What PRO-INSIGHT CONSULTING INC. does

Pro-Insight Consulting Inc. is a Toronto-based private consulting firm founded in 2015 that delivers enterprise software development, technology and business advisory, project delivery, and virtual workforce services to government agencies, SMBs, and enterprise clients across an asserted 5+ country footprint. Its primary headquarters is at 25 Sheppard Avenue West, Suite 300, Toronto, and the firm operates with an 11-50 employee headcount. The company has built a portfolio of proprietary software products — Timba (an all-in-one workforce management SaaS suite covering onboarding, time tracking, project management, payroll, and reporting), a Human Resource Application, and an Enterprise Resource Planning (ERP) solution — alongside project-specific deliverables such as the Automated Bidding System built for Shared Services Canada and an HR Recruitment Application System implemented for the City of Stratford.

Underlying technology spans custom application development, web and CMS engineering, and integration-heavy enterprise platforms with reporting, dashboards, and document management components. The company positions delivery capability through a strategic alliance with Olade Consulting, whose consultants staff project engagements and whose workforce management experts built Timba; a virtual workforce model extends this by sourcing global tech talent at lower cost structures.

Pro-Insight generates revenue across four professional services streams (enterprise software development, advisory, project delivery, virtual workforce) billed on custom/quote-based project engagements, plus a subscription revenue line from Timba. Go-to-market is consultative and direct: discovery calls booked via Calendly, consultation requests through app.proinsight.ca/contactus, and self-serve SaaS acquisition for Timba at timba.ca with demo booking and pricing pages. Customer segmentation is primarily vertical-led, with government (federal and municipal) as the primary segment and SMBs and remote teams as secondary segments for the Timba product.

Name

PRO-INSIGHT CONSULTING INC.

Legal name

Pro-Insight Consulting Inc.

Website

https://proinsight.ca

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

1–10 employees

Short description

Pro-Insight Consulting is a Toronto-based private firm (founded 2015, 11-50 employees) that delivers enterprise software development, advisory, project delivery, virtual workforce services, and a proprietary SaaS workforce management product (Timba) to government agencies and SMBs.

Ownership category

akta.pro rank

Product category

IT Consulting Services

NAICS

Management Consulting Services (54161), Computer Systems Design and Related Services (54151)

SIC

Services-Management Consulting Services (8742), Services-Computer Programming Services (7371)

akta.pro primary industry

ERP, CRM & Enterprise Applications Consulting (BPAHAEAI)

akta.pro secondary industry

Strategy & Corporate Development Consulting (BPAHACAA)

Keywords

• Enterprise software consulting
• Workforce management software
• IT advisory services
• Project delivery services
• Virtual workforce solutions

Headquarters

HQ city

Toronto

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales

Revenue model

1. Enterprise Software Development & Implementation: Custom software development services including application design, development, quality assurance, implementation, and support. Also includes application portfolio assessment and modernization, enterprise data management, and software integration services.
2. Advisory Services: Technology Advisory and Business Advisory services providing strategic guidance to organizations on technology decisions and business process optimization.
3. Project Delivery Services: Services spanning project staffing, PMO services, and project advisory to help organizations achieve strategic project objectives.
4. Virtual Workforce Services: Connecting clients with top tech talents virtually across the globe to help deliver on business strategic objectives at more affordable cost.
5. Timba Workforce Management Software: Proprietary all-in-one workforce management SaaS platform offered as subscription with features for employee management, time tracking, project management, payroll, and reporting.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

Pro-Insight Consulting Inc. is a Toronto-based consulting firm that delivers tailored enterprise software development, strategic technology and business advisory, and project delivery services, including virtual workforce and PMO support. The firm also develops and offers proprietary software products such as the Timba workforce management suite, an HR Application, and an ERP Solution. Its client base spans Canadian federal and municipal government agencies as well as SMEs and growing enterprises.

Product overview

Pro-Insight Consulting offers a portfolio of enterprise software solutions and professional services. The core product lineup includes Timba (workforce management suite), HR Application, and ERP Solution, complemented by client-specific solutions like the Automated Bidding System and HR Recruitment Application System. The company also provides service offerings including Virtual Workforce Services, PMO Services, Project Advisory & Delivery, Technology Advisory, Business Advisory, Project Staffing, and Web & CMS Development. Together, these form a comprehensive suite spanning enterprise software products and consulting/advisory services.

Differentiator

Problem solved

Functional benefit

Products and services

• Timba
• HR Application
• ERP Solution
• Enterprise Software Development Services
• Project Delivery Services
• Virtual Workforce Services
• Technology Advisory Services
• Business Advisory Services
• Web & CMS Development Services
• Automated Bidding System (ABS) for Shared Services Canada
• HR Recruitment Application System for City of Stratford

Quantifiable outcome

• Delivered Automated Bidding System for Canadian Government enabling contract award automation for IT goods/services under $238,000 to targeted businesses
• +2 more outcomes

Named customers5 records

Segments7 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Two partnerships are on record, tiered core.

• TECHNATIONcoreStrategic or Co-development PartnerPro-Insight collaborated with TECHNATION on the ScaleUp initiative led by Shared Services Canada (SSC). The objective was to facilitate award of IT-related goods, services and solutions contracts valued under $238,000 to micro and small businesses targeting Indigenous businesses and businesses owned or led by under-represented groups.
• Olade ConsultingcoreStrategic or Co-development PartnerTimba workforce management suite was built by Olade Consulting's workforce management experts, combining deep industry expertise with cutting-edge technology. Pro-Insight leverages expertise from Olade consultants for delivering various services including Project Delivery, PMO Advisory, Application Development, and Business Process Optimization.

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Deputy: Workforce management SaaS focused on scheduling, timesheets and shift management for shift-based and remote teams — a direct functional competitor to Timba's time tracking and resource management features.
• Long View Systems: Canadian-headquartered IT solutions and managed services provider with a similar mix of enterprise software, project services and cloud delivery to mid-market and enterprise clients, directly competing for the same North American mid-market wallet.
• Compugen: Canadian IT solutions and services firm offering software, advisory, and managed services across enterprise and government accounts — closely comparable to Pro-Insight's enterprise software and project delivery portfolio.
• BambooHR: SaaS HR and workforce management platform targeting SMBs and growing businesses. Comparable to Pro-Insight's Timba and HR Application products, with overlapping buyer persona (HR managers, SMEs).

Broad incumbents

• Infosys: Global IT services and consulting firm with significant Canadian presence that competes for application development, modernization and managed services work similar to Pro-Insight's enterprise software services.
• Accenture: Global IT services and consulting giant that competes for the same federal/provincial government and enterprise digital transformation work, though at vastly larger scale and broader scope.
• Wipro: Global IT services firm with Canadian delivery centers providing enterprise application development, advisory, and PMO services — broad incumbent peer competing for similar enterprise and government contracts.
• Deloitte Canada: Big Four advisory firm offering technology consulting, ERP implementations and PMO services — directly competes with Pro-Insight's advisory and ERP consulting practices for mid-market and public sector clients.

Emerging players

• Hubstaff: Workforce management and time-tracking SaaS for remote and distributed teams — competes with Timba's remote-team use case, particularly around productivity tracking and project visibility.

Regional players

• Thinkific: Canadian-founded SaaS company serving small businesses with subscription software — comparable as a Canadian SMB-targeted SaaS peer, though in a different vertical (eLearning).

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

• Facebookfacebook.com/proinsightdotca
• LinkedInlinkedin.com/company/69817092
• Instagraminstagram.com/proinsightdotca

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about PRO-INSIGHT CONSULTING INC.