OVR
OVR (OVER) is an Italy-headquartered spatial computing platform combining community-driven 3D mapping (262K+ locations, 1180TB data), a Visual Positioning System, Large Geospatial Models, and generative AR tools. It serves robotics developers, AR/XR creators, and enterprise customers seeking spatial AI data and white-label AR solutions.
- Company typePrivate
- Founded2018
- HeadquartersUdine, Italy
- Headcount11–50
- GTM typeB2B and B2C
- OfferingSoftware
What OVR does
OVER (operating as OVR) is an Italy-headquartered spatial computing platform founded in 2018 that builds 3D mapping infrastructure and Physical AI tooling. The core technology stack combines proprietary Large Geospatial Models (LGM) trained on crowdsourced 3D data, a Visual Positioning System (VPS) providing centimeter-precision positioning live on 150K+ locations worldwide, and generative AR authoring tools ("vibe coding") that let users publish XR experiences without coding. The platform operates a Map2earn community program in which contributors map physical locations in exchange for OVR tokens, accumulating 262K+ mapped locations, 1180TB of 3D mapping data, and 103M+ images across continents.
The business model is multi-stream and Web3-native. OVR monetizes through OVRLand sales (tokenized 300-square-meter spatial domains with XR publishing rights), curated 3D data sales, a usage-based Robotics API, B2B white-label XR publishing subscriptions, custom geospatial model licensing, and trading of its native OVR token (listed on 10+ exchanges including Coinbase and Uniswap at a current price of $0.03). Customers span three primary horizontal segments: robotics and autonomous-systems developers (navigation, drone mapping), AR/XR creators, and enterprises requiring custom spatial AI models or white-label AR solutions. Distribution combines a self-serve marketplace for consumers and SMBs with direct enterprise sales for B2B XR and Robotics API contracts; go-to-market blends product-led growth (free app, no-code builder) with a community-led mapping network.
The legal entity Over Holding Srl is headquartered in Udine, Italy, with a secondary office in Tallinn, Estonia (OVRGLOBAL OÜ). The company has 11-50 employees, holds a patent-pending Trusted Execution Environment (TEE) for encrypted VPS, and maintains 200+ documented partnerships including core technology integrations with Unity, Chainlink, Mapbox, Base, and Ubisoft, alongside metaverse integrations with Decentraland, The Sandbox, and Polygon Studios. Revenue figures are not publicly disclosed, and no funding rounds are reported in the source material despite references to financial partners Modular Capital and Moonrock Capital.
OVR firmographics
Firmographics- Name
- OVR
- Legal name
- Over Holding Srl
- Website
- https://overthereality.ai
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- OVR (OVER) is an Italy-headquartered spatial computing platform combining community-driven 3D mapping (262K+ locations, 1180TB data), a Visual Positioning System, Large Geospatial Models, and generative AR tools. It serves robotics developers, AR/XR creators, and enterprise customers seeking spatial AI data and white-label AR solutions.
- Ownership category
- akta.pro rank
OVR industry classification
Industry- Product category
- Spatial Computing & 3D Geospatial Intelligence
- NAICS
- Surveying and Mapping (except Geophysical) Services (541370), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518210)
- SIC
- Services-Prepackaged Software (7372), Services-Computer Integrated Systems Design (7373)
- akta.pro primary industry
- HD Maps & Localization for Autonomous/ADAS (BPAMANAL)
- akta.pro secondary industries
- Indoor Mapping & Wayfinding Platforms (BPAMANAG), Enterprise AI Data & Knowledge Platforms (Vector Databases, Knowledge Graphs) (HDAEANAH)
Keywords
Where OVR is headquartered
LocationHeadquarters
- HQ city
- Udine
- HQ country
- Italy
- HQ region
- Europe
Offices2 records
Markets served
OVR business model
Business model- GTM type
- B2B and B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Infrastructure, Operations, Marketing or Sales
Revenue model
- OVR Token: Native cryptocurrency token powering the ecosystem. Used for OVRLand purchases, B2B XR publishing revenue shares, and platform transactions.
- OVRLand Sales: Sale of OVRLand spatial domains representing 300 square meters mapped to the physical world. OVRLand owners gain XR publishing rights.
