677 Prime
677 Prime is a single-location fine dining steakhouse at 677 Broadway in Albany, NY, serving USDA Prime steaks, seafood, and cocktails in a dinner-only format under chef-led ownership within the Primary Food Group portfolio.
- Company typePrivate
- Founded-
- HeadquartersNew Albany, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What 677 Prime does
677 Prime is a single-location fine dining steakhouse at 677 Broadway in Albany, New York, operated by Superfecta Management under the Primary Food Group portfolio. The restaurant is owned by Certified Executive Chef Jaime Ortiz with Executive Chef Ken Kehn, and serves premium USDA Prime steaks, seafood, hand-crafted cocktails, and desserts in a dinner-only format (Monday through Saturday, 5pm-10pm). Menu strategy includes anchored weekly specials such as Prime Rib Mondays ($45-$65) and Lobster Wednesdays ($69), a seed-oil-free kitchen positioning, and live entertainment programming to drive destination demand.
The revenue model is a multi-stream dining operation: on-premise dinner service (the dominant revenue line), Toast Tab-enabled takeout, Prime Perks loyalty deposits and credits, gift card pre-purchase, private events, and Summer Grill Packages ($170-$210) extending the brand off-premise. Customer acquisition runs through OpenTable reservations, Facebook/Instagram, email newsletters, and Primary Food Group-level PR. Distribution is fully on-premise at a single unit, with digital ordering and loyalty serving as the only non-physical touchpoints.
The competitive position relies on chef credibility and brand differentiation rather than technology differentiation. Operational risk concentrates in the single-unit model and limited dinner-only service window, while growth optionality is tied to parent-portfolio ecosystem buildout and product-line extensions (grill packages, loyalty, events) rather than geographic expansion.
677 Prime firmographics
Firmographics- Name
- 677 Prime
- Legal name
- Superfecta Management
- Website
- https://677prime.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- 677 Prime is a single-location fine dining steakhouse at 677 Broadway in Albany, NY, serving USDA Prime steaks, seafood, and cocktails in a dinner-only format under chef-led ownership within the Primary Food Group portfolio.
- Ownership category
- akta.pro rank
677 Prime industry classification
Industry- Product category
- Fine Dining Steakhouse
- NAICS
- Full-Service Restaurants (722511)
- SIC
- Retail-Eating & Drinking Places (5810)
- akta.pro primary industry
- Steakhouses & Seafood Restaurants (THAFACAE)
- akta.pro secondary industry
- Fine Dining Restaurants (THAFACAA)
Keywords
Where 677 Prime is headquartered
LocationHeadquarters
- HQ city
- New Albany
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
677 Prime business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Infrastructure, Marketing or Sales, Technology or R&D
Revenue model
- Dine-In Restaurant Sales: A la carte menu featuring Prime steaks, seafood, and steakhouse classics. World-class wine program with extensive by-the-glass selections and premium spirits. Bar revenue from cocktails, beer, and wine.
- Loyalty Program: Prime Perks program where guests earn 1 point per dollar spent, redeemable for $2.50 off for every $50 spent. Birthday reward of $15 toward dessert.
- Takeout and Online Ordering: Online ordering via Toast Tab for takeout orders.
- Summer Grill Packages: At-home grilling packages sold for takeout including premium steaks, baked potatoes, asparagus, and steak sauce. Packages range from $170-$210.
- Gift Cards: Physical and e-gift cards sold for future dining experiences.
- Private Events: Event sales manager facilitates private dining, weddings, and special events.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Surf & Turf Summer promotion - Prime Rib Mondays |
| Unit Pricing | Pay-as-you-go | Surf & Turf Summer promotion - Lobster Wednesdays |
| Unit Pricing | Pay-as-you-go | Summer Grill Packages - The Grand Daddy |
| Unit Pricing | Pay-as-you-go | Summer Grill Packages - The Big Daddy |
| Unit Pricing | Pay-as-you-go | Summer Grill Packages - The Baby Daddy |
| Unit Pricing | Pay-as-you-go | Grill Package Add-Ons |
| Unit Pricing | Pay-as-you-go | corkage fees |
| Unit Pricing | Pay-as-you-go | Outside dessert fee |
| Unit Pricing | Pay-as-you-go | Large party cancellation policy |
| Unit Pricing | Pay-as-you-go | Valet parking |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels7 records
677 Prime product offering
Product offeringCore offering
677 Prime is a chef-driven fine dining steakhouse in Downtown Albany, NY offering PRIME steaks as the menu anchor, alongside innovative seafood dishes, modern takes on traditional steakhouse classics, and over-the-top desserts. The restaurant operates a full dinner service complemented by a world-class wine program, craft cocktails, a Social Hour upscale happy hour, takeout/online ordering, a Prime Perks loyalty program, gift cards, summer grill packages, and private event hosting.
