Chin Chin
Chin Chin is a privately held American Chinese restaurant chain founded in 1983 in Los Angeles, operating 3 dine-in locations in Brentwood, Studio City, and Las Vegas (inside New York-New York Hotel & Casino), with catering, online ordering, and a tiered loyalty program serving local and tourist customers.
- Company typePrivate
- Founded1983
- HeadquartersLos Angeles, United States
- Headcount—
- GTM typeB2C
- OfferingServices
What Chin Chin does
Chin Chin is an American Chinese restaurant chain founded in 1983 on Sunset Boulevard in Los Angeles. The concept has been operated for over 40 years, building a regional brand around Americanized Chinese and pan-Asian dishes including dim sum, noodles, and signature plates. The company is privately held under First To Market Hospitality as its strategic operating parent.
The business operates a small multi-unit footprint of 3 active locations: Brentwood (Los Angeles), Studio City (Los Angeles), and a unit inside the New York-New York Hotel & Casino on the Las Vegas Strip. Distribution is layered through dine-in service, a proprietary online ordering platform, and third-party delivery aggregators (DoorDash, Grubhub, Uber Eats, Postmates). Supporting revenue streams include a structured catering program, private event hosting, and the Red Envelope Rewards loyalty program.
The commercial model is a traditional casual-dining revenue structure: per-cover food and beverage sales supplemented by catering contracts and aggregator-channel delivery commissions. Customers are a mix of local repeat diners in the Los Angeles neighborhoods and high-volume tourist and convention traffic at the Las Vegas Strip unit. The business carries no disclosed debt or equity raise, no M&A history, and no senior leadership changes in the available record, consistent with a stable, owner-operated regional concept rather than a growth-stage platform.
Chin Chin firmographics
Firmographics- Name
- Chin Chin
- Legal name
- Chin Chin
- Website
- https://chinchin.com
- Company type
- Private
- Founded year
- 1983
- Operating status
- Operating
- Short description
- Chin Chin is a privately held American Chinese restaurant chain founded in 1983 in Los Angeles, operating 3 dine-in locations in Brentwood, Studio City, and Las Vegas (inside New York-New York Hotel & Casino), with catering, online ordering, and a tiered loyalty program serving local and tourist customers.
- Ownership category
- akta.pro rank
Chin Chin industry classification
Industry- Product category
- Casual Dining Restaurants
- NAICS
- Limited-Service Restaurants (722513)
- SIC
- Retail-Eating & Drinking Places (5810)
- akta.pro primary industry
- Asian Fast Casual (Pan-Asian, Chinese, Japanese, Thai, Korean) (THAFABAE)
Keywords
Where Chin Chin is headquartered
LocationHeadquarters
- HQ city
- Los Angeles
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
Chin Chin business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure, Technology or R&D, Others
Revenue model
- Dine-in Restaurant Sales: Revenue generated from customers dining at Chin Chin restaurant locations. Each location offers dine-in service with varying hours. The Las Vegas location features a brunch buffet option at $28 per adult.
- Takeout and Delivery: Online ordering for takeout and delivery. Customers can order through the restaurant's website or third-party platforms. Las Vegas location also offers hotel concierge delivery for guests.
- Catering Services: Catering for events including corporate gatherings, private parties, and celebrations. Offers party packs ranging from $125 (Family Feast, 8-10 people) to $699 (The Dynasty, 35-40 people), individual pans, and bento boxes.
- Red Envelope Rewards Program: Loyalty program where members earn 1 point per $1 spent. Points can be redeemed for free appetizers, entrees, and discounts. Birthday rewards and exclusive promotions for Silver and Gold tier members.
