Södra Teatern
Södra Teatern is a historic Stockholm entertainment venue (founded 1859) operated by Legends Global Sweden AB, hosting concerts, comedy, nightclub events, dining, and corporate meetings across a multi-space campus serving up to 1,300 guests.
- Company typePrivate
- Founded1859
- HeadquartersStockholm, Sweden
- Headcount—
- GTM typeB2B and B2C
- OfferingServices
What Södra Teatern does
Södra Teatern is a historic entertainment venue complex located at Mosebacke in central Stockholm, Sweden, operating continuously since 1859 as one of the city's oldest cultural establishments. It is operated by Legends Global Sweden AB (Org.nr: 556001-1065), a subsidiary of Legends Global, and is part of the Stockholm Live brand, which runs the largest arenas in the Nordic region. The venue functions as a multi-space campus comprising six distinct areas: the outdoor Mosebacketerrassen with panoramic city views; Stora Scen, the 418-seat main stage for concerts and conferences; Kägelbanan, a 600-capacity historic hall; Kristallen, a 200-guest room with private terrace; Champagnebaren, a floor-7 premium bar restricted to guests aged 25 and over; and Mosebacke Etablissement, an indoor space with large-format screens.
The business model combines consumer live-entertainment ticketing with B2B meetings-and-events services. Consumer revenue comes from concert and comedy ticket sales via Tickster, weekend nightclub (Klubben) door sales, F&B on premises, and digital gift cards redeemable for tickets. Corporate revenue comes from packaged offerings — Konferenspaket (full-day conferences), Mingle and Dinner packages, seasonal Sommarfest and Vinterfest packages, the themed Winter Wonderland experience in Kägelbanan, and the Hela Huset full-venue takeover option accommodating up to 1,300 guests. Pricing is quote-based for custom events. The dedicated B2B sales function is led by a Head of Sales and Sales Manager under the [email protected] channel. The venue has no proprietary technology platform; operational dependencies are Tickster for ticketing and named beverage and transportation partners (Coca-Cola, Menigo, Heineken, Uber). Marketing runs through the company website, newsletter, and social channels, with cross-promotion via the Legends Global and Stockholm Live networks.
Södra Teatern firmographics
Firmographics- Name
- Södra Teatern
- Legal name
- Legends Global Sweden AB
- Website
- https://sodrateatern.com
- Company type
- Private
- Founded year
- 1859
- Operating status
- Operating
- Short description
- Södra Teatern is a historic Stockholm entertainment venue (founded 1859) operated by Legends Global Sweden AB, hosting concerts, comedy, nightclub events, dining, and corporate meetings across a multi-space campus serving up to 1,300 guests.
- Ownership category
- akta.pro rank
Södra Teatern industry classification
Industry- Product category
- Live Entertainment & Event Venue
- NAICS
- Promoters of Performing Arts, Sports, and Similar Events with Facilities (71131), Drinking Places (Alcoholic Beverages) (722410), Convention and Trade Show Organizers (56192)
- SIC
- Services-Amusement & Recreation Services (7900), Retail-Eating & Drinking Places (5810), Services-Miscellaneous Amusement & Recreation (7990)
- akta.pro primary industry
- Live Music Venues & Concert Bars (THAFAEAD)
- akta.pro secondary industries
- Live Music Bars & Venues (CRANACAH), Bar & Beverage Catering (Mobile Bar, Bartending) (HSACAGAF), Cocktail Lounges & Speakeasies (MPAGAIAD)
Keywords
Where Södra Teatern is headquartered
LocationHeadquarters
- HQ city
- Stockholm
- HQ country
- Sweden
- HQ region
- Europe
Offices1 record
Markets served
Södra Teatern business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure, Others
Revenue model
- Live Entertainment (Concerts & Shows): Ticket revenue from concerts, music shows, and comedy/talks events featuring artists performed at the venue's stages.
- Nightclub Operations: Weekend nightclub operations (Friday/Saturday) generating revenue from door sales and possibly bottle service.
- Venue Rental & Event Services: Corporate events, conferences, private parties, and venue takeovers. Multiple packages available: conference day packages, mingle events, seated dinners, and full venue takeovers. Capacity up to 1300 guests for events.
- Food & Beverage: On-site restaurant and bar services including Mosebacketerrassen, Champagnebaren (7th floor), and catering for events. Street food menu and 3-course seated dinner options.
- Gift Cards: Presentkort (gift cards) sold for concert tickets via Tickster, generating prepaid revenue.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Conference Day Package - Full day conference with meals |
| Other | Pay-as-you-go | Mingle Package - After-work events |
| Other | Pay-as-you-go | Dinner Package - Seated 3-course dinner |
| Other | Multi-year contract | Södran Takeover - Full venue exclusive use |
| Other | Multi-year contract | Winter Wonderland - Themed winter party |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels6 records
Södra Teatern product offering
Product offeringCore offering
Södra Teatern is a multi-space historic entertainment venue on Mosebacke in Stockholm offering ticketed live concerts and comedy shows, weekend nightclub operations, on-site restaurants and bars, and packaged corporate event and conference services. The venue sells directly to consumers through Tickster ticketing and at the door, and to corporate clients through a dedicated event sales team offering conference packages, seasonal party packages, and full venue takeovers for up to 1,300 guests.
Product overview
Södra Teatern is a historic entertainment venue complex offering multiple distinct venues and event packages. The venue operates as a platform-plus-modules architecture with core entertainment offerings (nightclub, live concerts, comedy/talks) supported by a comprehensive meetings and events division. The main venue spaces include Mosebacketerrassen (outdoor terrace), Champagnebaren (floor 7 champagne bar), Kristallen (with private terrace), Kägelbanan (historic space), Stora Scen (main stage with 400+ seats), and Mosebacke Etablissement. Event packages include Konferenspaket (conference packages), Vinterfest and Sommarfest (seasonal parties), and Winter Wonderland (themed winter experience). Premium offerings include Hela Huset (full venue takeover for up to 900 guests). The venue also operates Klubben nightclub on weekends. All venues include sound and lighting technology with in-house kitchen for catering.
