special occasions.

Product overview

The Catamaran Resort Hotel and Spa is a Polynesian-themed beachfront resort on Mission Bay in San Diego offering a unified hospitality experience. The property features 310 renovated guest rooms and suites as the core accommodation product, complemented by The Catamaran Spa (opened 2005) as San Diego's only beachfront spa offering massages, facials, and body treatments. Dining options include the award-winning Oceana Coastal Kitchen restaurant, Moray's Outdoor Lounge bar, and Lava Java café. Activities encompass water sports rentals via Action Sport Rentals, sunset luaus, bird encounters, and team building programs. The resort also offers extensive meeting and event venues including ballrooms, beach spaces, and the historic William D. Evans sternwheeler boat. Wedding services and spa membership programs are additional product offerings.

Differentiator

Problem solved

Functional benefit

Brands

• Oceana Coastal Kitchen: The signature waterfront restaurant at Catamaran Resort Hotel and Spa, offering award-winning California cuisine with views of Mission Bay.
• Moray's Outdoor Lounge
• Lava Java

Products and services

• The Catamaran Spa San Diego's only beachfront spa offering massages, facials, body wraps, and body exfoliation services inspired by South Pacific and Asian healing traditions, featuring 10 treatment rooms with bay views. Targeted at leisure travelers, couples, hotel guests, and local members.
• Catamaran Spa Members+ Recurring membership program for the Catamaran Spa offering members exclusive benefits and discounts on treatments, designed for local San Diego residents and frequent visitors who want regular access to beachfront spa services.
• Spa Specials & Seasonal Packages Seasonal promotional spa packages that bundle multiple treatments (e.g., massage, facial) with resort amenities such as dining credits, marketed to guests during specific seasons such as spring.

Quantifiable outcome

• TripAdvisor Travelers' Choice Award 2023 and 2005 - recognizing consistent guest satisfaction
• +5 more outcomes

Named customers6 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature3 records

Partnerships

13 partnerships are on record, tiered core and minor.

• The GuestbookcoreGTM or Marketing Partner · 1 May 2025Partnership with The Guestbook, the world's leading cash-back hotel loyalty program, offering guests 5% cash back, 5% cash donation to charity (powered by GlobalGiving), or 15% Cash Forward for future travel on direct bookings. Also introduces Cash Rewards program for qualifying meeting and event planners who book groups at the Bahia or Catamaran properties.
• Mama's KitchenminorOthers · 1 November 2023A portion of proceeds from Jingle Belle Family Cruises benefits Mama's Kitchen, a San Diego nonprofit that provides medically tailored meals to individuals and families at risk of malnutrition due to critical illnesses. Part of Evans Hotels' WE CARE corporate social responsibility program.
• Action Sport RentalscoreGTM or Marketing PartnerWater sports and recreational equipment rental partner with two on-property locations at the Catamaran Resort. Offers standup paddleboards, kayaks, pedal boats, sailboats, funcats, bikes, and powerboat rentals. Provides group rates for hotel guests and exclusive promotional codes for resort visitors.
• Fit City AdventuresminorStrategic or Co-development PartnerExclusive partnership for team-building activities offering 10% off base pricing for group bookings. Provides kayaking, team-building exercises, and waterfront activities for corporate groups at the Catamaran.
• Pride of PolynesiacoreStrategic or Co-development PartnerLocal entertainment specialists providing hula dancers, fiery torch dancers, and authentic Polynesian performances for the Catamaran Sunset Luaus. Summer tradition since 2001 featuring traditional island entertainment.
• Bayside BonfiresminorGTM or Marketing PartnerLocal partner providing beach bonfire experiences for hotel guests. Offers private bonfire setups with firewood, chairs, s'mores fixings, and fire tending. Popular for sunset experiences and special occasions.
• Ryan Bros CoffeeminorOthersLocal San Diego coffee roaster since 1994, serving Ryan Bros Coffee at Lava Java café in the Catamaran lobby. Started as a humble coffee cart in La Jolla and Old Town, now roasting at headquarters in Barrio Logan.
• Moceri ProduceminorOthersFamily-owned food distribution company serving San Diego for 73 years. Features produce from local farms and goods from more than 350 vendors. Supplier for Catamaran restaurants.
• Pacific Shellfish SeafoodminorOthersSan Diego's premier seafood distributor since 1978. Owners Judd and Mary-Anne Brown are a local fishing and restaurateur family dedicated to the freshest local and imported seafood offerings.
• Eben-Haezer Egg RanchminorOthersThird-generation family-owned egg ranch in Ramona, California. The 30-acre ranch is home to happy hens that lay brown free-range eggs as well as white eggs.
• Specialty ProduceminorOthersFamily-owned fresh produce supplier serving San Diego for 30+ years. Works with several non-profit organizations and has partnered with the Jacobs & Cushman San Diego Food Bank to fight against hunger in San Diego County.
• GlobalGivingminorOthersCharitable giving platform integrated with The Guestbook loyalty program. Allows guests to donate 5% of their booking value to a charity of their choice, powered by GlobalGiving's global charitable network.
• Bahia Belle / William D. Evans SternwheelercoreStrategic or Co-development PartnerHistoric sternwheeler boats providing cruises between Catamaran and sister property Bahia Resort. The Victorian-style Bahia Belle has been cruising Mission Bay since 1961. The William D. Evans offers event cruises including weddings, sightseeing, and holiday cruises.

Scale indicators4 records

Recent moves9 records

Expansion highlights5 records

Direct peers

• Bahia Resort Hotel: Sister property under Evans Hotels, located on the same Mission Bay waterfront. Operates comparable beachfront lodging with the shared historic Bahia Belle sternwheeler; most directly comparable peer given identical ownership, location, and pricing model.
• Hotel del Coronado: Iconic beachfront resort in Coronado with spa, weddings, and group business. Comparable historic, full-service beachfront resort serving the same San Diego leisure and corporate market with similar award-driven positioning.
• Tower 23 Hotel: Boutique beachfront hotel on Pacific Beach serving the same surfside leisure and weekend couple segment, with on-site restaurant and bar similar to Moray's lounge.
• The Lodge at Torrey Pines: Third Evans Hotels property in San Diego County, AAA Five-Diamond luxury boutique resort on the La Jolla coast. Comparable in upscale positioning, family ownership, and full-service spa and dining offerings.
• San Diego Mission Bay Resort (formerly Hilton): Recently renovated bayfront resort on Mission Bay adjacent to the Catamaran with spa, multiple restaurants, and extensive meeting space. Closest contemporary competitor on Mission Bay.
• Paradise Point Resort & Spa: 440-room resort on a private island in Mission Bay with full-service spa, multiple restaurants, and meeting space. Directly competes for beachfront Mission Bay leisure and group demand.
• Pacific Terrace Hotel: Beachfront hotel steps from the Catamaran in Pacific Beach serving the same neighborhood leisure traveler. Competes head-to-head for oceanfront stays and surf-side leisure demand.

Broad incumbents

• Manchester Grand Hyatt San Diego: Large downtown San Diego convention-oriented hotel with full-service spa and dining. Competes primarily for corporate group bookings rather than leisure beachfront stays.
• Hilton San Diego Bayfront: Bayfront full-service hotel adjacent to the convention center offering large-scale meeting space and spa. Competes for the corporate and group segment in San Diego rather than leisure beachfront demand.

Regional players

• La Jolla Cove Suites: Boutique beachfront lodging in La Jolla targeting leisure and family travelers. Comparable in coastal California leisure positioning but in a different submarket and more limited service offering.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/catamaranresortsandiego

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Catamaran Spa