SEFCAST LTD
SEFcast is a UK-based SaaS platform that uses AI to deliver conversational SEO guidance, competitor intelligence, keyword monitoring, and backlink analysis to solo marketers, growing businesses, and agencies across 50+ countries via a three-tier subscription model ($39-$99/month).
- Company typePrivate
- Founded2019
- HeadquartersLondon, United Kingdom
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What SEFCAST LTD does
SEFCAST LTD operates SEFcast, an AI-powered SEO marketing and collaboration platform that automates competitor intelligence, keyword research, rank tracking, backlink analysis, and content recommendations. The platform is built around an AI Companion that delivers conversational, natural-language SEO guidance based on the user's own data, alongside a proprietary SEO Strategy Score (0-100) that benchmarks website performance against actual competitors across both traditional SEO and Generative Engine Optimization (GEO). Core integrations with Google Search Console, Google Analytics (GA4), Google Business Profile, and Google Ads via read-only OAuth provide the unified data layer underpinning the AI insights.
The technology stack combines NLP for the conversational interface, predictive analytics for keyword ranking and traffic estimation, generative AI for content briefs and action plans, and knowledge retrieval across multi-source SEO data. DeepResearch Mode enables extended AI analysis for thorough competitive and keyword research. The platform's proprietary methodology claims to benchmark against real competitors rather than abstract standards, with continuous daily monitoring across what the company states is 2M+ keywords.
SEFcast makes money through a three-tier SaaS subscription model priced at $39/month (Essential), $49/month (Professional), and $99/month (Business), billed monthly or annually with a 7-day free trial. Distribution is primarily self-serve and product-led through sefcast.com and app.sefcast.com, with implied enterprise sales engagement for the Business tier targeting agencies and enterprise teams. The customer base spans solo marketers, growing SMBs, and agencies/enterprise teams across what the company claims is 50+ countries, with a regional HQ in Ras Al Khaimah (UAE) and UK registered office (Company No. 15529039).
SEFCAST LTD firmographics
Firmographics- Name
- SEFCAST LTD
- Legal name
- SEFCAST LTD
- Website
- https://sefcast.com
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- SEFcast is a UK-based SaaS platform that uses AI to deliver conversational SEO guidance, competitor intelligence, keyword monitoring, and backlink analysis to solo marketers, growing businesses, and agencies across 50+ countries via a three-tier subscription model ($39-$99/month).
- Ownership category
- akta.pro rank
SEFCAST LTD industry classification
Industry- Product category
- SEO Software
- NAICS
- Other Computer Related Services (541519)
- SIC
- Services-Computer Programming Services (7371)
- akta.pro primary industry
- SEO/SEM & Performance Marketing Tools (BPAMALAM)
- akta.pro secondary industry
- Lead Generation & Performance Media (B2B/B2C) (MPAAACAK)
Keywords
Where SEFCAST LTD is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices2 records
Markets served
SEFCAST LTD business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Infrastructure, Operations, Marketing or Sales
Revenue model
- SaaS Subscription: Three-tier subscription model (Essential, Professional, Business) with monthly and annual billing options. Revenue billed in advance on recurring basis. Includes free trial period before charging. Features include AI Companion, backlink analysis, competitor analysis, content recommendations, keyword monitoring, SEO goals tracking, and team collaboration. Tier differentiation based on project limits, keyword monitoring capacity, backlink analysis limits, and team size.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Essential Plan - For solo marketers getting started with $39/mo |
| Subscription | Monthly | Professional Plan - For growing businesses ready to scale at $49/mo |
| Subscription | Monthly | Business Plan - For agencies and enterprise teams at $99/mo |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels4 records
SEFCAST LTD product offering
Product offeringCore offering
SEFcast provides an AI-powered SEO marketing and collaboration platform that combines competitor intelligence, keyword research, rank tracking, backlink analysis, and team collaboration in a unified workspace. The platform features an AI Companion that delivers actionable, data-backed insights and prioritized action plans in response to natural-language questions about SEO strategy. It integrates with Google Search Console, Google Analytics, Google Business Profile, and Google Ads to consolidate organic and paid search performance.
Product overview
SEFcast is a unified AI-powered SEO marketing and collaboration platform consisting of the core SEFcast Platform, the AI Companion (conversational AI assistant), and the SEO Strategy Score (competitive ranking metric). The platform integrates Google Search Console, Google Analytics, Google Business Profile, and Google Ads for unified data visibility. Key features include competitor intelligence, keyword research and monitoring, backlink analysis, rank tracking, team collaboration tools, and SEO Goals tracking. The platform offers three pricing tiers (Essential at $39/mo, Professional at $49/mo, Business at $99/mo) that provide increasing limits for projects, team members, keyword monitoring, backlink analysis, and SEO Strategy Score update frequency. DeepResearch Mode delivers thorough AI-powered insights on demand.
Differentiator
Problem solved
Functional benefit
Products and services
- SEFcast Platform Unified AI-powered SEO marketing and collaboration platform combining competitor intelligence, keyword research, rank tracking, backlink analysis, and team collaboration in a single workspace. Designed for solo marketers, growing businesses, agencies, and enterprise teams seeking AI-guided SEO strategies.
- AI Companion Conversational AI assistant that allows users to ask natural-language questions about competitors, keywords, content strategy, or technical SEO and receive actionable insights backed by real data. Functions as an expert AI marketing team that masters each user's business daily.