Differentiator
Problem solved
Functional benefit
Products and services
- Mosebacketerrassen
Quantifiable outcome
- 165 years of continuous operation as entertainment venue
Companies that use Södra Teatern
Customer profileNamed customers8 records
Segments4 records
Ideal customer profiles4 records
Södra Teatern technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Södra Teatern partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered minor and core.
- Coca-ColaminorBeverage partner visible on website footer logos. Coca-Cola products presumably available at venue bars and events.
- MenigominorFood and beverage supplier partner visible on website. Swedish food and beverage wholesale company supplying venue.
- HeinekenminorBeer brand partner visible on website footer logos. Heineken products presumably available at venue bars.
- UberminorTransportation partner visible on website. Partnership likely for event transportation/taxi services integration.
- TickstercoreOfficial ticketing partner for all events. Consumers purchase tickets through Tickster platform. Gift cards also sold via Tickster.
- Stockholm LivecoreParent company operating Stockholm's largest arenas. Part of Legends Global network with 450+ venues worldwide.
- Legends GlobalcoreGlobal entertainment venue operator. Legends Global operates 450+ arenas, hosts 20,000+ events annually, and entertains 165M+ guests worldwide. Södra Teatern is part of this global network.
Scale indicators4 records
Recent moves6 records
Expansion highlights4 records
Södra Teatern competitors and assessment
Company assessmentBroad incumbents
- House of Blues: US-based chain of music venues combining live concerts with full-service bars and restaurants in themed environments. Closest international analogue to Södra Teatern's "historic venue + live music + restaurant/bar" model.
- Avicii Arena: Stockholm's largest indoor arena (30,000 capacity) operated by the same Stockholm Live / Legends Global parent. Sister asset in the same network, illustrating how Legends routes tours between flagship arenas and mid-size venues like Södra Teatern.
- The Fillmore: Network of historic US music venues operating mid-size concert halls with bars and event programming. Relevant international comparable for legacy-branded live entertainment venues with bar-driven event monetization.
Direct peers
- Nalen: Iconic Stockholm music and dance venue (opened 1888) hosting live concerts, club nights, and corporate events. Comparable as a heritage Stockholm live entertainment venue with multi-format programming and bar-driven revenue.
- Berns Salonger: Historic Stockholm entertainment complex (since 1863) combining restaurant, bars, nightclub, and live music. Operates a similar multi-space, high-end F&B-plus-entertainment model in central Stockholm, targeting overlapping consumer and corporate clientele.
- Münchenbryggeriet: Stockholm event venue in a converted brewery, hosting concerts, corporate events, and conferences. Comparable flexible-format event venue targeting corporate clients with F&B service.
- Hamburger Börs: Long-running Stockholm restaurant and entertainment venue combining dinner service, bar, nightclub, and live performances. Directly comparable multi-revenue F&B-plus-nightlife concept competing for the same corporate and consumer event spend.
- Vasateatern: Stockholm theater and concert venue hosting comedy, music shows, and corporate events. Comparable mid-size heritage stage venue competing for the same Swedish artist routing and corporate bookings.
- Cirkus (Stockholm): Historic Stockholm performance venue (1892) hosting concerts, theater, comedy, and corporate events. Operates under the same Stockholm Live / Legends Global parent, sharing marketing reach, ticketing, and operational standards with Södra Teatern.
Regional players
- Gröna Lund: Stockholm amusement park and outdoor concert venue. Operates as a Stockholm Live / Legends Global sister property, competing for the same regional entertainment and tourism audience through concerts and themed experiences.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Södra Teatern social profiles
Digital presenceSödra Teatern financial estimates
Financial estimateRevenue estimate
Valuation estimate
Södra Teatern leadership team
Management profileNumber of profiles
Profiles8 records
Södra Teatern funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Södra Teatern M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Södra Teatern
What does Södra Teatern do?
Södra Teatern is a multi-space historic entertainment venue on Mosebacke in Stockholm offering ticketed live concerts and comedy shows, weekend nightclub operations, on-site restaurants and bars, and packaged corporate event and conference services. The venue sells directly to consumers through Tickster ticketing and at the door, and to corporate clients through a dedicated event sales team offering conference packages, seasonal party packages, and full venue takeovers for up to 1,300 guests.
Is Södra Teatern a public or private company?
Södra Teatern is a private company. It is classified as corporate owned and is currently operating.
When was Södra Teatern founded?
Södra Teatern was founded in 1859.
Where is Södra Teatern based?
Södra Teatern is headquartered in Stockholm, Sweden, in the Europe region.
How does Södra Teatern make money?
Five revenue lines are on record. Live Entertainment (Concerts & Shows) is the primary driver. The others are nightclub Operations, venue Rental & Event Services, food & Beverage and gift Cards.
Who are Södra Teatern's main competitors?
Broad incumbents on record are House of Blues, Avicii Arena and The Fillmore. Direct peers are Nalen, Berns Salonger, Münchenbryggeriet, Hamburger Börs, Vasateatern and Cirkus (Stockholm). Gröna Lund is listed as a regional player.
Does Södra Teatern have an API?
No public API is recorded for Södra Teatern.
What industry is Södra Teatern in?
Södra Teatern's product category is Live Entertainment & Event Venue. Its primary akta.pro industry code is THAFAEAD, Live Music Venues & Concert Bars, with a secondary code of CRANACAH, Live Music Bars & Venues. Its NAICS code is 71131 and its SIC code is 7900.