AVECE

What AVECE does

AVECE Marketing Agency is a privately held, sole-proprietorship marketing agency registered in Spain (AVECE MARKETING AGENCY) and operated by owner Alex Fontrodona Romero (NIF 38867495W) from a registered office at C/ Velazquez 46, 08302 Mataró, Barcelona. Founded in 2017, the firm operates as a full-service, generalist marketing agency serving small and medium-sized businesses (PYMEs) primarily in the Mataró and broader Catalonia region. Its service portfolio spans nine core offerings: graphic design, website development (including e-commerce and multi-language sites), online advertising and email marketing, print production, social media management, merchandising design, professional photography, SEO/SEM, and outsourced marketing functions. The agency functions as a one-stop shop for SMBs seeking integrated digital and physical marketing materials under a single vendor.

The underlying technology stack is conventional SMB tooling rather than a proprietary platform: the company website (avece.es) runs on WordPress with the Bridge theme, Elementor, and WPBakery, and uses Google Analytics for traffic analytics. No proprietary software, APIs, AI/ML systems, or SDKs are disclosed. The agency has no app, no API, and no disclosed integrations, MCP server, or AI modalities. Reach is concentrated in a single country (Spain) and a single region (Catalonia), with no distribution partners, resellers, or marketplace presence; all services are delivered directly to clients on a project basis.

The business model is project-based, fee-for-service work sold directly to local SMB clients via the company's website and an Instagram portfolio (instagram.com/avece.es). Pricing is not publicly disclosed and is handled on a contact/quote basis. There are no institutional investors, no parent company, no subsidiaries (beyond a project-level sub-brand 'lawebdewebs'), no funding rounds, and no M&A activity. The customer base documented in the portfolio consists of roughly two dozen named SMB clients spanning food & beverage (pizzerias, bistros, restaurants), healthcare (optics, physiotherapy, pharmacies, medical centers), beauty and wellness, fitness, real estate, education, and small consumer services — all classified as SMB customers. Revenue is not publicly disclosed. The agency has a registered sub-brand, 'lawebdewebs,' referenced as a web development project and described on social media as 'nuestro hijo pequeño' (our little child).

Name

AVECE

Legal name

AVECE MARKETING AGENCY

Website

https://avece.es

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

1–10 employees

Short description

AVECE Marketing Agency is a sole-proprietorship, full-service marketing agency in Mataró, Barcelona, offering graphic design, web development, social media, print, photography, SEO/SEM, and merchandising services to small and medium-sized businesses in the Catalonia region of Spain.

Ownership category

akta.pro rank

Headquarters

HQ city

Mataró

HQ country

Spain

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Distribution channels1 record

Marketing channels2 records

Core offering

AVECE is a full-service marketing agency offering an integrated suite of marketing and advertising services, including graphic design, website development, online advertising and email marketing, print production, social media management, merchandising, professional photography, and SEO/SEM. The agency bundles these services as a one-stop solution for local small and medium-sized businesses, handling brand identity, digital presence, and printed marketing collateral under a single engagement.

Product overview

AVECE is a full-service marketing agency based in Mataró, Barcelona offering a comprehensive suite of marketing and advertising services. The agency operates as a single integrated service offering rather than a software platform, providing graphic design, website development, online advertising, email marketing, print services, social media management, photography, SEO/SEM, merchandising design, and outsourcing services. These services work together as an integrated marketing offering where the agency handles multiple aspects of clients' marketing and communication needs from visual identity creation through digital and print execution.

Differentiator

Problem solved

Functional benefit

Brands

• lawebdewebs: A subsidiary brand mentioned in the portfolio as a web development project. The company refers to it as 'nuestro hijo pequeño' (our little child) in social media posts.

Products and services

• Graphic Design (Diseño Gráfico) Comprehensive graphic design services including logo design, brand identity, editorial design, and visual communication materials for local SMB clients in Catalonia.
• Website Development (Página web) Design and development of websites, including multi-language websites and e-commerce platforms, for local SMB clients in the Mataró and Barcelona region.
• Online Advertising and Email Marketing (Publicidad online y mailing) Online advertising campaigns and email marketing services designed to reach target audiences digitally for local business clients.
• Print Services (Imprenta) Print production services including business cards, flyers, brochures, posters, catalogs, display materials, and other printed marketing collateral for SMB clients.
• Social Media Management (Redes Sociales) Social media management including content creation, campaign design, and paid advertising on social platforms for local business clients.
• Merchandising Design and production of promotional merchandise items including branded products, lanyards, adhesive tape printing, and custom promotional items for SMB clients.
• Photography Services (Fotografía) Professional photography services including product photography, reportage/editorial photography, interior photography, and visual content creation for marketing purposes.
• SEO and SEM Search engine optimization (SEO) and search engine marketing (SEM) services to improve online visibility and drive traffic for client websites.
• Marketing Outsourcing (Externalización) Outsourcing services for marketing and communication functions, allowing businesses to delegate marketing tasks and ongoing management to the agency.

Named customers24 records

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves3 records

Expansion highlights2 records

Broad incumbents

• Publicis Spain: Spain operations of the Publicis Groupe — broad incumbent offering advertising, digital, and media services with the capacity to serve clients as they grow out of the SMB segment AVECE targets.
• DDB Spain: Spain office of the global DDB creative network — broad incumbent offering advertising, branding, and digital services to larger national clients, with potential to encroach into AVECE's SMB territory.
• VMLY&R Spain: Spain operations of the global VMLY&R agency network — broad incumbent offering brand experience, advertising, and digital services that overlap with AVECE's integrated offering.
• McCann Spain: Spain office of McCann Worldgroup — broad incumbent creative and advertising network with overlap in branding, advertising, and integrated campaign services.
• Ogilvy Spain: Spain operations of the global Ogilvy advertising network — broad incumbent providing advertising, PR, and digital services with scale advantages over AVECE for any client growth beyond SMB.

Direct peers

• The Cocktail: Spanish digital agency providing strategy, design, technology, and marketing services to brands in Spain — comparable as a Spain-based integrated digital/creative agency competing in adjacent SMB and mid-market segments.
• Flat 101: Spanish digital analytics and performance marketing agency — directly comparable to AVECE's digital/SEO/SEM component and Spanish SMB customer orientation.
• Elogia: Spanish full-service digital marketing agency offering e-commerce, digital advertising, social media, and content services to mid-market and SMB clients in Spain — directly comparable to AVECE in service mix and Spanish SMB focus.
• InboundCycle: Spain-based inbound marketing and HubSpot partner agency offering digital marketing services to B2B and SMB clients — closely aligned with AVECE's digital marketing and SEO/SEM offering.
• Good Rebels: Madrid-based digital agency offering digital strategy, branding, social media, and creative campaigns — comparable as a Spain-rooted full-service digital agency with overlapping SMB and brand service capabilities.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat2 records

Key risks5 records

Key highlights5 records

Customer concentration

• Instagraminstagram.com/avece.es
• LinkedInlinkedin.com/company/avece

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about AVECE