Wezem
- Company typePrivate
- Founded2013
- HeadquartersAltamura, Italy
- Headcount1–10
- GTM typeB2B
- OfferingServices
Wezem firmographics
Firmographics- Name
- Wezem
- Legal name
- WEZEM SRL
- Website
- https://wezem.it
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Wezem industry classification
Industry- Product category
- Digital Marketing Services
- NAICS
- Graphic Design Services (541430), Custom Computer Programming Services (541511)
- SIC
- Services-Advertising (7310), Services-Computer Programming Services (7371), Services-Advertising Agencies (7311)
- akta.pro primary industry
- Marketing Automation, CRM & Lifecycle Messaging (BPAMALAE)
- akta.pro secondary industries
- Conversational Marketing & Chat Lead Capture (Chatbots, Live Chat) (BPAFAKAJ), Online Reputation Management (ORM) (MPAAAOAB)
Keywords
Where Wezem is headquartered
LocationHeadquarters
- HQ city
- Altamura
- HQ country
- Italy
- HQ region
- Europe
Offices1 record
Markets served
Wezem business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Digital Agency Services: Wezem generates revenue through fees for professional digital services including web design, SEO, social media management, branding, copywriting, photography/video production, 3D rendering, exhibition design, and Amazon management. Services are quoted on a project or retainer basis.
- SaaS / Automation Tools (Wezem Systems): Wezem Systems suite of automation tools (TalkAI, AutoFunnel, Review Pro, Loyalty) provides recurring subscription revenue through digital tools that automate customer communication, review management, and loyalty programs for e-commerce and lead generation clients.
- Zero-Interest Financing Facilitation: Wezem partners with Compass (financial institution) to offer 0% TAN financing for marketing services purchases between €5,000 and €20,000, up to 24 monthly installments. While the financing is provided by Compass, Wezem facilitates the arrangement as a service offering, expanding access to its professional services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Professional digital services — custom quotation |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels9 records
Wezem product offering
Product offeringCore offering
Wezem is a 360-degree creative digital marketing agency that designs and delivers integrated digital strategies for small and medium businesses, professionals, and brands. It provides a full suite of professional services including web design, e-commerce development, SEO, social media management, branding, copywriting, photography and video production, 3D rendering, exhibition design, and Amazon marketplace management. Alongside these services, Wezem sells its proprietary Wezem Systems automation suite (TalkAI, AutoFunnel, Review Pro, Loyalty) to automate customer engagement, email marketing, online reputation, and loyalty programs for e-commerce and lead generation clients.
Product overview
Wezem is a 360-degree communication and digital marketing agency based in Altamura (Bari), Italy. The company operates under WEZEM SRL and offers a unified platform called Wezem Systems, a suite of four digital automation solutions (TalkAI, AutoFunnel, Review Pro, and Loyalty) designed for e-commerce, lead generation, and customer care. Alongside these proprietary products, Wezem provides a comprehensive range of digital marketing services including web marketing, branding, website and e-commerce development, copywriting, advertising campaigns, photo and video production, 3D visualization, social media management, exhibition design, Amazon management, and tax incentive consulting. The agency serves businesses throughout Italy seeking to grow their online presence.
Differentiator
Problem solved
Functional benefit
Brands
- Wezem Systems: Suite of digital automation solutions including TalkAI (WhatsApp chatbot), AutoFunnel (automated email marketing), Review Pro (automated review management), and Loyalty (digital loyalty program).
- Wezem Loyalty
Products and services
- Wezem Systems A suite of proprietary digital automation solutions that transforms communication into measurable results. Bundles TalkAI, AutoFunnel, Review Pro, and Loyalty modules targeted at e-commerce businesses and lead generation clients seeking automated customer engagement.
- TalkAI Intelligent WhatsApp chatbot that responds to customers 24/7 using integrated AI to manage inquiries automatically with personalized responses. Designed for e-commerce and service businesses needing continuous automated customer support.
- AutoFunnel Automated email marketing system that sends targeted emails based on user actions to recover abandoned shopping carts and optimize e-commerce conversions. Targeted at e-commerce brands seeking automated conversion recovery.
- Review Pro Automated review management system that helps businesses obtain positive reviews on Google and Facebook through automatic link sending and negative review filtering, improving online reputation with minimal manual effort.
- Loyalty (Wezem Loyalty) Digital loyalty program that replaces physical loyalty cards with QR code or WhatsApp-based point accumulation and reward notifications. Customers earn points, receive personalized offers, and re-engage with the brand through automated rewards.
- Amazon Management Professional Amazon seller account management service covering A+ content development, listing optimization with keyword research, Amazon PPC advertising campaigns, and ongoing analytics and reporting. Targeted at brands selling on Amazon Italy.
- Web Marketing Digital marketing strategy services including SEO, social media campaigns, and online visibility optimization designed to reach ideal customers and drive measurable business growth for SMEs and brands.
- Branding Brand identity development service including logo creation, visual identity systems, and graphic guidelines designed to distinguish brands and communicate clear values across touchpoints.
- Websites (Siti Web) Custom website development service using WordPress and Elementor, focused on speed, security, responsiveness, UX, accessibility, and technical SEO optimization for SMEs and professionals.
