AVL Media Group
AVL Media Group is a privately held Montreal-based distributor of professional audio, video, lighting, and wireless equipment, holding exclusive or flagship North American rights to ~20 premium brands (Electro-Voice, Dynacord, AUDAC, Tannoy, Turbosound, Klark Teknik, Bosch, RTS, etc.) and serving dealers, integrators, and rental/production companies across the U.S. and Canada.
- Company typePrivate
- Founded1976
- HeadquartersMontréal, Canada
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What AVL Media Group does
AVL Media Group is a privately held North American distribution partner headquartered at 5775 Boulevard Thimens, Montreal, Quebec, operating dedicated U.S. and Canadian storefronts. The company does not manufacture products; instead it distributes professional audio, video, lighting, and wireless equipment on behalf of ~20 premium principals organized across four categories — Audio (Electro-Voice, Dynacord, Tannoy, Turbosound, Wharfedale Pro, Midas, Klark Teknik, Lab Gruppen, Lake, AUDAC, RCF, Zero-Ohm), Video (BZB Gear, InfiLED, Blizzard Lighting projectors), Wireless/Intercom (Bosch, RTS Intercom Systems, Pliant Technologies, Wisycom), and Audio Processing/Amplification (Powersoft, Symetrix, TT+ Audio, Aston Microphones, Zoom field recording). Flagship designations include Premier Distribution Partner for Electro-Voice Dynacord LLC in the USA (announced 2026-03) and exclusive U.S./Canada distribution for AUDAC (announced 2025-07).
The company makes money primarily through hardware resale to an authorized dealer network spanning rental & production companies, AV integrators and installation firms, and dealers/retail partners across the U.S. and Canada. Channel infrastructure includes a Rep Locator routing dealers to regional sales reps, a Project Registration program offering exclusive discounts on design-build/tender specifications, the AVL Advantage Financing Program (12-month 0% interest, 12 equal payments) for qualified purchasers across Electro-Voice, Dynacord, Bosch, and RTS, and a Technical Support portal (knowledge base, repair/returns, parts). Trade-show presence spans InfoComm (2022–2025), NAMM, AES, LDI, and the Arizona Audio Video Expo.
End-user case studies surfaced by the company skew to mid-market and SMB live-events, sports, and F&B verticals (e.g., Montreal Alouettes, ENTTX Productions, Lumin-ART Productions, KV Music Fest, Festi Jazz Mont-Tremblant, FoodCourt Le Fou Fou, Straight Street Event Services). The customer base is highly fragmented by design, with revenue concentration risk residing primarily at the principal-brand level rather than the end-customer level. No revenue, headcount, funding, or founding-date disclosures are present in the source material.
AVL Media Group firmographics
Firmographics- Name
- AVL Media Group
- Legal name
- AVL Media Group
- Website
- https://avlmediagroup.com
- Company type
- Private
- Founded year
- 1976
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- AVL Media Group is a privately held Montreal-based distributor of professional audio, video, lighting, and wireless equipment, holding exclusive or flagship North American rights to ~20 premium brands (Electro-Voice, Dynacord, AUDAC, Tannoy, Turbosound, Klark Teknik, Bosch, RTS, etc.) and serving dealers, integrators, and rental/production companies across the U.S. and Canada.
- Ownership category
- akta.pro rank
AVL Media Group industry classification
Industry- Product category
- Professional Audio-Video Distribution
- NAICS
- Audio and Video Equipment Manufacturing (33431)
- SIC
- Household Audio & Video Equipment (3651)
- akta.pro primary industry
- Audio-Visual (AV) Systems & Rentals (Audio, Video, Projection, LED Walls) (THAHAEAA)
- akta.pro secondary industries
- Audio-Visual Equipment Rentals (Sound, Projection, Screens) (HSACAFAF), Corporate Event Production & AV Services (HSACADAB)
Keywords
Where AVL Media Group is headquartered
LocationHeadquarters
- HQ city
- Montréal
- HQ country
- Canada
- HQ region
- North America
Offices1 record
Markets served
AVL Media Group business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Equipment Distribution: AVL Media Group generates revenue through distribution of professional audio, video, lighting, and wireless equipment from partnered brands including AUDAC, Bosch, BZB Gear, Dynacord, Electro-Voice, Klark Teknik, Lab Gruppen, Lake, Midas, RTS, Tannoy, Turbosound, Wharfedale Pro, and Zero-Ohm.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Financing Program - 12 Month 0% Interest |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels3 records
AVL Media Group product offering
Product offeringCore offering
AVL Media Group is a premier North American distribution partner that distributes professional audio, video, lighting, and wireless AV equipment from 20+ premium international brands to dealers, system integrators, installers, and rental & production companies across the United States and Canada. The company complements product distribution with dealer support services including a 0% interest financing program (AVL Advantage), a Project Registration incentive program for design-build/tender projects, a technical support portal with knowledge base, and a Product Cross-Reference Tool for spec comparison.
