41 Labs AI
41 Labs AI is a Singapore-based AI automation agency that builds custom AI systems — including the 41 Closer WhatsApp sales agent — for revenue and operations workflows, serving small and mid-sized businesses across Southeast Asia.
- Company typePrivate
- Founded2024
- HeadquartersSingapore, Singapore
- Headcount1–10
- GTM typeB2B
- OfferingServices
What 41 Labs AI does
41 Labs AI is a Singapore-headquartered AI automation agency that builds custom AI systems for revenue and operations workflows, primarily serving small and mid-sized businesses across Southeast Asia. The company's flagship product, 41 Closer, is a WhatsApp-native AI sales agent that handles quoting, lead qualification, and 24/7 customer communication; complementary products include 41 Leads (lead generation) and 41 GEO (AI visibility optimization). Core technical work spans autonomous AI agents, document intelligence, intent understanding, and workflow automation integrated with client CRM, ERP, dispatch, and payment systems (WhatsApp Business API, Google Calendar, GPS/telematics, PayNow, Stripe).
The company monetizes through three streams: project-based custom AI development (S$7,000–S$25,000 for SME projects; S$50,000+ for enterprise), recurring subscriptions on 41 Closer (US$690–US$1,490/month plus a US$4,800–US$9,600 setup fee), and ongoing maintenance contracts (S$500–S$2,000/month). The go-to-market is sales-led, anchored on a free 30-minute strategy session and a free working prototype using the prospect's own data, with WhatsApp as the primary consultation channel and a partner referral program paying 20% upfront plus 10% recurring for 12 months. Target verticals include construction, healthcare, home services, professional services, automotive/tow, F&B, beauty & wellness, real estate, insurance, and logistics.
The company reports 200+ companies using its systems, 50+ AI projects delivered at a claimed 100% production success rate, US$2M+ in aggregate client savings, and live operational metrics including 247 quotes processed daily with 1.1-second average latency. It is founder-owned and bootstrapped, with 1–10 employees and a primary leadership team of founder & CEO Alexander Lee. No institutional funding rounds have been disclosed. Singapore's Enterprise Development Grant framework can cover up to 50–70% of qualifying AI project costs, which materially lowers buyer acquisition friction for SME clients.
41 Labs AI firmographics
Firmographics- Name
- 41 Labs AI
- Legal name
- 41 Labs
- Website
- https://41labs.ai
- Company type
- Private
- Founded year
- 2024
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- 41 Labs AI is a Singapore-based AI automation agency that builds custom AI systems — including the 41 Closer WhatsApp sales agent — for revenue and operations workflows, serving small and mid-sized businesses across Southeast Asia.
- Ownership category
- akta.pro rank
41 Labs AI industry classification
Industry- Product category
- AI Automation Services
- NAICS
- Custom Computer Programming Services (541511), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370), Services-Computer Programming Services (7371)
- akta.pro primary industry
- AI/ML Engineering & Model Development Services (BPAEAHAF)
- akta.pro secondary industries
- AI Application Enablement Platforms (Copilot/Agent Frameworks, SDKs) (HDAEANAJ), AI Integration & Orchestration Platforms (Connectors, Workflow, iPaaS for AI) (HDAEANAI), LLMOps & Generative AI Platforms (Prompt/Agent Orchestration, RAG) (HDAEANAD)
Keywords
Where 41 Labs AI is headquartered
LocationHeadquarters
- HQ city
- Singapore
- HQ country
- Singapore
- HQ region
- Asia
Offices1 record
Markets served
41 Labs AI business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Infrastructure, Operations
Revenue model
- 41 Closer Subscription: Recurring monthly subscription for WhatsApp AI sales agent. Minimum plan includes $690/month plus $4,800 setup. Pro plan includes $1,490/month plus $9,600 setup. Includes ongoing support, tuning, and optimization.
- Custom AI Development: Project-based custom AI system development. SME projects range S$7,000-S$25,000. Enterprise projects start at S$50,000+. Includes discovery, build, deployment, and initial support.
- 41 Leads & 41 GEO: Additional recurring AI products: 41 Leads (lead generation) and 41 GEO (getting recommended by ChatGPT/AI). Sold through partner program with monthly recurring revenue.