Product overview
677 Prime is a single-location, chef-driven fine dining steakhouse in Downtown Albany, NY operated by Superfecta Management. The core offering is an upscale steakhouse dining experience centered on PRIME steaks, complemented by innovative seafood, traditional steakhouse classics, and premium desserts. The restaurant operates a full dinner service (Monday–Saturday, 5–10 PM) with a curated wine program, craft cocktail menu, and dessert offerings. Additional revenue streams include Social Hour (upscale happy hour at the bar), seasonal promotions (Summer Grill Packages, Surf & Turf Summer with Prime Rib Mondays and Lobster Wednesdays), live entertainment, takeout/online ordering via Toast Tab, a loyalty program (Prime Perks), gift cards, and private event hosting. The restaurant is also now a seed oil-free kitchen.
Differentiator
Problem solved
Functional benefit
Products and services
- Fine Dining Dinner Service Full-service chef-driven fine dining dinner experience featuring PRIME steaks, innovative seafood, modern steakhouse classics, and over-the-top desserts, paired with a curated wine and craft cocktail program. Targeted at diners seeking upscale experiences for special occasions, date nights, and business dinners in the Albany Capital Region.
- Social Hour Upscale happy hour program at the bar offering discounted bar bites and premium drink specials Monday through Thursday from 4:30–6:00 PM, designed to attract local professionals during off-peak hours.
- Prime Perks Loyalty Program Cross-restaurant rewards program enabling guests to earn 1 point per dollar spent redeemable for $2.50 off per $50 spent, plus a $15 birthday dessert reward, valid across the Primary Food Group portfolio.
- Gift Cards Purchasable e-gift cards via Toast Tab and physical gift cards via Shopify, redeemable for future dining at 677 Prime.
- Takeout and Online Ordering Takeout ordering service operated through the Toast Tab online platform, enabling customers to order menu items for off-premises consumption.
- Private Events Private dining and event hosting services for parties of 5 or more, weddings, and corporate or special celebrations, coordinated by an in-house Event Sales Manager.
- Summer Grill Packages Pre-packaged at-home grilling packages offering premium Prime cuts and accompaniments for pickup, available seasonally through Labor Day with 48-hour advance notice required.
Companies that use 677 Prime
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles4 records
677 Prime technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
Feature1 record
677 Prime partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and minor.
- Primary Food GroupcoreParent restaurant group/management company that owns and operates 677 Prime along with Sea Smoke Waterfront Grill and Toro Cantina. Provides centralized marketing, press, and administrative functions.
- OpenTablecoreReservation platform partner enabling online table reservations for 677 Prime.
- Toast TabcoreOnline ordering and loyalty rewards platform used for takeout orders, loyalty program (Prime Perks), and gift cards.
- Superfecta ManagementminorListed as copyright holder on the website footer. Relationship appears to be management/ownership.
- Classic ValetminorIndependent valet parking company that operates in the parking lot for 677 Broadway. Charges $10 cash per car. 677 Prime is not affiliated with the valet company.
- Mazzone HospitalityminorFormer parent company. Gift cards purchased prior to July 2017 under Mazzone Hospitality are no longer accepted. Previously owned/operated 677 Prime.
Scale indicators1 record
Recent moves6 records
Expansion highlights6 records
677 Prime competitors and assessment
Company assessmentDirect peers
- The Palm Steakhouse: Iconic American steakhouse known for USDA Prime steaks, massive lobster portions, and a celebrity/power-lunch clientele — close overlap with 677 Prime's steak-and-lobster Special Occasion positioning.
