Titus Mountain Family Ski Center

What Titus Mountain Family Ski Center does

Titus Mountain Family Ski Center is a privately held, family-owned ski resort operating from a 215 Johnson Road headquarters in Malone, New York, serving families, individual skiers, school groups, corporate clients, and cross-border visitors from Quebec and Ontario. The resort's core physical asset is a 50+ trail network spread across three peaks with two lodges (Lower Lodge and Upper Lodge), 15 lit trails for night skiing, three terrain parks, and a 550-foot conveyor-lift tubing hill. Supporting infrastructure includes 13 rental properties (10 slopeside chalets plus 3 additional units), three dining venues (Mo's Moon Valley Grill, Titus Trading Post, Upper Lodge Cafeteria), a PSIA/AASI-accredited ski school, and the Moon Valley Maple sugar bush with 14,000 taps producing 6,300 gallons of syrup annually.

The revenue model is a diversified mix of one-time transactions and seasonal subscriptions spanning 12+ streams: lift tickets, season passes, ski/snowboard rentals, tubing (day and Neon Night), F&B, slopeside lodging, Skibanas, school programs (Grades 4-12), racing programs, private/corporate events, live music, and Maple product sales. Distribution is primarily direct-to-consumer via the proprietary estore.titusmountain.com platform (powered by theonlysky.com) and on-site ticket counters, with secondary channels through lodging partners (Holiday Inn Express, VOCO Saranac Lake, Hotel Saranac), Airbnb for chalets, and the Indy Pass network providing access to 270+ partner resorts. GTM motions include structured school programs, corporate 'Own The Upper' buyouts, and group sales.

The company was founded prior to 2012 in New York, USA, with the Moon Valley Maple subsidiary established during the 2012-2013 ski season. The resort claims distinction as 'North America's #1 Family Friendly Ski Resort' and has received Best In Snow Winner awards in 2017-18 and 2019. Operational scope is regional (Northern New York, Vermont, and adjacent Canadian provinces), with 11-50 employees, no institutional investment, no M&A activity, and no public filings.

Name

Titus Mountain Family Ski Center

Legal name

Titus Mountain Family Ski Center

Website

https://titusmountain.com

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

11–50 employees

Short description

Titus Mountain Family Ski Center is a privately held family ski resort in Malone, NY operating 50+ trails, night skiing, three terrain parks, tubing, slopeside chalets, and on-site maple syrup production, serving families, school groups, and corporate clients across northern New York, Vermont, and Canadian border markets.

Ownership category

akta.pro rank

Product category

Ski Resort / Winter Recreation

NAICS

Skiing Facilities (71392)

SIC

Services-Amusement & Recreation Services (7900), Hotels, Rooming Houses, Camps & Other Lodging Places (7000)

akta.pro primary industry

Ski Areas & Lift Operations (Independent Mountains) (THAAAJAB)

akta.pro secondary industries

Snow Tubing, Sledding & Winter Fun Parks (THAAAJAG), Ski & Mountain Full-Service Hotels (THAGAAAJ), Snow & Mountain Unique Stays (Chalets, Ski Cabins) (THAMADAL)

Keywords

• Ski resort services
• Winter recreation
• Ski equipment rentals
• Ski lessons
• Terrain parks

Headquarters

HQ city

Malone

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Infrastructure, Marketing or Sales, Supply Chain

Revenue model

1. Lift Tickets: Day lift tickets sold online and at ticket counter. All-day tickets valid until close, include night skiing when available. Online discounts up to 10%.
2. Season Passes: Annual season passes with reciprocal benefits at Whiteface, Gore, Belleayre, and partner resorts. Includes perks like 15% off lodging and merchandise, 10% off dining, and BOGO at partner ski areas.
3. Equipment Rentals: Daily ski/snowboard/boot/pole rentals. Individual components or packages. Seasonal rentals available for $229.
4. Snow Tubing: Day tubing and Neon Night tubing sessions. Group rates for 15+ people at $25/person. Pizza party packages with private warming pavilion access.
5. Food & Beverage: Mo's Moon Valley Grill (table-side service), Titus Trading Post (fast service), Upper Lodge Cafeteria (grab and go). Famous poutine and Moon Valley Maple products.
6. Slopeside Lodging: 10 slopeside properties (Wyndham, Huskie, AuSable, Bear Cub, Moose Tracks, Red Maple, Sugar Bush, Sap Run, Sugar Maple, Hideaway, Wrinn) booked via AirBnB. 13 total properties including golf packages.
7. Skibanas: Furnished heated slopeside rental units with private restrooms, reserved parking. Day rent only, cleaned daily between customers.
8. School Programs: Bargain-priced ski programs for grades 4-12 including 4-1-1 Program, Intro to Ski, After School, Night, and All Day programs. Group rates for ski clubs (20+).
9. Ski Racing Programs: Challenge Race Series (Saturday afternoons) and Race Coaching Program (9-week season-long program for ages 5-18).
10. Moon Valley Maple Products: Local maple syrup production from 14,000 taps. Products sold on-mountain and potentially at dining facilities.
11. Private Events & Corporate: Own The Upper exclusive mountain private party, corporate retreats, conferences, weddings at The Upper Lodge.
12. Events & Entertainment: Mountain Madness annual event (March 2026) featuring pond skimming, cardboard sled races, live music, poker runs. Fireworks and family activities.