- Data Sales: Curated datasets for robotics and AI development. 1180TB of 3D mapping data available for purchase.
- Robotics API: Real-time spatial data for autonomous systems and robotics applications.
- B2B XR Publishing: White-label AR solutions for businesses with revenue share on B2B XR layer activities.
- Custom Models: Tailored geospatial AI models for enterprise applications.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | OVR Token - Cryptocurrency |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels4 records
OVR product offering
Product offeringCore offering
OVR operates a blockchain-powered Physical AI platform built on a globally crowdsourced 3D mapping dataset. It sells Visual Positioning System (VPS) services for centimeter-precise robotic navigation, Large Geospatial Models (LGM) for spatial AI training, a no-code Generative AR publishing toolkit, OVRLand tokenized spatial domains, B2B white-label XR publishing, and a Robotics API delivering real-time spatial data to autonomous systems.
Product overview
OVER is a spatial computing platform providing a unified ecosystem for Physical AI and XR experiences. The core platform consists of Large Geospatial Models (LGM) as the AI foundation trained on comprehensive 3D mapping data, powering the Visual Positioning System (VPS) for precision robotic navigation and Generative AR for content creation. OVRLand serves as the Web3 ownership layer for spatial domains mapped to physical locations. The product portfolio includes the Robotics API for real-time spatial data integration, OVRMaps as the comprehensive 3D mapping dataset, and B2B XR Publishing white-label solutions for enterprise clients. The ecosystem operates on a Map2earn program where mappers contribute to the global 3D map while earning tokens, with the OVER token powering the broader platform economy.
Differentiator
Problem solved
Functional benefit
Brands
- OVRLand: Spatial domains of 300 square meters mapped to the physical world, enabling XR publishing rights and revenue sharing on physical locations
- VPS (Visual Positioning System)
- LGM (Large Geospatial Models)
Products and services
- Large Geospatial Models (LGM) AI foundation models trained on comprehensive 3D mapping data, powering machine perception, robotics, and spatial AI applications worldwide.
- Visual Positioning System (VPS) Precision robotic navigation and spatial awareness technology enabling centimeter-accurate positioning using 3D digital twins of real-world environments, live on 150k+ locations worldwide.
- Generative AR AI-powered XR creation tools enabling users to generate XR content through vibe coding without technical skills, from concept to live XR experience in minutes.
- OVRLand Spatial domains of 300 square meters mapped to the physical world, providing XR publishing rights and revenue sharing on the B2B XR layer for domain owners.
- B2B XR Publishing White-label AR solutions for businesses providing access to OVER's XR publishing and browsing tools without blockchain complexity, including multiple publishing tools and precise AR anchoring.
- Robotics API Real-time spatial data API for autonomous systems, enabling robots and devices to understand their precise location and orientation in the physical world.
- OVRMaps Comprehensive 3D mapping dataset spanning continents, with 1180TB of data and 103M+ images covering 262k+ locations worldwide for robotics and AI development.
- Custom Models Tailored geospatial AI models developed for enterprise applications, customized to specific use cases and requirements.
Quantifiable outcome
- 262K+ locations mapped globally through community program
- +2 more outcomes
Companies that use OVR
Customer profileSegments3 records
Ideal customer profiles3 records
OVR technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
AI capability7 records
Feature4 records
OVR partnerships and signals
Strategic signalPartnerships
18 partnerships are on record, tiered core and minor.
- UnitycoreStrategic technology partnership for 3D/AR integration. Unity is a leading real-time 3D platform.
- ChainlinkcoreOracle infrastructure partnership for decentralized data feeds and Web3 integration.
- MapboxcoreMapping technology integration partner.
- BasecoreBuilt on Base blockchain for Ethereum L2 integration.
- UbisoftcoreGaming industry partnership for AR/metaverse experiences.
- TencentminorStrategic partnership for Asian market expansion.
- WEF (World Economic Forum)minorWorld Economic Forum partnership for innovation initiatives.
- CoinGeckominorCryptocurrency data aggregator listing.
- CoinbaseminorMajor cryptocurrency exchange listing.
- UniswapminorDecentralized exchange listing for OVR token trading.
- CoinMarketCapminorCryptocurrency data aggregator listing.
- Gate.iominorCryptocurrency exchange listing.