Product overview
AVL Media Group is a premier North American distribution partner for professional audio, video, lighting, and wireless brands. The company does not manufacture products but distributes an extensive portfolio of sub-brands organized across four main categories: Audio (loudspeakers, subwoofers, mixers, amplifiers, processors, studio monitors, microphones), Video (HDMI distribution, PTZ cameras, LED walls, projectors), Lighting (professional lighting solutions), and Wireless (intercom systems, wireless microphones). Key distributed brands include Wharfedale Pro, Turbosound, Tannoy, Midas, Klark Teknik, Lab Gruppen, Lake, Dynacord, Electro-Voice, AUDAC, BZB Gear, Zero-Ohm, RCF, RTS, Bosch, Pliant Technologies, Symetrix, Powersoft, Wisycom, TT+ Audio, Zoom, Aston Microphones, and Blizzard Lighting. Beyond product distribution, AVL Media Group offers complementary services including technical support through a dedicated support portal, product cross-reference tools for spec comparison, project registration incentives for dealers, and financing programs (AVL Advantage) offering 0% interest terms. The company serves rental/production companies, integrators/installers, and dealers/retailers across the U.S. and Canada.
Differentiator
Problem solved
Functional benefit
Brands
- AUDAC: Belgium-based company renowned for designing and manufacturing high-quality professional audio solutions.
- Dynacord
- Electro-Voice
- Klark Teknik
- Lab Gruppen
- Lake
- Midas
- Tannoy
- Turbosound
- Wharfedale Pro
- Zero-Ohm
- BZB Gear
- Bosch
- RTS Intercom Systems
Products and services
- AVL Advantage Financing Program 12-month 0% interest financing program offering 12 equal payments for qualified purchasers acquiring Electro-Voice, Dynacord, Bosch, and RTS products, designed to help rental & production companies, integrators & installation companies, and dealers & retail partners manage cash flow and acquire equipment before payment is due.
- Project Registration Program Incentive program that recognizes dealers who specify products in design-build or tender projects, providing exclusive discounts based on qualifying product value to optimize project budgets.
- Technical Support Services Comprehensive support services including technical support ticket handling, repair requests, replacement parts, product returns, and access to a knowledge base with product information downloads and case studies for dealers, integrators, and end customers.
- Product Cross-Reference Tool Online comparison tool enabling dealers, integrators, and end users to compare technical specifications across premium distributed amplifier brands to find equivalent products, currently covering amplifiers with loudspeakers and mixers expansion planned.
- Rep Locator Sales representative locator that connects customers with a dedicated regional sales team member for project consultation, dealer support, and equipment specification across the United States and Canada.
- Wharfedale Pro Distributed Product Line British-manufactured professional audio product line distributed in North America by AVL Media Group, including loudspeakers, subwoofers, portable PA systems, and amplifiers, known for over 80 years of innovation including the first dedicated portable PA system and first active loudspeaker with built-in DSP.
- Turbosound Distributed Product Line British professional audio product line distributed by AVL Media Group, including innovative powered column PA systems (iNSPIRE series with Klark Teknik Spatial Sound Technology and Bluetooth), digital mixers, and loudspeakers, founded in 1970.
- Tannoy Distributed Product Line British professional audio product line distributed by AVL Media Group, including loudspeakers and studio monitors with the proprietary Dual Concentric driver design (coaxial woofer-tweeter configuration), including the Gold series active studio monitors, founded in 1926.
- Midas Distributed Product Line British professional audio product line of high-quality mixing consoles for live sound and recording applications, distributed by AVL Media Group, founded in 1970 and recognized as industry-standard for live audio mixing.
- Klark Teknik Distributed Product Line British professional audio technology product line distributed by AVL Media Group, including equalizers, digital signal processors, and mixers supporting AES50 and Dante audio networking protocols, founded in 1974.
- Lab Gruppen Distributed Product Line Swedish professional audio amplifier product line distributed by AVL Media Group, including installation amplifiers (E, CA, CMA, FA, FAD, D Series) and touring sound amplifiers (PLM, IPX series), with Lake Processing technology, founded in 1979.
- Electro-Voice Distributed Product Line American professional audio product line distributed by AVL Media Group as Premier Distribution Partner in the USA, including loudspeakers and professional audio equipment with over 90 years of industry heritage.
