hellion studios
Hellion Studios is a privately-held AI automation agency and venture studio that builds workflow automation, chatbots, and integrations for small and mid-sized businesses, while also selling white-label AI add-ons to marketing agencies and operating the Attribase attribution SaaS.
- Company typePrivate
- Founded2022
- HeadquartersAsheville, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What hellion studios does
Hellion Studios is a privately-held AI automation agency and venture studio operating with a small core team of approximately five people. The company builds workflow automation, AI chatbots, lead capture systems, appointment schedulers, and custom integrations for small and mid-sized businesses, plus white-label AI add-ons for marketing agencies. Service delivery is organized into three fixed-price tiers — Website Add-On ($1,500-$5,000), Quick Build ($5,000-$15,000), and Discovery + Custom ($2,500 discovery plus $15,000-$75,000+ build) — with optional monthly upkeep plans at $50 or $150. Technology is assembled primarily on third-party no-code and AI platforms: n8n, Zapier, Make, Tidio + Lyro AI, and enterprise-tier LLMs from OpenAI and Anthropic, integrated with tools such as Google Workspace, Notion, Calendly, and Facebook Graph API.
Revenue is generated through one-time project fees, optional recurring upkeep subscriptions, agency channel revenue share, and the recently launched owned SaaS product Attribase — an offline-conversion attribution platform for marketing agencies that uploads sales data back into Google Ads and Meta Ads. Go-to-market combines direct sales (free discovery calls, tiered proposals, same-day build start) with a white-label agency partner program, supported by content marketing, SEO, and free tools such as an ROI calculator and discovery quiz. Customers include education (CollegeThoughts), senior care consulting (Kitsune Consulting), flight training (CAVU Flight Training), and a marketing agency beta user (Redemption Media USA), with a horizontal segmentation approach targeting SMBs, marketing agencies, and complex custom-need buyers.
The firm is bootstrapped with no disclosed external funding and operates without a confirmed legal domicile or founding date in available materials. Self-attested compliance posture (HIPAA, GDPR, SOC 2 Type II via vendor requirements) supports regulated verticals. Recent strategic direction emphasizes venture-studio product extraction from client work — exemplified by Attribase — alongside expansion of the agency channel and packaging of repeatable AI add-on modules.
hellion studios firmographics
Firmographics- Name
- hellion studios
- Legal name
- Hellion Studios
- Website
- https://hellionstudios.com
- Company type
- Private
- Founded year
- 2022
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Hellion Studios is a privately-held AI automation agency and venture studio that builds workflow automation, chatbots, and integrations for small and mid-sized businesses, while also selling white-label AI add-ons to marketing agencies and operating the Attribase attribution SaaS.
- Ownership category
- akta.pro rank
hellion studios industry classification
Industry- Product category
- AI Business Automation Services
- NAICS
- Custom Computer Programming Services (541511), Computer Systems Design and Related Services (54151)
- SIC
- Services-Computer Programming Services (7371), Services-Computer Integrated Systems Design (7373)
- akta.pro primary industry
- AI/ML Solution Integration & MLOps Enablement (BPAEAAAJ)
- akta.pro secondary industries
- Agents & Autonomous Workflows (Tool Use, Planning, Multi-Agent) (HDAAACAF), AI/ML Engineering & Model Development Services (BPAEAHAF)
Keywords
Where hellion studios is headquartered
LocationHeadquarters
- HQ city
- Asheville
- HQ country
- United States
- HQ region
- North America
Markets served
hellion studios business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Project-Based Custom Builds: Fixed-scope, one-time builds across three tiers: Website Add-On ($1,500-$5,000), Quick Build ($5,000-$15,000), and Discovery + Custom ($2,500 discovery + $15K-$75K+ build). Clients own deliverables outright with no SaaS lock-in or platform fees.
- Monitoring & Optimization Services: Optional ongoing upkeep plans: Monitoring ($50/month) for system maintenance, Active Optimization ($150/month) for monthly retraining and proactive improvements. Provides recurring revenue from installed base.
- Agency Partnership Revenue Share: White-label builds sold through agency channel with revenue share per deal. Agencies earn on both initial builds and any ongoing upkeep plans selected by clients.
- Attribase SaaS Platform: Owned product offering offline conversion tracking for marketing agencies. Early access/free trial available, with potential subscription model for full platform access.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Website Add-On: Entry-level automation package for existing websites |
| One time/ perpetual license | Pay-as-you-go | Quick Build: Targeted automation for specific business problems with clear ROI |
| Hybrid | Multi-year contract | Discovery + Custom: Comprehensive operational overhaul with strategic planning |
| Subscription | Monthly | Monitoring: Ongoing system maintenance and incident response |
| Subscription | Monthly | Active Optimization: Full maintenance plus continuous improvement |
| One time/ perpetual license | Pay-as-you-go | Agency Add-Ons: White-label AI services agencies can resell |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels6 records
hellion studios product offering
Product offeringCore offering
Hellion Studios is an AI automation agency that designs, builds, and deploys custom workflow automation systems for small and mid-sized businesses across three fixed-price tiers. It also runs a white-label program that lets marketing agencies resell modular AI add-ons under their own brand, and operates an owned SaaS product (Attribase) for offline conversion attribution.
