Vidisport

What Vidisport does

Vidisport (legal entity VidiSport OÜ) is a privately held Estonian digital services company headquartered in Tallinn that builds AI-enabled platforms and consulting services for the European sports, education, and community development sectors. Its product portfolio comprises six named lines: Digital Training Systems (white-label learning platforms with blockchain-issued credentials and AI-driven assessments), AI Fan Engagement (personalized video content platforms), Performance Analytics (AI-driven athlete and team dashboards with bias detection), Community Sports Tools (gamified fitness applications), IT Strategy for Sports (digital transformation consulting), and Green Sports Solutions (energy analytics and carbon footprint tracking). Underlying capabilities span generative AI, predictive analytics, anomaly detection, recommendation systems, adaptive learning, and optimization across structured, video, and multimodal data.

The company's go-to-market is structured around EU-funded Erasmus+ Sport consortium projects, where Vidisport acts as coordinator or technical partner alongside universities, federations, NGOs, and accessibility organizations across Romania, Spain, Poland, Belgium, Croatia, France, Norway, Latvia, and Türkiye. Active engagements include CoachCom (AI coaching communication, Nov 2024 – Jan 2026), DigiBrand (athlete personal branding, Nov 2024 – Jan 2026), WEARCOACH (wearable tech integration, Oct 2025 – Dec 2026), GRASSHEALTH (physiotherapy for grassroots football, Nov 2025 – Jan 2027), and TalentTECH (AI-powered talent development, Nov 2025 – Apr 2027), alongside earlier efforts such as Games4Sport, DigiLead, Nodope, and HEPALIS.

Revenue is generated through three streams: Erasmus+ project funding (professional services for consortium work), Digital Technology Services (recurring subscriptions for platform deployments), and Platform Licensing (royalties from white-label rollouts). Customer segments span sports organizations and federations, grassroots and community programs, coaches and athletes, sports fans, and educational institutions/NGOs. No headcount, revenue, or external funding rounds have been disclosed.

Name

Vidisport

Legal name

VidiSport OÜ

Website

https://vidisport.net

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

1–10 employees

Short description

Vidisport is an Estonian digital services company that builds AI-enabled sports, education, and community platforms — including coaching tools, performance analytics, fan engagement, and inclusive fitness — delivered largely through EU Erasmus+ consortium projects with partners across Europe.

Ownership category

akta.pro rank

Product category

Sports Technology Solutions

NAICS

Sports and Recreation Instruction (611620)

SIC

Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

Sports Data, Analytics & CRM Services (Fan Data, Insights, Audience Development) (MPAKAKAO)

Keywords

• Digital sports solutions
• Sports technology platforms
• AI fan engagement
• Performance analytics software
• Sports digital transformation

Headquarters

HQ city

Tallinn

HQ country

Estonia

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales

Revenue model

1. Erasmus+ Project Funding: Vidisport participates as a partner in Erasmus+ funded projects (Sport, Adult Education initiatives) that provide EU grant funding for digital innovation in sports, fitness inclusion, and education programs.
2. Digital Technology Services: Delivery of digital transformation solutions, AI-powered platforms, e-learning systems, and technology consulting services to sports organizations, clubs, and federations.
3. Platform Licensing: White-label digital platforms and e-learning environments sold or licensed to sports organizations and educational institutions for training and engagement purposes.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels3 records

Core offering

Vidisport provides digital solutions for the sports industry, delivering six core service lines: digital training systems, AI fan engagement, performance analytics, community sports tools, IT strategy for sports, and green sports solutions. The company also manages multiple Erasmus+ projects spanning coaching, digital branding, sports volunteering, and educational community development.

Product overview

Vidisport is a digital services company offering a portfolio of six core services focused on sports, education, and community development. The core services include: Digital Training Systems (white-label learning platforms with AI-driven assessments and blockchain credentials), AI Fan Engagement (personalized video content platforms for sports and entertainment), Performance Analytics (AI-driven athlete/team data dashboards with bias detection for talent scouting), Community Sports Tools (gamified fitness platforms and facility management systems), IT Strategy for Sports (consulting on digital transformation, cybersecurity, and blockchain governance), and Green Sports Solutions (energy analytics and carbon footprint tracking for eco-conscious operations). Additionally, Vidisport manages multiple Erasmus+ projects including CoachCom (AI-powered coaching communication training), DigiBrand (athlete personal branding with AI marketing tools), Games4Sport (child-focused physical activity programs), WEARCOACH (wearable technology education), GRASSHEALTH (physiotherapy training for grassroots football), TalentTECH (AI-powered talent development for football academies), Bridge4Fitness (AI-driven inclusive fitness coaching), HEPALIS (health-promoting gamified platform), JUSTMOVE (inclusive fitness web platform and mobile app), and Consumo Justo (sustainable consumption mobile app).