- Mastro's Steakhouse: High-end steakhouse chain recognized for live music, a deep wine and cocktail program, and premium Prime cuts — close peer on the combination of fine-dining service, entertainment, and well-heeled clientele.
- Morton's The Steakhouse: Classic Landry's-affiliated Chicago-style steakhouse with Prime steaks, white-tablecloth service, and a private-dining-heavy B2B/events book — directly comparable on occasion and ticket size.
- Capital Grille: Darden-operated upscale steakhouse chain known for dry-aged steaks, an award-winning wine list, and white-tablecloth service in the $50–$90 entree range — directly comparable to 677 Prime's premium steak-and-seafood positioning and Capital Region executive clientele.
- Eddie V's Prime Seafood: Darden concept pairing prime steaks with a deep seafood menu, live jazz lounge, and a serious wine program — closely mirrors 677 Prime's Prime-steak-plus-innovative-seafood model and date-night/corporate audience.
- STK Steakhouse: ONE Group concept blending a premium steakhouse menu with a high-energy bar/lounge and cocktail-forward positioning — overlaps with 677 Prime's Social Hour, cocktail (Battle of the Bartenders), and special-occasion positioning.
- Del Frisco's Double Eagle Steakhouse: Landry's-owned premium steakhouse chain operating in the $60–$100+ prime-cut segment with extensive wine cellars and a comparable 'special occasion / corporate entertaining' positioning.
- Smith & Wollensky: Independent-leaning high-end steakhouse with USDA Prime dry-aged beef, expansive wine list, and a steakhouse-classic menu — analogous to 677 Prime on both product mix and corporate-client use case.
- Ocean Prime: Cameron Mitchell Restaurants' upscale steak-and-seafood concept anchored on Prime steaks, signature seafood towers, and craft cocktails in the $40–$70 entree range — the closest product-mix analog to 677 Prime.
- Ruth's Chris Steak House: National fine-dining steakhouse chain (now part of Darden) featuring USDA Prime steaks, classic steakhouse sides, and full-bar programs in the same $45–$70+ entree band — the most direct chain competitor to 677 Prime on product, pricing, and occasion.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
677 Prime social profiles
Digital presence677 Prime financial estimates
Financial estimateRevenue estimate
Valuation estimate
677 Prime leadership team
Management profileNumber of profiles
Profiles3 records
677 Prime funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
677 Prime M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about 677 Prime
What does 677 Prime do?
677 Prime is a chef-driven fine dining steakhouse in Downtown Albany, NY offering PRIME steaks as the menu anchor, alongside innovative seafood dishes, modern takes on traditional steakhouse classics, and over-the-top desserts. The restaurant operates a full dinner service complemented by a world-class wine program, craft cocktails, a Social Hour upscale happy hour, takeout/online ordering, a Prime Perks loyalty program, gift cards, summer grill packages, and private event hosting.
Is 677 Prime a public or private company?
677 Prime is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was 677 Prime founded?
677 Prime was founded in -1. It employs 1 to 10 people.
Where is 677 Prime based?
677 Prime is headquartered in New Albany, United States, in the North America region.
How does 677 Prime make money?
Six revenue lines are on record. Dine-In Restaurant Sales are the primary driver. The others are loyalty Program, takeout and Online Ordering, summer Grill Packages, gift Cards and private Events.
Who are 677 Prime's main competitors?
Direct peers on record are The Palm Steakhouse, Mastro's Steakhouse, Morton's The Steakhouse, Capital Grille, Eddie V's Prime Seafood, STK Steakhouse, Del Frisco's Double Eagle Steakhouse, Smith & Wollensky, Ocean Prime and Ruth's Chris Steak House.
Does 677 Prime have an API?
No public API is recorded for 677 Prime.
What industry is 677 Prime in?
677 Prime's product category is Fine Dining Steakhouse. Its primary akta.pro industry code is THAFACAE, Steakhouses & Seafood Restaurants, with a secondary code of THAFACAA, Fine Dining Restaurants. Its NAICS code is 722511 and its SIC code is 5810.