Tsa-the Support Agency

What Tsa-the Support Agency does

TSA-The Support Agency is an India-based B2B influencer marketing agency operating out of Haridwar, Uttarakhand. The company provides full-service influencer marketing campaigns to brand clients, connecting them with a curated mix of macro and micro influencers across beauty, lifestyle, and fashion categories. Core execution is concentrated on Instagram and YouTube Shorts, with content deliverables spanning Reels, Tutorials, Before-After Transformations, and Stories. The agency's most prominently documented engagement is a campaign for Revlon, which the company reports reached over 2M+ users organically with a 6%+ average engagement rate.

The company's underlying technology footprint is minimal — there is no proprietary platform disclosed; operations center on campaign strategy, influencer onboarding, content production management, and creator payment administration. The firm has built a creator-supply side called Gosh Live, which formalizes college influencers and celebrities under a guaranteed fixed monthly payment policy plus performance-based bonuses, suggesting a deliberate push to professionalize and stabilize its creator roster.

Commercially, TSA operates on a professional-services revenue model, billing brand clients for campaign strategy, influencer onboarding, content management, and end-to-end campaign execution. Pricing is not publicly disclosed. The go-to-market is sales-led direct brand engagement. The company's stated customer segments are vertical-specific (Beauty and Cosmetics Brands, Fashion and Lifestyle Brands), targeting Gen-Z and Millennial consumers. Notable gaps include the absence of disclosed revenue, headcount, funding history, ownership structure, management team, and any second enterprise logo beyond Revlon.

Name

Tsa-the Support Agency

Legal name

TSA-The Support Agency

Website

https://thesupportagency.in

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

1–10 employees

Short description

TSA-The Support Agency is an India-based, sales-led B2B influencer marketing agency that runs end-to-end influencer campaigns on Instagram and YouTube Shorts for brand clients in beauty, lifestyle, and fashion, with Revlon as its flagship named customer.

Ownership category

akta.pro rank

Product category

Influencer Marketing Services

NAICS

Advertising Agencies (541810)

SIC

Services-Advertising Agencies (7311)

akta.pro primary industry

Influencer Marketing Agencies (BPAFAHAA)

akta.pro secondary industry

B2B/ABM Creative Agencies (MPAAAAAI)

Keywords

• Influencer marketing services
• Social media campaigns
• Brand content strategy
• Creator partnerships
• Beauty and lifestyle marketing

Headquarters

HQ city

Mumbai

HQ country

India

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations

Revenue model

1. Influencer Marketing Campaign Services: Full-service influencer marketing agency that charges brands for campaign strategy, influencer onboarding, content management, and campaign execution across social media platforms like Instagram and YouTube Shorts.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

TSA-The Support Agency is a B2B influencer marketing agency that connects brands with macro and micro influencers to run end-to-end social media campaigns. It delivers strategy, influencer onboarding, content creation, campaign execution, and influencer payment management, with execution centered on Instagram and YouTube Shorts.

Product overview

TSA-The Support Agency operates as an influencer marketing agency offering a suite of marketing services from strategy development to implementation and ongoing optimization. The company provides Influencer Marketing Campaigns as its core product, connecting brands with macro and micro influencers across beauty, lifestyle, and fashion categories. Supporting services include Content Strategy & Creation (producing reels, tutorials, transformations, and stories) and Influencer Payment Management (handling fixed monthly payments and performance bonuses). The company works primarily with Instagram and YouTube Shorts platforms.

Differentiator

Problem solved

Functional benefit

Products and services

• Influencer Marketing Campaigns

Named customers1 record

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• RevlonflagshipStrategic or Co-development PartnerTSA collaborated with Revlon, one of the world's leading beauty brands, to create a powerful influencer-driven campaign. The partnership involved onboarding macro and micro influencers from beauty, lifestyle, and fashion categories to create authentic content across Instagram and YouTube Shorts. Campaign objectives included building brand awareness among Gen-Z and Millennials, highlighting Revlon's new beauty collection, and driving product trials and social media buzz. Results included reaching over 2M+ audience organically with 6%+ average engagement rate.

Scale indicators2 records

Recent moves1 record

Expansion highlights4 records

Direct peers

• One Impression: India-based influencer marketing platform enabling brands to run creator-led campaigns. Directly comparable in geography, service mix, and customer base (D2C and enterprise brands).
• Buzzoka: India-focused influencer marketing agency and platform. Comparable to TSA as a domestic competitor serving brand clients with end-to-end influencer campaign execution.
• Winkl: India-focused influencer marketing platform offering campaign management, creator discovery, and analytics. Closely comparable in geography, vertical mix (beauty/lifestyle), and service-led model to TSA.
• Plixxo: India-based influencer marketing platform (originally part of POPxo) connecting brands with creators. Directly comparable to TSA as a domestic India-focused influencer marketing agency serving enterprise brand clients.
• ClanConnect.ai: AI-powered influencer marketing platform operating in India. Comparable as a same-geography peer offering brand-to-creator campaign management with similar target verticals.
• Influencer.in: India-based influencer marketing network and platform. Directly comparable peer operating in the same geography and vertical categories (beauty, lifestyle, fashion).

Emerging players

• Grin: Influencer marketing platform focused on creator relationship management and analytics. Comparable as a tech-enabled emerging competitor in the same category, with deeper tooling than TSA.
• Traackr: Influencer marketing platform offering creator discovery, measurement, and campaign analytics. Comparable as a category peer offering capabilities that overlap with TSA's campaign management services.

Broad incumbents

• CreatorIQ: Enterprise-grade influencer marketing platform with proprietary technology, used by large global brands. Comparable as a broader incumbent operating in the same category with tooling TSA lacks.
• Aspire: Global influencer marketing platform serving enterprise brands. Comparable as a broader, more established player offering overlapping creator-discovery and campaign-management capabilities TSA provides manually.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks6 records

Key highlights5 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Tsa-the Support Agency