QUANTI:
QUANTI: is a Paris-based AI-native marketing data platform that connects 50+ ad, analytics, CRM, and sales sources to a customer-owned cloud warehouse, with an MCP layer that lets users query data through Claude, ChatGPT, Copilot, Mistral, or Gemini. It serves marketing, RevOps, data/BI, and agency teams via tiered SaaS.
- Company typePrivate
- Founded2020
- HeadquartersParis, France
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What QUANTI: does
QUANTI: SAS is a Paris-based AI-native marketing data platform that connects, stores, structures, and activates marketing, sales, and analytics data for marketing, RevOps, data/BI, and agency teams. The product ingests data from 50+ sources — including Google Ads, Meta Ads, TikTok, LinkedIn, Snapchat, Pinterest, Microsoft Advertising, Google Analytics 4, Adobe Analytics, Shopify, Stripe, HubSpot, Klaviyo, and Mailchimp — and loads it into the customer's chosen cloud warehouse (BigQuery, Snowflake, or ClickHouse), with an optional managed BigQuery service hosted on Scaleway in France. A semantic layer translates raw tables into standardized marketing KPIs (ROAS, CAC, MER), and 20+ pre-built AI use cases deliver attribution, campaign optimization, and Marketing Mix Modeling analyses.
The core technical differentiator is QUANTI: AI MCP (Model Context Protocol), a server at ai.quanti.io/mcp that exposes OAuth-authenticated, read-only tools (execute_query, list_prebuilds, get_schema_context, get_use_cases) so end-users can query their marketing data warehouse in natural language through Claude, ChatGPT, Microsoft Copilot, Mistral Le Chat, or Gemini. Reverse-ETL connectors push cleaned audiences and conversion signals back to Meta Custom Audiences, Google Ads, Adobe Analytics Classifications, HubSpot, and Klaviyo, with reported customer outcomes of +34% average ROAS uplift, +41% on Google Ads, and +28% on Meta Ads.
The business model is tiered self-serve SaaS — Free (€0), Pro (€49/mo), Growth (€199/mo), Expert (€449/mo), and Enterprise (quote-based) — plus usage-based add-ons for connected-account quotas, projects, and managed BigQuery compute, with 20% annual-billing discounts. Go-to-market is product-led growth with no-credit-card free-tier signup, supplemented by direct enterprise sales for the top tier and a certified agency Partner Program. The platform is GDPR-compliant by design, EU-sovereign via Scaleway, and certified to the EU-U.S./UK/Swiss Data Privacy Frameworks, positioning it for European enterprises with data-residency requirements.
QUANTI: firmographics
Firmographics- Name
- QUANTI:
- Legal name
- QUANTI: SAS
- Website
- https://quanti.io
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- QUANTI: is a Paris-based AI-native marketing data platform that connects 50+ ad, analytics, CRM, and sales sources to a customer-owned cloud warehouse, with an MCP layer that lets users query data through Claude, ChatGPT, Copilot, Mistral, or Gemini. It serves marketing, RevOps, data/BI, and agency teams via tiered SaaS.
- Ownership category
- akta.pro rank
QUANTI: industry classification
Industry- Product category
- Marketing Data Platform
- NAICS
- Custom Computer Programming Services (541511), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Semantic Layer, Metrics Store & Headless BI (HDAEAMAE)
- akta.pro secondary industries
- Enterprise AI Data & Knowledge Platforms (Vector Databases, Knowledge Graphs) (HDAEANAH), Data Engineering, Integration & ETL/ELT Services (BPAEAHAB), Data Virtualization & Logical Data Warehousing (HDAEABAG)
Keywords
Where QUANTI: is headquartered
LocationHeadquarters
- HQ city
- Paris
- HQ country
- France
- HQ region
- Europe
Offices1 record
Markets served
QUANTI: business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Infrastructure, Operations, Marketing or Sales
Revenue model
- Subscription SaaS (Core Platform): Tiered subscription model with monthly billing. Plans include Free (永久免费), Pro (€49/mo), Growth (€199/mo), Expert (€449/mo), and Enterprise (custom pricing). Revenue driven by seat-based limits, connected account quotas, and data volume tiers.
- Add-on Services: A la carte add-ons for exceeding plan limits: Extra Connected Account (€5/month), Extra Project (€30/month), Managed BigQuery compute slots (€30/month). Revenue from usage-based overages when customers scale beyond base quotas.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Free - Permanent free tier for individual users |
| Subscription | Monthly | Pro - For teams starting with data marketing |
| Subscription | Monthly | Growth - For growing marketing teams |
| Subscription | Monthly | Expert - For data-driven marketing teams |
| Subscription | Monthly | Enterprise - Custom pricing with premium support |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels3 records
QUANTI: product offering
Product offeringCore offering
QUANTI: is an AI-native marketing data platform that connects 50+ marketing, sales, and analytics sources into a customer's cloud data warehouse (BigQuery, Snowflake, ClickHouse). It enables natural-language data queries through a proprietary MCP (Model Context Protocol), provides a pre-built semantic layer with marketing KPIs (ROAS, CAC, MER), and activates enriched data back to ad platforms, CRM systems, and engagement tools via reverse ETL connectors.
