Berriez

What Berriez does

Berriez is a Brooklyn-based, founder-led direct-to-consumer retailer that curates and sells size-inclusive vintage clothing, reworked vintage pieces, accessories, and emerging-designer collaborations, with a stated size range of L through 4X+. Founded in 2018 by Emma Zack as an Instagram shop selling pieces from her personal collection, the business now operates a Shopify e-commerce storefront at shopberriez.com with worldwide multi-currency checkout, alongside a physical studio and showroom at 544 Park Avenue, Brooklyn that hosts weekend walk-ins and weekday by-appointment styling sessions. Its catalog of approximately 192 SKUs spans dresses, tops, bottoms, accessories, vintage, a Sale collection, and a Collabs line of 128+ products co-designed with independent designers including KkCo, Abacaxi, Le Puzz, and GIA/irl; digital gift cards and personal styling services (closet cleanouts, virtual shopping, vintage sourcing, closet consultations) supplement core product sales.

Berriez's go-to-market is community-led and PR-driven: it leverages a long-standing Instagram presence (@shopberriez), an email list with a 10%-off acquisition incentive, and an unusually deep earned-media footprint across Vogue, The New York Times, Teen Vogue, The Cut, Refinery 29, Nylon, Glamour, Marie Claire, and 30+ additional outlets. Product pricing ranges from roughly $6 to $325 with free domestic shipping over $100; vintage and reworked items are final sale, while designer/contemporary pieces qualify for store credit within 10 business days. In addition to consumer retail, Berriez operates a B2B styling vertical providing closet, sourcing, and brand-campaign styling to apparel, intimate apparel, and sexual-wellness brands including Hims & Hers, KT by Knix, TomboyX, Bombas, Dame, Le Wand, Pepper, and Pearl NYC.

The business is private, bootstrapped, and founder-owned, with a stated headcount of 1-10 employees, no disclosed external funding, and no patents, certifications, or proprietary technology beyond standard Shopify storefront tooling. Geographic reach is technically global via international shipping, while commercial concentration sits in the United States with the Brooklyn studio functioning as the primary physical touchpoint.

Name

Berriez

Legal name

Shop Berriez

Website

https://shopberriez.com

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

1–10 employees

Short description

Berriez is a Brooklyn-based DTC retailer founded in 2018 that curates size-inclusive vintage, reworked, and emerging-designer clothing and accessories (sizes L to 4X+) plus personal styling services for plus-size women and B2B brand clients.

Ownership category

akta.pro rank

Product category

Plus-Size Vintage Apparel Retail

NAICS

Clothing and Clothing Accessories Retailers (458110), Used Merchandise Retailers (459510)

SIC

Retail-Apparel & Accessory Stores (5600), Retail-Women's Clothing Stores (5621)

akta.pro primary industry

Luxury Fashion Resale, Vintage & Pre-owned (CRAAAFAN)

akta.pro secondary industries

Plus Size & Extended Sizes Apparel Retail (CRAAABAJ), Fashion & Accessories Marketplaces (CRAFABAA)

Keywords

• Size inclusive fashion
• Plus size vintage
• Reworked vintage clothing
• Designer collaborations apparel
• Personal styling services

Headquarters

HQ city

Brooklyn Park

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Product Sales: One-time retail sales of curated vintage clothing, reworked vintage pieces, and emerging designer collections. Products include dresses, tops, bottoms, accessories, and vintage items across sizes L to 4X+. Transaction-based revenue with no subscription component.
2. Styling Services: Personal styling services including closet cleanouts, virtual shopping sessions, vintage sourcing, and closet consultations. Booked via email ([email protected]) with studio appointments at Brooklyn location.
3. Gift Cards: Digital gift cards available in variable amounts (From $20.00 USD) as an additional revenue stream.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Berriez curates and sells size-inclusive vintage clothing, reworked vintage pieces, and emerging-designer collaborations for plus-size bodies in sizes L through 4X+ through a Shopify online storefront and a Brooklyn studio/showroom. The assortment spans dresses, tops, bottoms, accessories, and brand merchandise, with detailed hand-measured sizing provided for every item. The company also offers paid personal styling services (closet cleanouts, virtual shopping, vintage sourcing, closet consultations) and in-person studio shopping appointments.

