Make My Donation Canada

What Make My Donation Canada does

Make My Donation Inc. is a 501(c)(3) non-profit US corporation operating a donor-advised fund that processes charitable contributions on behalf of donors. The organization runs a Canadian-facing domain (makemydonation.ca) for cross-border operations while headquartered in Palm City, USA. It serves individual donors, registered charities, developers, and businesses by providing an API-first donation infrastructure rather than a direct fundraising front-end. The platform processes 65,000+ grants annually, distributes to 10,000+ charities per year, and routes approximately 90% of donation volume to recipient charities.

The core technology stack is a suite of Charity APIs — Search Summary, NTEE Classification, Basic, GeoLocation, Financial, and Premium tiers — powered by the OrgHunter.com database, which covers 2.5M US charities and 87,000+ Canadian charities. A complementary Charity Widget Website Plugin enables embeddable donation flows on third-party sites. Payment processing is delegated to Stripe, and the platform maintains PCI Level 2 compliance. Distribution partnerships with NowThis, Locals, and PointWorthy act as go-to-market channels, while developer integrations provide a longer-tail ecosystem surface.

The business model is fee-routed rather than fee-retained: Make My Donation does not charge an explicit platform fee to donors, and processing fees accrue to Stripe and developer partners rather than the entity itself. As a non-profit donor-advised fund, capital is sourced from donations and grants rather than equity or debt, and no public funding rounds, M&A activity, or executive team disclosures were identified in the available data.

Name

Make My Donation Canada

Legal name

Make My Donation Inc.

Website

https://makemydonation.ca

Company type

Private

Operating status

Operating

Short description

Make My Donation operates a 501(c)(3) donor-advised fund and API-based donation processing platform serving US and Canadian charities, donors, and developers through a suite of Charity APIs and an embeddable widget plugin.

Ownership category

akta.pro rank

Product category

Charitable Donation Processing

NAICS

Grantmaking Foundations (813211), Other Grantmaking and Giving Services (813219), Grantmaking and Giving Services (81321)

akta.pro primary industry

Donor-Advised Fund (DAF) Sponsors (BPAGAKAF)

akta.pro secondary industries

Public Charities & Grantmaking Intermediaries (BPAGAKAE), Grantmaking & Philanthropic Funds (Institutional Donors) (BPADAOAB), Philanthropic & Charitable Trust Services (FSAAANAI)

Keywords

• Donation processing services
• Charity API platform
• Donor-advised funds
• Nonprofit payment processing
• Charity search APIs

Headquarters

HQ city

Palm City

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B

Offering type

Services

Cost components

Technology or R&D, Operations, Marketing or Sales, Personnel, Others

Revenue model

1. Donation Processing Fees: Credit card and debit card processing fees charged on donations, set by the payment processing company (Stripe)
2. Marketing/Affiliate Fees: Fees paid by internet and mobile application developers for providing donation services on their platforms
3. Platform Fees: Fees paid to website developers for developing, maintaining, updating, and innovating the platform

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels3 records

Core offering

Make My Donation Canada operates a 501(c)(3) donor-advised fund that processes donations and distributes grants to over 2.5 million US and 87,000+ Canadian charities with state-by-state compliance. The company delivers a suite of Charity APIs (Search Summary, NTEE Classification, Basic, GeoLocation, Financial, Premium) and a Charity Widget plugin that enable developers and businesses to embed charity search and donation processing into their platforms. Payments are processed via Stripe under PCI-DSS Level 2 compliance with no card data stored by Make My Donation.

Product overview

Make My Donation Canada operates a comprehensive charity-focused technology platform built around donation processing and a suite of Charity APIs. The core offering is a 501(c)(3) donor-advised fund that processes donations and distributes grants to eligible charities across the US and Canada. The product portfolio consists of seven API products (Charity Search Summary API, Charity NTEE Classification API, Charity Basic API, Charity GeoLocation API, Charity Financial API, and Charity Premium API) that provide varying levels of access to data on over 2.5 million US charities and 87,000 Canadian charities, plus a Charity Widget Website Plugin for quick integration. The APIs range from basic search functionality to comprehensive financial and mapping data, allowing developers to build charity-related features into their applications. The company also maintains state-by-state compliance for charitable donations.