Pricing tiers

Go-to-market motion4 records

Distribution channels8 records

Marketing channels8 records

Core offering

Titus Mountain Family Ski Center operates a ski resort in Malone, NY providing lift-access skiing and snowboarding across 50+ trails on three peaks, plus snow tubing, equipment rentals, ski lessons, dining, slopeside lodging, and on-site maple syrup production. The resort also runs school programs, ski racing programs, terrain parks, night skiing, corporate/private events, and seasonal events.

Product overview

Titus Mountain Family Ski Center is a family-friendly ski resort offering a comprehensive winter recreation portfolio. The core offering consists of lift tickets and season passes providing access to 50 trails across three peaks. Equipment rentals (ski and snowboard) are available as add-on services. Terrain features include three Moon Valley Parks (Little Tikes, Monster Energy, and Mo's Stash) and night skiing on 15 lit trails. The resort operates multiple dining venues including Mo's Moon Valley Grill (table-service) and the Titus Trading Post (fast-casual). Accommodations include 10 slopeside chalets (booked via Airbnb) and Ski & Stay packages with partner hotels. Additional offerings include snow tubing (day and Neon Night), ski lessons through a PSIA/AASI-accredited school, school programs for grades 4-12, ski racing programs, and Moon Valley Maple syrup produced on-site. Private group experiences are available through Own The Upper buyouts. Seasonal events include Mountain Madness and live music performances.

Differentiator

Problem solved

Functional benefit

Brands

• Moon Valley Maple: Local maple syrup production operation born on the slopes of Titus Mountain. Uses state-of-the-art processes with sugar bush blessed by pure mountain air and ideal gradient for maple tree sap collection.
• Mo's Moon Valley Grill
• Titus Trading Post
• Skibanas
• Moon Valley Parks

