What 4PACE does

4PACE is a German B2B software company that sells configure-price-quote (CPQ), product configuration, 3D visualization, CAD/BIM publishing, and e-commerce solutions to manufacturers of complex, multi-variant industrial products. The platform is built around three proprietary product lines: 3PQ® Configuration (a knowledge-based CPQ engine with ERP-Bridge integration and embedded 3D configuration), 3PQ® Commerce (a B2B e-commerce module with integrated 3D configuration and rule logic for variant-rich portfolios), and CADClick® (a parametric, CAD-system-neutral modeling technology that exports to multiple CAD and BIM formats from a single data source). Underlying technology combines rule-based configuration, real-time 3D rendering, and standardized interfaces (ERP-Bridge, PIM-Bridge) to integrate with existing ERP, CRM, PIM, CAD, and PLM stacks.

The company was formed in 2023 and formally merged its predecessor entities Plan Software GmbH (Saarbrücken, 1993) and KiM GmbH (St. Wendel, 1998) in June 2026, and today operates from Saarbrücken and St. Wendel in Germany plus a Swiss subsidiary in Baar. 4PACE generates revenue primarily through software licensing/subscription of its modular CPQ and configuration suite, supplemented by professional services including digitalization consulting, UX design, CAD/BIM data creation, and 3D animation. The go-to-market is sales-led enterprise field sales combined with consulting-led implementation partnerships, targeting industrial manufacturers in machinery, plant engineering, electrical, construction, and furniture supply verticals with named customers such as ABB, Siemens, SEW Eurodrive, Bosch Rexroth, Schaeffler, Phoenix Contact, Häfele, and asecos. The company holds ISO/IEC 27001:2024 and ISO 9001 certifications, is a SAP Silver Partner and Shopware Bronze Partner, and is a member of VDMA with a research partnership with DFKI.

Name

4PACE

Legal name

4PACE GmbH

Website

https://4pace.com

Company type

Private

Founded year

2023

Operating status

Operating

Headcount range

101–250 employees

Short description

4PACE is a German B2B software vendor that provides CPQ, product configuration, 3D visualization, CAD/BIM publishing, and e-commerce solutions to industrial manufacturers of complex, variant-rich products in DACH and select European markets.

Ownership category

akta.pro rank

Product category

Configure-Price-Quote (CPQ) and B2B Sales Software

NAICS

Custom Computer Programming Services (541511), Software Publishers (5132), Software Publishers (51321)

SIC

Services-Computer Programming, Data Processing, Etc. (7370), Services-Computer Programming Services (7371)

akta.pro primary industry

CPQ (Configure-Price-Quote) & Quote-to-Cash CRM Extensions (HDAEAFAK)

akta.pro secondary industry

B2B Marketplaces & Wholesale Platforms (BPAMAGAD)

Keywords

• CPQ software
• Product configuration
• B2B e-commerce
• 3D product visualization
• CAD/BIM publishing

Headquarters

HQ city

Saarbrücken

HQ country

Germany

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Software Licensing/Subscription: 4PACE generates revenue through software licensing of their CPQ, configuration, visualization, and e-commerce solutions. Products include 3PQ® Configuration, 3PQ® Commerce, and CADClick® offered as standalone or integrated modules.
2. Consulting Services: Digitalization consulting services including analysis of status quo, development of target visions and realistic roadmaps, and structured ideation phases for new digital sales approaches.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels8 records

Core offering

4PACE sells a modular digital B2B sales software platform for complex industrial products, combining CPQ (Configure-Price-Quote), product configuration, 3D visualization, multi-format CAD/BIM publishing, and B2B e-commerce capabilities. The platform is delivered as standalone or combined modules (3PQ® Configuration, 3PQ® Commerce, CADClick®) with standardized ERP and PIM bridges, and is accompanied by digitalization consulting, UX design, CAD/BIM data creation, and 3D animation services.

Product overview

4PACE offers a modular digital B2B sales platform consisting of standalone, immediately deployable components for CPQ, product configuration, 3D visualization, Multi-CAD/BIM exports, and E-Commerce. The core product portfolio includes three main branded solutions: 3PQ® Configuration (CPQ software for complex product configuration with ERP integration and 3D visualization), 3PQ® Commerce (B2B e-commerce with integrated 3D product configuration), and CADClick® (parametric CAD-system-neutral modeling technology with multi-format export). These are complemented by specialized modules for 3D visualization, CAD/BIM publishing, interfaces (ERP-Bridge, PIM-Bridge), and professional services including digitalization consulting, UX design, CAD/BIM data creation, and film/3D animation. The platform enables digital transformation of B2B sales for complex industrial products, from configuration through quotation to system integration.

Differentiator

Problem solved

Functional benefit

Brands

• 3PQ® Configuration: CPQ and product configuration software for complex B2B sales processes, combining knowledge-based configuration, automated pricing, and 3D visualization.
• 3PQ® Commerce
• CADClick®

Products and services

• 3PQ® Configuration CPQ (Configure-Price-Quote) software for digital B2B sales of complex industrial products. Combines knowledge-based, rule-based configuration with ERP Bridge integration and 3D visualization to deliver error-free pricing and automated quote generation, used by sales teams, retail, and end customers.
• 3PQ® Commerce B2B e-commerce software with integrated 3D product configuration and intelligent rule logic for handling extensive, variant-rich product portfolios, enabling seamless online purchasing experiences for complex industrial products.
• CADClick® Parametric, CAD-system-neutral modeling technology that enables combination and assembly of individual parts with 360° 3D view, with data export to numerous CAD and BIM formats from a single data source for use in other planning systems.
• Digitalization Consulting Consulting service covering analysis of current status quo, benchmarking against comparable industry projects, development of individual target visions and realistic roadmaps, and structured ideation phases for new digital sales approaches for industrial manufacturers.
• User Experience (UX) Design Services UX design and user experience services to ensure intuitive interfaces for configuration, sales, and e-commerce tools built on 4PACE software.
• CAD and BIM Data Creation Services Service for creating CAD and BIM data to support product configuration and publishing workflows, leveraging expertise from the St. Wendel engineering location.
• Film and 3D Animation Services Video production and 3D animation services, including interactive videos and VR/AR applications, developed at the St. Wendel location for product visualization and communication.

