endless mileage project

What endless mileage project does

Endless Mileage Project (EMP) is a U.S. not-for-profit organization founded in 2022 by Olympian, World-Record holder, and three-time U.S. Champion Ben Blankenship to advance sustainability and opportunity in track & field. The organization operates two distinct initiatives under a single brand. The Fast Forest, run in partnership with the Willamalane Park and Recreation District at Dorris Ranch in Springfield, Oregon, plants trees to honor American athletes who have broken the 4-minute (men) and 4:30-minute (women/nonbinary) mile barriers in sanctioned USATF/World Athletics events; 755 trees had been planted through 2022, and the grove is paired with an interactive searchable map on the EMP website. The Recovered Running initiative collects gently used athletic clothing and gear from individuals, businesses, and organizations and redistributes it to under-resourced athletes and school athletic programs, with a public donation bin at the Eugene, Cascades, & Coast headquarters and pickup operations in Eugene, Seattle, and Flagstaff.

EMP has no commercial product line; it is funded entirely by charitable contributions processed through Stripe, plus in-kind donations of used athletic gear. The "customer" base is therefore dual: donors (individuals, businesses, organizations) supplying funds and gear, and beneficiaries (under-resourced athletes, schools) receiving redistributed equipment. Distribution is local and physical rather than digital — donation bins and direct pickups — with a community-led marketing motion spanning the EMP website, social channels, and partnerships with park districts and local organizations. The board and operational team include multiple former elite athletes (Stephanie Garcia, Rachel Smith) and Pacific Northwest sports-industry veterans with ties to TrackTown USA, the University of Oregon, and the Register-Guard, providing the organization with unusually deep domain credibility for its size and age.

The technical surface is minimal: a content website with an interactive Fast Forest map and a Stripe donation flow. No APIs, mobile apps, or AI-driven features are disclosed. Programmatic scale signals are limited to the 755-tree Fast Forest milestone and 10,000+ items collected via Recovered Running in 2023, with operations spanning three U.S. West Coast metros (Oregon, Washington, Arizona).

Name

endless mileage project

Legal name

Endless Mileage Project

Website

https://endlessmileage.org

Company type

Private

Founded year

2022

Operating status

Operating

Headcount range

1–10 employees

Short description

Endless Mileage Project is a 2022-founded U.S. nonprofit that honors sub-4/4:30-mile American athletes by planting trees at Oregon's Dorris Ranch and redistributes donated athletic gear to under-resourced athletes and schools across Eugene, Seattle, and Flagstaff.

Ownership category

akta.pro rank

Product category

Athletic Nonprofit Services

NAICS

Environment, Conservation and Wildlife Organizations (813312)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Road Running Events (Marathons, Half Marathons, 10K/5K) (MPAKAIAA)

Keywords

• Athletic gear redistribution
• Tree planting recognition
• Track field nonprofit
• Sports gear donations
• Environmental athletics programs

Headquarters

HQ city

Eugene

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Marketing or Sales, Supply Chain, Others

Revenue model

1. Donations and Contributions: As a not-for-profit organization, Endless Mileage Project operates entirely on donations from individuals, businesses, and organizations. The organization accepts charitable contributions to fund its sustainable initiatives including the Fast Forest tree-planting program and Recovered Running equipment redistribution.

Distribution channels3 records

Marketing channels4 records

Core offering

Endless Mileage Project is a not-for-profit organization operating two distinct initiatives: Fast Forest, a tree-planting recognition program that plants trees at Dorris Ranch in Springfield, Oregon to honor American athletes who break the 4-minute (men) and 4:30-minute (women/nonbinary) mile barriers; and Recovered Running, a gear redistribution program that collects gently used athletic clothing and equipment from donors and redistributes them to under-resourced schools and athletes in need across Oregon, Washington, and Arizona. The organization is funded entirely through charitable donations.

Product overview

Endless Mileage Project is a not-for-profit organization founded in 2022 by Olympian Ben Blankenship that operates two distinct initiatives under its umbrella: (1) Fast Forest, a tree-planting program that honors American athletes achieving 4-minute (men) and 4:30-minute (women/nonbinary) mile barriers by planting trees at Dorris Ranch in Springfield, Oregon, accessible via an interactive website map; and (2) Recovered Running, a gear redistribution initiative that collects gently used athletic equipment and clothing to redistribute to athletes and schools in need across several states. The organization accepts donations via Stripe.