Products and services

• Lift Tickets Day lift tickets providing access to all open ski lifts and trails. All-day tickets include night skiing when available. Online advance purchase offers savings up to 10%. Available to individual visitors and families.
• Season Passes Annual unlimited ski/ride passes with no blackout dates. Includes reciprocal benefits at Whiteface, Gore, and Belleayre, plus discounts on lodging, dining, and merchandise. Family, college, and military pass options available.
• Skibanas Furnished, heated private rental cabins located slopeside. Includes private restrooms, reserved parking, bring-your-own cooler/crock pot. Cleaned and sanitized daily after each checkout. Available for day rent only.
• Day Tubing Snow tubing on a renovated 550-foot conveyor lift hill. Features double tubes for children under 42 inches with accompanying adults, warming pavilion, and pizza party packages for groups.
• Neon Night Tubing Evening tubing experience featuring thousands of LED lights synchronized to music via a new speaker system. Sensory-sensitive options available without strobe lights.
• Ski & Snowboard Rentals Daily rental equipment including skis, snowboards, boots, and poles. Individual components available or full packages. Seasonal rentals offered at $229. Group rental rates available for 20+ people.
• Ski Lessons & Programs PSIA/AASI-accredited ski school offering private lessons, group lessons, and programs including Never-Ever, after-school, and adaptive programs through STRIDE.
• School Programs Educational ski programs for students grades 4-12 including 4-1-1 program (4th graders with free season voucher), Intro to Ski, After School, Night, and All Day programs. Special pricing for ski clubs.
• Ski Racing Programs Race Coaching Program (9-week season-long program for ages 5-18) and Challenge Race Series (Saturday afternoon races for all ages/abilities). Both programs run January through March.
• Moon Valley Parks (Terrain Parks) Three terrain parks: Little Tikes Park (beginner rails), Monster Energy Park (intermediate/expert rails, jibs, jumps), and Mo's Stash Park (all-natural features). Includes 2-day progression camps.
• Night Skiing Extended skiing until 9 PM on Fridays and Saturdays with 15 lit trails and 2 terrain parks. Included with all-day lift tickets and season passes. Night-skiing-only rates available.
• Moon Valley Maple On-site maple syrup production operation with 14,000 taps producing 6,300 gallons annually. Sugar shack offers tours with free samples. Products sold at the mountain.
• Mo's Moon Valley Grill Table-service restaurant in Lower Lodge with full menu. Open 7 days/week. Located on main floor with scenic mountain views.
• Titus Trading Post Fast-casual dining with hearty fare and lots of seating. Famous for poutine. Open early and late, plus weekends and holidays. Located on ground floor of Lower Lodge.
• Slopeside Chalets Ski-in/ski-out private rental properties on the Long Way Home trail. 10 properties available ranging from The Wyndham (sleeps 15) to Red Maple (sleeps 4). Bookings through Airbnb.
• Ski & Stay Packages Package deals combining lodging at partner hotels (Holiday Inn Express, voco Saranac Lake, Hotel Saranac) with lift tickets. Includes complimentary hot breakfast at select properties.
• Golf & Stay Packages Year-round packages including unlimited golf at Malone Golf Club (36 holes by Robert Trent Jones), preferred tee times, discounted greens fees ($65 round with cart), and lodging at 13 slopeside properties.
• Own The Upper (Private Mountain Buyout) Private mountain buyout for groups Monday-Thursday. Includes unlimited lift tickets, private bar/cafeteria, exclusive upper mountain trail access, catering options, fireworks, and group lessons.
• Mountain Madness Event Annual spring festival featuring pond skimming, cardboard sled races, live music, pancake breakfast, kids obstacle course, poker run, and fireworks. Scheduled for March 14, 2026.
• Snowcams Live webcams showing Lower Mountain and Upper Mountain conditions. Allows visitors to view current snow conditions and terrain before visiting.
• XC & Uphill Tickets Cross-country and uphill skiing access. Skin & Ski tickets available for $15 (all ages) for earn-your-turns alpine touring. Discount programs for snowshoers and cross-country skiers.

Quantifiable outcome

• Short lift lines and uncrowded slopes compared to larger regional resorts
• +3 more outcomes

Named customers6 records

Segments6 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature4 records

Partnerships

17 partnerships are on record, tiered core and minor.

• I SKI NYcoreStrategic or Co-development PartnerIndustry association membership providing representation and support for New York ski areas. Part of Titus Mountain's industry affiliation.
• PSIA/AASI (Professional Ski Instructors of America / American Association of Snowboard Instructors)coreStrategic or Co-development PartnerTitus Mountain is an accredited PSIA/AASI school, ensuring all ski lessons follow current PSIA and AASI techniques and standards for safety and quality instruction.
• USASA (United States Amateur Ski and Snowboard Association)coreStrategic or Co-development PartnerTitus Mountain hosts USASA events, providing competitive freestyle skiing and snowboarding opportunities for participants.
• Malone Chamber of CommerceminorGTM or Marketing PartnerLocal business organization partnership supporting regional tourism and community engagement.
• North Country Chamber of CommerceminorGTM or Marketing PartnerRegional chamber partnership for business networking and tourism promotion.
• Massena Chamber of CommerceminorGTM or Marketing PartnerRegional chamber partnership for business networking and tourism promotion.
• Malone Golf ClubminorStrategic or Co-development PartnerGolf & Stay package partner offering 36 championship holes designed by Robert Trent Jones. $65 round includes cart with $25 replay rounds. Preferred tee time bookings for Titus guests.
• Holiday Inn Express & Suites MalonecoreGTM or Marketing PartnerPrimary ski & stay package partner with heated indoor pool, hot tub, complimentary hot breakfast. Exclusive Season Passholder discounts offered to Titus guests.
• Mo's Pub & GrillminorGTM or Marketing PartnerLocal dining partner for school overnight field trips and area lodging partnerships.
• ADIRONDACK FOR KIDSminorGTM or Marketing PartnerCommunity organization partnership supporting youth programs and family activities.
• Indy PasscoreChannel Partner/ Reseller/ DistributorIndy Pass provides Titus Mountain access to 270+ resort network, offering 2 days of skiing per pass holder. Existing Titus Season Pass holders can add Indy Pass benefits at discounted rates.
• Monster EnergyminorGTM or Marketing PartnerDiamond sponsor of Moon Valley Parks (Monster Energy Park terrain), providing swag and prize packs for rail jam competitions.
• Holiday Inn Express & SuitescoreGTM or Marketing PartnerSki & Stay package partner offering comfortable rooms with new fridges and microwaves, free WiFi, HBO & Showtime, complimentary hot breakfast, heated indoor pool and hot tub.
• VOCO Saranac LakeminorGTM or Marketing PartnerExclusive Ski & Stay partnership with Adirondack's newest upscale hotel. 'North America's #1 Family Friendly Ski Resort' marketing tie-in.
• Hotel SaranacminorGTM or Marketing PartnerSki & Stay package partner - 1920s-era guest rooms with modern amenities, rich dark woods, historic artwork, concierge team.
• Learn to Ski & Snowboard MonthminorGTM or Marketing PartnerNational initiative promoting first-time skiing and snowboarding with trained professionals.
• World Snowboarding DayminorGTM or Marketing PartnerNational program supporting snowboarding participation and awareness.