Differentiator

Problem solved

Functional benefit

Products and services

• Digital Training Systems Digital training systems designed to modernize and digitize coaching and athlete development for sports organizations and federations.
• AI Fan Engagement AI-driven fan engagement platforms that help sports organizations connect with and grow their audiences through personalized digital experiences.
• Performance Analytics Performance analytics solutions that provide sports teams and federations with data-driven insights into athlete and organizational performance.
• Community Sports Tools Digital tools to support community-level sports programs, volunteering, and grassroots participation initiatives for sports organizations.
• IT Strategy for Sports IT strategy consulting services tailored for sports federations and organizations, guiding digital transformation roadmaps and technology adoption.
• Green Sports Solutions Sustainability-focused digital solutions helping sports organizations reduce environmental impact and implement green sports initiatives.

Quantifiable outcome

• 14% of persons with disabilities cite inaccessible facilities as main barrier to fitness participation
• +2 more outcomes

Segments5 records

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability19 records

Feature6 records

Partnerships

21 partnerships are on record, tiered core and minor.

• UNEFS (Romania)coreStrategic or Co-development Partner · 12 December 2024UNEFS (National University of Physical Education and Sport of Bucharest) serves as a key partner in the Bridge4Fitness Erasmus+ project, focusing on adaptive training and inclusive fitness for persons with disabilities. Hosted the project kickoff meeting in Bucharest, Romania.
• SPEDTECH (Belgium)coreStrategic or Co-development PartnerSpedTech participates in Bridge4Fitness bringing expertise in AI-powered solutions and technology innovation for inclusive fitness applications. Also involved in JUSTMOVE project.
• ZİÇEV (Türkiye)minorStrategic or Co-development PartnerZİÇEV contributes to the Bridge4Fitness Erasmus+ project aimed at empowering inclusive fitness across Europe through AI-driven coaching and education.
• FURIM (Norway)minorStrategic or Co-development PartnerFURIM participates in Bridge4Fitness bringing expertise from Norway to support inclusive fitness initiatives across European partner countries.
• MOBAD (Poland)coreStrategic or Co-development PartnerMOBAD serves as Project Coordinator for the JUSTMOVE Erasmus+ initiative. They are leaders in accessible fitness and community development, managing project communication and technology efforts.
• UCAM (Spain)coreStrategic or Co-development PartnerUCAM (Catholic University of Murcia) serves as Research Leaders in the JUSTMOVE project, developing evidence-based fitness programs tailored to diverse disabilities.
• Parasports Association of Rijeka (Croatia)coreStrategic or Co-development PartnerParasports Association of Rijeka advocates for inclusive sports in the JUSTMOVE project, ensuring inclusive sports opportunities reach regional and national levels through deep community roots.
• Maison de l'Europe des Landes (France)coreStrategic or Co-development PartnerMaison de l'Europe des Landes leads the Consumo Justo Erasmus+ project, bringing expertise in sustainability education and community engagement.
• SETEM Navarra (Spain)minorStrategic or Co-development PartnerSETEM Navarra contributes to Consumo Justo as leaders in promoting fair trade and ethical awareness.
• Mobile Adventure (Poland)minorStrategic or Co-development PartnerMobile Adventure participates in Consumo Justo bringing expertise in gamified tools and youth-focused digital solutions.
• Collective Innovation AS (Norway)minorStrategic or Co-development PartnerCollective Innovation AS contributes eco-tech and sustainable innovation expertise to the Consumo Justo project.
• Ecological Future Education (Latvia)minorStrategic or Co-development PartnerEcological Future Education in Latvia advocates for green education and sustainable living as part of the Consumo Justo consortium.
• HEPALIS Project PartnerscoreStrategic or Co-development PartnerVidisport partnered in the HEPALIS Erasmus+ project focused on promoting health-enhancing physical activity among underrepresented communities. Project delivered personal trainer curriculum, training modules, injury prevention guide, and gamified online platform.