Product overview
QUANTI: is an AI-native marketing data platform that operates as a unified system connecting, storing, analyzing, and activating marketing, sales, and analytics data. The core QUANTI: Platform serves as the central hub, integrating 50+ data connectors that ingest data from marketing channels (Google Ads, Meta Ads, TikTok, LinkedIn, etc.), analytics tools (Google Analytics 4, Adobe Analytics, Matomo), and sales platforms (Shopify, Stripe, HubSpot). Data is stored in the customer's choice of cloud data warehouse: BigQuery (available as Managed option hosted by QUANTI: on Scaleway in France), Snowflake, or ClickHouse. The platform features a Semantic Layer that transforms raw data into business metrics (ROAS, CAC, MER). AI capabilities are delivered via QUANTI: AI MCP (Model Context Protocol), which connects AI assistants (Claude, Mistral, ChatGPT, Copilot, Gemini) to query data in natural language. Pre-built AI Marketing Analytics use cases (20+) and Real-Time Analytics provide actionable insights. Reverse Connectors complete the data loop by pushing processed data back to Meta Custom Audiences, Adobe Analytics, and Google Ads. Exogenous Connectors enrich data with Calendar, Weather, and CSP signals. The platform is offered through tiered plans (Free, Pro, Growth, Expert, Enterprise) plus add-ons, and includes a Partner Program for agencies.
Differentiator
Problem solved
Functional benefit
Products and services
- QUANTI: Platform Core SaaS platform that centralizes marketing, sales, and analytics data into a customer's cloud warehouse, with AI-powered analytics and activation capabilities. Available in Free, Pro, Growth, Expert, and Enterprise tiers.
- Data Connectors Library of 50+ pre-built native connectors that ingest marketing, advertising, analytics, sales, and CRM data into the customer's data warehouse. For marketing and data teams needing unified cross-channel data ingestion.
- Reverse Connectors (Data Activation) Reverse ETL connectors that send enriched, model-ready data from the warehouse back to ad platforms, CRM, and customer engagement tools. For marketing and RevOps teams needing closed-loop activation of data.
- AI Marketing Analytics (Pre-built Use Cases) Pre-built AI marketing analytics use cases that deliver ready-made insights on campaign performance, attribution, and customer behavior. For marketing teams seeking fast time-to-insight without building custom analytics.
- Exogenous Connectors Specialized connectors for exogenous data sources (Calendar, Weather, CSP, etc.) that bring contextual, non-marketing data into the marketing analytics layer. For marketing teams wanting to factor macroeconomic and external signals into attribution and forecasting.
Quantifiable outcome
- Average ROAS uplift of +34% after data activation
- +4 more outcomes
Companies that use QUANTI:
Customer profileNamed customers6 records
Segments5 records
Ideal customer profiles3 records
QUANTI: technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration54 records
AI capability6 records
Feature4 records
QUANTI: partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core.
- ScalewaycoreInfrastructure partner hosting QUANTI:'s managed BigQuery service exclusively in France. All managed data warehouse instances run on Scaleway's EU cloud infrastructure, ensuring data sovereignty and GDPR compliance for European customers.
- Google Cloud Platform (BigQuery)corePrimary data warehouse destination. QUANTI: supports both BYOD (Bring Your Own Data) and Managed BigQuery options. GCP BigQuery available on all plans including Free tier. Enterprise plan adds Snowflake and ClickHouse support.
- Anthropic (Claude)coreClaude AI integration via MCP protocol. Users can query QUANTI: data directly through Claude.ai (Team/Enterprise/Free/Pro/Max) and Claude Desktop application with OAuth authentication.
- OpenAI (ChatGPT)coreChatGPT integration via MCP protocol and OAuth authentication. QUANTI: available as a connected app in ChatGPT's app catalog under Settings > Apps.
- Microsoft (Copilot)coreMicrosoft Copilot integration via MCP protocol. Users connect QUANTI: as a plugin at copilot.microsoft.com through Settings > Plugins with OAuth authentication.
- Mistral (Le Chat)coreLe Chat (Mistral AI) integration via MCP protocol. Users add QUANTI: connector at chat.mistral.ai through Settings > Connectors with OAuth validation.
Scale indicators7 records
Recent moves6 records
Expansion highlights6 records
QUANTI: competitors and assessment
Company assessmentDirect peers
- Supermetrics: Supermetrics is a marketing data pipeline that moves ad, analytics, and CRM data into warehouses and BI tools. It is one of the most direct competitors to QUANTI:'s marketing-specific connector offering and shares the same core buyer (performance marketers and marketing analysts).
