Shine Female Business Summit

What Shine Female Business Summit does

SHINE Female Business Summit is a Munich-based annual career fair and business event organizer, founded in 2022 by Karola Marschall and operated under the legal entity Frauenhabenpower (sole proprietorship registered in Karlsfeld, Germany). The company produces a single-day event each year at the Kleine Olympiahalle in Munich's Olympiapark, connecting women professionals with employers, educational institutions, and women's professional networks. Exhibitor logos span government (Agentur für Arbeit), automotive (Mercedes-Benz Group), aerospace (MTU Aero Engines), IT consulting (msg), commercial vehicles (TRATON), and academia (OTH Regensburg), signaling enterprise-level demand for access to women-talent pipelines.

The core product is the annual summit itself: an expo floor with 60+ exhibiting organizations, a six-track program covering Career Planning & Entry, AI in Practice, Female Finance, Women's Health, Networking & Restart, plus career support services such as CV-checks, application coaching, and matchmaking. The underlying technology is conventional: a Webflow-hosted website (shine.club), social channels on Instagram, LinkedIn, Facebook, and TikTok, an email newsletter, and event operations run by a small core team. There is no proprietary platform, app, or API disclosed. Supporting products include exhibitor, sponsorship, and media-partner packages plus a Blog/Magazin content hub.

The business model generates revenue through four streams: (i) exhibition booth rental paid by employers and educational institutions, (ii) sponsorship packages sold to consumer and lifestyle brands seeking alignment with women professionals, (iii) ticket sales to attendees with free admission granted to students, minijobbers, people with disabilities, and recipients of ALG 1 or Bürgergeld, and (iv) media partnership arrangements. The company is entirely founder-owned and bootstrapped, with no disclosed funding rounds, no parent company, and no subsidiaries. All operations are concentrated in the Munich region; no other geographies are served.

Name

Shine Female Business Summit

Legal name

Frauenhabenpower

Website

https://shine.club

Company type

Private

Founded year

2022

Operating status

Operating

Headcount range

1–10 employees

Short description

SHINE Female Business Summit is a Munich-based annual career fair organized under the sole proprietorship Frauenhabenpower, founded in 2022 by Karola Marschall. It connects women professionals with employers, educational institutions, and women's networks through a one-day expo plus a six-track program at Kleine Olympiahalle.

Ownership category

akta.pro rank

Product category

Career Fair Services

NAICS

Convention and Trade Show Organizers (56192)

SIC

Services-Employment Agencies (7361)

akta.pro primary industry

General & Multi-Industry Trade Show Organizers (THAHABAA)

Keywords

• Women career fairs
• Job expo services
• Event management services
• Professional networking events
• Talent recruitment events

Headquarters

HQ city

Karlsfeld

HQ country

Germany

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Marketing or Sales, Operations, Personnel, Infrastructure, Technology or R&D

Revenue model

1. Exhibition Booth Rental: Rental of exhibition spaces to employers, educational institutions, and organizations seeking to connect with women professionals
2. Sponsorship Packages: Brand positioning packages for companies wanting to be seen as allies to women professionals
3. Ticket Sales: Attendee tickets for the career fair event. Free entry for students, minijobbers, people with disabilities, and recipients of government benefits (ALG 1, Bürgergeld)
4. Media Partnership: Partnership arrangements with media companies for event promotion and coverage

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels8 records

Core offering

Shine Female Business Summit organizes an annual in-person career fair and business event in Munich that connects women professionals with employers, educational institutions, and networking organizations. The event features an expo area with 60+ exhibitors, a thematic program with 6+ tracks (Career Planning & Entry, AI in Practice, Female Finance, Women's Health, Networking & Restart), keynotes, interactive workshops, career counseling (CV-checks, application coaching), and matchmaking services. Complementary paid offerings include exhibitor booth rentals, sponsorship packages, and media partnership programs for brands and organizations.

Product overview

Das SHINE Female Business Summit ist eine Karriere- und Jobmesse für Frauen* in München. Das Kernprodukt ist der jährliche Summit (2027 geplant für 12.03.2027), ergänzt durch Aussteller:Sponsor- und Medienpartner-Services sowie ein Blog/Magazin. Die Veranstaltung bietet einen Expo-Bereich mit über 60 Ausstellenden (Unternehmen, Hochschulen, Organisationen), ein Rahmenprogramm mit Keynotes und Impulsvorträgen zu 6 Themenschwerpunkten (Karriereplanung & Berufseinstieg, KI in der Praxis, Female* Finance, Frauen*gesundheit, Networking, Neustart), sowie Karrieresupport mit CV-Check, Bewerbungscoaching und Matchmaking.