Product overview
Hellion Studios is a venture studio and AI automation agency offering three service tiers (Website Add-On, Quick Build, Discovery + Custom) plus agency partnership programs. The portfolio includes 7 white-labeled AI add-on modules for agencies (AI Chatbot, Appointment Scheduler, Lead Qualification Widget, Form-to-CRM Automation, Reputation Manager, FAQ Generator, Quote Calculator). Their owned product Attribase is an offline-conversion attribution platform for marketing agencies. Additional tools include an ROI Calculator and Discovery Quiz. Services span intelligent automation, business transformation, custom AI agents, and AI strategy consulting. Upkeep plans (Monitoring at $50/mo, Active Optimization at $150/mo) provide ongoing support after builds.
Differentiator
Problem solved
Functional benefit
Brands
- Attribase: Offline-conversion attribution platform for marketing agencies. Upload real sales data, push it back into Google Ads and Meta Ads, and prove to clients that ad spend drives actual revenue — not just clicks.
Products and services
- Website Add-On Entry-level AI automation package for existing websites, including AI chatbot trained on FAQs, appointment booking, lead capture with automated follow-up, review responder, and quote calculator. Fixed-scope tier priced $1,500-$5,000 delivered in 1-3 weeks.
- Quick Build Problem-specific workflow automation scoped to client pain with system integrations (CRM, forms, email) and fixed pricing. Delivered in 2-6 weeks for $5,000-$15,000.
- Discovery + Custom Full custom build engagement beginning with a paid discovery sprint for workflow mapping and ROI analysis, prioritization matrix, and full build roadmap. Discovery fee $2,500 credits toward build cost of $15,000-$75,000+ over 8-12 weeks total.
- Monitoring Upkeep Plan Recurring subscription upkeep plan at $50/month in which Hellion monitors built systems and fixes issues proactively, ensuring clients do not need to manage them.
- Active Optimization Upkeep Plan Premium subscription upkeep plan at $150/month including everything in Monitoring plus monthly retraining, performance review, and proactive improvements.
- AI Chatbot Add-On White-label AI chatbot module for marketing agencies to resell. Captures leads, books appointments, and handles FAQs 24/7. Agency pricing $1,500-$3,000 setup with optional $50-$150/month upkeep.
- AI Appointment Scheduler Add-On Natural-language booking system with calendar synchronization sold to agencies for resale. Agency pricing $1,000-$2,000 setup with optional $50/month upkeep.
- AI Lead Qualification Widget Add-On Interactive widget that scores and routes leads in real time based on form responses. Agency pricing $1,500-$2,500 setup.
- AI Form-to-CRM Automation Add-On Automated system that enriches, scores, and routes form submissions directly to CRM. Agency pricing $1,000-$2,500 setup.
- AI Reputation and Review Manager Add-On Tool for monitoring, analyzing, and responding to reviews across multiple platforms. Agency pricing $500-$1,500 setup.
- AI FAQ Generator Add-On Dynamic FAQ system generated from content and real search queries. Agency pricing $800-$1,500 setup.
- AI Quote Calculator Add-On Instant pricing calculator for website visitors based on real business logic. Agency pricing $1,500-$2,500 setup.
- Attribase Offline-conversion attribution platform for marketing agencies that uploads real sales data back into Google Ads and Meta Ads. Features CSV bulk upload of 50K+ records in under 5 minutes, native OAuth integrations, multi-tenant agency hierarchy, and AI Campaign Advisor for trend analysis and optimization recommendations.
Quantifiable outcome
- 9x more likely to convert leads when responding within 5 minutes vs 30 minutes
- +3 more outcomes
Companies that use hellion studios
Customer profileNamed customers4 records
Segments3 records
Ideal customer profiles3 records
hellion studios technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration10 records
AI capability10 records
Feature3 records
hellion studios partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core.
- OpenAIcorePrimary LLM provider for AI automation solutions. Hellion works exclusively with enterprise-grade providers maintaining SOC 2 Type II, GDPR compliance, and HIPAA eligibility. OpenAI enterprise tier used for AI chatbot and automation workloads.
- AnthropiccoreAI safety company providing Claude API access for enterprise automation projects. Maintains SOC 2 Type II, GDPR compliance, and HIPAA eligibility as required by Hellion's security policy.