- Partner Referral Revenue: Channel partners earn recurring revenue share when clients they refer continue paying. 10% recurring for 12 months per referred client.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | 41 Closer Minimum - WhatsApp AI sales agent for small teams |
| Subscription | Monthly | 41 Closer Pro - Advanced WhatsApp AI sales agent with full features |
| One time/ perpetual license | Multi-year contract | SME Custom AI Project - Single workflow automation |
| One time/ perpetual license | Multi-year contract | Enterprise Custom AI - Multi-process system or platform |
| Outcome Based/ Performance | Pay-as-you-go | Proof of Concept |
| Subscription | Monthly | Ongoing Maintenance & Support |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels6 records
41 Labs AI product offering
Product offeringCore offering
41 Labs AI designs and builds custom AI systems for Singapore and Southeast Asian businesses that automate quoting, document processing, dispatch, scheduling, and customer communication workflows. The flagship is 41 Closer, a subscription-based WhatsApp AI sales agent, complemented by 41 Leads, 41 GEO, and bespoke AI development services priced by project with optional Enterprise Development Grant support.
Product overview
41 Labs AI is a Singapore-based AI automation agency offering custom AI systems for revenue and operations. The flagship product is 41 Closer, a WhatsApp AI sales agent operating 24/7. The product portfolio centers on autonomous AI agents that handle quoting, document processing, customer communication, and dispatch workflows. Key offerings include 41 Closer (WhatsApp sales agent), 41 Leads (lead generation), and 41 GEO (AI visibility/GEO). Service offerings span AI Automation Agency, AI Development Company, AI Sales Agent, AI for Ecommerce, WhatsApp AI Chatbot, AI Appointment Booking, and AI Consulting. The company follows a 'build demo first' methodology where a working prototype is delivered before client commitment. Solutions serve industries including construction, healthcare, professional services, automotive, F&B, beauty, home services, and real estate.
Differentiator
Problem solved
Functional benefit
Brands
- 41 Closer: WhatsApp AI sales agent that answers messages, follows up leads, and closes sales 24/7
- 41 Leads
- 41 GEO
Products and services
- 41 Closer Subscription-based WhatsApp AI sales agent that answers every customer message in seconds, follows up leads, and closes sales 24/7. Built, run, and tuned by 41 Labs for SMEs and mid-market businesses with Minimum ($690/month + $4,800 setup) and Pro ($1,490/month + $9,600 setup) tiers.
- 41 Leads Done-for-you lead generation service that fills client pipelines from ads, search, and funnels. Offered through the partner program and bundled with 41 Closer and 41 GEO.
- 41 GEO Generative Engine Optimization service that gets clients recommended by ChatGPT, Perplexity, and Google's AI answers. Subscription-based and sold via the partner program.
- Custom AI Development Projects Project-based custom AI system development for Southeast Asian businesses, including SME projects (S$7,000-S$25,000) and Enterprise projects (S$50,000+), spanning discovery, build, deployment, and initial support.
- AI Proof of Concept Free or low-cost 2-4 week proof-of-concept engagements ($10,000-$25,000) built on the customer's actual data to validate AI value before production commitment; free if no clear value is demonstrated.
- Ongoing AI Maintenance & Support Recurring maintenance, cloud hosting, and system monitoring subscription at S$500-S$2,000 per month for deployed AI systems.
Quantifiable outcome
- Quote generation time reduced from 3 hours to 5 minutes
- +9 more outcomes
Companies that use 41 Labs AI
Customer profileNamed customers9 records
Segments10 records
Ideal customer profiles4 records
41 Labs AI technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration8 records
AI capability9 records
Feature6 records
41 Labs AI partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- Singapore A.I. Associationcore41 Labs is a proud member of the Singapore A.I. Association, participating in industry events, conferences, and community activities. The association is a key ecosystem partner for AI companies in Singapore.
- NRF Big Show APACminor41 Labs was featured/seen at NRF Big Show APAC - a major retail industry conference in the Asia Pacific region. Used for brand visibility and networking with potential customers.
- SuperAIminor41 Labs participated in SuperAI - an AI industry event in Singapore/Asia. Used for industry presence, networking, and thought leadership visibility.
- Partner Network (Marketing Agencies, Consultants, Freelancers)corePartner program for marketing agencies, consultants, freelancers, accountants, IT advisors, and other SME advisors. Partners refer clients needing AI and earn 20% of first invoice plus 10% recurring for 12 months. 41 Labs handles demo, close, build, and support.