Differentiator

Problem solved

Functional benefit

Brands

• Fast Forest: Environmental recognition program planting trees to honor American athletes who break 4-minute (men) and 4:30-minute (women) mile barriers. Located at Dorris Ranch in Springfield, Oregon.
• Recovered Running

Products and services

• Fast Forest A tree-planting recognition initiative operated in partnership with Willamalane Park and Recreation District. Each tree at Dorris Ranch in Springfield, Oregon honors an American athlete who has broken the 4-minute (men) or 4:30-minute (women/nonbinary) mile barrier in a USATF- or World Athletics-sanctioned event. Each tree carries a biodegradable hang tag with the athlete's name, official time, and date of achievement. An interactive digital map on the website allows visitors to search for specific athlete trees. Open to public visitation during Dorris Ranch operating hours.
• Recovered Running A gear redistribution program that collects gently used athletic clothing and equipment from individuals, businesses, retailers, brands, and organizations, and redistributes them directly to local schools, coaches, programs, and athletes in need. The program accepts donations via a public bin at the Eugene, Cascades, & Coast Headquarters and via direct pickup in Eugene, Seattle, and Flagstaff areas. In 2023, over 10,000 items were collected and redistributed.

Quantifiable outcome

• Over 10,000 items collected and redistributed in 2023
• +1 more outcomes

Named customers2 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Willamalane Park and Recreation DistrictcoreStrategic or Co-development PartnerPartnership with Willamalane Park and Recreation District in Springfield, Oregon established Dorris Ranch as the home of the Fast Forest. This is a flagship partnership where 755 trees have been planted to honor American athletes who broke 4-minute and 4:30 mile barriers. The district provides the physical location and maintains the living orchard, while Endless Mileage Project manages the athlete recognition program.

Scale indicators4 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Sustainability in Sports (Nike Foundation / Made to Play): Nike's Made to Play initiative and broader sustainability commitments address youth sport access and circular materials in athletic gear, conceptually adjacent to Recovered Running's mission of reducing textile waste and expanding athlete access.
• World Athletics: International governing body of track & field. Broad incumbent whose athlete recognition and barrier-breaking history is central to Endless Mileage's Fast Forest criteria (USATF/World Athletics-sanctioned performances).
• Good360: Large nonprofit that redistributes donated goods to a network of charities and communities. Broader incumbent in the goods-redistribution space with significantly larger scale than Endless Mileage's Recovered Running.
• Doris Duke Charitable Foundation (Athlete Support): Major athletic-support nonprofit providing funding to individual athletes and arts/culture programs. Comparable as an institutional donor/grant-maker within the elite athlete support space where Endless Mileage's beneficiaries also seek funding.

Direct peers

• USA Track & Field Foundation: The official foundation of USA Track & Field, supporting American track & field athletes through grants and programming. Most directly comparable as a national nonprofit devoted to the same athlete population Endless Mileage Project serves.
• Athletes for Hope: Charity founded and supported by multiple Olympians and professional athletes to channel athlete philanthropy into social causes. Comparable as an athlete-led nonprofit leveraging elite athlete credibility to drive donations.
• Soles4Souls: Nonprofit that collects gently used shoes and clothing for redistribution to people in need. Closest operational peer to Endless Mileage's Recovered Running initiative, sharing the same circular-economy redistribution model.
• One Tree Planted: Nonprofit that partners with reforestation organizations to plant trees globally and accepts donations for tree planting. Directly comparable to the Fast Forest environmental model of honor-based tree planting funded by donations.
• TrackTown USA: Eugene, Oregon-based nonprofit that promotes track & field and has hosted major events including the World Athletics Championships Oregon22. Overlaps directly in mission, geography, and ties to several EMP board members.

Regional players

• Planet Aid: Nonprofit operating clothing donation bins and redistribution programs in the U.S. Comparable to Endless Mileage's public donation bin model and Recovered Running redistribution logic, though with broader geographic and item scope.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/endless-mileage-project

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Funding overview

Funding rounds

Investors

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M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about endless mileage project