METAGATE S.R.L.

What METAGATE S.R.L. does

METAGATE S.R.L. is a privately-held Italian Mixed Reality startup founded in Milan in 2022, developing immersive MR applications primarily on the Meta Quest 3 headset with secondary deployment on the Over the Reality platform. The company's technical stack is built on Unity with the XR Interaction Toolkit, Photon for multiplayer networking, Supabase for authentication/data, and Flutter for web surfaces, integrating AI (GPT-based avatars, speech-to-speech, computer vision), IoT (Arduino sensor visualization via XR2ino), and Web3 (NFT licensing including a Yuga Labs MBA license for ApeXR).

The product portfolio is anchored by OpenGate XR, a no-code webapp platform that allows non-programmers to build Mixed Reality worlds with multiplayer capability, distributed via the Meta Quest Store and the company's Shopify storefront. Specialized applications include MyPetXR (virtual pet with biometric feedback), XR2ino (Arduino IoT-MR bridge featured on Arduino's Project Hub), CLAVIS (the first multiplayer MR experience in Italy, delivered for Museo Diocesano di Brescia), NFT Vault, Escape XR, and art installations The School of Athens and Heliobioma. The company also operates an AI Avatar/NPC platform with speech-to-speech and knowledge-base capabilities, plus the XR Operator Course for professional training.

Commercially, Metagate operates a hybrid revenue model combining custom MR project development for enterprise clients (quote-based, multi-year contracts across cultural heritage, industrial training, events/marketing, healthcare, and Web3 verticals), subscription revenue from OpenGate XR (with seasonal discounts), and professional services revenue from the XR Operator Course. The go-to-market blends product-led distribution (Meta Quest Store, Shopify), community-led growth (Discord, 49+ newsletter editions, GitHub, university collaborations including Politecnico di Milano), event-driven demand generation (20+ annual conferences including ETHMilan, Sanremo Festival, NFT Paris, AI Week), and direct enterprise field sales. The customer base spans 50+ logos including FORMart, Leroy Merlin Italia, SAIM Group, Lufthansa, Fondazione Pasquinelli, Museo Diocesano di Brescia, and Brain Doing, with regulatory tailwinds from Italian Law n.34/2026 validating immersive training for workplace safety from April 2026.

Name

METAGATE S.R.L.

Legal name

METAGATE S.r.l.

Website

https://discover.themetagate.it

Company type

Private

Founded year

2022

Operating status

Operating

Headcount range

1–10 employees

Short description

METAGATE S.R.L. is a Milan-based Italian Mixed Reality startup (founded 2022) that builds no-code MR tools, AI-integrated immersive experiences, and custom spatial-computing applications primarily for Meta Quest 3, serving enterprise clients in cultural heritage, industrial training, events/marketing, and Web3.

Ownership category

akta.pro rank

Product category

Mixed Reality Software

NAICS

Software Publishers (5132), Custom Computer Programming Services (541511)

SIC

Services-Prepackaged Software (7372), Services-Computer Programming Services (7371)

akta.pro primary industry

XR/AR/VR/MR Development Frameworks & Toolchains (MPAFAFAF)

akta.pro secondary industries

Metaverse Virtual World Platforms (social worlds, land, UGC) (FSAPAGAD), Metaverse & Social Virtual Worlds (BPAMAKAF)

Keywords

• Mixed reality development
• No-code XR platform
• Spatial computing solutions
• Immersive training experiences
• Meta Quest applications

Headquarters

HQ city

Milan

HQ country

Italy

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Custom MR Project Development: Bespoke Mixed Reality application development for enterprise clients across cultural, industrial, healthcare, and events sectors. Projects include immersive experiences, training simulations, and interactive installations tailored to specific client needs.
2. OpenGate XR Platform: No-code MR content creation platform distributed via Meta Quest Store. Revenue from platform usage, with seasonal discounts (20% summer/fall, Black Friday 50% off).
3. XR Operator Course: Educational course for XR operators, with promotional pricing (50% discount until August 30th). First 15 days free for initial cohort.

Pricing tiers

Go-to-market motion4 records

Distribution channels5 records

Marketing channels10 records

Core offering

METAGATE develops Mixed Reality applications and spatial computing solutions primarily for Meta Quest 3, including the OpenGate XR no-code platform for building MR experiences, specialized apps such as MyPetXR, XR2ino, and ApeXR/MBA, and bespoke custom MR projects for cultural heritage, industrial training, events, and healthcare clients. The company integrates AI, IoT (Arduino), and Web3/NFT technologies into immersive experiences, complemented by an XR Operator professional training course.