Scale indicators10 records
Recent moves6 records
Expansion highlights5 records
41 Labs AI competitors and assessment
Company assessmentDirect peers
- WATI: WATI is a WhatsApp Business API platform with AI agent and chatbot capabilities targeting SMEs, with strong presence in Southeast Asia and India. It directly overlaps 41 Closer as a productized WhatsApp AI sales/customer-engagement solution for the same SME buyer.
- respond.io: respond.io is an AI-powered omnichannel customer conversation platform headquartered in SEA, serving mid-market and enterprise clients across messaging channels including WhatsApp. It competes directly with 41 Closer on AI agent workflows and sales automation for the regional customer base.
- Verloop.io: Verloop.io is an AI customer support and conversational engagement platform with strong presence in India and Southeast Asia. It competes directly with 41 Labs on AI agent deployment for customer service, lead qualification, and sales automation for SMEs and mid-market.
- Sleekflow: Sleekflow is a Hong Kong/SEA-headquartered omnichannel messaging and AI agent platform targeting retail and SME customers. It is a direct competitor to 41 Labs' WhatsApp-first AI sales and customer communication automation, with overlapping verticals (F&B, beauty, home services).
Emerging players
- Tidio: Tidio is an SMB-focused AI customer service and sales chatbot platform. It targets a similar SME buyer to 41 Labs' WhatsApp-driven automation customers, particularly in ecommerce and home services, with a more productized and lower-touch offering.
- Botpress: Botpress is a conversational AI platform enabling custom AI agent and chatbot deployment. It is comparable to 41 Labs as an alternative for clients who want to build WhatsApp and chat AI agents in-house rather than via a custom agency build.
- Cognigy: Cognigy is an enterprise conversational and agentic AI platform used for customer service automation across voice and digital channels. It competes with 41 Labs for enterprise AI agent deployments, especially in insurance and large-service operations.
- Workato: Workato is an enterprise iPaaS and workflow automation platform with growing AI agent and integration capabilities. It overlaps with 41 Labs' CRM/ERP/GPS/telematics integration and workflow automation work, particularly for mid-market and enterprise customers.
Broad incumbents
- Twilio: Twilio is the global communications platform that powers WhatsApp Business API integrations used by 41 Closer and similar tools. It is an upstream infrastructure incumbent whose programmable messaging and Flex contact center offerings increasingly overlap with 41 Labs' AI agent use cases.
- Yellow.ai: Yellow.ai is a well-funded enterprise conversational AI platform offering AI agents across voice, chat, and WhatsApp. It serves a broader enterprise customer base than 41 Labs but competes head-to-head in the SEA mid-market for AI agent deployments.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
41 Labs AI social profiles
Digital presence41 Labs AI compliance and trust
Trust signalCompliance3 records
41 Labs AI financial estimates
Financial estimateRevenue estimate
Valuation estimate
41 Labs AI leadership team
Management profileNumber of profiles
Profiles1 record
41 Labs AI funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
41 Labs AI M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about 41 Labs AI
What does 41 Labs AI do?
41 Labs AI designs and builds custom AI systems for Singapore and Southeast Asian businesses that automate quoting, document processing, dispatch, scheduling, and customer communication workflows. The flagship is 41 Closer, a subscription-based WhatsApp AI sales agent, complemented by 41 Leads, 41 GEO, and bespoke AI development services priced by project with optional Enterprise Development Grant support.
Is 41 Labs AI a public or private company?
41 Labs AI is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was 41 Labs AI founded?
41 Labs AI was founded in 2024. It employs 1 to 10 people.
Where is 41 Labs AI based?
41 Labs AI is headquartered in Singapore, Singapore, in the Asia region.
How does 41 Labs AI make money?
Four revenue lines are on record. 41 Closer Subscription is the primary driver. The others are custom AI Development, 41 Leads & 41 GEO and partner Referral Revenue.
Who are 41 Labs AI's main competitors?
Direct peers on record are WATI, respond.io, Verloop.io and Sleekflow. Emerging players are Tidio, Botpress, Cognigy and Workato. Broad incumbents are Twilio and Yellow.ai.
Does 41 Labs AI have an API?
No public API is recorded for 41 Labs AI.
What industry is 41 Labs AI in?
41 Labs AI's product category is AI Automation Services. Its primary akta.pro industry code is BPAEAHAF, AI/ML Engineering & Model Development Services, with a secondary code of HDAEANAJ, AI Application Enablement Platforms (Copilot/Agent Frameworks, SDKs). Its NAICS code is 541511 and its SIC code is 7370.