BotRank.ai
- Company typePrivate
- Founded2025
- HeadquartersLyon, France
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
BotRank.ai firmographics
Firmographics- Name
- BotRank.ai
- Legal name
- BotRank.ai
- Website
- https://botrank.ai
- Company type
- Private
- Founded year
- 2025
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
BotRank.ai industry classification
Industry- Product category
- Generative Engine Optimization (GEO) Software
- NAICS
- Software Publishers (5132)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- AI Search & Generative Engine Optimization (GEO) Services (BPAFAJAO)
- akta.pro secondary industries
- Generative AI & LLM Solutions Services (RAG, Agents, Copilots) (BPAEAHAG), AI Observability, Monitoring & Evaluation Platforms (Drift, Quality, Safety) (HDAEANAF)
Keywords
Where BotRank.ai is headquartered
LocationHeadquarters
- HQ city
- Lyon
- HQ country
- France
- HQ region
- Europe
Offices1 record
Markets served
BotRank.ai business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Infrastructure, Marketing or Sales, Operations
Revenue model
- Subscription SaaS (Starter Plan): Monthly or annual subscription providing multi-LLM monitoring via UI scraping, GEO tracking with 25 custom prompts generating 2,250 responses/month, technical GEO scan of 5 pages, daily updates, unlimited user seats, Bob GEO agent access, and email/live chat support. Billed monthly at $89 or annually at approximately $75.
- Subscription SaaS (Business Plan): Higher-tier subscription with 100 custom prompts, 9,000 responses/month, 25 tracked pages, and phone support in addition to email/live chat. Billed monthly at approximately $289 or annually at approximately $245.
- Custom / Enterprise Plan: Unlimited entities, unlimited queries, all tracked AI platforms (including Mistral, Microsoft Copilot, Grok, Claude on customizable plans), unlimited tracked pages, dedicated account manager, and tailored configuration. Sold via contact/custom quote.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Starter plan at $89/month ($75/month annual) — entry-level GEO monitoring and optimization |
| Subscription | Monthly | Business plan at approximately $289/month ($245/month annual) — expanded monitoring and optimization |
| Subscription | Multi-year contract | Custom plan — enterprise-grade with unlimited scale |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
BotRank.ai product offering
Product offeringCore offering
BotRank.ai is a SaaS platform for Generative Engine Optimization (GEO) that helps brands analyze, monitor, and improve their visibility in AI-powered search engines such as ChatGPT, Perplexity, Gemini, Google AI Overview, and Mistral. The platform combines daily multi-LLM visibility monitoring (via UI scraping), a proprietary technical GEO crawler that scores pages out of 100 across 25+ criteria, influential source mapping, semantic and sentiment analysis, and an autonomous GEO agent (Bob) that generates optimized content, technical code, and prioritized action plans.
Product overview
BotRank.ai is a SaaS platform for Generative Engine Optimization (GEO) — the first tool built natively for optimizing brand visibility in AI search engines (ChatGPT, Perplexity, Gemini, AI Overview, Mistral). The platform operates as a unified system combining four core modules: Multi-LLM Visibility Monitoring (daily tracking via UI scraping with share of voice, sentiment, and source mapping), Technical GEO Scan (a proprietary crawler evaluating pages against 25+ criteria for AI readability), Influential Source Mapping (identifying media and forums AI engines rely on for industry responses), and Bob the GEO Agent (an autonomous AI agent launched April 2026 that generates action plans, optimized content, and technical code directly from platform data). The platform also embeds semantic and sentiment analysis for brand perception monitoring. Offered across three pricing tiers — Starter ($89/month, 1 entity, 25 prompts), Business ($289/month, 100 prompts, 25 pages), and Custom (enterprise unlimited) — plus a 7-day free trial. Used by 2,000+ companies including Boiron, Interflora, GRDF, Nexans, and IGENSIA Education.
Differentiator
Problem solved
Functional benefit
Products and services
- BotRank.ai Platform SaaS platform for Generative Engine Optimization (GEO) that helps companies analyze, understand, and optimize how AI-powered engines (ChatGPT, Perplexity, Gemini, AI Overview, Mistral) talk about their brand. Combines multi-LLM monitoring, technical GEO auditing, influential source mapping, and an autonomous optimization agent (Bob) into a unified platform.
- Bob (GEO Agent) Autonomous AI agent specifically trained on GEO, connected to all platform data. Capabilities include real-time visibility data analysis, prioritized action plan generation, AI-optimized content creation (articles, FAQs, service pages, guides), technical code generation (Schema.org structured data, robots.txt directives), third-party source targeting recommendations, and expert-level GEO consulting. Available 24/7.