Product overview

Metagate is a Mixed Reality startup based in Milano that develops immersive MR applications primarily for Meta Quest 3 and Over the Reality platforms. Their product portfolio centers on OpenGate XR, a no-code platform enabling creation of Mixed Reality experiences without programming knowledge. They offer specialized applications including MyPetXR (virtual pet with biometric integration), XR2ino (Arduino IoT integration), and the MBA/ApeXR app for NFT communities. Cultural products include CLAVIS, the first Italian multiplayer MR experience for museums, and art installations like The School of Athens and Heliobioma. Their AI offerings include GPT-based AI Avatar agents with customizable memory and knowledge bases. The company also provides professional XR operator training. Metagate integrates technologies including AI (generative content, NLP, computer vision), IoT (Arduino sensors), and Web3 (NFTs, blockchain) into their Mixed Reality solutions.

Differentiator

Problem solved

Functional benefit

Brands

• OpenGate XR: A no-code web application for building Mixed Reality worlds on Meta Quest 3. Published on Meta platform with SIAE registration. Available as a commercial product with seasonal discounts.
• MyPetXR
• ApeXR (MBA - Made by Apes)
• XR2ino
• Escape XR
• NFT Caveau

Products and services

• OpenGate XR No-code web platform for building Mixed Reality worlds and experiences on Meta Quest 3, with multiplayer capabilities, image tracking, and AI avatar integration. Available to individual creators, developers, and SMBs via Meta Quest Store.
• MyPetXR Virtual pet experience in Mixed Reality that transforms users' rooms with an interactive digital dog, featuring heart rate monitor integration for biofeedback. Available on Meta Quest 3.
• XR2ino First application enabling visualization of Arduino sensor data in Mixed Reality on Meta Quest 3. Integrates IoT hardware with XR for educational and industrial applications.
• ApeXR - MBA (Made by Apes) Mixed Reality application for the Bored Ape Yacht Club (BAYC) and Mutant Ape Yacht Club (MAYC) NFT communities, featuring licensed characters in immersive MR experiences.
• CLAVIS - Enigma nel Convento First multiplayer Mixed Reality experience in Italy, developed for Museo Diocesano di Brescia. Cultural heritage experience where visitors explore the former monastery through interactive digital storytelling and collaborative gameplay.
• Escape XR Escape room-style Mixed Reality experience available via the Metagate app store and website.
• NFT Vault (Caveau) Mixed Reality application for managing and viewing NFT collections on Meta Quest 3, supporting spatial visualization of digital collectibles.
• AI Avatar by Metagate GPT-based AI agent platform offering customizable AI NPCs with optional persistent memory, knowledge base upload capabilities, and speech-to-speech voice transformation for Mixed Reality experiences.
• XR Operator Course Professional training course for XR operators, covering Mixed Reality skills and platforms. Targeted at professionals and enterprises seeking certified XR expertise.
• Custom Mixed Reality Project Development Bespoke Mixed Reality application development service for enterprise clients across cultural heritage, industrial training, healthcare, and event/marketing sectors. Projects include immersive experiences, training simulations, and interactive installations tailored to specific client needs.

Quantifiable outcome

• 180% hyper-depreciation for Mixed Reality and headsets under Industry 4.0 (Italian tax benefit)
• +1 more outcomes

Named customers7 records

Segments5 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

AI capability12 records

Feature7 records

Partnerships

17 partnerships are on record, tiered core, key, moderate and minor.