- E-commerce Custom e-commerce platform development that reflects brand identity and provides secure, fluid purchasing experiences, optimized for sales maximization and customer loyalty.
- Copywriting & SEO SEO-optimized and engaging content writing for search engines and readers that communicates brand values and improves positioning to generate traffic, leads, and conversions.
- Advertising Campaigns (Campagne ADV) Online advertising campaign management on Google, LinkedIn, Meta, and other channels targeting specific audiences with optimized budgets and creative content for measurable ROI.
- Photography & Video (Foto & Video) Custom photography and video production service including product photos, reels, and promotional videos for web and social media storytelling.
- 3D Visual 3D rendering service that transforms ideas into realistic visual impact for interior design, furniture, architecture, and exhibition spaces with detailed professional project presentations.
- Social Media Strategic social media management service with custom editorial plans, creative content, and sponsored campaigns designed to generate authentic interactions, build community, and engage target audiences.
- Exhibition Design Trade show and event exhibition design service creating memorable visual experiences from booth setup to scenography, with elements designed to reflect company identity at fairs and events.
- Tax Incentive Consulting (Finanza Agevolata) Financial consulting service to identify funding opportunities and tax benefits for business growth, from initial consultation to complete application management for Italian businesses seeking public incentives.
Companies that use Wezem
Customer profileNamed customers17 records
Segments4 records
Ideal customer profiles2 records
Wezem technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability3 records
Feature4 records
Wezem partnerships and signals
Strategic signalRecent moves5 records
Expansion highlights5 records
Wezem competitors and assessment
Company assessmentBroad incumbents
- ActiveCampaign: Established marketing automation, CRM, and email platform with strong SMB and e-commerce presence. Competes with the AutoFunnel/Review Pro modules and offers a more scalable alternative to Wezem Systems.
- Jakala: Large Italian martech and customer experience company offering digital marketing, loyalty, and data-driven services to enterprise and mid-market clients. Broader, more capital-backed competitor in overlapping SMB-to-enterprise territory.
- HubSpot: Global CRM, marketing automation, and content management platform. Competes with the broader Wezem Systems automation suite and threatens SMB agencies by enabling in-house marketing automation.
Direct peers
- Websolute: Italian digital agency offering web design, e-commerce development, SEO, and digital marketing services to SMBs. Closest comparable in terms of service portfolio, SMB customer profile, and Italian regional operating model.
- Tidio: AI-powered customer service chatbot and marketing automation SaaS for SMB e-commerce. Competes head-on with TalkAI and AutoFunnel for the same Italian/SMB e-commerce customer base.
- ManyChat: SaaS platform for WhatsApp/Instagram chatbots and conversational marketing automation. Direct product competitor to Wezem's TalkAI module and adjacent to the AutoFunnel suite.
- Spoon Group: Italian digital agency offering branding, web, e-commerce, social media, and content marketing services to Italian SMBs. Comparable as a full-service Italian SMB-focused digital marketing agency.
- MOCA Interactive: Italian digital agency focused on branding, web design, social media, and digital marketing for SMEs and brands. Closely comparable in service mix and target customer profile within Italy.
- Brainpull: Italian creative/digital agency providing branding, web development, content, and marketing services to SMEs and brands. Comparable in service breadth and Italian SMB target market.
- Fattoretto Agency: Italian e-commerce and Amazon-focused digital agency. Highly comparable due to overlapping Amazon marketplace management and e-commerce specialization serving Italian SMBs.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Wezem social profiles
Digital presenceWezem financial estimates
Financial estimateRevenue estimate
Valuation estimate
Wezem leadership team
Management profileNumber of profiles
Wezem funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Wezem M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Wezem
What does Wezem do?
Wezem is a 360-degree creative digital marketing agency that designs and delivers integrated digital strategies for small and medium businesses, professionals, and brands. It provides a full suite of professional services including web design, e-commerce development, SEO, social media management, branding, copywriting, photography and video production, 3D rendering, exhibition design, and Amazon marketplace management. Alongside these services, Wezem sells its proprietary Wezem Systems automation suite (TalkAI, AutoFunnel, Review Pro, Loyalty) to automate customer engagement, email marketing, online reputation, and loyalty programs for e-commerce and lead generation clients.
Is Wezem a public or private company?
Wezem is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Wezem founded?
Wezem was founded in 2013. It employs 1 to 10 people.
Where is Wezem based?
Wezem is headquartered in Altamura, Italy, in the Europe region.
How does Wezem make money?
Three revenue lines are on record. Digital Agency Services are the primary driver. The others are saaS / Automation Tools (Wezem Systems) and zero-Interest Financing Facilitation.
Who are Wezem's main competitors?
Broad incumbents on record are ActiveCampaign, Jakala and HubSpot. Direct peers are Websolute, Tidio, ManyChat, Spoon Group, MOCA Interactive, Brainpull and Fattoretto Agency.
Does Wezem have an API?
No public API is recorded for Wezem.
What industry is Wezem in?
Wezem's product category is Digital Marketing Services. Its primary akta.pro industry code is BPAMALAE, Marketing Automation, CRM & Lifecycle Messaging, with a secondary code of BPAFAKAJ, Conversational Marketing & Chat Lead Capture (Chatbots, Live Chat). Its NAICS code is 541430 and its SIC code is 7310.