• CoachCom Consortium PartnerscoreStrategic or Co-development PartnerCoachCom Erasmus+ project (reference 101179996) runs from Nov 2024 to Jan 2026, focused on enhancing communication skills of lower-league football coaches through multimedia content and AI integration.
• DigiBrand Consortium PartnerscoreStrategic or Co-development PartnerDigiBrand Erasmus+ project (reference 101180551) runs Nov 2024 to Jan 2026, equipping European athletes with digital literacy and AI-driven marketing tools for personal branding.
• WEARCOACH Consortium PartnerscoreStrategic or Co-development PartnerWEARCOACH Erasmus+ project (reference 101229603) runs Oct 2025 to Dec 2026, pioneering integration of wearable technologies into sports coaching through education and mobile learning ecosystem.
• GrassHealth Consortium PartnerscoreStrategic or Co-development PartnerGrassHealth Erasmus+ project (reference 101229383) runs Nov 2025 to Jan 2027, equipping grassroots football coaches with physiotherapy knowledge and skills through digital training platform.
• TalentTECH Consortium PartnerscoreStrategic or Co-development PartnerTalentTECH Erasmus+ project (reference 101235717) runs Nov 2025 to Apr 2027, modernizing talent development in football academies with AI, wearables, and digital learning via Playmaker platform.
• Games4Sport Consortium PartnerscoreStrategic or Co-development PartnerGames4Sport Erasmus+ project (reference 101090594) ran Jan-Dec 2023, promoting physical activity among children aged 5-13 through interactive tools, festivals, and educational resources.
• DigiLead Consortium PartnerscoreStrategic or Co-development PartnerDigiLead Erasmus+ project (reference 2022-2-NL01-KA210-ADU-000099685) ran Jan-Dec 2023, developing digital skills of adult sports coaches through multilingual e-learning platform.
• Nodope Consortium PartnersminorStrategic or Co-development PartnerNodope Erasmus+ Sport project (reference 101134523) ran Dec 2023-Dec 2024, creating a documentary on doping prevention featuring first-person accounts from former doping users.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Polar Electro: Polar produces sports wearables and team coaching solutions including heart-rate monitoring and GPS tracking, overlapping with Vidisport's wearable-integration work in WEARCOACH and TalentTECH.
• Stats Perform: Stats Perform is a global sports AI and data company providing performance analytics, scouting, and fan engagement data, operating at a much larger scale and serving as an incumbent in Vidisport's core sports-data niche.
• Genius Sports: Genius Sports provides official data, technology, and fan engagement solutions to sports leagues, federations, and media partners globally; broader portfolio than Vidisport but overlapping in AI-driven fan engagement and sports analytics.

Others

• Sporttechie / Sports Innovation Lab: Industry ecosystem players covering sports technology adoption; relevant as a market context and channel for Vidisport's emerging sports-tech portfolio but not a direct competitor.

Direct peers

• Catapult Sports: Catapult provides athlete performance monitoring, wearable tracking, and analytics for professional and elite sports teams, directly competing with Vidisport's Performance Analytics offering and wearable integration via WEARCOACH.
• Hudl: Hudl delivers video analysis, performance data, and coaching tools to sports teams across multiple levels, overlapping with Vidisport's CoachCom communication-skills training and TalentTECH scouting/video analysis capabilities.
• Kinduct (now part of Tempus Analytics): Kinduct was a sports performance analytics platform serving leagues, teams, and athletes with AI-driven dashboards; its capabilities closely mirror Vidisport's Performance Analytics service line for federations and academies.
• Playermaker: Playermaker specializes in wearable foot-mounted sensors for football academies, directly comparable to the wearable technology integration in Vidisport's TalentTECH and WEARCOACH projects.
• Kinexon: Kinexon offers real-time player and ball tracking using wearables and AI for team sports, closely overlapping with Vidisport's WEARCOACH wearable ecosystem and performance dashboard capabilities.
• SPEDTECH: SPEDTECH is a Belgian AI solutions partner in the Bridge4Fitness and JUSTMOVE Erasmus+ consortia, building AI-driven inclusive fitness platforms; it is both a partner and a peer in inclusive sports AI tooling.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/vidisport

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Vidisport