Differentiator

Problem solved

Functional benefit

Products and services

• SHINE Female Business Summit
• Exhibitor Package (Aussteller:in werden)
• Sponsorship Package (Sponsor:in werden)
• Media Partnership Package (Medienpartner:in werden)

Quantifiable outcome

• 60+ exhibitors offering concrete career opportunities
• +1 more outcomes

Named customers8 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

15 partnerships are on record, tiered minor and core.

• YfoodminorGTM or Marketing PartnerBeverage/nutrition brand sponsoring the SHINE Female Business Summit 2027
• no-cosmeticsminorGTM or Marketing PartnerCosmetics brand partnering with SHINE Female Business Summit 2027
• cosnovaminorGTM or Marketing PartnerCosmetics brand (Essence, Catrice) partnering with SHINE Female Business Summit 2027
• FleuropminorGTM or Marketing PartnerFlower delivery service partnering with SHINE Female Business Summit 2027
• Judith WilliamsminorGTM or Marketing PartnerBeauty entrepreneur partnering with SHINE Female Business Summit 2027
• LilletminorGTM or Marketing PartnerFrench aperitif brand partnering with SHINE Female Business Summit 2027
• CURA COSMETICS GROUPminorGTM or Marketing PartnerCosmetics company developing concepts in skincare, haircare, and perfumery from idea to finished product
• RailinminorGTM or Marketing PartnerFashion brand partnering with SHINE Female Business Summit 2027
• FeschiminorGTM or Marketing PartnerBrand partnering with SHINE Female Business Summit 2027
• VystemminorGTM or Marketing PartnerCompany partnering with SHINE Female Business Summit 2027
• ShowlabminorGTM or Marketing PartnerCompany partnering with SHINE Female Business Summit 2027
• RentGroupminorGTM or Marketing PartnerEvent equipment rental company (1,250 employees, 30 European locations) as exhibitor and partner
• Move! MentoringcoreStrategic or Co-development PartnerWomen's mentoring organization - empowering women through career mentoring programs, exhibitor at SHINE
• Women in Business e.V.coreStrategic or Co-development PartnerMunich-based association supporting female students and young professionals through networking, mentoring, and events. Exhibitor at SHINE.
• Power_m MünchencoreStrategic or Co-development PartnerMunich municipal initiative supporting professional re-entry after family phase. Part of Verbund from six training institutions.

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Emerging players

• Women in Tech: Global community and event series dedicated to women in technology careers. Comparable as a women-focused professional development and recruitment event platform, though tech-segment focused rather than multi-industry.
• Female Founders Festival: Event and community platform focused on women entrepreneurs and founders in the DACH region. Comparable as a women-targeted professional event with similar sponsorship and community mechanics, though focused on entrepreneurship rather than employment.

Direct peers

• herCAREER: Germany's leading career fair specifically for women, operating across Munich and Nuremberg. Closest direct competitor — same women-focused career-fair format, same exhibitor target audience, same corporate DEI-recruitment value proposition, and competing for the same DAX enterprise recruitment budgets.
• Stuzubi: One of Germany's largest apprenticeship and career fairs, founded and previously operated by SHINE founder Karola Marschall. Directly comparable as a multi-industry career-fair concept, with overlapping exhibitor audiences and similar revenue mechanics (booth rental, sponsorship, tickets).
• Absolventa Karriereforum: Career fair series targeting graduates and young professionals in multiple German cities. Comparable in format (in-person multi-employer career fair), exhibitor mix, and revenue model, though not exclusively women-focused.
• Connecticum: Major Berlin-based career fair targeting graduates, students, and young professionals. Comparable as a multi-industry in-person career event monetized via exhibitor booth fees and sponsorships, competing for similar enterprise recruitment budgets.
• Karrieretag: Recurring regional career fair series across multiple German cities including Munich. Comparable as a multi-employer in-person career fair monetized through booth rentals and sponsorships, although not women-specific.

Others

• MINT Zukunft schaffen: German initiative promoting women in MINT (math, IT, natural sciences, technology) careers, including events and networking. Comparable as a women-in-professional-development platform aligned with SHINE's career-advancement mission, though focused specifically on STEM.
• Women's Forum Global: International women-leadership platform organizing summits, dialogues, and networking events. Comparable as a high-profile women-focused professional event brand with global sponsor engagement, though operating at much larger international scale.

Broad incumbents

• Jobmesse: One of the largest generalist job-fair brands in Germany with national city coverage. Comparable as a multi-industry career-fair organizer with similar revenue streams, though not women-focused and operating at significantly larger scale across many cities.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks1 record

Key highlights6 records

Customer concentration

• Facebookfacebook.com/profile.php
• LinkedInlinkedin.com/company/shinebusinessclub
• Instagraminstagram.com/shinebusiness.club
• TikToktiktok.com/@shinebusiness.club

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Shine Female Business Summit