Quantifiable outcome
- Companies using BotRank.ai have achieved 55% increase in AI visibility on strategic queries (Smash case: from 45% to 70% visibility on ChatGPT and Gemini in a few months)
- +5 more outcomes
Companies that use BotRank.ai
Customer profileNamed customers13 records
Segments5 records
Ideal customer profiles3 records
BotRank.ai technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability10 records
Feature7 records
BotRank.ai partnerships and signals
Strategic signalScale indicators12 records
Recent moves6 records
Expansion highlights6 records
BotRank.ai competitors and assessment
Company assessmentBroad incumbents
- BrightEdge: Enterprise SEO and content performance platform with deep enterprise sales motion. As it integrates AI search signals, it competes for the same multi-brand, global-enterprise accounts BotRank pursues on its Custom plan.
- Semrush: Incumbent SEO platform adding AI-search visibility features to its established marketing toolkit. Reaches BotRank's target buyers (SEO managers, digital agencies) through existing enterprise contracts and would be a primary fast-follower risk.
- Ahrefs: Major SEO tool incumbent with deep backlink and content analytics. Investing in LLM/AI-overlap features and competes for the same SEO and content marketing buyers that BotRank targets.
- Moz: Established SEO software platform with strong SMB/mid-market presence. Likely to ship GEO-style features into its existing SEO toolkit, overlapping with BotRank's Starter plan use cases.
Direct peers
- Profound: Directly comparable GEO platform explicitly named by BotRank as a competitor. Offers AI search visibility tracking and answer-engine analytics for brands optimizing for ChatGPT, Perplexity, and Google AI Overviews.
- Goodie AI: Emerging GEO optimization platform measuring brand visibility and share-of-voice across AI search engines, competing for the same CMOs, SEO managers, and content teams as BotRank.
- Otterly.ai: AI search monitoring and GEO analytics platform tracking brand presence across ChatGPT, Perplexity, Google AI Overviews, and other LLMs — directly overlapping BotRank's core monitoring offering.
- Peec AI: Direct GEO competitor referenced by BotRank multiple times; provides AI search analytics and content-action tooling for brands across generative engines. Has an 'Actions' feature in beta.
Emerging players
- LLMrefs: Niche tool for measuring and improving brand citation/reference frequency in large language model outputs — directly adjacent to BotRank's share-of-model-voice concept.
- Athena AI: AI search analytics startup focused on brand monitoring inside generative AI engines. Overlaps with BotRank on visibility tracking for marketing teams but has narrower feature depth.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
BotRank.ai social profiles
Digital presenceBotRank.ai financial estimates
Financial estimateRevenue estimate
Valuation estimate
BotRank.ai leadership team
Management profileNumber of profiles
Profiles3 records
BotRank.ai funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
BotRank.ai M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about BotRank.ai
What does BotRank.ai do?
BotRank.ai is a SaaS platform for Generative Engine Optimization (GEO) that helps brands analyze, monitor, and improve their visibility in AI-powered search engines such as ChatGPT, Perplexity, Gemini, Google AI Overview, and Mistral. The platform combines daily multi-LLM visibility monitoring (via UI scraping), a proprietary technical GEO crawler that scores pages out of 100 across 25+ criteria, influential source mapping, semantic and sentiment analysis, and an autonomous GEO agent (Bob) that generates optimized content, technical code, and prioritized action plans.
Is BotRank.ai a public or private company?
BotRank.ai is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was BotRank.ai founded?
BotRank.ai was founded in 2025. It employs 1 to 10 people.
Where is BotRank.ai based?
BotRank.ai is headquartered in Lyon, France, in the Europe region.
How does BotRank.ai make money?
Three revenue lines are on record. Subscription SaaS (Starter Plan) is the primary driver. The others are subscription SaaS (Business Plan) and custom / Enterprise Plan.
Who are BotRank.ai's main competitors?
Broad incumbents on record are BrightEdge, Semrush, Ahrefs and Moz. Direct peers are Profound, Goodie AI, Otterly.ai and Peec AI. Emerging players are LLMrefs and Athena AI.
Does BotRank.ai have an API?
No public API is recorded for BotRank.ai.
What industry is BotRank.ai in?
BotRank.ai's product category is Generative Engine Optimization (GEO) Software. Its primary akta.pro industry code is BPAFAJAO, AI Search & Generative Engine Optimization (GEO) Services, with a secondary code of BPAEAHAG, Generative AI & LLM Solutions Services (RAG, Agents, Copilots). Its NAICS code is 5132 and its SIC code is 7372.