Apotheca
Apotheca is a multi-state cannabis and wellness dispensary operating 60+ retail storefronts and an e-commerce platform across the Southeastern US, selling lab-tested THCA, CBD, Delta 8/9, Kratom, and infused beverage products to individual consumers and wholesale buyers.
- Company typePrivate
- Founded2019
- HeadquartersCornelius, United States
- Headcount251–500
- GTM typeB2C
- OfferingServices
What Apotheca does
Apotheca is a multi-channel cannabis and wellness dispensary headquartered in Cornelius, North Carolina, operating 60+ storefronts across Georgia, North Carolina, and Tennessee alongside a direct-to-consumer e-commerce platform at apotheca.org. The company sells hemp-derived cannabis products across multiple cannabinoid categories (THCA flower, pre-rolls, concentrates, vapes, edibles, Delta 8, Delta 9, CBD, CBG, H4 CBD, THCV), beverages, CBD topicals, Kratom, and consumption accessories, with all SKUs independently lab-tested and accompanied by publicly available Certificates of Analysis compliant with the 2018 Farm Bill (less than 0.3% Delta 9 THC). Notable technical components include nanoemulsion formulation used in the company's Delta-9/CBD-infused seltzer line to accelerate cannabinoid absorption versus traditional edibles, and a curated brand portfolio spanning an in-house Apotheca line plus national partners including Peak, O.P.M.S., Green Diamond, Gas Boys, Space Gods, Haze, Rizzy, Mit Therapy, CannaAid, Happy Camper, RAW, and The Brothers Apothecary.
The business operates four distinct revenue streams: in-store retail sales across the 60+ Southeast storefronts, online retail with free shipping on orders over $49 and Buy Online Pick Up In Store (BOPIS), a wholesale registration program for B2B bulk buyers, and a member rewards program offering $5 back per $100 spent to drive repeat purchases. Customer segments are explicitly horizontal, targeting individual cannabis consumers (recreational and wellness), CBD and wellness seekers, Kratom consumers, and wholesale business customers; geographic reach is currently restricted in shipping to Alabama, Arkansas, Indiana, Rhode Island, Vermont, Wisconsin, and selected counties in Florida, Mississippi, Colorado, and California. Marketing is executed through educational content (blog, FAQs, lab results), email newsletter, organic social, a referral/rewards program, and BBB A+ accreditation as earned-media credibility. The company is privately held, founded in 2019, with 251-500 employees and Lee VanTine II serving as CEO; no public funding rounds, M&A, or investor composition are disclosed in the available data.
Apotheca firmographics
Firmographics- Name
- Apotheca
- Legal name
- Apotheca
- Website
- https://apotheca.org
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- Apotheca is a multi-state cannabis and wellness dispensary operating 60+ retail storefronts and an e-commerce platform across the Southeastern US, selling lab-tested THCA, CBD, Delta 8/9, Kratom, and infused beverage products to individual consumers and wholesale buyers.
- Ownership category
- akta.pro rank
Where Apotheca is headquartered
LocationHeadquarters
- HQ city
- Cornelius
- HQ country
- United States
- HQ region
- North America
Offices6 records
Markets served
Apotheca business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure, Technology or R&D
Revenue model
- Retail Sales - Online: E-commerce sales through apotheca.org offering cannabis products including THCA flower, pre-rolls, edibles, vapes, concentrates, drinks, and Kratom directly to consumers with shipping across permitted regions.
- Retail Sales - Physical Stores: In-store retail sales at 60+ brick-and-mortar locations across the Southeast US (Georgia, North Carolina, Tennessee) with same-day purchase options and personalized customer service.
- Wholesale Distribution: Wholesale registration program enabling business customers to purchase Apotheca products in bulk for resale, expanding distribution beyond direct retail channels.