- Dynacord Distributed Product Line German professional audio product line of loudspeakers and audio electronics distributed by AVL Media Group as Premier Distribution Partner in the USA, with over 70 years of heritage in professional audio electronics manufacturing.
- AUDAC Distributed Product Line Belgian professional audio product line distributed exclusively by AVL Media Group in the U.S. and Canada, including audio processors, loudspeakers, and microphones designed and manufactured for commercial audio applications.
- BZB Gear Distributed Product Line Professional AV connectivity product line distributed by AVL Media Group, including HDMI splitters, distribution amplifiers, USB 3.0 powered capture devices (BG-Cap-HA supporting 1080p@60fps), and matrix switches supporting HDMI 2.0a, HDR10, and long-distance Cat5e/6 transmission.
- Bosch Distributed Product Line Professional wireless communication product line distributed by AVL Media Group for broadcast and communication applications, supplied by Bosch, a globally recognized leader in technology and services.
- RTS Intercom Systems Distributed Product Line Professional intercom solutions product line distributed by AVL Media Group for communication applications in broadcast and live events, supplied by RTS, a global leader in intercom design and manufacture.
Companies that use AVL Media Group
Customer profileNamed customers7 records
Segments4 records
Ideal customer profiles3 records
AVL Media Group technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration6 records
AVL Media Group partnerships and signals
Strategic signalPartnerships
18 partnerships are on record, tiered flagship, core and minor.
- Electro-Voice Dynacord LLCflagshipAVL Media Group appointed Premier Distribution Partner for Electro-Voice Dynacord LLC in the USA. Electro-Voice is a legendary leader in professional audio with over 90 years of heritage. Dynacord is a premier manufacturer of professional audio electronics with over 70 years of heritage.
- AUDACcoreAUDAC appointed AVL Media Group as its exclusive distributor in the U.S. and Canada, bringing cutting-edge commercial audio solutions to North American dealers. AUDAC is a Belgium-based company renowned for designing and manufacturing high-quality professional audio solutions including audio processors, loudspeakers, and microphones.
- BZB GEARcoreAVL Media Group highlighted BZB GEAR partnership at InfoComm 2025 in Orlando, Florida. BZB Gear specializes in manufacturing HDMI and AV connectivity products including splitters, distribution amplifiers, and capture devices for professional AV applications.
- BoschcoreBosch is a globally recognized leader in technology and services, offering wireless communication solutions. AVL Media Group distributes Bosch products in the wireless category for broadcast and communication applications.
- RTS Intercom SystemscoreRTS is a global leader in the design and manufacture of professional intercom solutions. Distributed by AVL Media Group for communication applications in the wireless category.
- Klark TeknikcoreKlark Teknik is a leading brand in professional audio technology, renowned for innovation and exceptional quality. Founded in 1974, specializes in audio processing equipment including equalizers, digital signal processors, and mixers.
- Lab GruppencoreLab Gruppen is a Swedish audio equipment manufacturer founded in 1979, producing installation and touring sound amplifiers. Lake Processing technology is owned by Lab Gruppen and also distributed by AVL.
- Midas ConsolescoreMidas Consoles is a British company founded in 1970 specializing in manufacturing high-quality mixing consoles for professional audio applications. Products featured at AES Show 2024 alongside Aston Microphones.
- TannoycoreTannoy is a British audio equipment manufacturer founded in 1926, known for high-quality loudspeakers and studio monitors featuring the innovative Dual Concentric driver design.
- TurbosoundcoreTurbosound is a British audio equipment manufacturer founded in 1970, known for innovative loudspeaker designs including powered column PA systems with Klark Teknik's Spatial Sound Technology.
- Wharfedale ProcoreWharfedale Pro is a leading manufacturer of professional audio equipment with over 80 years of innovation history. Products include loudspeakers, subwoofers, portable PA systems, and amplifiers.
- Zero-Ohm SystemscoreZero-Ohm Systems is a global manufacturer of a patented and award-winning technology for connecting multiple audio devices. Distributed in the audio category.
- RCFcoreRCF is featured in multiple case studies with AVL Media Group customers including ENTTX Productions, KV Music Fest, and Festi Jazz Mont-Tremblant for professional sound systems.
- Pliant TechnologiescorePliant Technologies provides wireless communication solutions. Featured in case study for Montreal Alouettes game deployment at Percival-Molson Stadium.
- PowersoftcorePowersoft is an amplifier manufacturer featured in the AVL Media Group support portal for product information downloads.
- SymetrixcoreSymetrix is an audio processing manufacturer featured in the AVL Media Group support portal for product information and knowledge base.