- Gift Cards: Sale of digital and physical gift cards for use at Chin Chin locations. Available in various denominations for personal and corporate gifting.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Lunch Bowls (Mon-Fri 11am-3pm) |
| Unit Pricing | Pay-as-you-go | Regular Menu Items (LA/Studio City prices) |
| Unit Pricing | Pay-as-you-go | Las Vegas Location Prices (Higher) |
| Unit Pricing | Pay-as-you-go | Las Vegas Brunch Buffet |
| Unit Pricing | Pay-as-you-go | Party Packs / Catering Packages |
| Unit Pricing | Pay-as-you-go | Catering Pans / Entrées |
| Unit Pricing | Pay-as-you-go | Bento Boxes |
| Subscription | Monthly | Red Envelope Rewards Tiers |
Go-to-market motion1 record
Distribution channels6 records
Marketing channels7 records
Chin Chin product offering
Product offeringCore offering
Chin Chin operates a casual American Asian restaurant chain offering full-service dine-in, takeout, and delivery featuring traditional Cantonese cooking, dim sum, noodles, rice bowls, and Chinese favorites prepared fresh-to-order. The company also provides full-service catering (party packs, individual pans, bento boxes), private event hosting, gift cards, and a tiered loyalty program (Red Envelope Rewards), with a flagship Las Vegas location that includes an all-you-can-eat brunch buffet.
Product overview
Chin Chin is an iconic American Asian restaurant chain founded in 1983, operating 5 locations across Southern California (Studio City, Brentwood) and Las Vegas. The company offers a unified dining platform comprising full-service dine-in restaurants featuring traditional Cantonese cooking techniques, takeout and delivery operations through direct online ordering and third-party platforms, and comprehensive catering services including entree pans, party packs, bento boxes, and lunch bowls. Digital products include Red Envelope Rewards loyalty program and digital/physical gift cards. The Las Vegas location additionally features an all-you-can-eat brunch buffet and private event hosting.
Differentiator
Problem solved
Functional benefit
Companies that use Chin Chin
Customer profileSegments3 records
Ideal customer profiles3 records
Chin Chin technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration10 records
Chin Chin partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered minor and core.
- DoorDashminorThird-party delivery partnership for Studio City and Brentwood locations. Customers can order through DoorDash for delivery service.
- GrubhubminorThird-party delivery partnership for California locations. Provides delivery option for customers ordering online.
- Uber EatsminorThird-party delivery partnership for Brentwood location. Allows customers to order delivery through the Uber Eats platform.
- PostmatesminorThird-party delivery partnership for Brentwood location. Provides additional delivery channel for customers.
- OpenTableminorReservation platform partnership for all Chin Chin locations. Customers can book tables through OpenTable. Walk-ins welcome but reservations recommended.
- New York-New York Hotel & CasinocoreChin Chin Las Vegas operates inside the New York-New York Hotel & Casino on the Las Vegas Strip. This is a flagship location partnership providing consistent tourist and guest traffic.
- FoodjaminorCatering delivery partner mentioned on the catering page. Corporate catering orders can be placed through Foodja for Brentwood location.
Scale indicators2 records
Recent moves5 records
Expansion highlights5 records
Chin Chin competitors and assessment
Company assessmentMarket position
Competitive moat3 records
Key highlights3 records
Customer concentration
Chin Chin social profiles
Digital presenceChin Chin compliance and trust
Trust signalCompliance2 records
Chin Chin financial estimates
Financial estimateRevenue estimate
Valuation estimate
Chin Chin leadership team
Management profileNumber of profiles
Chin Chin funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Chin Chin M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Chin Chin
What does Chin Chin do?
Chin Chin operates a casual American Asian restaurant chain offering full-service dine-in, takeout, and delivery featuring traditional Cantonese cooking, dim sum, noodles, rice bowls, and Chinese favorites prepared fresh-to-order. The company also provides full-service catering (party packs, individual pans, bento boxes), private event hosting, gift cards, and a tiered loyalty program (Red Envelope Rewards), with a flagship Las Vegas location that includes an all-you-can-eat brunch buffet.
Is Chin Chin a public or private company?
Chin Chin is a private company. It is classified as family owned and is currently operating.
When was Chin Chin founded?
Chin Chin was founded in 1983.
Where is Chin Chin based?
Chin Chin is headquartered in Los Angeles, United States, in the North America region.
How does Chin Chin make money?
Five revenue lines are on record. Dine-in Restaurant Sales are the primary driver. The others are takeout and Delivery, catering Services, red Envelope Rewards Program and gift Cards.
Does Chin Chin have an API?
No public API is recorded for Chin Chin.
What industry is Chin Chin in?
Chin Chin's product category is Casual Dining Restaurants. Its primary akta.pro industry code is THAFABAE, Asian Fast Casual (Pan-Asian, Chinese, Japanese, Thai, Korean). Its NAICS code is 722513 and its SIC code is 5810.