- SEO Strategy Score Proprietary 0-100 metric that measures website SEO strength relative to actual competitors, covering both traditional SEO and Generative Engine Optimization (GEO). Powered by AI that maps the competitive landscape and updates automatically as competitors change.
Quantifiable outcome
- Reduces SEO work time from weeks to minutes with AI automation
- +3 more outcomes
Companies that use SEFCAST LTD
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles3 records
SEFCAST LTD technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
AI capability9 records
Feature8 records
SEFCAST LTD partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core.
- Google Search ConsolecoreRead-only OAuth integration allowing SEFcast to access search queries, clicks, impressions, average position, index status, and submitted sitemaps. Foundation of SEO reporting and AI insights.
- Google Analytics (GA4)coreRead-only OAuth integration pulling traffic, engagement, conversions, audiences, and realtime activity from GA4 properties into clean reporting dashboards.
- Google Business ProfilecoreIntegration bringing in locations, reviews, posts, and local performance insights for Maps and local search presence alongside other data.
- Google AdscoreRead-only OAuth integration for campaign, ad-group, and keyword performance data including impressions, clicks, cost, conversions, plus keyword research for reporting and insights.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
SEFCAST LTD competitors and assessment
Company assessmentEmerging players
- MarketMuse: AI-driven content intelligence platform focused on topic modeling, content briefs, and content gap analysis. Comparable to SEFcast's content recommendations and AI-driven strategy capabilities, with a stronger enterprise content-team focus.
- Surfer SEO: AI-first content optimization and SEO platform targeting content marketers with NLP-driven recommendations, content briefs, and SERP analysis. The most direct AI-SEO comparable to SEFcast, focused on content workflow rather than pure competitor intelligence.
- Frase: AI-powered SEO content workflow tool that combines SERP analysis, content briefs, and AI writing assistants. Comparable to SEFcast's content recommendation and AI strategy features with an adjacent (rather than identical) workflow focus.
Direct peers
- SE Ranking: All-in-one SEO platform offering rank tracking, keyword research, backlink monitoring, competitor analysis, and site audit at competitive price points. Closely comparable to SEFcast's three-tier SaaS structure and SMB-to-agency customer mix.
- Mangools (KWFinder): Suite of SEO tools (KWFinder, LinkMiner, SERPChecker, SiteProfiler) targeting solo marketers and small businesses with simplified UX and affordable pricing. Directly comparable to SEFcast's Essential and Professional tier positioning.
- Ahrefs: Premier backlink analysis and SEO toolset widely used by marketers and agencies. Competes head-to-head with SEFcast on keyword monitoring, backlink intelligence, competitor research, and rank tracking, with a deeper backlink graph and more aggressive brand investment.
- SpyFu: Competitor keyword and PPC intelligence tool that surfaces competitor SEO and Google Ads strategies. Overlaps with SEFcast's competitor intelligence and keyword gap features, particularly for SMBs researching rivals.
- Moz: Long-established SEO platform offering keyword research, link intelligence, rank tracking, and the proprietary Domain Authority metric. Closely comparable to SEFcast on SMB-targeted SEO tooling with similar self-serve plus Pro tier pricing.
Broad incumbents
- BrightEdge: Enterprise SEO and content performance platform serving large brands and agencies with deep integrations, custom reporting, and high-ACV contracts. Comparable to SEFcast's Business tier ambitions but at significantly higher enterprise scale.
- SEMrush: One of the largest all-in-one digital marketing platforms covering SEO, PPC, content, and competitive research. Directly comparable to SEFcast's SEO intelligence core, but with a much larger data set, agency and enterprise go-to-market, and broader product surface beyond SEO.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights7 records
Customer concentration
SEFCAST LTD social profiles
Digital presenceSEFCAST LTD financial estimates
Financial estimateRevenue estimate
Valuation estimate
SEFCAST LTD leadership team
Management profileNumber of profiles
SEFCAST LTD funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
SEFCAST LTD M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about SEFCAST LTD
What does SEFCAST LTD do?
SEFcast provides an AI-powered SEO marketing and collaboration platform that combines competitor intelligence, keyword research, rank tracking, backlink analysis, and team collaboration in a unified workspace. The platform features an AI Companion that delivers actionable, data-backed insights and prioritized action plans in response to natural-language questions about SEO strategy. It integrates with Google Search Console, Google Analytics, Google Business Profile, and Google Ads to consolidate organic and paid search performance.
Is SEFCAST LTD a public or private company?
SEFCAST LTD is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was SEFCAST LTD founded?
SEFCAST LTD was founded in 2019. It employs 1 to 10 people.
Where is SEFCAST LTD based?
SEFCAST LTD is headquartered in London, United Kingdom, in the Europe region.
How does SEFCAST LTD make money?
One revenue line is on record: saaS Subscription.
Who are SEFCAST LTD's main competitors?
Emerging players on record are MarketMuse, Surfer SEO and Frase. Direct peers are SE Ranking, Mangools (KWFinder), Ahrefs, SpyFu and Moz. Broad incumbents are BrightEdge and SEMrush.
Does SEFCAST LTD have an API?
No public API is recorded for SEFCAST LTD.
What industry is SEFCAST LTD in?
SEFCAST LTD's product category is SEO Software. Its primary akta.pro industry code is BPAMALAM, SEO/SEM & Performance Marketing Tools, with a secondary code of MPAAACAK, Lead Generation & Performance Media (B2B/B2C). Its NAICS code is 541519 and its SIC code is 7371.