- Membership Rewards Program: Member rewards program offering $5 back for every $100 spent, incentivizing repeat purchases and customer loyalty across both online and in-store channels.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Free Shipping Tier |
| Unit Pricing | Pay-as-you-go | Mit Therapy Kratom Capsules - Multiple Sizes |
| Unit Pricing | Pay-as-you-go | Apotheca THCA Signature Pre-Rolls - Zereal |
| Unit Pricing | Pay-as-you-go | Apotheca Delta-9/CBD Infused Hybrid Seltzer |
| Unit Pricing | Pay-as-you-go | Rizzy THC Lemonade Tea - Multiple Potencies |
| Unit Pricing | Pay-as-you-go | Apotheca Delta 9 Mints |
| Unit Pricing | Pay-as-you-go | Haze THCA Exotic Pre-Rolls |
| Unit Pricing | Pay-as-you-go | Haze THCA Exotic Pre-Rolls - Acapulco Gold |
| Unit Pricing | Pay-as-you-go | CBD Topicals - Various Products |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels6 records
Apotheca product offering
Product offeringCore offering
Apotheca is a multi-channel cannabis and hemp wellness retailer that sells THCA flower, pre-rolls, concentrates, vapes, edibles, CBD topicals, tinctures, and Kratom through 60+ brick-and-mortar storefronts across the Southeast US and an e-commerce platform (apotheca.org). The company curates an in-house Apotheca brand alongside vetted national brands, with all products independently lab-tested and compliant with the 2018 Farm Bill.
Product overview
Apotheca is a multi-channel cannabis dispensary operating both brick-and-mortar stores and an e-commerce platform. The company offers a curated portfolio of hemp-derived and cannabis products organized around multiple cannabinoid types (THCA, Delta 8, Delta 9, CBD, CBG) and product formats (flower, pre-rolls, concentrates, vapes, edibles, topicals, tinctures, drinks, and Kratom). The core offering consists of in-house branded products alongside vetted national partner brands. The product ecosystem spans wellness-focused non-psychoactive CBD topicals and tinctures at one end, to potent psychoactive THCA flower, pre-rolls, concentrates, and infused beverages at the other. Kratom products (powders, capsules, extracts) represent a separate botanical category. All products are independently lab-tested with Certificate of Analysis (COA) documentation available to consumers.
Differentiator
Problem solved
Functional benefit
Brands
- Apotheca: In-house cannabis brand offering THCA flower, pre-rolls, signature products, edibles, and Delta-9 infused beverages.
- Peak
- O.P.M.S.
- Green Diamond
- Gas Boys
- Space Gods
- RAW
- Haze
- Rizzy
- Mit Therapy
- Happy Camper
Products and services
- THCA Flower
Quantifiable outcome
- BBB Rating: A+
- +3 more outcomes
Companies that use Apotheca
Customer profileNamed customers6 records
Segments4 records
Ideal customer profiles4 records
Apotheca technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Apotheca partnerships and signals
Strategic signalPartnerships
Twelve partnerships are on record, tiered core and minor.
- PeakcorePeak is a national brand sold through Apotheca retail channels, specializing in THCA flower pre-rolls and cannabis products.
- O.P.M.S.coreO.P.M.S. is a trusted national brand carried by Apotheca, known for premium cannabis products.
- Green DiamondcoreGreen Diamond is a national brand featured in Apotheca's curated product selection.
- Gas BoyscoreGas Boys is a national brand sold through Apotheca, known for THCA diamond pre-rolls and premium concentrates.
- Space GodscoreSpace Gods is a national brand carried by Apotheca in their product lineup.
- Rizzy (CannaAid)coreRizzy, a CannaAid brand, produces THC lemonade teas sold through Apotheca. Available in three potency levels (5mg, 10mg, 25mg D9 with 10mg CBD), crafted for experienced users seeking customizable relaxation experiences.
- HazecoreHaze produces functional cannabis beverages blending hemp-derived THC with clean caffeine, sold through Apotheca. Known for bold flavors, low-calorie formulas, and mood elevation without hangover.
- MIT TherapycoreMIT Therapy is a leading Kratom manufacturer based in Boise, Idaho, producing over 1.5 million gelatin capsules per day. Their innovative formulation bridges raw Kratom powder and high-strength extracts, offering improved alkaloid bioavailability.