- n8ncoreOpen-source workflow automation platform used for most client automation projects. Preferred over Zapier and Make for technical complexity, unlimited workflows, and self-hosting capabilities for compliance-sensitive clients.
- Google AdscoreOfficial API integration for Attribase platform. Enables offline conversion tracking by uploading real sales data back into Google Ads to prove ad spend drives actual revenue.
- Meta AdscoreOfficial API integration for Attribase platform. Enables offline conversion tracking by uploading real sales data back into Meta Ads (Facebook/Instagram) to prove ad spend drives actual revenue.
Scale indicators5 records
Recent moves6 records
Expansion highlights6 records
hellion studios competitors and assessment
Company assessmentEmerging players
- Automate.io: Automate.io is a cloud-to-cloud integration and automation platform for SMBs. Comparable as a self-serve alternative to Hellion's Quick Build and integration tier, enabling customers to build automations without an agency.
- Northbeam: Northbeam is a multi-touch attribution platform used by DTC brands and agencies. Comparable as a direct competitor in the marketing attribution space where Attribase operates, with similar Google/Meta Ads upload integrations.
- Latenode: Latenode is an emerging low-code automation platform combining AI and code execution. Comparable as a newer entrant in the same workflow automation category that Hellion serves, and a potential white-label stack alternative.
- Triple Whale: Triple Whale is an attribution and analytics platform primarily for e-commerce brands and agencies. Comparable as a product peer for Attribase, offering ad attribution and conversion tracking for marketing agency clients.
Broad incumbents
- Tray.io: Tray.io is a low-code automation platform serving enterprise integration use cases. Comparable as an enterprise alternative to the n8n/Make stack that Hellion builds on, and a competitor for enterprise automation projects.
- Zapier: Zapier is the dominant no-code workflow automation platform. Hellion builds extensively on Zapier-class tools and competes indirectly as customers weigh DIY Zapier flows against hiring an automation studio like Hellion.
- Make (Integromat): Make is a visual automation platform used by SMBs and agencies. Directly comparable because Hellion uses Make as one of its core build platforms and Make's self-serve positioning is the primary DIY alternative to Hellion's services.
- Workato: Workato is an enterprise iPaaS and automation platform. Comparable as a higher-end alternative for workflow automation and system integration work that Hellion performs for mid-market and enterprise customers.
Direct peers
- Tidio: Tidio is the AI chatbot platform (with Lyro AI) that Hellion uses for client deployments. Comparable because Tidio offers turnkey AI chatbot functionality directly to SMBs, competing with Hellion's AI chatbot product line.
- n8n: n8n is the open-source workflow automation platform Hellion prefers for most client builds. Comparable because Hellion's preferred technical foundation is also its closest capability peer - both deliver workflow automation, though n8n is a platform and Hellion is a services layer.
Market position
Strengths1 record
Weaknesses5 records
Competitive moat4 records
Key risks1 record
Key highlights6 records
Customer concentration
hellion studios social profiles
Digital presencehellion studios compliance and trust
Trust signalCompliance3 records
hellion studios financial estimates
Financial estimateRevenue estimate
Valuation estimate
hellion studios leadership team
Management profileNumber of profiles
Profiles4 records
hellion studios funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
hellion studios M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about hellion studios
What does hellion studios do?
Hellion Studios is an AI automation agency that designs, builds, and deploys custom workflow automation systems for small and mid-sized businesses across three fixed-price tiers. It also runs a white-label program that lets marketing agencies resell modular AI add-ons under their own brand, and operates an owned SaaS product (Attribase) for offline conversion attribution.
Is hellion studios a public or private company?
hellion studios is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was hellion studios founded?
hellion studios was founded in 2022. It employs 1 to 10 people.
Where is hellion studios based?
hellion studios is headquartered in Asheville, United States, in the North America region.
How does hellion studios make money?
Four revenue lines are on record. Project-Based Custom Builds are the primary driver. The others are monitoring & Optimization Services, agency Partnership Revenue Share and attribase SaaS Platform.
Who are hellion studios's main competitors?
Emerging players on record are Automate.io, Northbeam, Latenode and Triple Whale. Broad incumbents are Tray.io, Zapier, Make (Integromat) and Workato. Direct peers are Tidio and n8n.
Does hellion studios have an API?
No public API is recorded for hellion studios.
What industry is hellion studios in?
hellion studios's product category is AI Business Automation Services. Its primary akta.pro industry code is BPAEAAAJ, AI/ML Solution Integration & MLOps Enablement, with a secondary code of HDAAACAF, Agents & Autonomous Workflows (Tool Use, Planning, Multi-Agent). Its NAICS code is 541511 and its SIC code is 7371.