- KuCoinminorCryptocurrency exchange listing.
- MEXCminorCryptocurrency exchange listing.
- PancakeSwapminorBNB Chain DEX listing.
- BitrefillminorCrypto gift cards and refills platform.
- Sweat EconomyminorMove-to-earn ecosystem partnership.
- PinkominorSocial trading platform partnership.
Scale indicators6 records
Recent moves6 records
Expansion highlights5 records
OVR competitors and assessment
Company assessmentOthers
- Waymo: Autonomous-vehicle operator with proprietary HD mapping needs. Potential OVR customer/counterparty rather than direct competitor; signals the kind of large buyer OVR's dataset could serve.
- Decentraland: Metaverse platform with tokenized virtual land (OVR partner). Adjacent player in Web3 spatial-tokenization, comparable in business model on the metaverse/land side, not in mapping or robotics.
Direct peers
- Foursquare: Location intelligence and geospatial data provider monetizing POI and movement data. Direct peer at the intersection of mapping data and developer APIs.
- Matterport: Leading 3D spatial data platform for buildings and interiors. Direct peer in 3D digital-twin capture, spatial AI, and monetizing 3D datasets for enterprise use cases.
- Cesium: 3D geospatial platform for streaming and visualizing massive 3D datasets. Direct peer providing the underlying tooling layer for AR, robotics, and digital-twin applications.
- Niantic: Developer of Pokémon GO and creator of the Lightship Visual Positioning System. Direct peer in crowdsourced 3D mapping, VPS, and AR experiences for consumers and developers.
- Hivemapper: Decentralized, DePIN-based street-level 3D mapping network using dashcams with a token-incentivized contributor model. Functionally closest peer to OVR's Map2earn mapping approach and dataset-for-sale model.
Broad incumbents
- HERE Technologies: Major HD-mapping and location platform serving autonomous vehicles, logistics, and enterprise. Broad incumbent competing directly with OVR's VPS and location data ambitions.
- Mapbox: Developer-focused mapping platform with AR/VR and 3D capabilities. Broad incumbent (and OVR partner) providing one of the dominant mapping APIs competitors must integrate with or displace.
- PTC (Vuforia): Established enterprise AR development platform (Vuforia). Broad incumbent offering AR content creation and anchoring capabilities that compete with OVR's Generative AR product.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
OVR social profiles
Digital presenceOVR financial estimates
Financial estimateRevenue estimate
Valuation estimate
OVR leadership team
Management profileNumber of profiles
Profiles3 records
OVR funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
OVR M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about OVR
What does OVR do?
OVR operates a blockchain-powered Physical AI platform built on a globally crowdsourced 3D mapping dataset. It sells Visual Positioning System (VPS) services for centimeter-precise robotic navigation, Large Geospatial Models (LGM) for spatial AI training, a no-code Generative AR publishing toolkit, OVRLand tokenized spatial domains, B2B white-label XR publishing, and a Robotics API delivering real-time spatial data to autonomous systems.
Is OVR a public or private company?
OVR is a private company. It is classified as unknown and is currently operating.
When was OVR founded?
OVR was founded in 2018. It employs 11 to 50 people.
Where is OVR based?
OVR is headquartered in Udine, Italy, in the Europe region.
How does OVR make money?
Six revenue lines are on record. OVR Token is the primary driver. The others are OVRLand Sales, data Sales, robotics API, B2B XR Publishing and custom Models.
Who are OVR's main competitors?
Others on record are Waymo and Decentraland. Direct peers are Foursquare, Matterport, Cesium, Niantic and Hivemapper. Broad incumbents are HERE Technologies, Mapbox and PTC (Vuforia).
Does OVR have an API?
Yes. Robotics API providing real-time spatial data for autonomous systems. Also includes Camera Pose Estimation API for hardware to establish position and bearing in 3D space for autonomous operation. Developer documentation is at docs.overthereality.ai/over-wiki.
What industry is OVR in?
OVR's product category is Spatial Computing & 3D Geospatial Intelligence. Its primary akta.pro industry code is BPAMANAL, HD Maps & Localization for Autonomous/ADAS, with a secondary code of BPAMANAG, Indoor Mapping & Wayfinding Platforms. Its NAICS code is 541370 and its SIC code is 7372.