Differentiator

Problem solved

Functional benefit

Products and services

• Charity Search Summary API API enabling developers to search the entire database of IRS-registered nonprofits by EIN, name, category, location, or ZIP Code, with pagination controls and eligibility filtering to exclude non-eligible organizations. Targets mobile app developers and website builders.
• Charity NTEE Classification API API that uses the National Taxonomy of Exempt Entities (NTEE) Classification System, developed by the National Center for Charitable Statistics, for keyword-based searching and classification of nonprofit organizations. Targets developers and platforms needing structured nonprofit categorization.
• Charity Basic API API providing detailed information on charities including their current IRS status, delivering sufficient data for end-users seeking specific charity details. Targets developers and businesses building charity lookup features.
• Charity GeoLocation API API providing detailed charity information with geolocation data, designed to integrate with Google Maps widgets within applications or websites for location-based charity discovery. Targets developers needing geospatial charity search.
• Charity Financial API API providing detailed financial information from charities' latest Form 990 filings, designed for integrating financial charts and graphs into client projects. Targets developers and platforms that need financial transparency data on charities.
• Charity Premium API Comprehensive API offering detailed charity information including current IRS status, financial information from Form 990s, charts, graphs, and detailed mapping information. Targets developers and businesses needing full-fidelity charity data in a single call.
• Charity Widget Website Plugin Quick website plugin solution that lets businesses embed charity donation functionality on their websites, connecting them with over 2.5 million US charities and 87,000+ Canadian charities. Includes an affiliate referral program paying partners commissions for sign-ups. Targets SMBs and businesses seeking plug-and-play philanthropy features.
• Donation Processing Services (Donor-Advised Fund) Core donation processing service operated by Make My Donation Inc. as a 501(c)(3) donor-advised fund, distributing grants to over 2 million US and 87,000+ Canadian charities with state-by-state regulatory compliance. Includes options for anonymous donations, dedication/memorial giving, and purpose-specific designations. Targets individual donors and grant-recipient charities.

Quantifiable outcome

• Approximately 90% of original donation reaches the charity as grant disbursement

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature7 records

Partnerships

Five partnerships are on record, tiered core and minor.

• OrgHunter.comcoreTechnology or IntegrationOrgHunter.com powers the charity search engine and database of 2.5 million US charities and 87,000 Canadian charities. It provides comprehensive charity data including NTEE classification, geolocation information, and IRS status verification. Make My Donation uses OrgHunter to ensure all grant disbursements go only to eligible charitable organizations.
• StripecoreTechnology or IntegrationStripe is the worldwide leader in merchant card processing, securely processing donations for Make My Donation. Make My Donation is 100% PCI-compliant through Stripe's infrastructure and does not store any credit card information.
• NowThisminorGTM or Marketing PartnerSuccess story featured on Make My Donation website. NowThis is the #1 video news brand in social media, showcasing how they engage in philanthropy through the platform.
• LocalsminorGTM or Marketing PartnerSuccess story featured on Make My Donation website. Locals is a platform where users can meet new people, create activities, earn money, or raise money for causes they care about.
• PointWorthyminorGTM or Marketing PartnerSuccess story featured on Make My Donation website. PointWorthy empowers charities to capture loyalty reward points as cash from donors, partnering with socially conscious companies in financial services, hospitality and travel.

Scale indicators5 records

Recent moves6 records

Expansion highlights4 records

Others

• Stripe: Underlying payment processor and PCI-compliant infrastructure for Make My Donation; adjacent ecosystem participant with its own nonprofit giving initiatives that could overlap competitively over time.
• OrgHunter: Core technology partner powering Make My Donation's charity database; as a standalone charity data and search provider it is a tightly coupled upstream dependency rather than a competitor.

Direct peers

• JustGiving: Online donation platform serving individual donors and charities with embedded fundraising tools and API integrations, comparable to Make My Donation's direct-to-donor and partner-driven donation flows.
• Funraise: Provides nonprofit fundraising software including donation forms, APIs, and embedded giving tools targeting mid-market and enterprise nonprofits, competing for the same developer-and-business integration use cases.
• Donorbox: Offers a donation API, embeddable widgets, and recurring giving tools for nonprofits, directly overlapping Make My Donation's API-and-widget product strategy for developer and SMB customers.
• Network for Good: Provides donation processing, DAF functionality, and software tools for nonprofits and donors, making it a comparable end-to-end giving platform serving both charity receivers and individual givers.
• PayPal Giving Fund: Operates as a 501(c)(3) donor-advised fund that processes donations to verified US charities and distributes grants, directly mirroring Make My Donation's core DAF model and IRS-eligibility verification flow.

Emerging players

• Givebutter: Emerging fundraising platform with donation forms, APIs, and embeddable widgets for nonprofits, partial overlap with Make My Donation's developer-facing charity API and widget products.
• Pledge: Provides embedded fundraising and donation tools via APIs for nonprofits and platforms, comparable to Make My Donation's API-first approach to enabling charitable giving inside third-party applications.

Broad incumbents

• GoFundMe Charity: Dominant consumer-facing giving platform with API and embeddable fundraising products for nonprofits; broader portfolio and brand reach make it a broad incumbent overlapping with Make My Donation's offering.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Make My Donation Canada