- cbdMDcorecbdMD is a national brand carried by Apotheca, specializing in CBD topicals, tinctures, and pain relief products.
- RAWcoreRAW is a reputable national brand known for hemp papers and accessories, sold through Apotheca's retail channels.
- The Brothers ApothecaryminorThe Brothers Apothecary produces hemp-infused teas sold through Apotheca, including products like Mellow Mint Tea.
- CannaAidcoreCannaAid is a national brand providing THC products including gummies, tinctures, and concentrates sold through Apotheca.
Scale indicators2 records
Recent moves1 record
Expansion highlights6 records
Apotheca competitors and assessment
Company assessmentDirect peers
- Cookies: Cannabis lifestyle brand with retail store network and product portfolio across flower, vapes, and edibles. Comparable on branded retail experience and Gen-1 cannabis consumer.
- Charlotte's Web: Pioneer CBD wellness brand with broad retail distribution and topical/tincture portfolio. Comparable on hemp-derived CBD product positioning and wellness channel strategy.
- cbdMD: CBD wellness brand carried by Apotheca. Comparable as a CBD-focused consumer brand with topical, tincture, and sleep products marketed to wellness consumers.
- Planet 13 Holdings: Cannabis retail operator with superstore and standard dispensary formats. Comparable on multi-channel dispensary retail and curated brand assortment.
- The Hemp Doctor: Hemp-derived product retailer (CBD, Delta 8, THCA) shipping nationwide. Comparable as a hemp-only competitor with e-commerce-led distribution in the same regulatory category.
Broad incumbents
- Green Thumb Industries: Multi-state cannabis consumer packaged goods and retail operator with national footprint. Comparable to Apotheca's multi-state dispensary model and brand portfolio approach (RISE dispensaries).
- Trulieve: Multi-state medical and adult-use cannabis operator with the largest dispensary footprint in the US. Direct comparable on multi-channel dispensary retail, though operating in state-licensed cannabis rather than hemp-derived.
- Curaleaf: Vertically integrated multi-state cannabis operator with 100+ retail locations. Comparable on retail scale and product breadth, but operates in state-licensed cannabis frameworks.
- Verano Holdings: Multi-state cannabis operator with retail, cultivation, and brand portfolio (MUV, Encore). Comparable on retail-store-density strategy and vertical integration.
Regional players
- Sunburn Cannabis: Florida-based cannabis dispensary chain with regional store presence. Comparable as a regional multi-store retail operator, though focused on state-licensed cannabis rather than hemp.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Apotheca social profiles
Digital presenceApotheca compliance and trust
Trust signalCompliance2 records
Apotheca financial estimates
Financial estimateRevenue estimate
Valuation estimate
Apotheca leadership team
Management profileNumber of profiles
Profiles1 record
Apotheca funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Apotheca M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Apotheca
What does Apotheca do?
Apotheca is a multi-channel cannabis and hemp wellness retailer that sells THCA flower, pre-rolls, concentrates, vapes, edibles, CBD topicals, tinctures, and Kratom through 60+ brick-and-mortar storefronts across the Southeast US and an e-commerce platform (apotheca.org). The company curates an in-house Apotheca brand alongside vetted national brands, with all products independently lab-tested and compliant with the 2018 Farm Bill.
Is Apotheca a public or private company?
Apotheca is a private company. It is classified as unknown and is currently operating.
When was Apotheca founded?
Apotheca was founded in 2019. It employs 251 to 500 people.
Where is Apotheca based?
Apotheca is headquartered in Cornelius, United States, in the North America region.
How does Apotheca make money?
Four revenue lines are on record. Retail Sales - Online is the primary driver. The others are retail Sales - Physical Stores, wholesale Distribution and membership Rewards Program.
Who are Apotheca's main competitors?
Direct peers on record are Cookies, Charlotte's Web, cbdMD, Planet 13 Holdings and The Hemp Doctor. Broad incumbents are Green Thumb Industries, Trulieve, Curaleaf and Verano Holdings. Sunburn Cannabis is listed as a regional player.
Does Apotheca have an API?
No public API is recorded for Apotheca.