- Blizzard LightingminorBlizzard Lighting provides Motif Fresco projectors used by Lumin-ART Productions in case studies showcasing visual experiences.
- Exo-CminorExo-C collaborated with AVL Media Group to elevate dining experience at FoodCourt Le Fou Fou in Montreal.
Scale indicators1 record
Recent moves6 records
Expansion highlights6 records
AVL Media Group competitors and assessment
Company assessmentBroad incumbents
- Shure Incorporated: Manufacturer of professional microphones, wireless systems, and conferencing audio sold through authorized dealer networks that overlap with AVL's dealer base. Adjacent incumbent in the wireless and microphone categories that AVL distributes competing brands into.
- Harman Professional Solutions: Global manufacturer of professional audio, video, lighting, and control brands (JBL, Crown, AKG, Soundcraft, Martin, AMX) operating through integrator and dealer channels. Larger incumbent competing for the same dealer relationships AVL serves, though through own-brand manufacturing rather than multi-brand distribution.
- Legrand AV: Manufacturer and distributor of AV infrastructure including mounting, cabling, signal management, and connectivity solutions sold through the same integrator channels AVL serves. Larger incumbent with broader AV infrastructure portfolio competing for share-of-wallet on AV installations.
- Biamp Systems: Manufacturer of professional AV solutions including amplifiers, DSPs, and conferencing systems sold through AVL's overlapping dealer and integrator channels in North America. Competes for share of commercial AV system budgets alongside AVL's distributed portfolio.
Direct peers
- ADI Global Distribution: Wholesale distributor of low-voltage products including AV, security, and networking solutions serving integrators and dealers across North America. Comparable B2B distribution model and overlapping AV product categories to AVL Media Group.
- Full Compass Systems: US-based professional audio, video, lighting, and musical instruments distributor serving dealers, integrators, and contractors across North America. Direct competitor to AVL Media Group with overlapping pro AV brand portfolio and similar B2B distribution model.
- B&H Photo Pro Audio: Major US retailer and distributor of professional audio, video, and lighting equipment serving production professionals, integrators, and resellers. Comparable multi-brand pro AV distribution model with overlapping customer base to AVL Media Group, particularly in the US market.
- Exertis (Almo / DCC Technology): One of the largest North American pro AV and consumer electronics distributors following acquisitions of Almo and AVAD. Competes directly with AVL Media Group for pro AV brand mandates and dealer relationships across the US and Canada.
- Stampede Presentation Products: North American value-added distributor of pro AV solutions serving dealers and integrators. Directly comparable in channel structure, product categories (audio/video/lighting), and customer base to AVL Media Group.
Others
Market position
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights7 records
Customer concentration
AVL Media Group social profiles
Digital presenceAVL Media Group financial estimates
Financial estimateRevenue estimate
Valuation estimate
AVL Media Group leadership team
Management profileNumber of profiles
AVL Media Group funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
AVL Media Group M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about AVL Media Group
What does AVL Media Group do?
AVL Media Group is a premier North American distribution partner that distributes professional audio, video, lighting, and wireless AV equipment from 20+ premium international brands to dealers, system integrators, installers, and rental & production companies across the United States and Canada. The company complements product distribution with dealer support services including a 0% interest financing program (AVL Advantage), a Project Registration incentive program for design-build/tender projects, a technical support portal with knowledge base, and a Product Cross-Reference Tool for spec comparison.
Is AVL Media Group a public or private company?
AVL Media Group is a private company. It is classified as unknown and is currently operating.
When was AVL Media Group founded?
AVL Media Group was founded in 1976. It employs 11 to 50 people.
Where is AVL Media Group based?
AVL Media Group is headquartered in Montréal, Canada, in the North America region.
How does AVL Media Group make money?
One revenue line is on record: equipment Distribution.
Who are AVL Media Group's main competitors?
Broad incumbents on record are Shure Incorporated, Harman Professional Solutions, Legrand AV and Biamp Systems. Direct peers are ADI Global Distribution, Full Compass Systems, B&H Photo Pro Audio, Exertis (Almo / DCC Technology) and Stampede Presentation Products. Sennheiser is listed as an others.
Does AVL Media Group have an API?
No public API is recorded for AVL Media Group.
What industry is AVL Media Group in?
AVL Media Group's product category is Professional Audio-Video Distribution. Its primary akta.pro industry code is THAHAEAA, Audio-Visual (AV) Systems & Rentals (Audio, Video, Projection, LED Walls), with a secondary code of HSACAFAF, Audio-Visual Equipment Rentals (Sound, Projection, Screens). Its NAICS code is 33431 and its SIC code is 3651.