Product overview

Berriez is a size-inclusive vintage clothing and accessories e-commerce retailer built on Shopify, specializing in plus-size fashion (L to 4X+). The company operates a unified e-commerce platform offering curated vintage pieces, reworked vintage clothing, emerging designer collaborations, and exclusive brand merchandise. The product portfolio spans multiple sub-categories including New Arrivals, Berriez Vintage (one-of-a-kind vintage finds), Dresses & Sets, Tops & Shirts, Bottoms/Skirts/Shorts, Accessories, and Berriez Merch. Berriez also features a dedicated Collabs collection with 128+ products from independent designers including KkCo x BRZ, LAHMICHELLA x BRZ, and Grandpa's Shirts. Beyond e-commerce, Berriez offers Styling Services including closet cleanouts, virtual shopping, vintage sourcing, and closet consultations, plus in-person studio shopping appointments at their Brooklyn location. All inventory is size-inclusive and specifically chosen for plus-size bodies.

Differentiator

Problem solved

Functional benefit

Products and services

• Vintage, Reworked, and Designer Clothing & Accessories Curated size-inclusive vintage and contemporary clothing and accessories, hand-measured and selected for plus-size bodies in sizes L through 4X+. The catalog spans dresses, tops, bottoms, accessories, and brand merchandise sourced from vintage collections, reworked vintage, and independent designers.
• Berriez x Independent Designer Collabs Collection

Named customers9 records

Segments3 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Four partnerships are on record, tiered core and minor.

• Le PuzzcoreStrategic or Co-development PartnerCollaborative partnership producing exclusive products. Berriez x Le Puzz 'Taglines' puzzle product available in Berriez merch collection at $38.
• AbacaxicoreStrategic or Co-development PartnerDesigner collaboration featuring Abacaxi Tara Dress ($295) and other exclusive pieces. Abacaxi is an emerging designer with pieces specifically carried at Berriez.
• KkCocoreStrategic or Co-development PartnerMultiple exclusive collaborations including KkCo x BRZ Zip Hoodie, Spiral Punch Top, Organic Pleat Skirt, and Rivet Trouser Shorts. Extensive co-designed collection.
• GIA/irlminorStrategic or Co-development PartnerDesigner brand carried at Berriez with pieces including GIA/irl Paloma Dress ($140), Delilah Dress ($118), and Denim Cargo Pants ($130).

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Dia & Co: Plus-size personal styling service that curates clothing boxes for sizes 10–32. Directly comparable on the styling-services side of Berriez's business, though Dia is a styling/box model rather than a vintage retailer.
• Eloquii: Direct-to-consumer plus-size women's apparel brand (sizes 14–32). Closest direct competitor in size-inclusive apparel e-commerce, with broader new-production catalog versus Berriez's vintage focus.
• Universal Standard: Size-inclusive apparel brand offering extended sizing up to 40. Comparable in commitment to size-inclusivity and quality basics, though sells new production rather than vintage.
• 11 Honoré: Luxury plus-size women's apparel retailer offering designer collections sized 10–22. Highly comparable to Berriez in target customer (plus-size women) and curated designer assortment, though 11 Honoré focuses on new luxury rather than vintage.

Broad incumbents

• ModCloth: Vintage-inspired women's apparel retailer offering some plus-size styles. Comparable in vintage aesthetic and women's apparel focus, but broader assortment and not exclusively plus-size.
• Etsy: Marketplace with a deep vintage clothing category including some plus-size vintage sellers. Comparable as a channel for vintage discovery, though Etsy is a broad marketplace rather than a curated size-inclusive specialist.
• Re/done: Vintage and reworked denim and apparel brand. Comparable in vintage curation and reworked-product positioning, but focused on standard sizing rather than plus-size.
• Stitch Fix: Personal styling service delivering curated apparel boxes to consumers. Overlaps with Berriez's styling services line, though Stitch Fix is a much larger data-driven operation across all sizes.
• thredUP: Large online resale marketplace for women's and kids' apparel. Comparable as a secondhand clothing channel, but operates a marketplace model across all sizes versus Berriez's curated plus-size vintage focus.

Emerging players

• Rent the Runway: Circular fashion platform renting designer apparel. Comparable as a circular-fashion operator in women's clothing, but rental rather than resale and not plus-size focused.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/shopberriez
• Instagraminstagram.com/shopberriez
• LinkedInlinkedin.com/company/berriez

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Berriez