• Meta (Facebook)coreTechnology or IntegrationMeta Quest 3 is the primary hardware platform for Metagate's Mixed Reality experiences. Partnership includes acceptance into Oculus Start Program providing technical resources, mentoring, and hardware for XR development acceleration.
• Over the RealitycoreTechnology or IntegrationMetagate develops experiences on Over the Reality's AR/MR platform, which provides geolocation-based augmented reality and metaverse infrastructure. Over is described as unique in combining AR, VR, and geolocation.
• KNOBSkeyStrategic or Co-development PartnerKNOBS is Metagate's development partner for OpenGate XR, the no-code Mixed Reality platform for Meta Quest 3.
• MEET Digital Culture CenterkeyStrategic or Co-development PartnerMetagate collaborates with MEET for promoting immersive experiences and innovative Mixed Reality projects, valuing art and technology as tools to connect people. Marco Pizzini delivered lecture on XR revolutionizing cultural sector.
• Web3 AlliancekeyGTM or Marketing PartnerItalian consortium of Web3 companies and professionals promoting business-oriented Web3 adoption. Metagate awarded Bronze at Web3 Alliance Awards 2025.
• OMA3 (Open Metaverse Alliance for All)moderateGTM or Marketing PartnerCollaboration between Web3 metaverse platform creators ensuring interoperability of virtual lands, digital assets, and services across platforms.
• Politecnico di Milano - Osservatorio XR & MetaversekeyStrategic or Co-development PartnerMetagate participates in Osservatorio Extended Reality & Metaverse research, presenting at conferences and collaborating on XR technologies research. Active in academic ecosystem.
• EIT ManufacturingmoderateGTM or Marketing PartnerEuropean Institute of Innovation and Technology community dedicated to making manufacturing more competitive and sustainable through innovation networks.
• MANTRA EU ProgrammoderateGTM or Marketing PartnerEU-funded project for green and digital transformation of manufacturing SMEs through advanced technologies and social innovation.
• Athena (EdTech)minorChannel Partner/ Reseller/ DistributorLearning Experience Platform (LXP) for advanced digital training. Potential channel for distributing Metagate's XR training content.
• Iter ResearchminorStrategic or Co-development PartnerMusic & Transmedia Publishing founded 2011 with 25+ years in cinematic, interactive, and musical production and post-production.
• AssintelminorGTM or Marketing PartnerItalian ICT business association providing services, support, information, and sector initiatives for ICT companies.
• MIND Federated InnovationmoderateStrategic or Co-development PartnerOpen innovation ecosystem in Milano Innovation District connecting companies, research, and institutions for transforming ideas into real projects.
• MBA - Made by ApesminorOEM/ Whitelabel/ Licensing PartnerYuga Labs NFT licensing program. Metagate holds MAYC #23998 and license #00692-1-23998 (February 2025) for developing ApeXR experiences.
• Co-Meta APSminorStrategic or Co-development PartnerCultural association promoting digital art and blockchain technology through events, exhibitions, and talks. Partner in Reality Perceptions university open call.
• RIDE2MedminorStrategic or Co-development PartnerNon-profit foundation operating in clinical research and training for digital health products. Advisory board member Sergio Scaccabarozzi connected.
• ADMO LombardiaminorStrategic or Co-development PartnerAssociation sensitizing and recruiting bone marrow donors. Metagate supports ADMO at Milano City Marathon 2025 with Mixed Reality experiences.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Unity Technologies: Dominant real-time 3D engine with extensive XR tooling, asset ecosystem, and distribution. Underlies METAGATE's tech stack (Unity + XR Interaction Toolkit) and represents both an enabling incumbent and potential competitive threat to no-code platforms.
• Niantic: AR platform company (Pokémon GO, Ingress) building AR/maps infrastructure and 8th Wall acquisition. Comparable as a large, well-funded AR/MR incumbent targeting consumer and enterprise spatial computing.

Direct peers

• Innoactive: European XR enterprise training platform with content management and distribution for VR/AR hardware. Closely comparable in industrial/corporate training vertical and recurring software licensing model.
• Holo-Light: European (German/Austrian) XR enterprise software company offering AR/MR streaming and collaboration tooling for industrial customers. Directly comparable in serving industrial training and engineering use cases on mixed reality hardware.
• Spatial: Spatial computing and metaverse platform for building collaborative 3D/MR worlds without code, supporting Meta Quest headsets. Directly comparable no-code MR world-building focus and hardware targets.
• 8th Wall: Web-based AR/MR development platform with no-code and pro-code tools, similar positioning to OpenGate XR but in WebAR. Comparable XR creator-tooling category and target audience of builders and agencies.
• Strivr: Immersive training provider using VR/MR for employee upskilling in retail, healthcare, and industry. Directly comparable in immersive workforce training business model and outcome-driven selling.
• Over the Reality: AR/MR metaverse platform combining AR, VR, and geolocation; named METAGATE partner and the secondary development/distribution surface alongside Meta Quest Store. Highly comparable as both build and host spatial/MR experiences across similar verticals.
• Talespin: XR enterprise training platform focused on soft-skills and workforce development via immersive simulations. Comparable as enterprise MR/VR training vendor serving similar buyer personas (L&D, safety, HR).
• Blippar: AR content creation and publishing platform with WebAR SDK and no-code tools for brands and agencies. Comparable AR/MR creator platform positioning and target of marketing/events use cases.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xtwitter.com/metagate00
• GitHubgithub.com/orgs/TheMetagate/repositories
• YouTubeyoutube.com/channel/UCmlrtJ05fqph0xY106Y2L-Q
• Facebookfacebook.com/themetagate
• LinkedInlinkedin.com/company/metagate-srl
• Instagraminstagram.com/metagate_milano
• TikToktiktok.com/@metagate_official?_t=8adzbXRDEG6&_r=1

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about METAGATE S.R.L.