Scale indicators11 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• McCauley Mountain Ski Area: McCauley Mountain in Old Forge, NY is a small Adirondack ski area operated by the NY State Department of Environmental Conservation with a comparable small-resort family-friendly offering, learning programs, and night skiing — serving the same North Country customer base.
• Smugglers' Notch Resort: Smugglers' Notch in Jeffersonville, VT is a family-owned resort widely recognized for its family-friendly positioning — directly analogous to Titus Mountain's "North America's #1 Family Friendly Ski Resort" branding. It offers comparable ski school, terrain parks, tubing, and slopeside lodging.
• Jay Peak Resort: Jay Peak in Jay, VT is an independent, family-friendly ski resort known for its snowfall, terrain parks, and aggressive Quebec marketing — making it a strong analogue for Titus Mountain's Canadian border strategy and family positioning. Both operate Indy Pass partnerships.
• Holiday Valley Resort: Holiday Valley in Ellicottville, NY is one of New York's largest ski resorts, family-owned, with 60+ trails, multiple terrain parks, tubing, ski school, and slopeside lodging. It is the leading privately held competitor in the NY ski market and a strong benchmark for Titus Mountain's scale ambitions.
• Belleayre Mountain: Belleayre Mountain in Highmount, NY is a New York State-operated ski resort in the Catskills with a similar family-friendly positioning, comparable trail count, and reciprocal season pass benefits with partner mountains including Titus Mountain. It is a directly comparable mid-sized regional ski area with similar terrain park and learn-to-ski programming.
• Greek Peak Mountain Resort: Greek Peak in Cortland, NY is a family-owned, year-round resort in central New York with skiing, tubing, terrain parks, slopeside lodging, and an indoor waterpark — making it a strong peer in scale, ownership structure, and product mix.
• Peek'n Peak Resort: Peek'n Peak in Clymer, NY is a family-owned four-season resort with skiing, tubing, terrain park, golf, and lodging — directly comparable to Titus Mountain's diversified ski-plus-golf plus-lodging product mix and similar family-friendly positioning in the western NY/PA market.
• West Mountain Ski Area: West Mountain in Queensbury, NY is a smaller independent ski area near Glens Falls with comparable trail count, night skiing, tubing, terrain parks, and family-friendly positioning — directly comparable in scale and target market to Titus Mountain.

Broad incumbents

• Whiteface Mountain: Whiteface Mountain in Wilmington, NY is the Olympic venue of the 1980 Lake Placid Games and is operated by ORDA. It is the most prominent ski destination in the Adirondacks and competes with Titus for the same North Country NY and Canadian visitor base, but with vastly superior vertical and brand recognition.
• Gore Mountain: Gore Mountain is the largest ski resort in New York State, operated by ORDA in the Adirondacks near North Creek. It competes directly with Titus Mountain for regional Adirondack skiers and Canadian visitors but on a much larger scale with significantly more trails, lifts, and snowmaking capacity.

Market position

Strengths5 records

Weaknesses2 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xtwitter.com/SkiTitusMtn
• Facebookfacebook.com/TitusMountain
• Instagraminstagram.com/skititusmtn
• TikToktiktok.com/@titusmountain
• LinkedInlinkedin.com/company/titus-mountain-family-ski-center

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Titus Mountain Family Ski Center