Quantifiable outcome

• Significantly shorter inquiry and quotation processes through automated data transfer (asecos case)
• +2 more outcomes

Named customers5 records

Segments4 records

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

AI capability6 records

Feature6 records

Partnerships

Nine partnerships are on record, tiered core and minor.

• crossbase mediasolution GmbHcoreTechnology or Integrationcrossbase offers customizable standard software with modular structure covering PIM, MAM, CMS, print, online, e-commerce, CAD and BIM. Partnership enables integrated solutions for product information management and digital publishing.
• TracePartscoreTechnology or IntegrationOne of the world's leading providers of digital 3D content. Product portfolio includes web-based CAD component libraries, electronic catalogs, and product configurators. Also offers online marketing solutions for component manufacturers.
• VDMA (German Engineering Federation)coreStrategic or Co-development PartnerStrong representative of interests of over 3,600 member companies from Germany and Europe. Unique mechanical engineering network combining specialist knowledge of VDMA experts. Serves as driver of innovation and guarantor of growth.
• DFKI (German Research Center for Artificial Intelligence)coreStrategic or Co-development PartnerLeading business-oriented AI research institution in Germany. Based on application-oriented basic research, develops product functions, prototypes and solutions in the field of IoT.
• Siemens MindSpherecoreTechnology or IntegrationMindSphere Partner Program offers access to diverse IoT ecosystem with powerful resources and digital services. MindSphere is an open, cloud-based IoT operating system connecting machines in industry.
• MindSphere WorldcoreStrategic or Co-development PartnerGlobal IoT community centered around MindSphere. Promotes continuous international collaboration and knowledge exchange, contributing to development of MindSphere-based IoT ecosystem.
• SAPcoreTechnology or IntegrationSAP Silver Partner. Through SAP partner program and cross-industry solutions portfolio, companies benefit from technically leading technology platforms for business realignment.
• ShopwarecoreChannel Partner/ Reseller/ DistributorShopware Bronze Partner. Shopware is the market leader among German store systems and manufacturer of modular online stores. 4PACE supports customers in all shop-related topics from conception to B2B online store implementation.
• AUSSCHREIBEN.DEminorGTM or Marketing PartnerPlatform with over one million tender texts and three million pieces of product information. Over 700 manufacturers present catalogs; more than 10,000 architects, engineers and tradespeople use portal for product research and planning.

Scale indicators2 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• PROS: PROS provides AI-powered CPQ and pricing optimization for B2B companies across multiple industries. Comparable to 4PACE on configure-price-quote automation, with additional emphasis on dynamic pricing and AI-driven optimization for industrial customers.
• KBMax: KBMax offers a 3D CPQ platform purpose-built for complex manufactured products with visual configuration and rule-based pricing. Now part of Salesforce, but its product heritage makes it a direct functional competitor to 4PACE's 3PQ® Configuration and 3PQ® Commerce.
• FPX: FPX delivers Configure-Price-Quote software for industrial B2B sales with emphasis on complex product portfolio management. Comparable to 4PACE on CPQ for manufacturers with extensive variant complexity and channel/distributor selling motions.
• Axonom: Axonom provides CPQ and product configurator solutions for manufacturers of complex, engineer-to-order products, with deep Microsoft Dynamics 365 ERP integration. Direct competitor to 4PACE on configuration for variant-rich industrial portfolios.
• Configure One: Configure One (acquired by PTC) provides CPQ and product configuration for complex industrial manufacturers with deep engineering-to-sales integration. Direct competitor to 4PACE on configuration, visualization, and multi-CAD publishing for complex products.
• DriveWorks: DriveWorks provides automated CPQ and product configuration software tightly integrated with SOLIDWORKS, targeting manufacturers of complex custom products. Directly comparable to 4PACE on rule-based configuration, automated quoting, and 3D visualization for industrial customers.

Broad incumbents

• Salesforce: Salesforce Revenue Cloud (including former KBMax) offers CPQ and quote-to-cash capabilities as part of its broader CRM platform. Massive scale and cloud-native architecture pose a competitive threat to 4PACE in the enterprise B2B sales software market.
• SAP: SAP provides native CPQ capabilities (formerly CallidusCloud) within its broader ERP and CRM suite. Already a 4PACE partner (Silver Partner), SAP represents a broad incumbent with integrated CPQ that 4PACE both collaborates with and competes against in enterprise accounts.
• Siemens (Teamcenter): Siemens PLM/Teamcenter offers product configuration and variant management capabilities as part of its broader CAD/PLM/MES portfolio. Comparable to 4PACE through its configuration capabilities for industrial manufacturers, though 4PACE specializes in CPQ while Siemens plays across the full product lifecycle.

Regional players

• camos: camos is a German CPQ and product configuration software provider serving DACH industrial manufacturers. Most direct regional competitor to 4PACE, with overlapping customer base in machinery, electrical, and plant engineering sectors across Germany.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@4pacegmbh
• LinkedInlinkedin.com/company/4pace-gmbh

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about 4PACE