- Fivetran: Fivetran is a fully managed data pipeline platform that automates data movement from SaaS sources into cloud warehouses. It directly competes with QUANTI:'s connector layer and warehouse-first approach, serving a similar marketing, sales, and analytics use case for mid-market and enterprise customers.
- Improvado: Improvado is a marketing data aggregation platform that consolidates data from ad platforms, analytics, and CRMs into warehouses. It targets the same marketing-analytics use case as QUANTI: and competes on connector breadth and pre-built reporting.
- Hightouch: Hightouch pioneered the reverse-ETL category, syncing warehouse data back to SaaS tools like CRM and ad platforms. It is a direct competitor to QUANTI:'s reverse connectors (Meta Custom Audiences, Google Ads, HubSpot) for the data activation use case.
- Airbyte: Airbyte is an open-source data integration platform with hundreds of connectors for moving data into warehouses and lakes. It competes head-on with QUANTI:'s 50+ connector library and targets similar data-engineering and analytics teams looking to consolidate marketing and sales data.
- Adverity: Adverity is a marketing intelligence and data integration platform with strong European presence that pulls data from hundreds of marketing sources into warehouses and BI tools. It is a direct competitor to QUANTI:, particularly across the EU customer base where data sovereignty is a priority.
- Census: Census is a reverse-ETL and data activation platform that syncs warehouse data to operational systems. It overlaps with QUANTI:'s reverse-connectors and audience-activation capabilities and serves the same operational-analytics buyer.
- Windsor.ai: Windsor.ai is a marketing attribution and data connectivity platform that integrates ad, analytics, CRM, and ecommerce data. It competes with QUANTI: on cross-channel attribution, ROAS/CAC reporting, and connector breadth for performance marketers.
- Stitch (by Talend): Stitch is a cloud ETL service that replicates data from many SaaS sources into data warehouses. It competes directly with QUANTI:'s core data-pipeline functionality and shares the same target buyer (data teams supporting marketing analytics).
Broad incumbents
- dbt Labs: dbt Labs provides a data transformation and semantic-layer platform that sits on top of the warehouse. While broader than QUANTI:, dbt's semantic-layer and metrics-layer ambitions overlap directly with QUANTI:'s editable semantic layer for marketing KPIs (ROAS, CAC, MER).
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
QUANTI: social profiles
Digital presenceQUANTI: compliance and trust
Trust signalCompliance3 records
QUANTI: financial estimates
Financial estimateRevenue estimate
Valuation estimate
QUANTI: leadership team
Management profileNumber of profiles
Profiles1 record
QUANTI: funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
QUANTI: M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about QUANTI:
What does QUANTI: do?
QUANTI: is an AI-native marketing data platform that connects 50+ marketing, sales, and analytics sources into a customer's cloud data warehouse (BigQuery, Snowflake, ClickHouse). It enables natural-language data queries through a proprietary MCP (Model Context Protocol), provides a pre-built semantic layer with marketing KPIs (ROAS, CAC, MER), and activates enriched data back to ad platforms, CRM systems, and engagement tools via reverse ETL connectors.
Is QUANTI: a public or private company?
QUANTI: is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was QUANTI: founded?
QUANTI: was founded in 2020. It employs 1 to 10 people.
Where is QUANTI: based?
QUANTI: is headquartered in Paris, France, in the Europe region.
How does QUANTI: make money?
Two revenue lines are on record. Subscription SaaS (Core Platform) is the primary driver. The others are add-on Services.
Who are QUANTI:'s main competitors?
Direct peers on record are Supermetrics, Fivetran, Improvado, Hightouch, Airbyte, Adverity, Census, Windsor.ai and Stitch (by Talend). dbt Labs is listed as a broad incumbent.
Does QUANTI: have an API?
Yes. QUANTI: offers an MCP (Model Context Protocol) server that enables AI assistants to query marketing data in natural language. The MCP provides tools including execute_query (executes read-only SQL queries on data warehouse), list_projects (lists accessible projects), get_project_context (retrieves project context including connectors, datasets, date ranges), get_schema_context (builds schema context for questions via RAG), get_use_cases (searches analysis templates), list_my_use_cases, list_project_use_cases, create_use_case, update_use_case, delete_use_case, and collect_feedback. Authentication uses OAuth 2.0. MCP Server URL: https://ai.quanti.io/mcp. Also offers a custom webhook connector for external data ingestion. Developer documentation is at docs.quanti.io.
What industry is QUANTI: in?
QUANTI:'s product category is Marketing Data Platform. Its primary akta.pro industry code is HDAEAMAE, Semantic Layer, Metrics Store & Headless BI, with a secondary code of HDAEANAH, Enterprise AI Data & Knowledge Platforms (Vector Databases, Knowledge Graphs). Its NAICS code is 541511 and its SIC code is 7370.